Discovering the Interpersonal Relationship Between Luxury Perfume Brands and Consumers

2017 ◽  
Vol 5 (2) ◽  
pp. 85-108
Author(s):  
Varsha Jain ◽  
Chakshu Bhandari ◽  
Ganesh B.E.
Keyword(s):  
Qualitative Research ◽  
Interpersonal Relations ◽  
Brand Personality ◽  
Interpersonal Relationship ◽  
Interpersonal Relation ◽  
Luxury Brands ◽  
High Involvement ◽  
Zaltman Metaphor Elicitation Technique ◽  
Robust Framework

Luxury perfume brands are an integral part of the luxury brands sector globally and nationally. One of the main reasons for the same is that luxury perfume brands have had an extended usage across cultures and traditions. Additionally, luxury perfume brands are a high involvement category. Thus, this category needs to be developed and promoted with a specific means. This means is the development of a strong and reflexive relation between the luxury perfume brands and the consumers. Further, it should be premised on both value based and utility based satisfaction. Despite this, there is a dearth of studies that have consolidated the means of developing strong interpersonal relations between this category and consumers. Therefore, this paper aims at discovering a framework for consolidating and developing a strong interpersonal relation between the luxury perfume brand and the consumers. To this effect, we have used qualitative research in the form of semi structured personal interviews supplemented by Zaltman Metaphor Elicitation Technique. The findings from these explorations were developed into a robust framework using the precepts of Brand Personality, CAC (Cogntive- Affective- Conative) model and the Triangulat theory of love.

scholarly journals Yorùbá Ethics of Interpersonal Relations in Ọbasá’s Poetry

2021 ◽  
Vol 5 (1) ◽  
pp. 1-15
Author(s):  
Ayodele Solomon Oyewale
Keyword(s):  
Interpersonal Relations ◽  
Ethical Issues ◽  
Interpersonal Relationship ◽  
Interpersonal Relation ◽  
Human Beings ◽  
Pragmatic Approach ◽  
Social Animals ◽  
Critical Issues ◽  
Cultural Ideology ◽  
Rational Reflection

In the context of Yorùba interrelation, every human being is involved with ́ a clearly defined tradition laced with mutual benefits. The custom of human interpersonal relationship and the challenges thereof are critical issues in modern Yorùbá society. The themes of Yorùbá ethics as related to interpersonal relation are prominent in Obasa ̣’s poetry. In this essay, we identify and ́ analyze the ethical themes in Obasa ̣’s poetry and compare the poet’s engagement with the Yorùbá philosophy with a view to establish their relevance to the contemporary Yorùbá society. Wolfgang Iser’s (1996) principle on hermeneutics that “(texts) impacts information to the reader vis-a-vis the reader’s experience” is our model for the analysis of this paper (63). The ethical issues in Obasa’s poetry are anchored ́ to three sociocultural Yoruba concepts: communalism, cultural ideology on salutation, and conflict resolution. Tis paper affirms the poet’s rational reflection on the Yorùbá cultural ideology and pragmatic approach to ethical issues. As I argue in the essay, the poet’s perspectives affirm the basis of Yorùba ethical concepts on communalism and how it portrays human beings ́ as social “animals.”

scholarly journals Evaluation of Digital Piracy by Youths

2021 ◽  
Vol 13 (1) ◽  
pp. 11
Author(s):  
Łukasz Tomczyk
Keyword(s):  
Qualitative Research ◽  
New Media ◽  
Interpersonal Relations ◽  
Criminal Liability ◽  
Digital Piracy ◽  
Risky Behaviour ◽  
Internet Users ◽  
Risky Behaviours ◽  
Digital Knowledge ◽  
Open Question

This paper sets out to explain how adolescents interpret piracy. Digital piracy is one of the most important risk behaviours mediated by new media to be found among adolescents. It is global, and changes dynamically due to the continued development of the information society. To explore the phenomena related to piracy among adolescent Internet users we need to apply qualitative research methods. The sample contained 1320 Polish respondents. The research used the technique of qualitative research. Data was collected using a form containing an open question. Adolescents will answer in the form how they interpret digital piracy. The categories characterize how piracy is perceived, and includes downloading various files—whether video or music files or even software (also games)—from unauthorized sources (P2P—Peer-to-peer ‘warez’ servers—websites which serve as repositories of illegal files). The qualitative data analysis allowed the identification of the following constructs in the perception of digital piracy by adolescents: ethical (giving value to the phenomenon), economical (showing profits and losses), legal (connected with punitive consequences and criminal liability), praxeological (facilitating daily life), technical (referring to the hardware necessary), social (the scale of the phenomenon and interpersonal relations), and personal benefits. The results fit into the discussion on the standard and hidden factors connected with piracy. The presented seven categories of the perception of piracy help us better understand the phenomenon of the infringement of intellectual property law and will help to develop appropriate preventive measures. Qualitative research makes it possible to understand the phenomenon of piracy from a deeper perspective, which can be translated into the design of effective educational measures. Preventive guidance on minimising risky behaviour is part of the development of one of the key competences, namely digital knowledge and skills. The research allowed us to enrich the theoretical knowledge on risky behaviours in cyberspace among adolescents (theoretical aim), to understand how to interpret risky behaviours in cyberspace (understanding of micro-worlds—cognitive aim), and to gather new knowledge that will be useful for prevention (practical aim).

Fieldwork in Schools: The Reciprocity of Bias

1980 ◽  
Vol 24 (3) ◽  
pp. 265-278
Author(s):  
Judith L. Kapferer
Keyword(s):  
Qualitative Research ◽  
Conceptual Framework ◽  
Interpersonal Relations ◽  
South Australia ◽  
Working Hours ◽  
Research Experience ◽  
Research Subjects ◽  
Research Paradigms ◽  
Institutional Settings ◽  
Oriented Research

This paper contains a plea for sociologists of education to utilise qualitative research methods, particularly fieldwork, in order to advance our understanding of the motives and meanings of actors in educational contexts. Some of the major problems of conducting fieldwork in schools—problems of time and working hours, conflicting research paradigms, interpersonal relations in institutional settings and financial and moral support—are discussed. Examples are drawn from the writer's research experience in three schools in Adelaide, South Australia and analysed within a conceptual framework which stresses the importance of the establishment and maintenance of inter-subjective understandings for the conduct of action-oriented research in schools. Some solutions to the problems of the reciprocal bias which too often exists between researchers and research subjects are proffered in the belief that fieldwork, as a method, provides a sound basis for overcoming such problems.

scholarly journals FINDING RELATIONSHIP TENDENCY IN ATTACK ON TITAN: LEVI AND ERWIN

2021 ◽  
Vol 8 (1) ◽  
pp. 52
Author(s):  
Kamila Yasmine Kusuma ◽  
Bening Salsa Biela ◽  
Vilya Lakstian Catra Mulia
Keyword(s):  
Qualitative Research ◽  
Systemic Functional Linguistics ◽  
Interpersonal Relationship ◽  
Special Relationship ◽  
Purposive Sampling ◽  
Linguistic Data ◽  
Functional Linguistics ◽  
Language Study ◽  
New Perspective ◽  
Descriptive Qualitative

As a popular manga series, Attack on Titan has various characters giving certain impression among the fandom. Two of them are Erwin Smith and Levi Ackerman. Erwin is known as an integrated and influencing commander meanwhile Levi is the humanity's strongest soldier who is also recognized as one of Erwin's closest subordinates. Their togetherness presents questions from the manga fans whether there is special relationship between them. Some fans accepted. However, there are not a few fans refused. Using systemic functional linguistics approach, the researchers try to reveal the happening tendency considering the clauses expressed by these two characters. Doing descriptive qualitative research, tenor analysis is done in the level of grammar. The researchers use criterion-based purposive sampling to get relevant data and process them from domain, taxonomy, componential, up to getting cultural theme analysis. The discussion shows complex interpersonal relationship because of considering the linguistic data findings along with their impacts towards the built social indication. This research gives new perspective for language study towards debatable thing between factions carrying particular ideology.

scholarly journals The specificity of the relationship of interpersonal relationship and self-relationship of the elderly

2019 ◽  
pp. 57-61
Author(s):  
Dmitriy V. Ganin
Keyword(s):  
Elderly People ◽  
Interpersonal Relationships ◽  
Interpersonal Relations ◽  
Interpersonal Relationship ◽  
Age Groups ◽  
The Elderly ◽  
Age Group ◽  
Relationship Of ◽  
Inclusion Control ◽  
The Relationship

This article discusses the results of an empirical, comprehensive study of interpersonal relationships and self-relation of older people. Special attention is paid tointerpersonal needs. The author notes, in the age group of elderly people, the presence of all kinds of interpersonal needs, inclusion, control, affect. This is not observed in the middle and senile age groups. The age interrelation between interpersonal relations and self-attitude of elderly people is found out. The study found correlations characteristic of the age group of the elderly and other age groups, namely: the similarity of the correlations of the elderly and middle-aged and elderly and senile. The most important need characteristic of older persons as the need for "inclusion"was also identified.

scholarly journals Vineland Sosyal-Duygusal Erken Çocukluk Ölçeği’nin (VSDEÇÖ) Türkçe Uyarlaması: Geçerlik ve Güvenirlik Çalışması / Turkish Adaptation of the Early Childhood Scale: The Validity and Reliability Study

2019 ◽  
Vol 8 (1) ◽  
pp. 299
Author(s):  
Şehnaz Ceylan ◽  
Özlem Gözün Kahraman ◽  
Nida Kılınç ◽  
Pelin Ülker
Keyword(s):  
Factor Analysis ◽  
Early Childhood ◽  
Interpersonal Relations ◽  
Coping Skills ◽  
Personal Information ◽  
Interpersonal Relationship ◽  
Age Group ◽  
Validity And Reliability ◽  
Social Emotional ◽  
Turkish Culture

<p>Vineland Social-Emotional Early Childhood Scales -SEEC The Vineland Social-Emotional Early Childhood Scales -SEEC was developed in 1998 by Sara S. Sparrow, David A. Balla and Domenic V. Cicchetti. Vineland SEEC aims to evaluate the social-emotional development of children from birth to 5 years and 11 months. The aim of this study is to adapt the Vineland Social-Emotional Early Childhood Scale to the Turkish culture in the 0-4 age group. The research was carried out with the data obtained from the parents who were between 0-4 years of age in 2017-2018. The study group of the study population of 102 (0.0-0.11 months), 126 (1.0-1.11) months 172 (2.0-2.11), 129 (3.0-3.11), 155 (4.0 4.11) age group, totally 684 children and those who undertake care. SPSS 22 package program and Lisrel package programs were used in the study. Data collected through Vineland Social-Emotional Early Childhood Scale and Personal Information Form were analyzed through SPSS and Lisrel package programs. Language validity, scope validity, construct validity, AFA (exploratory factor analysis) and DFA (confirmatory factor analysis) were used for validity. The internal consistency coefficients of the Vineland Social-Emotional Early Childhood Scale (Cronbach's alpha value) are .78 in the Interpersonal Relationship Sub-scale and .88 in the Play and Leisure subscale in children from birth to one year. In the Interpersonal Relationship subscale, an .77 age for children is. In the Interpersonal Relationship subscale, it was .64 in the Interpersonal Relationship subscale and .64 in the Scale of Coping, and .83 in the Scale of Coping Skills. There were 62 sub-scales in the Interpersonal Relations subscale and .64, and the Coping Skills Scale in. The four-year-olds had .70 in the Interpersonal Relations subscale, .74 in the Play and Leisure subscales, and .80 in the Coping Skills Scale. With these studies, the validity and reliability of the scale for the usage of the scale in Turkish culture has been obtained and the scale has been introduced to be used for different studies that can be done with children.</p>

scholarly journals Investigando a Experiência de Usuários em um Centro de Convivência: Estudo Fenomenológico

2021 ◽  
Vol 27 (1) ◽  
pp. 25-36
Author(s):  
Eberson dos Santos ANDRADE ◽  
Vera Engler CURY
Keyword(s):  
Public Health ◽  
Qualitative Research ◽  
Social Relations ◽  
Interpersonal Relations ◽  
Community Center ◽  
Narrative Synthesis ◽  
Phenomenological Psychology ◽  
Mutual Interest ◽  
Growth Autonomy ◽  
Inherent Tendency

This paper presents the results of a qualitative research of phenomenological nature that aimed to understand the experience of people who attend a Coexistence Community Center (CECO). Individual dialogical encounters were held with seven adult users of both sexes. After each meeting, the researcher wrote a Comprehensive Narrative, based on his own impressions, about the participant's experience. A Narrative Synthesis was then constructed containing the significant elements of the experience of all participants in relation to the experiences in the CECO. The phenomenologically revealed elements, that constituted the results of the research, can be expressed as follows: (1) interpersonal relations, mediated by professionals in the context of the CECO, are guided by respect, understanding and mutual interest; (2) from the daily coexistence with other people and from participation in collective activities, users can creatively develop their skills and interests; and (3) when they feel welcomed and respected as people, users also develop a positive affective relationship with the service. In conclusion, CECO is a space conducive to the development of individual and collective potentialities and to the valorization of constructive social relations that facilitate and preserve the inherent tendency of people for growth, autonomy and psychological maturation. Palavras-chave : Coexistence Community Center; Phenomenological Psychology; Narratives; Psychological Attention in Institutions; Public Health.

Impact of the awareness of brand-related CSR activities on purchase intention for luxury brands

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Květa Olšanová ◽  
Andrea Escobar Ríos ◽  
Gina Cook ◽  
Petr Král ◽  
Marija Zlatić
Keyword(s):  
Qualitative Research ◽  
Significant Relationship ◽  
Purchase Intention ◽  
Luxury Brands ◽  
Content Type ◽  
And Gender ◽  
Luxury Industry ◽  
Corporate Social ◽  
The Impact

Purpose The purpose of this study is to investigate the impact of luxury buyers' awareness of a luxury brand's corporate social responsibility (CSR) activities together with its individual brand-related sustainable dimensions (in terms of economic, societal and environmental) and luxury values on purchase intention for luxury products and, as a result, highlight the potential implications of these relationships for the luxury industry. Design/methodology/approach A luxury purchase intention model, which assumes an impact from traditional luxury values and CSR, was indicated based on the authors' previous qualitative research and corresponding literature review. To validate the model by proving that the suggested relationships are statistically significant, (1,100) luxury customers over the age of 18 were approached, and (253) valid responses were entered and analyzed using SEM to confirm the indicated theoretical model's hypothesized causal relations. Findings The findings suggest a positive and significant relationship between buyers’ awareness of a specific luxury brand's CSR-related activities and their purchase intention; however, certain demographics and gender both moderate this relationship. The moderating role of general attitudes toward CSR and sustainability on this relationship was not confirmed. Furthermore, awareness of the brand's CSR positively mediates the relationship between both the societal/environmental and economic parts of the brand-related individual sustainable dimension and purchase intention. Originality/value The results of this study are based on actual purchases of branded luxury items and validate the authors' indicative model based on earlier qualitative research by claiming a significant relationship between the purchase intention for a brand and awareness of its CSR activities amongst luxury shoppers.

scholarly journals Caring for family members in the ICU: challenges faced by nurses in the interpersonal praxis of user embracement

2014 ◽  
Vol 23 (4) ◽  
pp. 954-963 ◽  
Author(s):  
Carolinny Nunes Oliveira ◽  
Emanuelle Dias Caires Araújo Nunes
Keyword(s):  
Interpersonal Relationships ◽  
Interpersonal Relations ◽  
Participant Observation ◽  
Interpersonal Relationship ◽  
Family Members ◽  
Communication Process ◽  
Interpersonal Process ◽  
Nursing Theory ◽  
Probabilistic Sampling ◽  
Data Saturation

The objective of this study was to understand the interpersonal process of embracement between nurses and family members in an adult ICU. It is exploratory, descriptive and observational study, with a qualitative approach, conducted among ten nurses working in an adult ICU, selected using non-probabilistic sampling and established by data saturation, based on three data collection techniques: theme-drawing-text, semistructured interviews and non-participant observation. The analysis, based on Peplau's Theory of Interpersonal Relations and from a tridimensional focus, identified: reason, emotion and volition, that the embracement provided to families manifested certain shortcomings related to the communication process, the development of autonomy for discharge and the interpersonal relationship between nurses and the family. The nurses' concepts in relation to user embracement were positive, demonstrating their willingness to provide it, although they encounter formational and experiential difficulties in putting this nursing theory into practice, insofar as interpersonal relationships and, consequently, in the embracement of families.

scholarly journals Interpersonal relations between nursing-patient in the perspective of current violence

2020 ◽  
pp. 648-653
Author(s):  
Jhuliano Ramos Silva de Souza ◽  
Andreia Barbosa Cristina Costa ◽  
Sueli de Carvalho Vilela
Keyword(s):  
Interpersonal Relationships ◽  
Latin American ◽  
Workplace Violence ◽  
Web Of Science ◽  
Interpersonal Relations ◽  
Interpersonal Relationship ◽  
National Library ◽  
Reflective Study ◽  
Nursing Professionals ◽  
Latin American And Caribbean

Objective: to reflect on the importance of the interpersonal relationship between nurse-patient in the perspective of current violence. Methods: this is a descriptive-reflective study. The databases used were: Latin American and Caribbean Health Sciences Literature, National Library of Medicine, SCOPUS, Web Of Science and Cumulative Index to Nursing and Allied Health Literature, in the languages: English, Spanish and Portuguese, of the last ten years. Results: three categories emerged: 1) Violence suffered by nursing professionals in the workplace; 2) Education as a tool to minimize workplace violence and 3) Nursing care for vulnerable people exposed to violence. Conclusion: interpersonal relationships can prevent acts of violence from being carried out in the workplace, and the institution itself and the management sectors can train the entire team, using continuing education as an effective tool for this issue.

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