scholarly journals Pengaruh Pendapatan dan Lingkungan Sosial Terhadap Keputusan Pembelian Secara Taqsith

2020 ◽  
Vol 6 (1) ◽  
pp. 94
Author(s):  
Kustin Hartini ◽  
Inggriani Inggriani
Keyword(s):  
Data Analysis ◽  
Social Environment ◽  
Sampling Technique ◽  
Total Sample ◽  
Linear Analysis ◽  
T Test ◽  
Purchase Decision ◽  
Analysis Method ◽  
Purchasing Decisions ◽  
Environment Variables

Income and social environment are factors that can influence purchasing decisions. The purpose of this study was to determine the effect of income and social environment on purchasing decisions in taqsith. This type of research with a quantitative approach. The sampling technique uses a purposive sampling technique with a total sample of 66 people. The data analysis method uses multiple linear analysis with the help of SPSS. From the results of the T Test and F Test show that partially income variables significantly influence the purchase decision taqsith with a probability value (Sig) 0.017 < (α) 0.05. Social environment variables also have a significant effect on taqsith purchasing decisions with a probability value (Sig) 0.033 < (α) 0.05. Simultaneously income and social environment significantly influence the purchase decision in taqsith and this can be seen from the probability value (Sig) 0,000 < (α) 0.05.

scholarly journals Effect of Price and Promotion on Car Purchase Decisions at PT Encar Daihatsu Lubuklinggau

2021 ◽  
Vol 2 (1) ◽  
pp. 42-49
Author(s):  
Supriyanto Supriyanto ◽  
Ronal Aprianto Ronal ◽  
Melvin Melisa
Keyword(s):  
Data Analysis ◽  
Correlation Coefficient ◽  
T Test ◽  
Purchase Decision ◽  
Purchase Decisions ◽  
Analysis Method ◽  
Purchasing Decisions ◽  
Simultaneous Effect ◽  
Regression Test ◽  
Test Correlation

The purpose of this study was to determine the effect of price and promotion on car purchasing decisions at PT Encar Daihatsu, Lubuklinggau City. The population in this study was 138 and the sample was 58 respondents. The data analysis method used is the regression test, correlation coefficient test, t test, determination coefficient test, and F test. Price results (X1) on Purchase Decisions (Y) have a significant effect with tcount of 5.074> t-table value of 1.673 significant 0.000 < 0.05. Promotion Results (X2) on Purchase Decisions (Y) have a significant effect with the tcount of 4.499> the ttable value of 1.673 significant 0.000 <0.05. Price (X1) and Promotion (X2) on Purchase Decision (Y) have a significant effect with the value of Fcount (27.461)> Ftable (3.18) significant 0.000 <0.05. The conclusion is that Price and Promotion have partial or simultaneous effect on Car Purchase Decisions at PT Encar Daihatsu, Lubuklinggau City.

scholarly journals Pengaruh Promosi Dan Harga Terhadap Keputusan Pembelian Pada PT. Wahana Chemindo Jaya Medan

2021 ◽  
Vol 1 (3) ◽  
pp. 117-125
Author(s):  
Eva Margareth Sarah ◽  
Wennita Tumanggor
Keyword(s):  
Data Analysis ◽  
Hypothesis Testing ◽  
Sampling Technique ◽  
T Test ◽  
Coefficient Of Determination ◽  
Analysis Method ◽  
Purchasing Decisions ◽  
Normality Test ◽  
Data Analysis Method ◽  
Data Analysis Methods

The studi aims to determine whether promotions and prices have a significant effect on purchasing decisions at PT. Wahana Chemindo Jaya Medan. Where the consumers from PT. Wahana Chemindo Jaya Medan. The population in this study were all customers of PT. Wahana Chemindo Jaya Medan. The sample taken was 65 respondent using a non probability sampling technique. The data analysis method used is quantitative metdhod and data analysis method consisting of normality test, and heteroscedasticity test, multiple linaer regression terst, hypothesis testing consisting of t test and f test and coefficient od determination test (R2). Working on data analysis methods using the help os SPSS 25 For windows.This study concludes that the promotion and price variabel have a positive and significant impact on purchasing decions at PT. Wahana Chemindo Jaya Medan. This result can be seen based on the coefficient of determination test which produces an R square value of 0,787. This shows that promotions and prices are able to influence the purchasing decisions of customers of PT. Wahana Chemindo Jay Medan by 78,7%.

scholarly journals IKLIM ORGANISASI DAN KOMITMEN ORGANISASI TERHADAP KEDISIPLINAN KERJA PEGAWAI PADA KANTOR SEKRETARIAT DPRD KABUPATEN BIMA

2019 ◽  
Vol 8 (4) ◽  
Author(s):  
Firmansyah Kusumayadi ◽  
Muhammad Ali
Keyword(s):  
Data Analysis ◽  
Organizational Commitment ◽  
Linear Regression ◽  
Organizational Climate ◽  
Multiple Linear Regression ◽  
Sampling Technique ◽  
Total Sample ◽  
T Test ◽  
Analysis Techniques ◽  
Independent Variable

This study aims to determine the effect of Organizational Climate and Organizational Commitment to Employee Work discipline at the Bima Regency DPRD Secretariat office. The dependent variable used is Work Discipline, the independent variable is Organizational Climate and Organizational Commitment. This type of research is causal associative. The sampling technique used is the Census technique to obtain a total sample of 48 respondents who are civil servants. Data analysis techniques in this study were multiple linear regression, t-test, f-test, and adjusted determination coefficient test (R2). From the regression results for this study the equation is obtained, namely Y = 8.756 + 0.565 X1 + 0.434 X2. The results of this study indicate that partially the organizational climate has a positive and significant effect on employee work discipline. Partially, organizational commitment has a positive and significant effect on employee work discipline. Simultaneously the organizational climate and organizational commitment have a positive and significant effect on employee work discipline at the Bima Regency DPRD Secretariat office.Keywords: organizational climate, organizational commitment, work discipline

scholarly journals Pengaruh Profitabilitas, Kualitas Laba Dan Keputusan Investasi Terhadap Nilai Perusahaan

2020 ◽  
Vol 2 (4) ◽  
pp. 3828-3839
Author(s):  
Reza Refki Tanggo ◽  
Salma Taqwa
Keyword(s):  
Data Analysis ◽  
Firm Value ◽  
Stock Exchange ◽  
Earnings Quality ◽  
Investment Decisions ◽  
Sampling Technique ◽  
Total Sample ◽  
Manufacturing Companies ◽  
Analysis Method ◽  
Positive Effect

The purpose of this study was to analyze: (1) The effect of profitability on firm value. (2) The effect of earnings quality on firm value. (3) The effect of investment decisions on firm value. The population in this study are all manufacturing companies listed on the Indonesia Stock Exchange (BEI) in 2014-2018. While the sampling technique in this study is using purposive sampling technique with a total sample of 300 samples. The data analysis method used is multiple regression using SPSS 25 software. The results of this study indicate that: (1) profitability has a positive and significant effect on firm value with a significance of 0.000 < 0.05. (2) earnings quality has a positive and insignificant effect on firm value with a significance of 0.757 > 0.05. (3) investment decisions have a positive effect and not on the value of the company with a significance of 0.418 > 0.05

scholarly journals What Influences the Online Purchasing of Electrical Equipment Products?

2021 ◽  
Author(s):  
Priyo UTOMO ◽  
Timotius F. C. W. SUTRISNO
Keyword(s):  
Data Analysis ◽  
Risk Perception ◽  
Data Collection ◽  
Quantitative Research ◽  
Electrical Equipment ◽  
Purchase Decision ◽  
Analysis Method ◽  
Purchasing Decisions ◽  
Data Analysis Method ◽  
Company Reputation

The purpose of this research was to examine the influence of e-trust, risk perception and company reputation on purchasing decisions. This was quantitative research, using the SEM data analysis method assisted by AMOS software. Data collection was done by distributing an e-questionnaire (a google form); 270 responses were obtained. Participants were consumers who had already purchased electrical equipment online in Denpasar and Surabaya. E-trust, risk perception and company reputation significantly influenced purchasing decisions. Keywords: E-trust, risk perception, company reputation, purchase decision

scholarly journals ANALISIS PERBANDINGAN RASIO PROFITABILITAS PADA PT. MANDOM INDONESIA TBK DENGAN PT. MARTINA BERTO TBK

2020 ◽  
Vol 4 (2) ◽  
pp. 120-127
Author(s):  
Rizki Ahdiaryani ◽  
Alwi Alwi
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Comparative Study ◽  
Sampling Technique ◽  
Financial Statements ◽  
T Test ◽  
Analysis Method ◽  
Purposive Sampling ◽  
Heritage Studies ◽  
Profitability Ratios

This study aims to determine and analyze the ratio of profitability ratios using the ROE ratio at PT. Mandom Indonesia Tbk with PT. Martina Berto Tbk. This type of research is a comparative study, with the research sample is the annual financial statements for the last 9 years from 2010 to 2018. The sampling technique used was purposive sampling. Data collection uses observation, documentation and heritage studies. The data analysis method used is the t-test separated variant test and also using the SPSS program. From the results of the t-test separated variant test with the help of the SPSS program, the calculated t value of 1.971 was obtained. If compared between the value of tcount with ttable, then tcount is smaller than ttable (1,971 2,120). The results of this study concluded that there were differences in profitability ratios between PT. Mandom Indonesia Tbk with PT. Martina Berto Tbk. Keywords: Profitability Ratio, ROEPenelitian ini bertujuan untuk mengetahui dan menganalisis perbandingan rasio profitabilitas dengan menggunakan rasio ROE pada PT. Mandom Indonesia Tbk dengan PT. Martina Berto Tbk. Jenis penelitian yang digunakan adalah penelitian komparatif, dengan sampel penelitian adalah laporan keuangan tahunan selama 9 tahun terakhir dari tahun 2010 sampai tahun 2018. Teknik sampling yang digunakan adalah purposive sampling. Pengumpulan data menggunakan observasi, dokumentasi dan studi pusaka. Metode analisis data yang digunakan adalah uji t-test separated varian dan juga dengan menggunakan program SPSS. Dari hasil uji t-test separated varian dengan bantuan program SPSS maka diperoleh nilai t hitung sebesar 1,971. Jika di bandingkan antara nilai thitung dengan ttabel, maka thitung lebih kecil dari ttabel (1,9712,120). Hasil dari penelitian ini menyimpulkan bahwa ada perbedaan rasio profitabilitas antara PT. Mandom Indonesia Tbk dengan PT. Martina Berto Tbk.Kata Kunci : Rasio Profitabilitas, ROE

scholarly journals The Effect Of Price Discounts And Packaging Bonuses On Impulsive Purchasing Decisions To Consumers Of Alfamart In Sunter Jaya, North Jakarta

2020 ◽  
Vol 1 (4) ◽  
pp. 257-263
Author(s):  
Trinik Susmonowati ◽  
Ida Royani
Keyword(s):  
Data Collection ◽  
Hypothesis Testing ◽  
Sampling Technique ◽  
T Test ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Price Effect ◽  
Independent Variables ◽  
Price Discounts ◽  
Data Collection Technique

This study aims to determine the magnitude of the price effect of discounts and packaging bonuses at Alfamart in Sunter Jaya, North Jakarta. The population in this study were all Alfamart customers in Sunter Jaya, North Jakarta with a sample of 130 respondents by using the accidental sampling technique. The data collection technique used is questionnaires, for each respondent given 26 statements. Based on hypothesis testing using a t-test, price discounts and packaging bonuses are positive and significant for impulsive purchasing decisions. The results of the f test show that all the independent variables in this study significantly influence impulsive purchasing decisions. R square value is 0.815 which can be interpreted that the effect of variable x (price discount and packaging bonus) on the variable y (impulsive purchase decision) is 81.5%, while the remaining 18.5% is influenced by variables outside the variables studied.

scholarly journals ANALISIS E-TRUST, E-WOM DAN E-SERVICE QUALITY DALAM KEPUTUSAN PEMBELIAN ONLINE

2020 ◽  
Vol 3 (2) ◽  
pp. 63-75
Author(s):  
Emeralda Galuh Pasa ◽  
Jeni Wulandari ◽  
Diang Adistya
Keyword(s):  
Data Analysis ◽  
Service Quality ◽  
Product Quality ◽  
Sampling Technique ◽  
Linear Analysis ◽  
Research Approach ◽  
Improve Product Quality ◽  
Purchasing Decisions ◽  
Purchasing Decision ◽  
Positive Feeling

This study aims to determine the effect of e-trust, e-wom and e-service quality on online purchasing decisions for Tokopedia users in Bandar Lampung. This research conducted with an explanatory research approach. The sample of this research is Tokopedia users who have made transactions more than once, with total 100 respondents using accidental sampling technique. Data analysis was performed by descriptive anaylsis and multiple linear analysis. The results showed that e-trust, e-wom, and e-service quality partially and simultaneously have a positive and significant effect on online purchasing decisions. The online purchasing decision factor in this study is mostly influenced by e-wom. Tokopedia is expected to add a recommendation feature for the most purchased products, filter reviews, and improve product quality. Keywords: e-trust, e-wom, e-service quality, online purchasing decisions   Abstrak   Penelitian ini dilakukan untuk mengetahui pengaruh e-trust, e-wom, dan e-service quality terhadap keputusan pembelian online pada pengguna Tokopedia di Bandar Lampung. Penelitian ini merupakan penelitian kuantitatif dengan pendekatan explanatory research. Sampel penelitian ini adalah pengguna aplikasi Tokopedia yang telah melakukan transaksi lebih dari satu kali pada aplikasi, dengan jumlah responden sebanyak 100 orang, yang dilakukan dengan teknik accidental sampling. Analisis data dilakukan dengan menggunakan analisis deskriptif dan analisis linear berganda. Hasil penelitian ini menunjukkan bahwa e-trust, e-wom dan e-service quality secara parsial dan simultan berpengaruh positif dan signifikan terhadap keputusan pembelian online. Perlu dukungan peningkatan pada aspek kemampuan Tokopedia dalam memberikan kepercayaan (ability), kemudahan dalam membagikan pengalaman berbelanjanya menggunakan aplikasi Tokopedia (expressive positive feeling), dan efisiensi dalam memenuhi kebutuhan pelanggan.   Kata kunci: e-trust, e-wom, e-service quality, keputusan pembelian online.

scholarly journals PENGARUH BRAND EQUITY DAN PROMOTION MIX TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE XIOMI PADA MAHASISWA MANAJEMEN STIE–KBP PADANG

2019 ◽  
Author(s):  
Efendi ◽  
Febsri Susanti
Keyword(s):  
Brand Equity ◽  
Sampling Method ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Total Sample ◽  
Multiple Linear Regression Analysis ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Independent Variables ◽  
Management Students

The purpose of this study was to analyze the influence of Brand Equity, Promotion Mix on Xiomi Smartphone Purchasing Decisions on STIE - KBP Padang management students. The sampling technique was obtained by using the Sampling method with a total sample of 86 respondents. The results of hypothesis testing showed that the variable Brand Equity (X1), Promotion Mix (X2), had a significant value t greater than Sig.ɑ (0.05) so it can be said that these variables have a partially significant influence on the intention of Xiomi Smartphone Purchasing Decisions on STIE - KBP Padang management students. The results of the calculation of multiple linear regression analysis that has been carried out shows that the ability of the model in explaining the influence of independent variables on the dependent variable is large, it can be seen in the value of Adj. R. Square (R2) that is equal to 0.848 (35%). Thus, it means that the regression model used is able to explain the effect of Brand Equity (X1), Promotion Mix (X2), on the Purchase Decision of 35%, while the remaining 65% is explained by other variables not included in this study.

scholarly journals PENGARUH PELATIHAN DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PT. EMSONIC INDONESIA

2019 ◽  
Vol 7 (3) ◽  
Author(s):  
Inke Juliani ◽  
Nuridin Nuridin
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Multiple Regression Analysis ◽  
Random Sampling ◽  
Sampling Technique ◽  
Total Sample ◽  
Research Data ◽  
Analysis Method ◽  
Training Variable ◽  
Dominant Influence

<em>The purpose of this study was to determine the effect of training and work discipline to performance of employees at PT. Emsonic Indonesia. The research data used a questionnaire which distributed to respondents and sample was used in this research, using a random sampling technique with a total sample of 65 people. The data analysis method was used in this research with simple and multiple regression analysis. The results showed that training and work discipline had a positive and significant effect to performance of employees at PT. Emsonic Indonesia, The training variable has a more dominant influence than the work discipline variable in influencing the performance of the employees at PT. Emsonic Indonesia.</em>

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