POLITICAL AND PSYCHOLOGICAL ANALYSIS OF PERSONAL POTENTIAL OF THE YOUNG POLITICAL LEADERS OF RUSSIAN PARLIAMENTARY PARTIES

Author(s):  
Andrei L. Zverev ◽  

The article presents a systematic analysis the personal potential of young political leaders of contemporary Russian parties, which has been studied in recent years by an Associate Professor of the Department of Public Relations, Tourism and Hospitality of the Faculty of History, Political Sci- ence and Law of Russian State University for the Humanities. The research were was carried out according to political and psychological methods of a verbal and projective type, supplemented by training of public self-presenta- tion of young representatives of parliamentary parties among their potential voters. As part of the study, a political and psychological profile of each potential young party leader was compiled, highlighting their value orientations and readiness to work in public politics. The article reveals the basic motives contributing to choosing the politics by young people as a professional sphere for the formation of their own personality. Also, the values orientations of young party leaders are compared with their political self-identification. Fol- lowing the results of the research works, the author of the article concludes that the existing leadership potential of young representatives of Russian parliamentary parties is not always manifested in the public practice and requires serious adjustments in terms of training in specific communication techniques, and coming into politics is determined by the desire for personal self-realization.

Author(s):  
Joanie Bouchard

Abstract Research into the impact of a politician's sociodemographic profile on vote choice in Westminster-style systems has been hindered by the relative sociodemographic homogeneity of party leaders. Past research has focused mainly on the evaluation of local candidates in the American context, but given that elections in plurality systems are far less candidate-oriented , the evaluation of local candidates tells us little about the prevalence of affinity or discrimination in other contexts. This article investigates the effect of political leaders' ethnicity on political behavior by looking at the case of Jagmeet Singh in Canada, the first federal party leader of color in the country's history. While the literature has shown that the gender of leaders in Canada can matter, little is known about the attitudes of Canadians toward party leaders of color specifically. We are interested in the evaluations of Singh and his party, as well as the shifts in voting intentions between elections in 2015 and 2019. We uncover affinity-based behaviors from individuals who identify as Sikh, as well as a negative reception of Singh's candidacy in Quebec.


2020 ◽  
Author(s):  
Lena Masch

This book explores the impact of politicians’ expressions of anger on viewers. Electoral candidates may alter their emotional behaviour strategically during election campaigns as a means of gaining voters’ support. Hence, this study investigates empirically how expressions of anger affect leadership evaluations. An experiment was conducted to establish the impact of politicians’ expressions of emotions on viewers. This study focuses on politicians as a social group, as well as three politicians in particular: Chancellor Angela Merkel; Gregor Gysi, the former parliamentary leader of the Left; and Sigmar Gabriel, the former party leader of the Social Democrats. These three case studies are well-suited to testing the effects of expressions of emotion by political leaders with varying positions in the political system. Lena Masch is a lecturer at the Institute of Social Sciences at the Heinrich-Heine-Universität in Düsseldorf.


Author(s):  
Yana Lenher

The study is devoted to clarifying the problem of existing collisions in local lawmaking, which allowed to substantiate the common understanding of this problem, as well as to identify new theoretical and applied conclusions and positions related to the need to resolve collisions in local lawmaking, their specifics and special characteristics. It is established that the country has adopted and operates a large number of regulations, many of which contradict each other, have internal inconsistencies and inconsistencies. Legal science and practice face the task of in-depth analysis of the causes of municipal legal collisions, finding ways to prevent and resolve them. It is pointed out that the emergence and increasing severity of conflicts in local lawmaking in most cases due to incomplete legal regulation of public relations, violation of the rules of legal technique in the adoption of local acts, insufficiently effective ways to prevent and resolve the latter. In addition, it is established that the method of settling and resolving local conflicts through the prism of legislative establishment of the priority of application of the norm and act is the most clear and effective. In the course of the research the systematic analysis of views on the collisions in law in general is carried out, the basic signs of the conflict in local law-making, its place among the specified categories in the plane are defined; analysis of the process of evolution of the social contradiction into a legal one with the subsequent transformation into a collision and a gap; legal conflict is defined as a subjective-objective phenomenon of legal reality. Among the existing large number of classifications of legal conflicts are local-legal, which are legal contradictions that arise due to subjective and objective reasons and errors in the exercise of powers to resolve the population directly and (or) through local governments, local issues, which is manifested in the adoption of regulations of local governments and their officials. Based on the analysis, the characteristic features of local-legal conflict are determined, which are detailed by the specified provisions on the connection of partial and general, manifestation in various forms and types, depending on the specifics of causes and solutions, local self-government issues of local significance and the emergence of the implementation of powers and the adoption of relevant municipal legal acts of local governments and their officials, with its own specific set of elements of the resolution mechanism.


Author(s):  
Dr. Simon Hudson ◽  
Louise Hudson

The field of public relations (PR) is growing. In the U.S. alone, the PR industry is comprised of more than 7,000 companies bringing in estimated annual revenues of $11 billion, and offering a diverse range of services from media relations to event management (Pozin, 2014). There are many types of media available to PR specialists, and these fit into three broad categories: owned, paid, and earned media. Owned media is defined as communication channels that are within the organization’s control, such as websites, blogs, or email; while paid media refers mostly to traditional advertising, discussed in Chapter 6. Earned media, on the other hand, is generated when content receives recognition and a following outside of traditional paid advertising, often from publicity gained through editorial influence. Critically, earned media cannot be bought or owned, it can only be gained organically, hence the term ‘earned’. Since most of this earned media is gained through PR activities, this chapter will mainly focus on PR and its various techniques. PR is broader in scope than publicity, its goal being for an organization to achieve positive relationships with various audiences (publics) in order to manage effectively the organization’s image and reputation. Its publics may be external (customers, news media, the investment community, general public, government bodies) and internal (shareholders, employees). The three most important roles of PR and publicity in tourism and hospitality are maintaining a positive public presence, handling negative publicity, and enhancing the effectiveness of other promotional mix elements (Morrison, 2002). In this third role, PR paves the way for advertising, sales promotions, and personal selling by making customers more receptive to the persuasive messages of these elements. Ultimately, the difference between advertising and public relations is that public relations takes a longer, broader view of the importance of image and reputation as a corporate competitive asset and addresses more target audiences.


2021 ◽  
pp. 174-209
Author(s):  
Melissa Aronczyk ◽  
Maria I. Espinoza

Chapter 7, “Shared Value”: Promoting Climate Change for Data Worlds, begins with a provocation. In the growing movement to deploy big data for big solutions to mitigate global warming, are the data serving the climate cause? Or is the climate a convenient form of promotional capital for the benefit of big data adherents? This chapter reviews the shape of the Data for Climate Action (D4CA) campaign, showing how the campaign’s greatest impact is in the realm of publicity. Under the banner of shared value and social good, business, NGO and political leaders promote data solutions to climate problems, privileging technical and private sector expertise and digital “evidence” of global climate transformations. Despite its datafied package, the chapter reveals the continuity of mechanisms of public relations to generate facts that further reinforce the informational and technical character of environmentalism.


2021 ◽  
Vol 4 (1) ◽  
pp. 42-49
Author(s):  
A. A. Komarova

In modern Russian society, there is a deep gap between political activity and active political communication with young people, bringing information to this target audience. Political leaders are the force that is able to convey to people values and guidelines, the meaning of life, to show the way to the future, to lead for the implementation of the necessary changes in the social, political, and economic life of society. However, the established methods of communication are not effective, as a generation has grown up with different social ideas about political leaders and other communication needs. This article is devoted to the study of the interaction of political leaders with young people through the mass media at the current stage of development of Russian society. The paper considers the theoretical foundations of the research of the youth audience. As a result of a comprehensive study, the author revealed the awareness of young people about current politicians. The article takes as a basis the names of politicians from the top 100 most influential politicians in Russia, according to the Agency for Political and Economic Communications. The first part of the research is devoted to the study of the value orientations of modern youth. The paper reveals the problems in communication between modern politicians and young people, investigates the information channels used by young people to receive current political news. The most important source of political information for the youth audience is the Internet and social networks. This is due to the increasing role of social networks in the global communication processes in general, as well as the involvement of the youth audience in the media consumption of social network content. Young people see the greatest communication problems in the status and financial gap between current politicians and youth groups, as well as the difference in value orientations and the age barrier. For a comparative analysis of the data, the sample was divided according to the criteria of age (respondents were divided into three age groups) and gender.


2019 ◽  
Vol 5 (4) ◽  
pp. 130
Author(s):  
Svitlana Levchenko ◽  
Kateryna Holovko

The article is devoted to the study of the essence and content of individual transformation processes in the field of administrative law of Ukraine under the conditions of administrative and legal reform. Attention focuses on the issue of a detailed assessment of the nature of public relations, which are included in the sphere of legal regulation of the field of administrative law. The author concludes that a qualitative and substantial update of the theoretical and methodological basis should be an integral part of administrative and legal reform. The importance of the process of updating the categorical framework, the introduction into the legal circulation of new categories, capable of creating a more solid scientific basis of administrative law, is proved. The positions of leading Ukrainian scholars in the field of administrative law on the essence of the category “public administration” are analysed and the reasons for the dualism of approaches to its definition in the Ukrainian administrative and legal doctrine are revealed. Attention is paid to the basic factors of the shift of the idea of the priority of the rule of law towards the specific relationship between public administration bodies and individuals. The subject matter of the study is the traditions and innovations of the concept of administrative law of Ukraine in terms of reform. The purpose is to study the nature and content of transformational changes in the administrative law of Ukraine at the present stage. The methodological basis of the study was the set of methods and techniques of scientific knowledge. The methodological construction is based on a systematic analysis that defined its directions. The systematic approach in some issues was supplemented by an axiological (ideological) approach. Empirical methods such as observation, description, comparison, and inductive generalization were used to identify trends in the reform of the administrative law of Ukraine. The logical and semantic method was used for formulation and in-depth study of the conceptual framework. The dialectical method of cognition made it possible to investigate the problems associated with the definition of the concept of “public administration” in Ukrainian administrative and legal doctrine. Application of methods of modelling, analysis, synthesis, generalization, and analogy allowed formulating the conclusions of the study. The conclusions of this study are that the author has established that an integral part of the administrative and legal reform of Ukraine should be a qualitative and substantial updating of the categorical and terminological framework of the field of administrative law and, above all, the basic category of “public administration”. At the same time, in the context of Ukraine’s development as a democratic and legal state, all reform initiatives must be systematic and consistent. Special attention also needs to be paid to scientific and analytical monitoring of the state of introduced changes and consequences of the implemented administrative reform measures, which will allow expeditiously identifying and correcting possible mistakes, as well as making recommendations on further prospects of the development of the administrative and legal sector. Practical implications. The results of the study will help to better understand the basic aspects of the new concept of administrative law and can be used in the research field for a further in-depth study of the issue of transformational changes in the administrative and legal field.


2020 ◽  
Vol 1 (3) ◽  
pp. 210-228
Author(s):  
Badrut Tamam

Lembaga pendidikan melalui hubungan masyarakat memiliki tanggung-jawab secara moral untuk konsisten memenuhi kebutuhan masyarakat tentang informasi yang berkaitan dengan perencanaan, pelaksanaan dan evaluasinya. Melalui humas, lembaga pendidikan memperoleh pelayanan berupa corong publikasi untuk memenuhi kebutuhan masyarakat baik internal maupun eksternal. Penelitian bertujuan untuk mengetahui bagaimana strategi Humas dalam internalisasi lima nilai budaya kerja Kementerian Agama di Perguruan Tinggi Keagamaan Islam Kalimantan Timur. Jenis penelitian ini adalah kualitatif. Data diperoleh dengan teknik observasi, wawancara, dokumentasi. Hasil penelitian mengung-kapkan Humas PTKI di Kalimantan Timur, dalam membangun strategi humas guna menginternalisasikan lima nilai budaya kerja yaitu dengan memperhatikan aspek peranan dan tugas humas yakni, expert preciber, Problem solving facilitator, communicator facilitator, technican communication. Peranan humas sebagaimana tertuang dalam teori yang dikemukakan Criss Skinner tersebut menjadi formulasi bagi praktisi humas dalam membangun strategi dan internalisasi lima nilai budaya kerja yaitu integritas, profesionalitas, inovasi, tanggungjawab dan keteladanan secara inklusif. Kata kunci: Humas, PTKI, lima budaya kerja, Kementerian Agama   Educational institution through public relations (PR) has a moral responsibility to consistently meet society's needs on the information relating to its planning, execution and evaluation. Through public relations, educational institution receives services in the form of public publicity to meet both internal and external needs. The research aimed to find out how a PR strategy in the internalization of the five cultural values works of the Ministry of Religious Affairs at East Kalimantan Religious College. This type of research was qualitative. Data obtained through observation techniques, interviews, and documentations. The research suggests that PTKI's public-relations in East Kalimantan, in building a PR strategy for internalizing the five cultural values of the working culture, expert preciber, the interest-facilitator problem, communicator/com-municator, technically communication techniques. The role of public relations as brought about by the criss skinner theory has become a formulation for public-relations practitioners in building a strategy and the internalization of the five cultural values of integrity, professionality, innovation, responsibility and individuality.


Author(s):  
O. K. Ilyina

Department of English Language № 3 was established in 1976 and leads the teaching of English language at the Faculty of International Journalism. The Department trains future international journalists, PR-professionals as well as experts in the field of sociology of mass communications. Since early 2010 the department has been headed by Olga K. Ilyina, PhD in Philology, Associate Professor. Since the opening of the specialty "Public Relations" at the Faculty of International Journalism the Department staff has done a great job providing educational materials for the teaching process, which include textbooks and manuals that contribute significantly to the education of highly qualified specialists. Since the early1990s in the department has created 32 textbooks and teaching materials.


Author(s):  
Balabiev Kairat Rakhimovich

The subject of the study is public relations related to the specification and implementation of State policy aimed at social security of citizens and protection of their rights and freedoms in the field of labor relations, free choice of professions and occupation. Employment of the population, as a concept and as a legal category, is defined both as personal right and public policy. Considering that the degree of realization of human and civil rights and freedoms for a free choice of profession depends on the state of the economy and on legal, organizational, administrative measures taken by public authorities, the issues of ensuring full and productive employment will always be in the dynamics of development, improvement and in process of study. The methods of comparative legal analysis, dialectical principles, and the principles of consistency in the study of the subject of research on the basis of specific historical methods, logical techniques and means have been used in this research. Using the above methods and principles in the study of this problem allows us to consider the phenomena in their relationship and development. The research represents one of the attempts of a comprehensive, systematic analysis of labor relations arising both on the basis of an employment contract and an administrative act appointing an employee to a post. The article reveals: the content of employment contracts; the legal personality of the State through the competent authorities in the field of labor relations; the significance of the employment contract on liability; the specificity of State activities through the competent authorities of the relevant sectors as a subject of labor relations; conditions for applying civil employment contracts; legal conditions by which the competencies of various categories of employees are determined. Keywords: Republic of Kazakhstan, labor legislation, legal personality, legal relationship, authority, labor relations.


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