scholarly journals Management Audit as a Basis to Assess the Efficiency and Effectiveness of Marketing Function at the Inaya Putri Bali Hotel

2020 ◽  
Vol 3 (2) ◽  
pp. 125-130
Author(s):  
I Gusti Ngurah Satya Dharma ◽  
◽  
I B A Yasa ◽  
A A P Suardani ◽  
◽  
...  

This study aims to assess the efficiency and effectiveness of the implementation of the marketing function at the Inaya Putri Bali Hotel and reveal the findings obtained during the management audit. Based on findings audit, it can be given right recommendations to make company's future performance better. The data analysis techniques used are quantitative and qualitative methods. Data used is sourced from primary and secondary data through interviews, observations, and documentation. The research begins with collection of data and information relevant to marketing function then processed and analyzed in conformity with the company's plans and guidelines as well as calculation of effectiveness and efficiency levels of Revenue and marketing costs. The results of this research show efficiency of marketing function in Inaya Putri Bali Hotel runs efficiently, but effectiveness marketing function is still under standards company caused by decrease in income room, food and beverage. The company needs to evaluate all sales and marketing management staff, make an innovative promotion programs, make all sales personel to be active to attend exhibition,sales mission also hotel events and provide training to sales personnel periodically to support performance Inaya Putri Bali Hotel in maximizing the income of room, food and beverage for company.

2021 ◽  
Vol 23 (3) ◽  
pp. 372
Author(s):  
Ni Made Ary Widiastini ◽  
Siti Annisa Silvia Rosa ◽  
Roni Ekha Putera ◽  
Gabriella Susilowati ◽  
Totok Hari Wibowo

This study aims to determine the form of resilience of women tourism workers affected by the Covid-19 pandemic. This study uses a qualitative method with a case study approach. Data sources are primary data from interviews with various parties, including hotel owners, hotel associations and hotel employees, while secondary data sources are documentation data. Data analysis was performed using an interactive model. The spread of the corona virus globally has affected various lines of community life, including in Bali. Hotels are the tourist facilities in Bali that are most affected. The decline in tourist visits, causing hotel occupancy rates to experience a drastic drop which resulted in layoffs. The finding of this research is that job termination for female employees occurs in almost every hotel in Bali. However, the termination of employment was responded creatively. In an effort to maintain a life for themselves and their families, women who are affected by hotel employees, especially those who have worked in the food and beverage division, react by adjusting to the conditions that occur. They make various types of food that are sold online using WhatsApp, I.G. and F.B. social media. The attitude of women who are former hotel workers in the food and beverage division in Bali towards termination of employment shows that creativity is driven by the spirit of survival as a modality that needs to be supported and worthy of being a good practice as well as a model on develop women’s capacities during pandemic Covid-19 and new normal.


2021 ◽  
Vol 4 (2) ◽  
pp. 838-845
Author(s):  
Lusi Noviyanti ◽  
Moh. Wahyudin Zarkasyi

This study aims to determine the effect of Net Profit Margin and Debt to Assets Ratio on Stock Return. The sampling method using purposive sampling, obtained a sample of 13 companies. The research data uses secondary data, namely from the financial statements of the food and beverage subsector companies listed on the Indonesia Stock Exchange for the 2014-2018 period eith miltiple linear regression analysis testing with the help of SPSS version 22 using teh normality test, multicollinearity test, heteroscedasticity test, autocorrelation test, t test, f test and the coefficient of determination. The examiner shows that partially NPM has no effect on stock returns and DAR has no effect on stock returns. And simultaneously NPM and DAR have no effect on stock returns. Keyboards: Net Profit Margin (NPM), Debt to Assets Ratio (DAR), Stock return


2021 ◽  
Vol 2 (2) ◽  
pp. 432-442
Author(s):  
Dirvi Surya Abbas ◽  
Arry Eksandy

The Purpose of this study was to determine the effect of company age, leverage, and independent commissioners on intellectual capital in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange (BEI). The research time period used is 3 years, namely the 2016-2018 period. The population of this study includes all food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange (BEI) for the 2016-2018 period. The sampling technique was using purposive sampling technique. Based on the predetermined criteria, 17 companies were obtained. The type of data used is secondary data obtained from the Indonesia Stock Exchange website. The analysis method used is panel data regression analysis. The results showed that Leverage and Independent Commissioner had no influence on Intellectual Capital. However, the variable company age has an influence on intellectual capital.


2021 ◽  
Vol 2 (1) ◽  
pp. 45-52
Author(s):  
Shindy Octaviani ◽  
Musparni Musparni

Hotel adalah suatu perusahaan yang dikelola oleh pemiliknya dengan menyediakan pelayanan makanan, minuman dan fasilitas kamar untuk tidur kepada orang-orang yang sedang melkaukan perjalanan dan mampu membayar tanpa adanya perjanjian khusus. Suatu hotel memiliki berbagai departement antara lain : (1) Front Office Department yang langsung berhubungan dengan tamu, (2) Housekeeping Department yang bertugas untuk menyelesaikan semua kebersihan atau kelengkapan atas kamar tamu, (3) Food and Beverage Department yang bertugas untuk mengolah dan menyiapkan serta memberikan pelayanan atas makanan dan minuman yang dipesan oleh tamu hotel, (4) Accountiong Department yang bertugas untuk membuat laporan pemasukan dan pengeluaran yang dibutuhkan hotel, (5) Sales and Marketing Department yang menjual produk yang disediakan oleh hotel dengan calon tamu yang akan mempergunaknnya, (6) Engineering Department yang bertugas memelihara dan perbaikan segala kerusakan listrik dan mesin di hotel, dan (7) Security Deapartment yang menjaga keamanan hotel agar tamu hotel merasa aman tinggal di hotel. Jumlah department yang ada di setiap hotel tidaklah sama. Department dan section yang ada pada hotel-hotel tersebut akan bertambah banyak, seiring dengan kebutuhan dari hotel masing-masing. Untuk menyiapkan kamar tramu yang bersih untuk ditempati dengan  waktu yang singakat, seorang room attendant harus memiliki strategi atau trik untuk mengatur waktu yang bisa digunakan dalam mebantu pekerjaan mereka


2021 ◽  
Vol 5 (1) ◽  
pp. 168
Author(s):  
Muhammad Efendi ◽  
Kartika Hendra Titisari ◽  
Suhendro Suhendro

This study aims to determine the effect of profitability, liquidity, asset structure, company size, and tax avoidance on capital structure. The population in this study is the food and beverage sub-sector companies listed on the Indonesia Stock Exchange (BEI) 2016-2019. The sample was selected from the purposive sampling method and got a sample of 10 companies from several criteria. The data source is secondary data from the website www.idx.co.id. This research uses multiple linear regression analysis. The results of this research indicate that profitability affects the capital structure. Meanwhile, liquidity, asset structure, company size and tax avoidance have no effect on capital structure.


2018 ◽  
Vol 26 (2) ◽  
pp. 144-157
Author(s):  
Widia Astuti ◽  
Teguh Erawati

Financial information will have benefits if delivered on time to the wearer who is closely related to the agency theory (agency theory) where in the theory of this agency explained that the owner oversees the agency (employee) to perform more efficient performance. The value of timeliness of financial reporting is important for the level of benefit of the report. This study aims to test the profitability, age of the company and the size of the company to the timeliness of corporate financial reporting. The sample of this study consists of 13 food and beverage companies with 65 financial report data listed on the Stock Exchange 2012-2016. To test the hypothesis, used secondary data with purposive sampling method. Data analysis techniques used logistic regression analysis. After the data in the analysis, found that the profitability variable has a significance value of 0.045 means that the hypothesis X1 positive effect on timeliness of corporate financial reporting due to the significance value less than 0.05. Variable of company age have significance value equal to 0,066 and company size have significance value equal to 0,412 meaning hypothesis X2 and X3 have no effect to variable Y because significance value greater than 0,05.


Author(s):  
Pipit Anggriati Ningrum ◽  
Alexandra Hukom ◽  
Saputra Adiwijaya

This study aims to analyze the increasing potential for poverty in the city of Palangka Raya from the perspective of SMIs due to the impact of the 19th COVID pandemic. The data was obtained based on the results of in-depth interviews from February to April 2020 with 10 SMIs and supported from secondary data from the Central Statistics Agency. The data is processed based on qualitative research principles based on the type of case study research. In the results of this study it was found that the SMIs experienced a very detrimental impact in terms of sales and marketing of products so that employees who come to work are terminated indefinitely, in this connection it appears that there is potential increases in poverty that can occur in the future come.


Author(s):  
Wulan Nada Cahyati ◽  
Eko Hariyanto ◽  
Edi Joko Setyadi ◽  
Nur Isna Inayati

Penelitian ini bertujuan untuk menganalis pengaruh rotasi audit, audit tenure, fee audit, dan komite audit terhadap kualitas audit. Penelitan ini merupakan penelitian kuantitatif. Sumber data yang digunakan adalah data sekunder dalam bentuk laporan keuangan tahunan perusahaan. Pada penelitian ini, kualitas audit dihitung dengan menggunakan proksi earning suprise bencmark. Populasi yang digunakan dalam penelitian ini adalah perusahaan food and beverage yang terdaftar di Bursa Efek Indonesia tahun 2014-2019. Pengambilan sampel dilakukan dengan metode non probabilitas dengan teknik purosive sampling dan diperoleh 13 perusahaan sebagai sampel dengan 78 data amatan. Metode analisis data yang digunakan adalah analisis regresi logistik dengan menggunakan program Statistical Package For Social Sciences (SPSS) versi 20. Hasil penelitian ini menunjukan bahwa fee audit berpengaruh positif terhadap kualitas audit. Sedangkan rotasi audit, audit tenure, dan komite audit tidak berpengaruh terhadap kualitas audit.  This research aimed to analyze the effect of audit rotation, audit tenure, audit fee and audit committee on audit quality. This research is a quantitative type. The data source used is secondary data in the form of the company annual financial report. The earnings surprise benchmark used to measure audit quality. This study's population is all of the food and beverage companies listed in Indonesia Stock Exchange during 2014-2019. The sampling technique used is non- probability sampling with purposive sampling technique and obtained 13 companies with 78 observational data. The data analysis method used is logistic regression analysis using Statistical Package For Social Sciences (SPSS) version 20. The result of this study indicates that the audit fee has a positive effect on audit quality. While audit rotation, audit tenure, and audit committee don't affect audit quality. 


2021 ◽  
pp. 1-15
Author(s):  
Tulus Tahi Hamonangan Tambunan

This study tends to examine the impacts of the Covid-19 pandemic on the Indonesian economy with the focus on economic growth, poverty, income distribution, unemployment, tourism sector, and businesses. More specifically, this study tries to answer the following two questions. First, how serious has been the negative shock of the Covid-19 pandemic on the Indonesian economy, especially on economic growth, employment, wages, poverty, inequality, tourism activities and businesses? Second, what were the main economic transmission channels through which the Covid-19 pandemic have caused that negative shock? It adopted an exploratory methodology with a comprehensive review of available literature, including policy documents, research papers, and reports and secondary data analysis. Data used was from the National Bureau of Statistics (BPS). It reveals that the Covid-19 pandemic has affected the Indonesian economy through four main channels: (i) declined domestic demand as a direct consequence of the "anti-Covid-19 impact" policy; (ii) declined export; (iii) declined imports of processed raw materials and auxiliary materials; and (iv) increased poor people as many employees have been laid off, or their wages were cut. As a result, the country's economy experienced a growth contraction of 2.07 percent, the number of foreign tourists visited Indonesia dropped significantly, the unemployment rate as well as the percentage of poor people increased, the Gini ratio experienced an increase, and many companies have suffered huge losses, especially in the tourism sector and also those whose businesses were very dependent on this sector such as transportation and food and beverage companies, as well as hotels and other accommodation provider companies.


2003 ◽  
Vol 9 (1) ◽  
pp. 27-34
Author(s):  
Igor Brajdić

One of the primary functions of a tourist enterprise is advertising, as a component of the broader marketing function. Each function has its specific traits which are manifested in the various processes of the enterprise, one of the more important being decision-making. It is assumed that in continental tourism, due to its predominant orientation in providing more food and beverage services and less hotel services, special features in decision-making can be found within the advertising function. The empirical study carried out in part of continental tourism involving the region of the Croatia Zagorje was aimed at a range of typical characteristics of decision-making such as types of decisions, the methods of decision-making, the outcome of alternatives, the monitoring of effects and the measures of improving decision-making. Regarding types of decisions, the majority of managers and executives feel that, to a very large extent, satisfactory decisions are being taken, as well as routine decisions, which are in accordance with the predominant orientation of providing the fundamental catering services. Due to a general orientation towards group decision-making, it follows that, when choosing advertising media, the management structure contacts the executive personnel only randomly. From the latter group of questions, it can be concluded that in the enterprises surveyed anything that has to do with science is applied to the least possible measure.


Sign in / Sign up

Export Citation Format

Share Document