scholarly journals FACTORS INFLUENCING OF PURCHASE BEHAVIOR: A STUDY CONDUCTED AMONG THE PURCHASERS OF FLAT IN CHIDAMBARAM

2020 ◽  
Vol 8 (7) ◽  
pp. 330-334
Author(s):  
P. Balathandayutham ◽  
R. Sritharan

The current study was done to examine and investigate the factors that influence the purchase behavior among the flat purchaser in Chidambaram, Tamilnadu. Data were collected through structured questionnaire gleaned from the literatures. The respondents were selected using convenience sampling as it is the earliest and easiest method of implementing the sampling technique. The size of the sample population was determined as 100 and the questionnaire were used to collect the data.  SPSS package was used for statistical analyses of the data. Regression analysis was performed to assess the influence of factors on buyer behaviour. The result of the study shows that factors are significantly influence on post purchase behavior of flat purchaser.

Author(s):  
Tarish H. Al-Gahaifi ◽  
Jaroslav Světlík

The purpose of the research is to understand factors influencing consumer behaviour when buying vegetables in Republic of Yemen. Data collection was done by structured questionnaire administered through schools, universities, government offices, and markets from 13 provinces in 5 governorates. Random convenience sampling technique was used. Total sample comprised of 463 completed questionnaires which were used for analysis. The respondents were classified into five categories on the base of their monthly income, age, education, gender, and type of settlement. Authors present the factors that can influence significantly this behaviour, e.g. price, quality, the location of seller, habit, personal relationship between consumer and seller, occasions, discount, sorting, word-mouth, time of purchase, the way of products display, and recommendation of friends and families. From the obtained results, it is obvious that there was high influence on the behaviour of Yemeni consumer when buying vegetables for factors price, occasions, discontent, and time of purchase, while factors habit, display, sorting, and the location of seller suggests medium influence, and the influence was low for word-mouth.


2020 ◽  
Vol 23 (2) ◽  
pp. 45-52
Author(s):  
Joginder Goet

This research is intended to examine the relationship between reasonability of fee charged, choice of ATM, usage of service and post purchase behavior and customer satisfaction. The research has used primary sources of data. A well-structured questionnaire was designed to collect data from 200 respondents using purposive sampling technique. The data was analyzed using correlation. The findings revealed that there was a positive and significant relationship between reasonability of fee charged, choice of ATM, usage of service and post purchase behavior and customer satisfaction. The research is afresh study in the field of banking sector in Nepalese context. There is an implication of research in the banking sector.


Author(s):  
A. O. Akinpelu ◽  
A. F. Okunade ◽  
K. A. Oluyole

The study assessed the market level characteristic factors influencing coffee marketing among coffee farmers in the study area. The study was carried out in Kogi State and purposive sampling technique was used to select eighty four respondents. Data were collected from the respondents with the use of structured questionnaire and the data collected were analyzed using descriptive statistics (frequency and percentages) as well as multi-variate regression analysis. Result of the descriptive analysis shows that the mean age of the farmers was 64 years while 60% of the farmers had no access to formal education. Regression analysis revealed that farm size, variety of coffee, marketing channels, trading experience, membership of association, price satisfaction and selling method constituted major characteristic marketing factors influencing coffee marketing in the study area and they all affected coffee marketing at 1% significant level. Based on the findings, the study therefore recommended that efforts should be made to assess variety of coffee that is more preferred by the buyers. Also, farmers should be given incentives to increase their farm holdings for higher productivity.


2020 ◽  
pp. 1-4
Author(s):  
M Himabindu

Store Atmospherics is an innovative tool that retailers use to attract a number of customers into the store and retain them for longer time in the store. The share of large format retail stores in organized retail sector is increasing significantly. This paper is an empirical study of factors of Store Atmospherics from customers’ viewpoint. Data was collected through structured questionnaire from 75 respondents following convenience sampling technique. Reliability test and factor analysis were done using SPSS. Results show that Store Music, Store Decorations, Store Fragrance, Store Brightness, In-store Promotions and Ambience are the important Store Atmospheric factors. Large format retailers should focus more on these so as to increase their appeal to the customers and give them a good shopping experience so that favourable shopping outcomes follow.


2020 ◽  
Vol 23 (2) ◽  
pp. 207-228
Author(s):  
Raju Bhai Manandhar

Consume attitude is multidimensional and it has been one of the main concepts used to explain individual differences. This study aims to examine the relationship between overall attitude and shopping mall purchasing behavior and impact of advertising and purpose to visit on shopping mall purchasing behavior in Nepalese consumers. The present study is descriptive and analytical in nature. Structured questionnaire technique under survey approach was applied for collecting primary data with five point Likert scale questionnaire. The population of this study targeted the consumers of shopping malls in Kathmandu valley. The sample size has been derived for unknown population that is 384. The judgmental sampling technique was used in this research to make this study more inclusive and representatives. Descriptive statistics and inferential statistics (correlation analysis and regression analysis) have been used to analyze the data. It is found that there is strong association between shopping mall purchase behavior and overall consumer attitude. The study found that purpose to visit has impact on shopping mall purchase behavior. The study also found that advertisement has no significant impact on shopping mall purchase behavior.


ACCRUALS ◽  
2019 ◽  
Vol 3 (2) ◽  
pp. 259-267
Author(s):  
Resshe Serlly Gita ◽  
Amir Hidayatulloh

This study aims to analyse the effect of tax services, tax amnesty, taxation knowledge, and tax sactions on taxpayer compliance. The population in the study is an individual taxpayer in the city of Yogyakarta. The sample in the study was an individual taxpayer in the city of Yogyakarta, and took part in the tax amnesty program. The sampling technique in this study used the convenience sampling method. Responden in the study amounted 60 respondents. The data anlysis technique in this study used multiple linear regression analysis. This study obtained result that taxpayer compliance in influenced by tax services and tax amnesty programs. However, taxation knowledge and tax saction does not affect taxpayer compliance. The cause of taxation knowledge does not affest taxpayer compliance, perhaps the understanding of taxpayers regarding the procedures for payment and reporting is still minimal. Meanwhile, the reason for lack of support fot tax sanction on taxpayer compliance, perhaps because taxpayers consider that saction given when taxpayer violate laws are still mild. Therefore, these two reasons are factors that encourage taxpayers to behave disobediently.


Media Ekonomi ◽  
2021 ◽  
Vol 20 (2) ◽  
pp. 38
Author(s):  
Nuggraha Prassetyo ◽  
Rissa Hanny

The purpose of this study was to determine how much influence the product display and promotion partially on consumer purchasing decisions on books published by Mizan at Gunung Agung BSD Tangerang bookstore and to find out how much influence the product displays and promotions simultaneously on consumer purchasing decisions on books published by Mizan at the Gunung Agung BSD Tangerang bookstore. This research is causality with quantitative approach. The population in this study is Mizan's book customers at the Gunung Agung BSD bookstore Tangerang with convenience sampling technique obtained samples of 69 respondents. Data analysis techniques used in this study are: data quality tests including validity and reliability, the classic assumption test of normality, multicollinearity, heterocendatisity, regression analysis that is multiple regression, partial t, simultaneous F and coefficient of determination. The results of the study are as follows: (1) The results of first hypothesis that is no significant influence between product displays on consumer purchasing decisions, (2) The results of second hypothesis that is a positive and significant effect between promotions on decisions consumer purchases, and (3) The results of third hypothesis, namely product display and promotion together have a positive and significant effect on consumer purchasing decisions.


Author(s):  
Jeetesh Kumar ◽  
Anshul Garg

Education tourism, despite being existed for several hundred years, has only recently been recognised as an independent sector worth studying. In today's globalisation era, knowledge is increasingly a commodity that moves between countries. Korean society adapts the globalization era, which is gradually narrowing the interval between countries around the world. The current study was aimed to explore factors that attracts students from Korea to Malaysian universities. Data were obtained from nine private educational institutions in March-August 2019. In the current study, 300 questionnaires were distributed by applying the unbiased sample and the non-probability convenience sampling technique. The results of the study confirm that higher quality education program, affordable tuition fees, and a higher standard environment are the key motivational factors attracting Korean students to study in Malaysia. This study proposes important implications for policymakers, institutional staffs, and other relevant stakeholders in prioritising action to position themselves in the market effectively.


2021 ◽  
Vol 9 (1) ◽  
pp. 164-168
Author(s):  
J Akila Mary ◽  
S Benita

In recent days, online marketing is a great revolution in the world. Over the last decade, most business organizations are running with modern technological change. The advanced technology getting better marketing performance. In this society, retailers are devising strategies to meet out the demand of online buyers. Online retailers are studying buyer’s behavior and perception of the consumer in the field of web shopping. Therefore, we have also chosen to analyses consumer’s attitudes towards online shopping and also studying the factors influencing consumers to buy their product on the web in this busiest fast-moving world. The population selected for the research is Madurai city, and narrowed down to buyers who are using the internet to buy online, includes students, homemakers, professionals; the sample size selected for this analysis is 50, and we have used the convenience sampling technique.


2015 ◽  
Vol 5 (03) ◽  
Author(s):  
Dimas Rahardiankusuma

The purpose of this study is to determine the relationship between the intensity of watchingviolent footage and frustration level towards player’s aggression. The design of the study is using aquantitative approach. The population of the research is the futsal players in the league who playedin GOR Mangga Dua Surabaya. Samples were taken by accidental sampling technique for 77respondents. Data collection uses psychological scale of intensity of watching violence footagevariable, frustration variable and aggression variable scale using in a questionnaire. Collected databeing analyzed using IBM SPSS 20 for Macbook. Regression analysis results of this study indicatethe simultaneous relationship between intensity of watching violence footage and frustration againstaggression. The partial analysis shows that the intensity of watching violent footage has a positivecorrelation with aggression. The effective contribution of 17.2% showed a significant relationship.Other factors influencing aggression is temperature, poverty, provocation and anger. Based onthese results, researcher suggested for coaches who wishes their player’s aggression is controllableto have a different coaching method for the player to have emotion composure. Government shouldcome up with a new regulation for television broadcasting related to violent footageKeywords : aggression, intensity of watching violence footage, frustration


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