scholarly journals The Social Power of Narcissists in Mass Customization

2021 ◽  
Author(s):  
Johanna Hasenmaile-Aspin ◽  
Emanuel de Bellis ◽  
Andreas Herrmann
Keyword(s):  
Decision Making ◽  
Mass Customization ◽  
Consumer Satisfaction ◽  
Word Of Mouth ◽  
Social Power ◽  
Marketing Research ◽  
Research And Practice ◽  
The Social ◽  
Social Product ◽  
Sample Configuration

It has become standard practice for consumers to customize products instead ofchoosing off-the-shelf solutions. A new practice is that consumers can directly share and discuss their customized products with their peers via social product configurators. We examine how the type of communication affects peer decision-making and satisfaction in such configurators. Drawing on research on mass customization, electronic word of mouth, and narcissism, we propose that narcissistic communication is crucial to understanding the effect of a shared configuration. A series of three studies demonstrates that consumers scoring high (vs. low) on narcissism are more likely to share their customized product online as a sample configuration and to use I-centered communication to describe that configuration. Such narcissistic communication makes peers adjust their own customized product to the sample configuration and to evaluate their own product less favorably. These findings suggest that narcissistic communication influences consumers’ decision-making by increasing the likelihood to conform, potentially negatively impacting consumer satisfaction. The social power of narcissists has implications for both marketing research and practice.

scholarly journals The effect of word-of-mouth on consumer emotions and choice: findings from a service industry

2016 ◽  
Vol 8 (3) ◽  
pp. 298-314 ◽  
Author(s):  
Anne Martensen ◽  
Lars Grønholdt
Keyword(s):  
Decision Making ◽  
Conceptual Model ◽  
Word Of Mouth ◽  
Social Norm ◽  
Least Squares Method ◽  
Consumer Decision Making ◽  
Consumer Decision ◽  
Content Type ◽  
The Social ◽  
Consumer Emotions

Purpose The purpose of this paper is to examine how received word-of-mouth (WOM) influences consumer emotions and, in turn, behavioral attitude and intention. Design/methodology/approach A conceptual model is developed by extending the theory of reasoned action framework to include WOM and emotions. The conceptual model is operationalized through a structural equation model, and the model is estimated and tested by using the partial least squares method. A survey among 509 consumers in Denmark forms the empirical basis for the study. Findings The paper finds that positive and negative WOM has an asymmetric influence on emotions, behavioral attitude and intention, i.e. that consumers respond differently to positive and negative WOM. The paper also finds that positive WOM has a larger impact than the social norm on behavioral attitude and intention and that negative WOM has an impact equal to that of the social norm. Furthermore, the study finds that emotions are an important mediator for both WOM and social norm. Research limitations/implications The paper is limited to a large travel agency in Denmark. Practical implications This paper has clear implications in terms of measuring the importance of WOM and emotions in consumer decision-making. It may serve as a useful basis for a practical WOM marketing strategy, which is a critical and increasingly applied element of customer-focused companies’ marketing strategies. Originality/value This paper provides new insights into how WOM works and the interplay between WOM, emotions and social norm in consumer decision-making.

Women in Power and Decision making Positions : Conditions and Restraints

1970 ◽  
pp. 53-57
Author(s):  
Azza Charara Baydoun
Keyword(s):  
Decision Making ◽  
Political Participation ◽  
Political Life ◽  
The Political ◽  
Decision Making Process ◽  
Power Structures ◽  
Policies And Procedures ◽  
The Social ◽  
The Status ◽  
Slow Progress

Women today are considered to be outside the political and administrative power structures and their participation in the decision-making process is non-existent. As far as their participation in the political life is concerned they are still on the margins. The existence of patriarchal society in Lebanon as well as the absence of governmental policies and procedures that aim at helping women and enhancing their political participation has made it very difficult for women to be accepted as leaders and to be granted votes in elections (UNIFEM, 2002).This above quote is taken from a report that was prepared to assess the progress made regarding the status of Lebanese women both on the social and governmental levels in light of the Beijing Platform for Action – the name given to the provisions of the Fourth Conference on Women held in Beijing in 1995. The above quote describes the slow progress achieved by Lebanese women in view of the ambitious goal that requires that the proportion of women occupying administrative or political positions in Lebanon should reach 30 percent of thetotal by the year 2005!

HEURISTICS AND BIASES: IMPLICATIONS AND SOLUTIONS FOR MARKETING RESEARCH AND PRACTICE

2018 ◽  
Vol 2018 ◽  
pp. 480-480
Author(s):  
Cuong Pham ◽  
◽  
Bo Pang ◽  
Julia Carins ◽  
Sharyn Rundle-thiele
Keyword(s):  
Marketing Research ◽  
Heuristics And Biases ◽  
Research And Practice

Listening to the Voices of Individuals with Disabilities

1998 ◽  
Vol 79 (2) ◽  
pp. 188-196 ◽  
Author(s):  
Stephen French Gilson ◽  
John C. Bricout ◽  
Frank R. Baskind
Keyword(s):  
Social Work ◽  
Exploratory Study ◽  
Personal Experience ◽  
Work Practice ◽  
Social Work Practice ◽  
Fundamental Rights ◽  
Individuals With Disabilities ◽  
Research And Practice ◽  
The Social

Social work literature, research, and practice on disabilities has lagged behind other topical areas dealing with oppressed groups. The social work literature remains “expert focused” and generally fragmented into discussions of specific disabilities or subpopulations. A viable general model that deals with the personal experience of disability is not available. This exploratory study presents a social work literature search and analysis as well as interviews with six individuals with disabilities about their experiences with social workers. Individuals with disabilities assert that they were treated as though they had categorically fewer aspirations, abilities, and perhaps even fundamental rights than did nondisabled people. This study provides a base for follow-up research on models of consumer-focused social work practice in the area of disability.

Segments Influencing Individual Investors Behavior And Their Investment Decision

2019 ◽  
Vol 118 (9) ◽  
pp. 154-160
Author(s):  
Dr. Kartikey Koti
Keyword(s):  
Decision Making ◽  
Social Factors ◽  
Stock Markets ◽  
Investment Decision ◽  
Individual Investors ◽  
Factors Affecting ◽  
The Social ◽  
Karnataka State ◽  
Essential Idea

The essential idea of this assessment is investigate the social factors affecting particular theorists' decisions making limit at Indian Stock Markets. In the examination coordinated standard of direct is Classified subject to two estimations the first is Heuristic (Decision making) and the resulting one is prospect.. For the assessment coordinated the data used is basic natured which is assembled through a sorted out survey from 100 individual money related authorities based out in Hubli and Dharwad city, Karnataka State in India on an accommodating way. The respondents were both sex and overwhelming part male were 68% . These theorists were having a spot with the age bundle between35-45 which is 38%. These respondents have completed their graduation were around 56%. These respondents had work inclusion of 5 to 10 years which is 45% and the majority of which were used in government portion which is 56%. Their compensation was between 4 to 6 Lakh and were fit for placing assets into business areas. The money related experts were widely masterminded placing assets into different portfolios like 32% in Share market and 20 % in Fixed store. These examiners mode to known various endeavor streets were through News, family and allies.  

Scham und Autonomie

2012 ◽  
Vol 2012 (1) ◽  
pp. 163-192
Author(s):  
Sonja Rinofner-Kreidl
Keyword(s):  
Decision Making ◽  
Social Dynamics ◽  
Self Esteem ◽  
Self Determination ◽  
Intentional Content ◽  
Conceptual Clarification ◽  
The Social ◽  
Conventional Behavior ◽  
And Control

Autonomy is associated with intellectual self-preservation and self-determination. Shame, on the contrary, bears a loss of approval, self-esteem and control. Being afflicted with shame, we suffer from social dependencies that by no means have been freely chosen. Moreover, undergoing various experiences of shame, our power of reflection turns out to be severly limited owing to emotional embarrassment. In both ways, shame seems to be bound to heteronomy. This situation strongly calls for conceptual clarification. For this purpose, we introduce a threestage model of self-determination which comprises i) autonomy as capability of decision-making relating to given sets of choices, ii) self-commitment in terms of setting and harmonizing goals, and iii) self-realization in compliance with some range of persistently approved goals. Accordingly, the presuppositions and distinctive marks of shame-experiences are made explicit. Within this framework, we explore the intricate relation between autonomy and shame by focusing on two questions: on what conditions could conventional behavior be considered as self-determined? How should one characterize the varying roles of actors that are involved in typical cases of shame-experiences? In this connection, we advance the thesis that the social dynamics of shame turns into ambiguous positions relating to motivation, intentional content,and actors’ roles.

The Paradox of Poverty: Socio-Economic Aspects of Population Growth.— By T. Scarlett Epstein and Darrell Jackson. The Macmillan of India Limited Delhi, 1975. pp.127.

1978 ◽  
Vol 17 (3) ◽  
pp. 380-382
Author(s):  
M. Javed Akbar Zaki
Keyword(s):  
Decision Making ◽  
Social Situation ◽  
Economic Security ◽  
Rural India ◽  
Factors Affecting ◽  
Number Of Children ◽  
Economic Progress ◽  
The Poor ◽  
Fertility Decision ◽  
The Social

To many social theoreticians, the population explosion, particularly in the developing nations presents a crippling threat to their developmental pro¬cesses. Their argument's validity rests mainly on the assumption that expected economic progress is swallowed up by unbalanced rise of numbers in the population. The book being reviewed deals mainly with this subject matter and is divided into two parts, each containing three articles contributed by various researchers. Part one, 'The Social context of Fertility Decision' is focused on analyzing the role of factors affecting fertility at the micro-level decision making process. The first article 'Fertility decision in rural India' by Vinod Jainath, examines the applicability to rural India of various models of the process of fertility decision making and finds most of these wanting with respect to the Indian social situation. While analyzing the fertility patterns of Rural India, he points out the positive need for larger families among the poor small farmers mainly due to labour supply considerations. The author argues that unemployment and under¬employment actually motivate the poor to have more children as it better ensures their economic security in their old age. As the chances of gaining employ¬ment for their offspring diminish, they are induced to increase the total number of children in order that atleast one will be able to support them. Thus a vicious circle of poverty arises in large families because of each of the parents wanting to increase their children's chances of employment by ultimately reducing the overall employment opportunities even further and exacerbating their poverty.

A Person × Intervention Strategy Approach to Understanding Health Behavior

2018 ◽  
pp. 830-856
Author(s):  
Alexander J. Rothman ◽  
Austin S. Baldwin
Keyword(s):  
Social Psychology ◽  
Decision Making ◽  
Health Behavior ◽  
Intervention Strategy ◽  
Moderated Mediation ◽  
Behavior Interventions ◽  
Systematic Analysis ◽  
Mediated Moderation ◽  
Research And Practice ◽  
Health Behavior Interventions

This chapter suggests that an integration of perspectives from personality and social psychology (i.e., a Person × Intervention strategy framework) provides a rich context to explore precise specifications of the mediators and moderators that guide health behavior and decision-making. First discussed is how conceptualizations of moderated mediation and mediated moderation can enrich theory and serve to enumerate specific principles to guide the development and dissemination of more effective health behavior interventions. Second, research is reviewed from four different literatures that rely on a similar Person × Intervention strategy framework (i.e., the effectiveness of an intervention strategy depends on the degree to which it matches features of the target person) to examine evidence for the processes that mediate the effect of this moderated intervention approach. Finally described is how a more systematic analysis of the interplay between mediating and moderating processes can stimulate advances in theory, intervention research, and practice of health behavior.

scholarly journals Model Partisipasi Petani dalam Pengembangan Agrowisata di Desa Kerta, Kecamatan Payangan, Kabupaten Gianyar

2018 ◽  
pp. 415
Author(s):  
I WAYAN DEDI SURYAWAN ◽  
I WAYAN WINDIA ◽  
I MADE SARJANA
Keyword(s):  
Decision Making ◽  
General Public ◽  
Word Of Mouth ◽  
Tourism Development ◽  
Botanical Garden ◽  
Social Aspects ◽  
Farmer Participation ◽  
Participation Level ◽  
Joint Decisions ◽  
Public Toilets

Farmers Participation Model in Agrowisata Development in Kerta Village,Payangan District, Gianyar Regency. The model of farmer participation in agro-tourism development in Kerta Village,Payangan District, Gianyar Regency is an effort to find out the model of farmerparticipation and farmer participation level in agro-tourism development. The researchlocation is in Kerta Village, Payangan District, Gianyar Regency which is an agro areaof Gianyar Botanical Garden. The method of analysis used is descriptive qualitative.The results showed that the farmers participation model is as follows. (a) Aspects ofmindset; farmers are aware of the potential that exists in Kerta Village that can bedeveloped as agro-tourism. (b) Social aspects; farmers' participation in social aspectssuch as participating in garden arrangement, diversification of commodity diversity,there is also agreement or cooperation between farmer society to sacrifice their land foragro-tourism such as for road and treking. (c) Aspects of artifacts / possessions; peasantcommunity participation in view of the material aspects include the garden andagricultural products, huts / huts for rest, parking lots and public toilets. Farmersparticipation rate is as follows. (a) Manipulation; done by changing the attractiveness ofthe attraction of organic citrus quotes. (b) Dissemination of information; the peasantcommunity conveys information to the general public through word of mouth, socialmedia, billboards installation. (c) Decision-making; demonstrated by their activengrembug to reach joint decisions and participate in village deliberations. (d) Buildingagreements; farmers mutually respect opinion in decision-making to build a deal basedon "Tri Sakti". Suggestion for farmer community to keep participating for agrotourismdevelopment in Kerta Village, considering the enormous potential of agriculture to bedeveloped into agro-tourism area. Through the model of farmer participation in agrotourismdevelopment in Kerta Village, Payangan District, Gianyar Regency, can beused as a reference for agro-tourism development in other regions.

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