STUDY OF THE COMPETITIVENESS OF UKRAINE IN THE EUROPEAN MARKET OF TOURIST SERVICES
2019 ◽
pp. 112-120
Keyword(s):
The article highlights the main approaches to assessment of a country’s competitiveness in tourism sector. The assessment of Ukraine’s competitiveness in the European market of tourist services is made using the indicators of the Travel and Tourism Competitiveness Index, the Registered Competitive Advantages ratio and the Ratio of Relative Foreign Trade Advantage of the tourism industry, its strengths and weaknesses are identified. The ways of increasing the competitiveness of Ukraine in the process of ensuring its integration into the European tourism market are substantiated, which include improvement of infrastructure, improvement of regulatory, marketing, investment, staffing support, etc.
2021 ◽
Vol 2
(12)
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pp. 1410-1415
2021 ◽
2021 ◽
2016 ◽
Vol 56
(8)
◽
pp. 1049-1064
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2021 ◽
Vol 40
(2)
◽
pp. 93-113
2018 ◽
Vol 10
(6)
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pp. 705-711
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Keyword(s):