scholarly journals Konsep “Entrepreneur’s Dream” pada Desain Interior Inkubator Bisnis dan Teknologi Universitas Kristen Petra

2020 ◽  
Vol 4 (2) ◽  
pp. 161
Author(s):  
Fanny Wijaya ◽  
Mariana Wibowo ◽  
M. Taufan Rizqy
Keyword(s):  
Interior Design ◽  
Design Thinking ◽  
Problem Formulation ◽  
Creative Economy ◽  
Christian University ◽  
Working Space ◽  
The People ◽  
Start Up ◽  
Technology Incubator ◽  
Start Ups

The interior design of the Petra Christian University Business and Technology Incubator aims to provide a forum for the people of East Java, especially start-up companies, students, lecturers and the outside community to start their start-ups and to develop the creative economy in East Java. The current interior of IBT Petra still uses former classrooms. So that it still does not accommodate the activities and needs of its users to work optimally and creatively. In order to solve the problem formulation, the Design Thinking 101 method is used, which consists of 3 main stages, namely Understand (Collecting and Analyzing Data), Explore (Looking for ideas for problem solving) and Materialize (Testing and developing designs). Then an IBT interior design was produced with the concept of Entrepreneur's Dream, which applies the vision, mission and goals of a startup, namely innovative, grow, caring, global into its interior design that can help realize the vision and mission. The resulting scope includes creative co-working space, exhibition space, store, office, event space, makerspace and café.

scholarly journals STRENGTHENING DIGITAL START-UP DYNAMIC CAPABILITIES IN MALANG CITY THROUGH DESIGN THINKING AND ENTREPRENEURSHIP ORIENTATION.

2020 ◽  
Vol 10 (2) ◽  
Author(s):  
Widi Dewi Ruspitasari ◽  
Widiya Dewi Anjaningrum ◽  
Mega Mirasaputri Cahyanti
Keyword(s):  
Dynamic Capabilities ◽  
Industrial Revolution ◽  
Design Thinking ◽  
Market Competition ◽  
Great Influence ◽  
Creative Economy ◽  
Start Up ◽  
Pls Analysis ◽  
Start Ups ◽  
Better Than

Digital start-up is one part of the creative economy that is currently growing rapidly in Malang town. Looking at this rapidly changing environment in the era of the industrial revolution 4.0, it is important for digital start-ups to improve dynamic capabilities. The purpose of this study was to determine the effect of design thinking and entrepreneurial orientation on dynamic digital start-up capabilities. A total of 100 start-up actors have been selected as research samples. Quantitative data collected through questionnaires were analyzed using PLS analysis. The results showed that both design thinking and market orientation had a great influence on dynamic digital start-up capabilities. The strongest factor in the design thinking is the emphatize process so that the ability of start-ups to feel the environment and understand customer needs and market dynamics better than competitors. While the strongest factor in entrepreneurship is the courage to act to achieve goals so that start-ups are able to face market competition. Suggestions for further research is need to focus on two weaknesses factors, there are, the process of ideas in conducting design thinking and the lack of initiative in initiating innovative actions, because the innovation today is urgently needed to win the market competition.

PASAR LAYAR BERBASIS E-COMMERCE

2021 ◽  
Vol 3 (1) ◽  
pp. 91
Author(s):  
Rewindy Astari Surbakti ◽  
Doddy Yuono
Keyword(s):  
World Economy ◽  
Industrial Revolution ◽  
Interaction Space ◽  
Creative Economy ◽  
Start Up ◽  
The World ◽  
Human Thinking ◽  
New Generation ◽  
Start Ups ◽  
Generation Technology

The 21st century is known as the industrial revolution 4.0 which changes the economy among people who grow together with modernity and technology systems. It proves that the development of human thinking on creativity will greatly affect the development of the creative economy, but this has made the market begin to be abandoned by new generations and switch to e-commerce systems. The existence of an epidemic that has begun to spread in people's lives is also one of the factors that have changed the world economy and made the market begin to be abandoned. Changes in the world economy will require revitalization so that this is used as a foundation in the formation of the Screen Market integrated with the digital system to polarize the economy. The new generation is the key to the development and balance of the economy in technology, this is in line with the entrepreneurial nature and character of the new generation, which makes them prefer to develop as start ups. The revitalization of the economic center will become a forum for interaction with the surrounding environment so that the characteristics of the formation of interaction space are the basis and the beginning of the screen market. The screen market is located on Jl Arjuna Utara which is surrounded by malls, offices, universities, making the type of retail being marketed a creative sub-sector, namely culinary with local products, fashion retail, and also craft retail managed by start ups so it is hoped that the screen market can accommodate interaction and creatively combined with digital developments. Keywords: Economy; Market; New Generation; Technology. Abstrak Abad ke-21 dikenal dengan terjadinya revolusi industri 4.0 yang mengubah  perekonomian  di kalangan masyarakat yang bertumbuh bersama dengan sistem modernitas dan juga teknologi. Membuktikan bahwa perkembangan pemikiran manusia terhadap kreativitas akan sangat memengaruhi perkembangan ekonomi kreatif tetapi hal ini menjadikan pasar mulai ditinggalkan oleh generasi baru dan beralih pada sistem e-commerce. Adanya wabah yang mulai merambat dikehidupan masyarakat juga menjadi salah satu faktor yang merubah perekonomian dunia dan menjadikan pasar mulai ditinggalkan. Perubahan perekonomian dunia ini akan membutuhkan revitalisasi sehingga hal ini dijadikan sebagai landasan pijakan dalam pembentukan Pasar Layar yang dipadukan dengan sistem dari digital sebagai polarisasi perekonomian. Generasi baru merupakan kunci dari perkembangan dan keseimbangan perekonomian dalam teknologi, hal ini sejalan dengan sifat dan watak entrepreneur yang dimiliki oleh generasi baru sehingga menjadikan mereka lebih memilih berkembang sebagai start up. Revitalisasi pusat perekonomian ini akan menjadi wadah interaksi dengan lingkungan sekitar sehingga adanya karakteristik pembentukan ruang interaksi sebagai dasar dan awal dalam pasar layar. Pasar layar berada di Jl. Arjuna Utara yang dikelilingi oleh mall, kantor, universitas menjadikan jenis retail yang dipasarkan merupakan subsektor kreatif yaitu kuliner dengan produk lokal, retail fashion dan juga retail kriya yang dikelola start up sehingga diharapkan Pasar Layar mampu menampung antara interaksi dan kreatif  yang dipadukan dengan perkembangan digital.

scholarly journals PLANNING AND DESIGNING THE CREATIVE INDUSTRY AND START-UP CO-WORKING SPACE IN SURAKARTA

Arsitektura ◽  
2018 ◽  
Vol 16 (2) ◽  
pp. 185
Author(s):  
Nabila Hanif Farah ◽  
Ana Hardiana ◽  
Mohamad Muqoffa
Keyword(s):  
Secondary Data ◽  
Creative Economy ◽  
Creative Industry ◽  
Literature Study ◽  
Space Design ◽  
Working Space ◽  
Start Up ◽  
Creative Workers ◽  
Collaborative Working ◽  
At Home

<p>Surakarta City is designated as National Activity Center (PKN) on the National Spatial Plan (RTRWN) in the development of the creative economy sector. The determination is reinforced by Bekraf Developer Day 2017 and the Economic Census of the Central Bureau of Statistics which shows that Surakarta has more than 1250 creative workers. 65.75% of them have no place to work, so they do their work at home and or cafe. Problems that arise are how to design facilities and comfortable workspace so that the creative workers can make presentations and discussions with colleagues without being disturbed by the noise of other cafe visitors, or by family activities at home. In order to connect between start-up and creative workers, and to create a comfortable workspace to improve productivity and creativity of its users, is required collaborative working space (office) for creative industry workers and start-up in Surakarta City. The design of collaborative working space is done by collecting primary and secondary data through interviews, observation, precedent study, book literature study, local regulations, articles, and news. The data sets are then analyzed and synthesized to produce the concept of the space character criteria and the concept of the shape and appearance of the space which is then transformed into a collaborative working space design that supports the productivity and creativity of its users in Surakarta.</p>

scholarly journals A study on effect of entrepreneurship on entrepreneurial intention

2017 ◽  
Vol 11 (2) ◽  
pp. 159-170 ◽  
Author(s):  
Cheolwoo Park
Keyword(s):  
Risk Taking ◽  
Entrepreneurial Intention ◽  
Creative Economy ◽  
Social Concern ◽  
Uncertain Environments ◽  
Content Type ◽  
Start Up ◽  
Major Factors ◽  
Start Ups

PurposeThe purpose of this study is to show effect of entrepreneurship on entrepreneurial intention. Currently, the long-term global economic crisis is accelerating, and the concerns for future uncertainties are spreading throughout our society. The ICT majors in Busan region are no exception so that business start-up is being considered as a new alternative to survive and grow in such uncertain environments at home or abroad. That is, business start-ups and entrepreneurship are being emphasized as a strategy that individuals can change not only one’s own life but also the fate of a region and even the destiny of a country. Design/methodology/approachFor this reason, the youth start-ups based on social networks and leadership have become the focus of our social concern along with the entrepreneurship that can actively cope with the ever-changing global environments. Thus, some of the major factors (i.e. innovation, enterprise and risk-taking) which should be considered when promoting the entrepreneurial intention of the ICT majors in Busan region have been researched, as well as the concept of entrepreneurship itself. FindingsThis demonstrates that young people will be able to successfully lead their start-up companies through their enterprising spirit, networks and leadership and learning with firm determination. Therefore, it is important to make such a network and leadership-based entrepreneurship become foundational in overcoming the long-term Korean economic depression; surviving in such an opaque situation; leading the growth and development of Busan region; and becoming the driving force for national growth, by developing the unique characteristics and strength of the students. Originality/valueIn this regard, this study will be useful for understanding the entrepreneurship of the ICT majors in Busan region more while contributing to the invigoration of a creative economy by studying the factors essential for the entrepreneurship and development of networks and leadership.

scholarly journals The Urgency of the Personal Data Protection Law as an Instrument to Prevent Misuse of Personal Data in StartUp Companies

2021 ◽  
Vol 04 (12) ◽  
Author(s):  
Dian Firja Ameliani ◽  
Keyword(s):  
Data Protection ◽  
Personal Data ◽  
Security And Privacy ◽  
Consumer Privacy ◽  
Personal Data Protection ◽  
The People ◽  
Start Up ◽  
Data Protection Law ◽  
Transaction Security ◽  
Start Ups

The E-Commerce progress during the Covid-19 pandemic, has had an impact on the emergence of many startup companies such as Tokopedia, Gojek, Traveloka, and Bukalapak. There are legal problems caused by the emergence of these start-ups. One of the serious problems it causes is maintaining consumer privacy from start-up companies. A large number of applications are used, making it easier for companies to obtain their consumers' data. This raises the possibility of leakage of consumer personal data, the possibility that will arise needs to be considered regarding the guarantee of transaction security and privacy, namely the protection of consumer personal data which can cause problems in the future if data leaks occur. The discussion in this article is how the problems with consumer personal data in start-up companies are and how important the Law on personal data protection is as an effort to protect consumer personal data for start-up companies. However, Indonesia still does not have a law that specifically regulates the protection of personal data, where this law is urgently needed at this time as a legal umbrella for the people of Indonesia.

scholarly journals THE STRATEGY OF ONLINE START-UP BUSINESS EXPANSION THROUGH POP-UP STORES INNOVATION

2014 ◽  
Vol 13 (2) ◽  
Author(s):  
Metta Padmalia
Keyword(s):  
University Students ◽  
Marketing Strategy ◽  
Qualitative Method ◽  
Business Students ◽  
Marketing Activity ◽  
Market Conditions ◽  
Entrepreneurial Marketing ◽  
The People ◽  
Start Up ◽  
Start Ups

Entrepreneurial Marketing is a marketing activity conducted by small and medium-sized enterprises with an entrepreneurial approach. The Businessmen who able to respond market conditions quickly and anticipate market changes can be called an entrepreneurial marketer. It is very necessary, especially for start-up business that must keep innovates in order to develop brand and boost demand. Generally, start-up businesses are still not trusted by the market because of their new brand, especially for online start-up businesses which market trust is still not obtained yet. The people still not believe in it, because online start-up business doesn’t have a physical store, so they can’t see, touch or feel the product directly. These obstacles can be overcome through a pop-up store so that prospective customers can be sure before buying the product. Based on this phenomenon, researcher want to identify what is the barriers to business start-ups in developing markets. This research conducted with qualitative method by interviewing 8 project group business students at Ciputra University, Surabaya. This research has provided an entrepreneurial marketing strategy through the development of pop-up stores that fits with the needs of Ciputra University students’ business projects. Hopefully, it can be applied for business start-up to strengthen brand and increase consumer demand.

scholarly journals Design Thinking as a Catalyst for Technology Start-Ups

2019 ◽  
Vol 8 (4) ◽  
pp. 59-70
Author(s):  
Ozan Soyupak ◽  
Humanur Bagli
Keyword(s):  
Graduate Students ◽  
Development Process ◽  
Design Thinking ◽  
Industrial Design ◽  
Project Development ◽  
Existing Problems ◽  
Start Up ◽  
Start Ups

This study is based on the projects held in a Design Thinking Graduate class in 2016-2017 and 2017-2018 Fall Semesters, in an   industrial design department. Based on the hypothesis that design thinking interventions to entrepreneurship projects will help their development, graduate students were paired with technology start-ups. The aim of the project is to intervene the project development process of technology start-ups with a human centred perspective by the help of the tools of design thinking approach, develop ideas for solving existing problems, also pin out new problems that are not classified as problems by the companies yet. Following this idea, students were required to design and conduct their own process by the help of design thinking approach and related methods. The number of the projects held during the process was 34 and 4 of them will be explained in detail in this paper. This study is significant in terms of investigating how design thinking affects start-up culture as a catalyst, in which phase/s of the projects design thinking is more relevant and effective, how design thinking helps find solutions to missing and premature aspects of entrepreneurship projects.

When Do Start-ups Make Sense?

2005 ◽  
Vol 19 (4) ◽  
pp. 299-306
Author(s):  
Clement J. Langemeyer
Keyword(s):  
Research Council ◽  
National Research Council ◽  
Key Factors ◽  
Business Opportunity ◽  
Risks And Benefits ◽  
The People ◽  
Start Up ◽  
The Status ◽  
Internal And External Factors ◽  
Start Ups

The start-up has received considerable attention in the last few years. While the National Research Council of Canada has generated many start-ups over its 88-year history, the creation of a formal entrepreneurship programme in the mid-1990s dramatically accelerated the pace at which they were created. Many factors come into play in the decision to select an appropriate commercialization vehicle. While the strength and scale of the business opportunity are key factors, as are the people involved and the status of the intellectual property, there are many other internal and external factors that must be taken into consideration. This article explores these factors and discusses the risks and benefits of the start-up as a commercialization vehicle.

scholarly journals PENGEMBANGAN DESAIN INTERIOR RUMAH KREATIF BATIK PUTAT JAYA UNTUK MENINGKATKAN KUALITAS HIDUP MASYARAKAT EKS LOKALISASI DOLLY

2020 ◽  
Vol 6 (1) ◽  
pp. 45-52
Author(s):  
Christopher Wibisono Santoso ◽  
Timotius Andrew ◽  
Joshua Sasongko ◽  
Mariana Wibowo
Keyword(s):  
Quality Of Life ◽  
Community Service ◽  
Design Thinking ◽  
Study Program ◽  
Christian University ◽  
The People ◽  
Service Project ◽  
The Government ◽  
Surrounding Areas

Kelurahan Putat Jaya, Surabaya merupakan kawasan Eks-Lokalisasi Dolly. Kawasan tersebut dikenal dengan masa lalunya yang banyak dilakukan praktek prostitusi, hingga dicatat sebagai kawasan lokalisasi terbesar se-Asia Tenggara. Guna memperbaiki pandangan tersebut, maka pemerintah mulai menjalankan beberapa program untuk memperbaiki kualitas hidup masyarakat di kawasan Dolly dengan menyediakan lapangan pekerjaan bagi mereka. Rumah Kreatif Batik Putat Jaya merupakan salah satu wadah dari pemerintah untuk meningkatkan kualitas hidup masyarakat Kelurahan Putat Jaya. Wadah ini juga berguna untuk melestarikan budaya Batik sebagai bukti pengabdian masyarakat kepada Indonesia. Paper ini membahas mengenai proyek pengabdian untuk pengembangan lokasi Rumah Batik Putat Jaya. Kegiatan ini dilakukan oleh 5 orang Mahasiswa, dan dibimbing oleh satu Dosen dari Program Studi Interior Universitas Kristen Petra. Proyek ini dijalankan melalui lima tahap Design Thinking menurut Stanford, yaitu emphatize, define, ideate, prototype, dan test. Proyek pengabdian ini menghasilkan desain yang dapat meningkatkan daya tarik masyarakat Surabaya dan sekitarnya untuk lebih mengenal budaya batik.Putat Jaya Village, Surabaya is a Dolly Ex-Localization area. The area is known for its past which is widely practiced prostitution, to be recorded as the largest localization area in Southeast Asia. To improve this view, the government began to run several programs to improve the quality of life of the people in the Dolly region by providing them with jobs. Batik Putat Jaya Creative House is one of the institutions of the government to improve the quality of life of the Putat Jaya Kelurahan community. This container is also useful for preserving Batik culture as evidence of community service to Indonesia. This paper discusses the community service project for the development of the Putat Jaya Batik House location. This activity was carried out by 5 students, and was guided by a Lecturer from the Interior Study Program of Petra Christian University. The project is run through five stages of Design Thinking, namely emphatize, define, ideate, prototype, and test. This service project produces a design that can increase the appeal of the people of Surabaya and surrounding areas to get to know the culture of batik.

Shortening the Learning Curve of Media Start-Ups in Accelerators

2018 ◽  
pp. 36-48 ◽  
Author(s):  
Aidin Salamzadeh ◽  
Mirjana Radovic Markovic
Keyword(s):  
Learning Curve ◽  
New Venture ◽  
New Venture Creation ◽  
Venture Creation ◽  
Working Space ◽  
Period 2 ◽  
Start Up ◽  
Support Mechanisms ◽  
Start Ups ◽  
Do So

Business accelerators are playing a key role in facilitating the process of new venture creation. Start-ups generally look for the best accelerators to make their long journey short. Media start-ups also look for a supportive mechanism to fasten their start-up experience. In this process, one of the main issues is to shorten their learning curve which is possible by use of start-up accelerators. Therefore, this chapter deals with the idea that which factors are important in this regard. To do so, first, a brief review of the support mechanisms is presented, and it is discussed that how start-up accelerators shorten the learning curve of the start-ups. Then, five media start-ups which were created in accelerators are studied. All of the cases were established after 2014, since the accelerators started working from the same year. According to the findings, there are mainly six reasons for shortening of the learning curve by start-up accelerators, including: (1) Short creation period, (2) Seminars and courses, (3) Co-working space, (4) Divided teams, (5) Cohort peers, and (6) Mentorship.

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