scholarly journals Communicative Images of Graphic Designers on Instagram Pages

2021 ◽  
Vol 4 (1) ◽  
pp. 21-35
Author(s):  
Yaroslav Hordiichuk

The purpose of the article is to identify the features of successful graphic designers of the 21st-century positioning on the pages of the so­cial network Instagram, highlight the directions of communication strategies and approaches to their visualization. Research methodolo­gy. To carry out this study, we used the empirical method of collecting factual material, analysis, comparison, and generalization methods. The principal source of analytics is designers’ Insta­gram pages as factual material. The scientific novelty of the study consists in a comparative analysis of graphic designers’ communicative images on Instagram pages, based on which, for the first time, an attempt was made to sys­tematize communicative contact strategies with subscribers. There are four possible ap­proaches to creating the communicative image of the designer, which, however, do not exhaust the entire range of options. Conclusions. The communicative image use for communication on social networking pages is a reasonable and effective method of a designer’s professional development, as the number of subscribers on such pages is much bigger and reaches several hundred thousand active subscribers. The design of social communication by de­signers with their audience is contained in the planning of the strategy of the communication process as a whole, the tactics of individual com­munication acts (posts), the allocation of several types of content, and their rhythmic alternation and design. The design of social communication by designers with their audience is contained in planning the communication process strategy as a whole, the individual communication acts (posts) tactics, the allocation of several types of content, and their rhythmic alternation and de­sign. These components combination increases the effectiveness of the designer’s communi­cative image, presented on the social network pages. This, in turn, together with the constant contact with subscribers, ensures the popularity of the designer, increases the range of potential customers and promotes professional growth.

2018 ◽  
Vol 8 (3) ◽  
pp. 51 ◽  
Author(s):  
Manuel Rodríguez-Díaz ◽  
Rosa Rodríguez-Díaz ◽  
Tomás Espino-Rodríguez

This study analyzes customers’ online social communication to rate lodgings and tourist destinations. A practical methodology is proposed to analyze the online reputation of lodgings as well as the main concepts rated by customers in their online social communication process. To this end, an empirical study was carried out by analyzing the online opinions expressed by customers on the Booking.com tourist lodging website. Based on the information available, three new variables were created and analyzed that represent clearly defined concepts in the minds of consumers. This includes “service quality,” “perceived value,” and “added value.” This study shows that perceived value and service quality are concepts evaluated by customers that are able to differentiate between lodgings in tourist destinations. Therefore, the results show that the online social communication that takes place through this portal has the capacity to guide potential customers by differentiating between the services offered by lodging companies.


Autism ◽  
2020 ◽  
Vol 24 (6) ◽  
pp. 1482-1493
Author(s):  
Megan Freeth ◽  
Emma Morgan ◽  
Patricia Bugembe ◽  
Aaron Brown

Being able to follow the direction of another person’s line-of-sight facilitates social communication. To date, much research on the processes involved in social communication has been conducted using computer-based tasks that lack ecological validity. The current paradigm assesses how accurately participants can follow a social partner’s line-of-sight in a face-to-face scenario. In Study 1, autistic and neurotypical adults were asked to identify which location, on a grid of 36 potential locations, the experimenter was looking at on a series of discrete trials. All participants (both autistic and neurotypical) were able to effectively make line-of-sight judgements, scoring significantly above chance. Participants were also just as effective at making these judgements from either a brief, 1s, glance or from a prolonged, 5s, stare. However, at the group level, autistic participants were significantly less accurate than neurotypical participants overall. In Study 2, potential variation in performance along the broad autism phenotype was considered using the same paradigm. Bayesian analyses demonstrated that line-of-sight judgement accuracy was not related to the amount of autistic traits. Overall, these findings advance the understanding of the mechanistic processes of social communication in relation to autism and autistic traits in a face-to-face setting. Lay abstract In order to effectively understand and consider what others are talking about, we sometimes need to follow their line-of-sight to the location at which they are looking, as this can provide important contextual information regarding what they are saying. If we are not able to follow other people’s line-of-sight, this could result in social communication difficulties. Here we tested how effectively autistic and neurotypical adults are at following a social partner’s line-of-sight during a face-to-face task. In a first study, completed by 14 autistic adult participants of average to above-average verbal ability and 14 neurotypical adult participants, we found that all participants were able to effectively follow the social partner’s line-of-sight. We also found that participants tended to be as effective at making these judgements from both a brief, 1s, glance or a long, 5s, stare. However, autistic adults were less accurate, on average, than neurotypical adults overall. In a second study, a separate group of 65 neurotypical adults completed the same line-of-sight judgement task to investigate whether task performance was related to individual variation in self-reported autistic traits. This found that the amount of self-reported autistic traits was not at all related to people’s ability to accurately make line-of-sight judgements. This research isolates and furthers our understanding of an important component part of the social communication process and assesses it in a real-world context.


2018 ◽  
Vol 3 (2) ◽  
pp. 67-75
Author(s):  
Виктория Вахнина ◽  
Viktoriya Vahnina ◽  
Дмитрий Симон ◽  
Dmitriy Simon

Professional motivation is a system-forming factor in realizing the social and managerial functions of the activity of heads of internal affairs bodies. It is formed in the process of professional formation of personality, including not only the experience of professional activity, but also the stage of training. Professional motivation is understood as those professionally important psychological components and features of the motivational sphere of the individual, which are the internal prerequisite for the success of the formation of professionalism, professional growth of the head of the internal affairs body. Motivational socio-psychological training is one of the main methods for the development of personal motivation and one of the main methods of professional training of heads of internal affairs bodies. It forms in the individual a more realistic view of his competence and the associated stability of his assessments of achievements.


Author(s):  
Tadeusz Wallas

The article attempts to determine the specifics of communication studies, its place and role in the system of scientific disciplines. The author emphasizes the importance of development of this science, especially in today’s conditions of constant growth of threats and challenges in the social communication process. The main arguments of the author are as follows: firstly, communication studies will give new opportunities for theoretical and practical study of social communication processes; secondly, in the age of globalization, development of communication studies is a factor for the further development of science in general, as well as social life in all its dimensions. Discussing with the theorists, the author of the article tends in his thoughts to an interpretation proposed by T. Kotarbinski that “the science is any set of human knowledge where one can distinguish the subject of intellectual study and specific specialization” [5]. The specificity of communication studies corresponds to these basic criteria: firstly, it has a relatively defined subject of study and the field of research (all that is related to communication of people and social groups); secondly, for research in this area there is an inexhaustible array of open sources of information; thirdly, there is a developed network of scientific institutions on the basis of which it is possible to develop and implement such researches; fourthly, the advances in the field of communication studies will always have not only theoretical value, but also practical application in the institutions of higher education, where the specialists of corresponding specialization are educated and trained. According to the results of the research, the author comes to the idea that communication studies belong to the sphere of social sciences. For the proof of this concept, the scientist provides for a number of arguments.


Author(s):  
Kateryna Averina

The paper considers the procedural aspects of social communication such as meeting the requirements of today’s comprehensive characteristics of social skills of the future specialist, which is manifested in his ability and ability to effectively perform professional duties adequately to each situation by activating socially and professionally important qualities in the competent application of the existing arsenal of professional knowledge, skills and abilities. The semantic elements of social communication as forms of expression of will, practical actions of an individual or a social group in a certain collective activity to achieve a socially significant result are revealed. It is established that the level of development of social and communicative skills can characterize not only the mechanisms of acquiring knowledge, skills, professionally significant qualities in the learning process, but also the peculiarities of the students’ understanding of social reality in general and in specific situations in particular, when both the adaptive mechanisms and the integrated life narratives of the individual are significantly influenced by the characteristics of the social environment. The need for coordination and focus on creating appropriate conditions for attracting external and internal resources (as a set of objectively existing conditions, means, opportunities that can be mobilized and used in the process of development of any system) to address this issue, including the intensification of participation in the development of communication skills of leading agents of influence ‒ subjects of all levels and types of education – traditional, alternative, extracurricular, “non-formal”, etc. Keywords: social communication; educational environment; communicative approach; social interaction; subjects of social communication; extracurricular activity; socialization skills; applicants of higher education.


2018 ◽  
Vol 15 (2) ◽  
pp. 203
Author(s):  
Hadi Suprapto Arifin ◽  
Ditha Prasanti ◽  
Ikhsan Fuady

This research studies about the use of social communication process in encouraging public policy on HIV/AIDS prevention in Pangandaran, West Java, Indonesia. It is a qualitative research with action research as the method. The result indicates the existence of social communication form such as direct social communication, social communication using mass media, and functional social communication involving elements of social communication. The social communication process is seen through the coordination of local government with several related agencies and foundations who care about HIV/AIDS. This encourages Local Government of Pangandaran in determining local regulation on HIV/AIDS prevention in Pangandaran tourism area.


Author(s):  
Oprea Valentin Buşu

The study aims to reveal the specific profile of social communication. This is achieved in two ways: by clarifying the difference between the individual and mass communication, and by highlighting the common characteristics of them. It emphasizes that by its psychological and social determinations, communication is reflected on individuals or groups of individuals with significant effects, depending on the occupied place by them within the communicational system. A fair, effective decision, can’t be taken only if the system and communication networks, are properly functioning. What is important in the end is the effectiveness of communication, or, in other words, if its message was properly understood by the interlocutor what will lead to the desired effect. The communication is a dynamic process which, once initiated, evoluates, is changing and changes people involved in the process. It is even said that we are what we are as a result of interactions of communication that we had along the life, which is certainly true as far as personality is the result of environment, education, experience, and communication is the way which they operate.


2021 ◽  
pp. 16-23
Author(s):  
R. F. Hrynyuk ◽  
Yu. V. Hotsuliak

The article researches the peculiarities of the social contract theory influence on the philosophical foundations of legal science. The author analyzes the classical doctrines of T. Hobbes, J. Locke, J.-J. Rousseau, who created the theory of social contract, the article substantiates the influence of this theory on the interpretation of certain legal principles, the function of law and the initial legal origins. It is studied the nature of the legal compromise between public and state legal principles. It is stated the scientific position that the contract as a legal attribute and negotiability as a legal property of the person are the order ontological foundations (instead of simply a civil category). T. Hobbes's theory of the social contract defends the position that the renunciation and transfer of absolute freedom and absolute "right to everything" is a transition from the individual to the general legal state of society, which makes it possible to answer questions about internal legal formation and human development as a legal entity. Locke demonstrates the concentration of legal meanings not in supernatural principles, but in man himself, since it is a person who is the source of legal potential. According to the position of J. Locke, individuals are endowed with equal freedom and as a consequence, equality in the perception of each other without any renunciation, and thus, are capable of legal compromise. Therefore J. Locke's theory of social contract allows to doctrinally substantiate key legal principles as innate integral legal attributes of human existence. The theory of social contract makes it possible to look at the nature of power, as well as communication between the sovereign and the people from a purely legal and anthropological point of view, to distinguish their logic unlike the theological approach and its principle of «given». Order as a key legal characteristic is revealed through bargaining power as the ability to obey established requirements. This theory for the first time reveals some inalienable legal meanings: the legal capacity of legal consciousness, mutual restraint, subjugation, generality.


Res Publica ◽  
1988 ◽  
Vol 30 (2-3) ◽  
pp. 299-310
Author(s):  
Guy Tegenbos

In 1987 the centre-right coalition was able to break through partially the triopoly of the three trade unions - the christian ACV, the socialist ABVV en the liberal ACLVB - by admitting to the four-yearly social elections separate lists of candidates for the members of the executive staffs.As a result of this, the position of the three unions weakened. The decline was most strongly felt by the ABVV; the socialist union lost 2.6 %. The minor loss of 0.7 % enabled the christian ACV to regain its position as the strongest Belgian union, a position which was taken for the first time in 1979 and was lost again in the elections of 1983.After thë recent social elections, neither the unions (43.7 % ), nor the « independent » National Confederation of the Executive Staff Members (34 .1 %), nor the individual lists of the members of the executive staffs (222 %) can cÏaim io be « the representator » of the members of the executive staffs.Through the analysis of the 1987 results, it is found once more that social elections are little affected by political events. The results of the social elections are in no way correlated to the results of the politicalelections.


2021 ◽  
Vol 12 (1) ◽  
pp. 11-21
Author(s):  
Valentyna Ilganayeva

The purposeof the article is to substantiate the factors and content of the evolutionary development of communication as a medial function in society.Research methods and techniques.Methodological integrity of the study of communication phenomena is achieved using a number of scientific approaches: historical-evolutionary, system-integration, process, teleological, which make it possible to carry out the necessary synthesis of knowledge about the functionality of social communication. They stimulate the processes of foundation,integration, generalization, innovation of scientific and cognitive activities in the social and communication sphere. The set of scientific approaches verifies theachievements of research in various scientific areas that use the communication principle to study social processes and influence the formation of an understanding of the unity of communication processes in society. Conclusions. It is proved that thedeepening of the study of communication phenomena is a systemic need to improve social interaction in society. It is noted that now a completely different systematic organization of communication interaction is being formed, which is due to the scale of the communication process in society. The social purpose of communication and the communication process is manifested through a system-regulatory function, which is provided by the structural form of communication processes and their content. The medial function of communication is aimed at ensuring the integration of society and humanity to achieve an equilibrium social interaction and the state of society as an integral system.


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