scholarly journals TRADITIONAL BALINESE MASSAGE AS SPA BRAND IN SANUR BEACH AREA

2017 ◽  
Vol 2 (1) ◽  
pp. 202
Author(s):  
Komang Shanty Muni Parwati ◽  
I Gede Putu Widarmana ◽  
I Gusti Ayu Melistyari Dewi

As a part of tourism Industry, Bali has become famous for its best SPA destination in the world. One of its best SPA treatments is the traditional Balinese Massage. Many SPA lovers are fond of the massage since it offers many great things and uniqueness. People can easily spot the treatment as main attraction in both small scale business and also in five stars hotels. Balinese massage itself is a SPA treatment that comes from many combinations as Hindu, Buddhism, and also Chinese culture since ages. Since many SPA industries are selling Balinese massage as its main course and many people are also like to have the treatment, it is deemed necessary to find out the traditional Balinese massage as a SPA brand especially in Sanur beach area. The research is design qualitatively where it is using instruments like observation sheets, questionnaires, and interview to gain research data towards SPA industries, clients, and therapists in Sanur beach area. The data gained shows that traditional Balinese massage has excellent; 1) Brand Favorability of Association, where the treatment can meet the clients’ need and satisfaction, 2) Strength of Brand Association, where the treatment has formed strong associations in the mind of consumers as a result of actively and continuously thinking about certain information on the treatment, 3) Uniqueness of Brand Association, where the treatment have a unique or special characteristic that is hard to duplicate by other products, like the use of oil and aroma therapy, so that imprint in the minds of customers, 4) Loyalty, where the customers are always enjoying the treatment and keep asking for it regularly. It is hoped that the government can see the result this research and keep promoting Balinese massage in the world to attract more visitors to come to Bali, especially Sanur area.

2014 ◽  
Vol 8 (1) ◽  
pp. 177-184
Author(s):  
Rummana Zaheer ◽  
Bilal Hussain

An endeavor has been made in this paper to ascertain the reasons behind the bleak performance of the economy of Pakistan in spite of the fact that the country possesses cheaper labor as compared to many countries of the world. With a big portion of our labor force – comprising of women has been neglected even from unemployment alleviation planning. The data used in this study was available from December 2007 to September 2010. Looking up to neighboring China and its economic progress as the most populated country of the world brought its population in the economic fold, Pakistani government also needs to come up with some similar strategy but related to its own society norms. Pakistan could also bring a big part of its population by strengthening microfinance sector and subsequently small sector of the country. There is great scope in the microfinance industry in Pakistan provided that the government objectively patronizes the activities of the microfinance banks and institutions.


2015 ◽  
Vol 8 (1and2) ◽  
Author(s):  
Parvi Bharti

Film tourism is quite a new concept, it is also referred to as film-induced or movie-induced tourism. It promotes the tourism advantage induced for any destination or country due to its exposure to public through the film media. This concept is at its nascent stage in the world. Many countries are found to work on this concept after realizing the benefits which can be reaped by their people, society and economy as a whole. Every theory, if advantageous, also tends to present some challenges. This mode of tourism promotion has its own benefits and challenges too for the administration, but, it depends on the government: local and central both, to make use of the concept in the manner befitting most for the locales and the economy. The international or worldwide famous films have been found to do wonders to the inflow of tourist for the country and shooting destinations in specific. Various governments have also started playing a significant role, and contributing by providing assistance to the film producers. In India we have had films promoting various destinations in the country itself through our own Bollywood, whereas some films under the international banner also have had some scenes or part of the film shot in the country. It would be of immense benefit to use this concept for the tourism industry of the country, but before that, it is essential to be prepared to deliver the required infrastructure and facilities. The study of this model is quite complex and requires an exhaustive research to understand the benefits (in exact measures) any country can reap for its economy. This paper aims to induce further research in the field and integrate the efforts and research in the field of tourism and management.


2021 ◽  
Vol 11 (3) ◽  
pp. 305-313
Author(s):  
Ida Ayu Made Sri Widiastuti ◽  
◽  
I Nengah Dasi Astawa ◽  
Ida Bagus Nyoman Mantra ◽  
Putu Herny Susanti ◽  
...  

Tourism is very necessary to continue to be developed to improve the economy in Indonesia and increase the position of the country geographically, which is very strategic for tourism and the world economy. For this reason, the ability to communicate in English is absolutely necessary, in order to compete with workers from other countries, so that they can contribute to the improvement of the national economy. The ability to communicate in English is a strategic sector in the development of highly competitive human resources in the tourism industry sector and in the global economic community. By having good English communication skills, it will be easier to grab market share in the tourism industry sector and the economic sector. The tourism sector as one of the prime industrial development is developed in order to further increase the rate of national development. For this reason, it is necessary that the government continues to increase its resilience, policies, and increase the development of tourism with a view to further developing the community's economy and increasing the ability to speak English so that human resources are able to compete in various tourism industries so that the economy will increase.


1995 ◽  
Vol 10 (0) ◽  
pp. 185-200
Author(s):  
Boo-Pil Kang

The tourism industry has greatly contributed to the strengthening of the trade balance position of Korea as much as the export industry itself ever since 1975 when the former was designated as one of Korea's main strategic industries. However, the tourism industry, which registered the highest surplus of US 2,000 million in 1988, the year Korea hosted the Olympic Games, has declined since 1989 when the overseas travel of Koreans was completely liberalized. In 1992, the tourism industry showed a deficit of US$ 360 million. It is anticipated that the deficit in the tourism industry will further increase. To cope with the threatened decline in the revenue of the tourism industry, the government has been contemplating special measures to boost Korea's share in the world tourism market of US$ 230 billion per year.


Antiquity ◽  
2000 ◽  
Vol 74 (285) ◽  
pp. 693-700 ◽  
Author(s):  
Julia Shaw

Great astonishment has been expressed at the recent vitality of the Hindu religion at Ajudhia [sic], and it was to test the extent of this chiefly that … this statement has been prepared. As the information it contains may be permanently useful, I have considered it well to give it a place here. This information is as correct as it can now be made and that is all that I can say CARNEGY(1870: appendix A)After the destruction of Ayodhya's Babri mosque in 1992 by supporters of the Vishva Hindu Parishad (VHP), the statement above seems laden with premonition of the events to come (Rao 1994). More importantly, Carnegy’s comments highlight that the mosque’s destruction was not simply the result of 20th-century politics. The events surrounding and following the outbreak of violence in 1992 have resulted in more ‘spilt ink’ than Carnegy could ever have imagined. This literature can be divided into two main categories; firstly, the initial documentation submitted to the government by a group of VHP aligned historians, which presented the ‘archaeological proof’ that the Babri mosque had occupied the site of a Hindu temple dating to the 10th and 11th century AD (VHP1990; New Delhi Historical Forum 1992). This was believed to have marked the birthplace of the Hindu god Rama (hence the name Rama Janmabhumi — literally ‘birthplace of Rama’), and been demolished at the orders of the Mughal emperor Babur during the 16th century. As a response, a second group of ‘progressive’ Indian historians began a counter-argument, based on the same ‘archaeological proof’ that no such temple had ever existed (Gopal et al. 1992; Mandal 1993). The second category is a growing body of literature which has filled many pages of international publications (Rao 1994; Navlakha 1994). Especially following the World Archaeology Congress (WAC) in Delhi (1994), and subsequently in Brač, Croatia (1998), this has been preoccupied with finding an acceptable route through the battlefield which arises as a result of the problematic, but recurrent, marriage between archaeology, folklore and politics (Kitchen 1998; Hassan 1995).


Author(s):  
Stephen Stephen ◽  
Franky Liauw

At present the activity of buying and selling/trading has been developing rapidly for decades. The growth of new malls spread throughout Jakarta. Making Jakarta the city with the largest and most shopping center in the world, with more than 173 malls. Coupled with the help of technology, an online shop platform has emerged that makes it easy for visitors to shop without having to come to the store. With the help of electronic media tools such as tablets or Smartphones. Nowadays, malls are not only a place to shop but also a place for recreation, socializing, or just for a walk alone. The progress of technology and human culture is changing. It's one of the factors that influence the impact of the decline in visitors at the old shopping center, every year such as a Pasar Baru shopping center. Re-Imagine Pasar Baru is a project that aims as a motor/propeller for Pasar Baru Community. Inviting the local people and Shop Owners to take part in making a change. Through a new program that strengthens unity and diversity to bring the conciseness cooperation (Gotong-royong) attitude that has been lost with the development of the times. Creating a place where people can socialize and interact, get closer, get to know each other, and also as a means of recreation for residents, visitors, shop owners, and also this project hopes to bring the Pasar Baru shopping area to life. Through the Urban Acupuncture method by analyzing the needs, potentials, deficiencies, demographics, ecology, etc. that characterize the Pasar Baru area. Where it can present a new program, and produce small-scale changes, but social catalytic intervention into the urban spatial structure. In physical and social-culture in Pasar Baru. Keywords: Community; Gotong Royong; Pasar Baru; Recreation; Urban Acupuncture  AbstrakSaat ini aktivitas Jual-beli/perdagangan sudah berkembang pesat selama beberapa dekade. Tumbuhnya mall-mall baru tersebar di seluruh Jakarta. Menjadikan Jakarta sebagai kota dengan pusat perbelanjaan terbanyak dan terbesar di dunia, dengan lebih dari 173 mall. Ditambah dengan bantuan teknologi, platform online shop memudahkan pengunjung untuk berbelanja tanpa perlu datang ke toko. Dengan bantuan alat media elektronik seperti tablet atau Smartphones. Saat ini, mall bukan hanya menjadi tempat untuk berbelanja melainkan menjadi tempat rekreasi, bersosialisasi, atau hanya sekedar untuk jalan-jalan semata. Kemajuan teknologi serta budaya manusia yang berubah, merupakan salah satu faktor yang berpengaruh terhadap dampak penurunan pengunjung di pusat perbelanjaan lama setiap tahunnya, seperti pusat perbelanjaan Pasar Baru. Re-Imagine Pasar Baru Merupakan proyek yang bertujuan sebagai motor / pengerak daerah Pasar Baru. Mengajak masyarakat dan para pedagang untuk ikut andil dalam melakukan suatu perubahan. Lewat program yang mempererat kesatuan dan persatuan guna memunculkan sikap gotong royong yang sudah hilang seiring berkembangnya zaman. Menciptakan tempat dimana warga dapat bersosialisasi dan berinteraksi, mendekatkan, saling mengenal satu sama lain dan juga sebagai sarana rekreasi warga lokal, dan proyek ini berharap dapat menghidupkan kawasan perbelanjaan Pasar Baru. Lewat metode Urban Acupunture yaitu dengan menganalisis kebutuhan, potensi, kekurangan, demografi, ekologi yang menjadi ciri khas dari kawasan Pasar Baru. Dimana dapat menghadirkan suatu program baru, dan menghasilkan perubahan skala kecil, tetapi intervensi katalitik sosial ke dalam tatanan ruang kota. Bukan hanya sekedar bentuk fisik, tetapi juga berdampak pada sosial dan budaya Kawasan Pasar Baru sendiri. 


2018 ◽  
Vol 8 (1) ◽  
Author(s):  
Anubha Taneja Mukherjee

Decision making is an inherently complicated procedure, which by its very nature requires the decision-maker to co-opt all the stakeholders concerned. The procedure of decision-making may vary from country to country, depending on its size, culture, history and special demographic circumstances. Around the world, key decision-makers include the executive, the legislature and the judiciary. While the distribution of powers between these three may vary in tandem with their relation to each other, their roles remain the same. While the legislature enacts laws for its citizens, the executive, popularly known as the government, implements these laws and while doing so promulgates policies that are in alignment with the said laws. Mostly, the executive is also authorised to promulgate some laws of its own. The judiciary, on the other hand, comes into the picture when there is a dispute with regard to such laws. It also steps in on its own at times. While settling such disputes, the judiciary also ends up setting what we know as precedents, which also become a part of the legal fabric of a society. In a nutshell, these three are the key decision makers in any country. As mentioned above, while making decisions, these authorities are mostly required to co-opt all the stakeholders concerned, thereby making decision making a consultative process. These stakeholders include think tanks, research bodies, media and most importantly the affected party. The reason for having such a consultative procedure in place is that the decision makers are not experts in every subject or issue that comes their way. For instance, when a need to promulgate a national policy on thalassemia presents itself to a certain government, whether it be owing to media reportage or representations from the civil society, the decision makers will look towards people considered to be the experts in the subject to come forward and be a part of the policy making. One could say that this sounds like an ideal situation where the government actually invites people concerned with thalassemia to come forward and share views about it for the purpose of policy making. It is, however, true! It is as true for India as it is for any developed country. What we must ensure then is that the government or the decision maker considers us, the patients, as the experts. While it does sound obvious that those impacted with the disorder would be the ones with the first-hand knowledge about the disorder, the very fact that there is a topic in this conference on the role of patients in decision making speaks volumes about the distance that remains to be covered by the patients of thalassemia as far as participation in decision-making is concerned. With the massive strides in the field of medical science and the unflinching support of organisations like Thalassemia International Federation (TIF), we have now reached the stage where we must step out of the victim mode and represent ourselves before the decision-makers, whether by forming Patients Advocacy Groups or otherwise. One may take cue from various associations around the world. Global HD Organisations are a good example. They are known to have got together to give patients a voice in clinical research. The most popular strategy for reaching out to the decision makers is to unite, engage, and partner both in private meetings and consultative fora like events, task forces and projects. “Unite, Engage & Partner” can therefore be the most successful mantra for engaging with the decision makers. Talking of examples of advocacy and participation by patients, while there are numerous examples in Europe and North America of the power of patient advocacy so much so that patients are on the same level as doctors when it comes to voicing opinions in policy making, TIF on an international level has created since 2009 the Expert Patients Programme, and is now moving forward in giving patients a voice through its educational platform. Recently, India also launched its first Thalassemia Patients Advocacy Group (PAG) in the august presence of the Deputy Chief Minister of the capital of the country. The India PAG has seven patients from the fields of law, psychology, education and IT. The Group is already involved with the government on the formulation of the National Thalassemia Policy. This is a great start and this should give enough and more encouragement to thalassemics across the world to UNITE, ENGAGE AND PARTNER in the process that impacts them the most – decision-making!


1999 ◽  
Vol 103 (1022) ◽  
pp. 214
Author(s):  
Norton Lord Kings

In 1943, with the world still at war, a great discussion on the future of aeronautical education was held by the Royal Aeronautical Society. Not only would the war years, however many were still to come, demand more well-qualified aeronautical engineers, but the longed for peace years, with engineers turning swords into ploughshares, would want more. The discussion was in two parts. One took place on 25 June and the other on 23 July. Many of the leading figures in British aeronautics took part and in the chair on both occasions was Dr Roxbee Cox, a vice-president of the society. The discussion culminated in a resolution based on a proposal by Marcus Langley. That resolution and the discussion which led to it resulted in the recommendation by the Aeronautical Research Committee that a post-graduate college of aeronautical science should be established. This was followed by governmental action. Sir Stafford Cripps, then the minister responsible for aircraft production, set up a committee presided over by Sir Roy Fedden to make specific proposals, and the committee recommended in its 1944 report that such a college should be a new and independent establishment. In 1945 the government created the College of Aeronautics board of governors under the chairmanship of Air Chief Marshal Sir Edgar Ludlow-Hewitt to bring the college into existence and govern it. The first meeting of this board took place on 28 June 1945 and there were present: Sir Edgar Ludlow Hewitt, Dr W. Abbot, Mr Hugh Burroughs, Sir Roy Fedden, Mr J. Ferguson, Sir Harold Hartley, Sir William Hil-dred, Sir Melvill Jones, Dr E.B. Moullin, Mr J.D. North, Sir Frederick Handley Page, Mr E.F. Relf, Dr H. Roxbee Cox, Air Marshal Sir Ralph Sovley, Rear Admiral S.H. Troubridge and Mr W.E.P. Ward. Sir William Stanier, who had been appointed, was not present.


2021 ◽  
Vol 13 (3) ◽  
pp. 238
Author(s):  
Oktavia Nur'afifah ◽  
Edy Prihantoro

<p><em><span>The presence of the millennial generation in the world of tourism has different characteristics from the previous generation. They are not interested in commercial advertising but prefer a User-Generated Content (UGC) approach and influence in their social environment. The purpose of this research is to determine the influence of social and UGC on Instagram on millennial generation travel decision-making. Instagram was chosen because 67% of travelers use Instagram for travel inspiration before booking a trip and after a trip is booked, and continue to use it for future trips. The sample of this study was 384 millennial respondents in the Greater Jakarta area because it had the demographic bonus and the most productive age. The results show that UGC on Instagram is highly trusted as a media for millennial tourism decision-making because it is authentic and reliable. This research also succeeded in answering the phenomenon which states that the millennial generation can change the tourism industry. This finding is useful for destination managers and the government in their efforts to increase the promotion of tourist destinations to the millennial generation with the Instagram user-generated content approach.</span></em></p>


2020 ◽  
Vol 1 (1) ◽  
pp. p32
Author(s):  
Oruonye E.D. ◽  
Ahmed Y.M.

The outbreak and spread of covid-19 disease has resulted in countries of the world placing travel restrictions and closure of their borders to movements to and from other countries. The tourism industry is one of the sectors that would be greatly affected. Data for the study was generated from desk review of secondary materials, online blogs and interview through social media chat. Findings of the study reveal that the outbreak and spread of covid-19 disease led to rapid shutdowns in cities and states across the country, which greatly affected the tourism industry. Industries in the tourism sector such as airlines, hotels, entertainment and hospitality industries are facing declining demand and patronage with travel crashes and cancellations expected to continue. The increased cancellations of hotels and travel bookings resulted in billions of dollars in revenue loss and hundreds of thousands of job loss in the country. The findings of the study reveal that covid-19 is already worsening the unemployment situations in the country, resulting in loss of substantial revenue to the government, increasing incidence of poverty among others. Based on the findings, the study recommends the need for diversification priorities to alternative sectors such as tourism and agriculture and compensation to business operators in the tourism and other critical sector.


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