ANALISIS IMPLEMENTASI STRATEGI DIFERENSIASI DAN PENGAMATAN LINGKUNGAN UNTUK MENCIPTAKAN KEUNGGULAN BERSAING PADA PT BPRS (MICRO BANKING SYARIAH) NIAGA MADANI DI SELURUH WILAYAH SULAWESI SELATAN
Based on the ANOVA F test statistic obtained or calculated F value of 10.642 with a probability level of 0.000. The probability is much smaller than 0.05, then the regression model can be used to predict the competitive advantage or it can be said that the implementation of variable differentiation strategies, and environmental Pengamtan together significantly influence variables Competitive Advantage.T-test results on differentiation strategy implementation variables produce t count of 8.115 and a significance of 0.000. 8115 T count> t table whose value is 1.706 with a significance level of 0.000 is less than 0.05, it can be seen that the hypothesis that implementation of differentiation strategy has positive influence on acceptable Competitive AdvantagePartial effects significance test results (t test) in variable environments Pengamtan produce t count of 5,720 with a significance level of 0.000. 5,720 T count> t table whose value is 1.706 with a significance level of 0.000 <0.05, it can be seen that the hypothesis that Pengamtan positive effect on the environment is acceptable Competitive Advantage.