scholarly journals Meningkatkan Profit Umkm Dengan Menerapkan Penjualan Melalui Digital Marketing Di Masa Pandemi Covid-19

2021 ◽  
Vol 1 (2) ◽  
pp. 129
Author(s):  
Rini Septiowati ◽  
Silvia Sari ◽  
Purwatiningsih Purwatiningsih ◽  
Ruruh Dyatmiko ◽  
Widayat Widayat
Keyword(s):  
Community Service ◽  
Digital Marketing ◽  
West Java ◽  
The Way

<p>Pengabdian Kepada Masyarakat yang berjudul Meningkatkan profit UMKMdengan menerapkan penjualan melalui digital marketing di masa pandemic covid-19 ini bertujuan untuk memberikan pengenalan tentang digital marketing, mengajak serta menanamkan kesadaran kepada para pelaku UMKM bahwa sangat penting mengembangkan pemasaran melalui digital marketing untuk bisa meningkatkan penghasilan dan bertahan di masa pandemi covid. Target dari pengabdian ini adalah UMKM di Dusun Cisadap, Ciamis Jawa Barat. Hasil dari PKM ini terbukti para pelaku UMKM dapat mengusai cara penjualan melalui e-commerce dan digital marketing agar tetap bisa bertahan di masa pandemic covid-19.</p><p>Keywords: digital marketing, e-commerce, penghasilan, UMKM</p><p>Abstract: <br />Community Service entitled UMKM Development by implementing sales through digital marketing during the Covid-19 pandemic aims to provide an introduction to digital marketing, invite and instill awareness to UMKM players that it is very important to develop marketing through digital marketing to increase income and survive. during the covid pandemic. The target of this service is UMKM in Cisadap Hamlet, Ciamis - West Java. The results of this PKM are proven that UMKM players can master the way of selling through e-commerce and digital marketing so that they can survive during the Covid-19 pandemic.<br /> <br />Keywords: digital marketing, e-commerce income, UMKM</p><p> </p>

scholarly journals COMMUNITY EDUCATION RELATED TO THE USE OF FAMILY MEDICINE PLANTS IN VILLAGE GIRIAWAS, GARUT DISTRICT, JAWA BARAT

2020 ◽  
Vol 1 (01) ◽  
pp. 31-37
Author(s):  
Framesti Frisma Sriarumtias
Keyword(s):  
Family Medicine ◽  
Medicinal Plants ◽  
Data Collection ◽  
Community Service ◽  
Community Education ◽  
West Java ◽  
Reading Material ◽  
The People

Community service this time aims to motivate the community to utilize the house yard into land for family medicinal plants (TOGA). The method used is in the form of counseling and data collection on plants that are usually planted by residents. Counseling is done by lecturing by distributing reading material in the form of material handouts delivered. And data collection is done by discussing with the people who attended the event. The target of this service is the women of recitation in Giri Ayu Village, Giriawas Village, Garut Regency, West Java. The results of this community service are able to understand related to the utilization of family medicinal plants that can be used for prevention.

scholarly journals Socialization of Online Passport Queue Service Application of the Directorate General of Immigration, Ministry of Law and Human Rights

2020 ◽  
Vol 1 (2) ◽  
pp. 8-15
Author(s):  
Gunawan Gunawan ◽  
Usman Mutaqin
Keyword(s):  
Human Rights ◽  
Community Service ◽  
Migrant Workers ◽  
West Java ◽  
Considerable Potential ◽  
Directorate General ◽  
Long Time ◽  
Service Application

Passports have a role not only limited to the requirements to leave the territory of Indonesia, but the ownership of the passport  must be accounted for. The problem is often complained by many people in applying for a passport (the applicant) is the queue which takes a long time and feels complicated in implementation. Now the Directorate General of Implications of the Ministry of Law and Human Rights is innovating by creating an APAPO (Online Passport Queue Application). This application is expected to be an answer problems in applying for a passport for the applicant. This online passport registration is related to how operate the APAPO application, and see when the applicant's schedule can come to the nearest immigration office. This socialization was carried out in the Tasikmalaya region, West Java, bearing in mind that the Tasikmalaya area had a considerable potential of Indonesian Migrant Workers (TKI) and the Immigration Office in charge of several Cities and Regencies, including: Tasikmalaya District, Tasikmalaya City, Regencies Ciamis, Banjar City and Garut Regency which cover 108 (one hundred and eight) districts. Community Service regarding passport registration at the immigration office is by way of socialization regarding online passport registration with the following steps: (1) Financing the importance of passports for Indonesian citizens (2) Developing procedures for registering online passport queues (3) Training for opening applications online passport queue service. 

scholarly journals Pengembangan dan Sosialisasi Aplikasi E-Commers Parea di KUBE Sekar Muria Hadipolo Kudus

2021 ◽  
Vol 1 (2) ◽  
pp. 184-189
Author(s):  
Diana Laily Fithri Diana ◽  
Andy Prasetyo Utomo ◽  
Fajar Nugraha
Keyword(s):  
Community Service ◽  
Bitter Gourd ◽  
Bitter Melon ◽  
Specific Target ◽  
Marketing Process ◽  
Marketing Area ◽  
Online Buying ◽  
The City ◽  
The Way

Abstract           Hadipolo Village is one of the villages in Jekulo District, Kudus Regency. In this village there are several bitter melon farmers who process it into snacks that are nutritious and very beneficial for health. So far, the marketing process for bitter melon chips is still done traditionally so that sales of bitter gourd chips are not optimal in quantity and the range of promotions is still limited around the city of Kudus, although there are some requests from outside the city but the numbers are still large. still a little because of lack of promotion. The purpose of this community service is to develop and socialize e-commerce applications which are expected to help and increase the income and welfare of the bitter melon chip craftsmen in Hadipolo Village. With a specific target in the use of Pare e-commerce, namely increasing the marketing quantity of bitter gourd chips by expanding the marketing area by promoting the results of bitter melon chips through e-commerce so that they can reach a wider market. Pare e-commerce is an e-commerce used by Kube Pare chips in developing and marketing products from Pare chips. The way this system works is by conducting online buying and selling transactions, so that the marketing area is also wider.  Abstrak           Desa Hadipolo merupakan salah satu desa yang berada di Kecamatan Jekulo Kabupaten Kudus. Di desa ini terdapat beberapa petani pare yang mengolahnya menjadi makanan ringan yang berkhasiat dan sangat bermanfaat bagi kesehatan. Selama ini proses pemasaran keripik pare masih dilakukan secara tradisional sehingga penjualan keripik pare secara kuantitas belum maksimal dan jangkauan promosi masih terbatas di sekitar kota Kudus, walaupun ada beberapa permintaan dari luar kota namun jumlahnya masih banyak. masih sedikit karena kurang promosi. Tujuan dari pengabdian masyarakat ini adalah untuk pengembangan dan sosialisasi aplikasi e-commerce yang diharapkan dapat membantu dan meningkatkan pendapatan, kesejahteraan para pengrajin keripik pare di Desa Hadipolo. Dengan target khusus dalam penggunaan e-commerce Parea  yaitu meningkatkan kuantitas pemasaran keripik pare dengan memperluas wilayah pemasaran dengan mempromosikan hasil keripik pare melalui e-commerce sehingga dapat menjangkau pasar yang lebih luas.  E-commerce Parea merupakan e-commerce yang digunakan Kube keripik pare dalam mengembangkan dan memasarkan produk dari keripik Pare tersebut. Cara kerjanya dari sistem tersebut adalah dengan melakukan transaksi jual beli secara online, agar wilayah pemasaran juga semakin luas.  

scholarly journals Assistance in reporting individual tax returns after the tax incentive policy in the midst of the Covid-19 pandemic

2021 ◽  
Vol 6 (8) ◽  
pp. 1388-1394
Author(s):  
Umi Nandiroh ◽  
Hariri Hariri
Keyword(s):  
Community Service ◽  
Business Students ◽  
Tax Incentive ◽  
Incentive Policy ◽  
Tax Returns ◽  
Directorate General ◽  
Incentive Policies ◽  
The Way

The tax incentive policy in the midst of the Covid-19 pandemic has had an impact on changing the way the year-end tax calculation and annual tax returns are filled out. In fact, many taxpayers do not understand how to calculate and report annual taxes. Therefore, this community service is intended to provide solutions to the difficulties experienced by taxpayers, through assistance in reporting individual tax returns after tax incentive policies. This activity is entitled 'TC Mengabdi'. TC Mengabdi recruits Unisma Faculty of Economics and Business students with certain criteria. TC Serving members are selected and briefed according to the standards of the Directorate General of Taxes, before being given field assignments to provide socialization and education to taxpayers. The TC Serving team is stationed at KPP Batu and the Unisma Tax Center. This activity has served and assisted around 4,000 taxpayers in Malang Raya. Through the TC Serving program, taxpayers are greatly assisted in fulfilling their tax obligations, starting from calculating, paying, and reporting taxes.

scholarly journals PELATIHAN PENULISAN BUKU AJAR BAGI GURU PKn SMA SE KOTA SEMARANG

2011 ◽  
Vol 2 (1) ◽  
pp. 94
Author(s):  
Titik Haryati ◽  
Rosalina Ginting ◽  
Suwarno Widodo ◽  
Kiki Aryaningrum ◽  
Bambang Kumoro
Keyword(s):  
High School ◽  
Key Words ◽  
Community Service ◽  
Learning Process ◽  
Teaching And Learning ◽  
Senior High School ◽  
Teaching Learning ◽  
The Way

Abstract There are still a few handouts created by the teachers. In fact, teachers feel lazy to make a handout to succeed their teaching and learning process, especially civic teachers who are still low in understanding how to make and design their own handout. A handout is an instrument that teachers supposed to writing it. By writing a handout, teacher can explore his material based on the problems faced in the class. That is way; the Team thought that we need to give them something to train them in writing their own teaching handout. This community service was given to civic teachers of senior high school who has the important role in tranfering knowledge about civic subject. This activity had some sessions, there were; lecturing, discussion, questions answer and feedback. It hopes that by understanding the way in designing a teaching handout, they will be encouraged to make their own handout to support their teaching learning process in the classroom. ?é?á Key words : a teaching handout, a civic subject ?é?á

Keefektifan Peran Digital Marketing Melalui Media Sosial Dalam Proses Pemasaran Produk Galeri UMKM Ekawira, Kare Madiun

2021 ◽  
Vol 2 (1) ◽  
pp. 21-30
Author(s):  
Rizal Ula Ananta Fauzi ◽  
Dian Citaningtyas Ari Kadi ◽  
Galuh Kristyangga Setyo Ernanda ◽  
Permai Triwidya ◽  
Silvy Adhelia
Keyword(s):  
Social Media ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Sales Promotion ◽  
Digital Marketing ◽  
Service Activities ◽  
Medium Enterprises

Abstract This study aims to fulfill duties in community service activities in order to help the community in solving problems related to MSMEs (Micro, Small and Medium Enterprises). The place for community service activities is in the Ekawira UMKM Gallery which provides various regional souvenirs from Kare Village, Kare District, Madiun Regency, East Java. Ekawira UMKM Gallery is chaired by Mrs. Hesti Purwanti. One of the products produced at the Ekawira UMKM Gallery is typical curry pia. This product is neatly packaged and already has a brand, but the marketing is only sold in the area around the Kare area, not yet out of town or through existing social media. This is a problem faced by these MSMEs. Therefore, the purpose of holding this community service is to help the Ekawira UMKM Gallery in marketing its products, by providing several sales/promotion media solutions to make it easier in terms of marketing. The marketing solution provided is by doing digital marketing, how to promote it through social media such as Instagram, creating a page on Facebook and creating a product website for the Ekawira UMKM Gallery which aims to make this product known by many people and more consumers who buy it.Abstrak: Penelitian ini bertujuan untuk memenuhi tugas dalam kegiatan pengabdian kepada masyarakat agar bisa membantu masyarakat dalam memecahkan masalah-masalah yang berkaitan dengan UMKM (Usaha Mikro, Kecil dan Menengah). Tempat kegiatan pengabdian masyarakat ini berada di Galeri UMKM Ekawira yang menyediakan aneka oleh-oleh daerah khas Desa Kare, Kecamatan Kare, Kabupaten Madiun, Jawa Timur. Galeri UMKM Ekawira diketuai oleh ibu Hesti Purwanti. Salah satu produk yang di hasilkan di Galeri UMKM Ekawira adalah pia khas Kare. Produk ini sudah di kemas dengan rapi dan sudah memiliki merek, namun  pemasarannya hanya dijual di daerah sekitar daerah Kare saja, belum sampai keluar kota maupun melalui media sosial yang ada. Hal ini menjadi masalah yang dihadapi oleh UMKM tersebut. Karena itu, tujuan diadakan pengabdian masyarakat ini untuk membantu Galeri UMKM Ekawira dalam memasarkan produknya, dengan memberikan beberapa solusi media penjualan/promosi untuk mempermudah dalam hal pemasaran. Solusi pemasaran yang diberikan yaitu,dengan melakukan digital marketing caranya mempromosikan melalui media sosial seperti instagram, pembuatan laman pada facebook dan pembuatan laman web produk Galeri UMKM Ekawira yang bertujuan agar produk ini di ketahui oleh banyak orang  dan lebih banyak lagi konsumen yang membelinya.

scholarly journals Rekontruksi Pendidikan Budaya “Rarangaken Sawah” Bagi Anak-anak Kecamatan Cipatujah Kabupaten Tasikmalaya

2016 ◽  
Vol 21 (2) ◽  
pp. 197-205
Author(s):  
Trisna Gumilar ◽  
Samson CMS ◽  
Kusnandar Kusnandar
Keyword(s):  
Local Government ◽  
Community Service ◽  
Food Culture ◽  
Community Leaders ◽  
Government Officials ◽  
West Java ◽  
Younger Generation ◽  
Local Government Officials

Abstract: Rangraken Sawag is one manifestation of an agrarian culture in District Cipatujah, Tasikmalaya, West Java. This culture in unique because it contains a high aesthetic, in addition to its usefulness in helping farmers maintain the fields. The existence of this culture are now showing symptoms  of decline. People are starting to forget this thing., especially the younger generation. Therefore, in a series of conservation activities organized by the food culture Community Service team Padjadjaran University and assisted by Sunda Pakidulan Dangiang community, local government officials and community leaders, the recontruction has been initiated especially for children. The Purpose of this implementation to reintroduce, instill a love, and fostering cultural creativity based society. Keyword: Reconstruction, Education, Children.

scholarly journals Digital marketing to increase sales of salted fish products in Muara Badak Ilir village, Kutai Kartanegara

2021 ◽  
Vol 6 (12) ◽  
pp. 2253-2256
Author(s):  
Andi Nurhasanah ◽  
Muchamad Zainul Rohman
Keyword(s):  
Information Technology ◽  
Focus Group ◽  
Community Service ◽  
Group Discussion ◽  
Digital Marketing ◽  
Small Scale ◽  
Fish Products ◽  
Salted Fish ◽  
Product Sales ◽  
Program Show

The development of information technology has grown rapidly and has an impact on society in supporting various large and small-scale business activities. Digital Marketing is one of the means to sell that can help increase product sales compared to conventional sales. This community service aims to provide training and assistance to members of the Rukun Nelayan Toko Lima, Muara Badak Ilir Village, Kutai Kartanegara Regency in marketing tembang and anchovy salted fFish products as regional superior products. This program was carried out through a Focus Group Discussion (FGD) to explore problems in product marketing as well as training and assistance in website management, design and marketing of tembang and anchovy salted fish products. The results of the program show that members of the Rukun Nelayan Toko Lima can skillfully manage marketing through digital marketing and website.

scholarly journals DIGITAL MARKETING TRAINING AND ASSISTANCE DURING PHYSICAL DISTANCING ON FARMERS GROUP IN MATANG ARA JAWA VILLAGE, MANYAK PAYED SUB-DISTRICT, ACEH TAMIANG REGENCY

2021 ◽  
Vol 3 (2) ◽  
pp. 128-136
Author(s):  
Hanisah ◽  
Maria Hevianti ◽  
Murdhiani
Keyword(s):  
Social Media ◽  
Community Service ◽  
Cell Phones ◽  
Food Distribution ◽  
Agricultural Products ◽  
Digital Marketing ◽  
Agricultural Product ◽  
Selling Price ◽  
Farmers Market ◽  
Marketing Technology

The decision of physical distancing status by the central and regional governments in order to avoid the spread of covid-19 is considered to be able to disrupt food distribution. To conquer farmer’s income so that it does not decrease on the covid-19 pandemic, digital marketing technology is needed by utilizing social media that can help the farmers market their product directly to consumers. The community service carried out at the datok office in Matang Ara Jawa Datok, Banda Mulia sub-district, Aceh Tamiang Regency. The outcome of this service activities are (1) utilizing technology to increase farmers income, (2) utilizing Social media application (facebook, instagram, whatsapp, etc) so the marketing become broad, (3)Increasing farmers marketing by utilizing cell phones as means distributing agricultural product so that the selling price is higher, (4) (4) increasing awareness of the importance of technology in marketing agricultural products, especially during the Covid 19 pandemic, and (5) increasing the welfare of partners by relying on HP to get a higher income.

scholarly journals Social Media as a Tool for Digital Marketing

2021 ◽  
Vol 9 (VI) ◽  
pp. 4717-4724
Author(s):  
Rutuparna Sakalkale
Keyword(s):  
Social Media ◽  
Digital Marketing ◽  
Social Media Marketing ◽  
Global Media ◽  
Social Contacts ◽  
The World ◽  
The Impact ◽  
The Way

Social media is always playing important the role of bringing the world online and establishing social contacts new platform social media marketing. Marketing changes the way companies or individuals communicate. This study looks at the impact of global media marketing and comparisons in the results in INDIA.

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