scholarly journals Factors Influencing Digital Marketing and Digital Payment on Consumer Purchase Behaviour

2020 ◽  
Vol 3 (3) ◽  
pp. 39-45
Author(s):  
Monica Tiewul
Keyword(s):  
Business Models ◽  
Low Cost ◽  
Secondary Data ◽  
Digital Marketing ◽  
Technological Advancement ◽  
Financial Industry ◽  
Payment Methods ◽  
Factors Influencing ◽  
The Future ◽  
The Impact

The issue of whether innovation and technological advancement continually bring new phenomenon remains unpredictable, especially in the financial industry. As technology and digital services continue to ingrain themselves into more aspects of lives, the financial sector has not been immuned. New technology has given way to new services and with new services comes the gradual disruption of the old. This study researched on the influence of digital marketing and digital payment on consumer purchase behaviour in Coburg, Germany. The availability of digital marketing is enabling many companies of all sizes to embrace mobile and data while adopting a ‘cloud first’ approach to redesigning their business models. This brings about the introduction of a new ‘pay-as-you-go’ business model that enables efficiency, low-cost speed to scale and creation of new, richer customer experience. This research sort to examine the impact of digital marketing on consumer purchase behaviour, assess the factors influencing consumer to patronise digital payment and examine the future of digital payment methods. In this research, primary and secondary data are utilised. The data has been analysed using descriptive and multivariate statistical methods like factor loading analysis, correlation, cross tabulation, and chi-square. From this research, it is concluded that the availability of extensive information, variety of products, level of satisfaction and level of education are the most essential factors influencing digital marketing and digital payment and this will lead to an increase in the digital payment methods with more security in the future. Also, bitcoin will not be accepted as a future digital payment method.

scholarly journals Pengaruh Kepemilikan Institusional, Ukuran Dan Umur Perusahaan Terhadap Kinerja Intellectual Capital Industri Keuangan di BEI

2018 ◽  
pp. 1799
Author(s):  
Ainun Roviko ◽  
I Gusti Ngurah Agung Suaryana
Keyword(s):  
Firm Size ◽  
Intellectual Capital ◽  
Stock Exchange ◽  
Secondary Data ◽  
Sampling Technique ◽  
Institutional Ownership ◽  
Firm Age ◽  
Financial Industry ◽  
Financial Report ◽  
The Impact

Evaluate performance intellectual capital of company is an important thing because this will contribute to the company competitive advantage in the future. This study aims to obtain empirical evidence of the impact institutional ownership, firm size and firmage on intellectual capital performance financial industry listed on Indonesian Stock Exchange 2015-2017.Intellectual capital performance measured by VAICTM. This research used non- probability sampling technique with purposive sampling method and 37 company as a sample and 111 observation. Secondary data obtained from the annual financial report of the financial industry. The result of this research indicate that institutional ownership hasnot affecting the intellectual capital performance. The result of this search also indicate that firm size and firm age has a positive effect on intellectual capital performance. Keywords : Institutional ownership, size and firm age, financial industry, intellectual capital.

Air Asia India: competing for air space in an emerging economy

2017 ◽  
Vol 27 (5) ◽  
pp. 516-532 ◽  
Author(s):  
Tulsi Jayakumar
Keyword(s):  
Multinational Enterprises ◽  
Business Models ◽  
Joint Venture ◽  
Low Cost ◽  
Emerging Market ◽  
Secondary Data ◽  
Emerging Economy ◽  
Competitive Strategies ◽  
Content Type ◽  
Country Specific

Purpose The purpose of this paper is to understand the competitive landscape of emerging market economies (EMEs) and the implications of business models and strategies used by multinational enterprises (MNEs) to enter and operate in such landscapes. It does so by considering the aviation sector in an emerging economy – India, and by studying the strategies pursued by AirAsia India – the Indian joint venture of AirAsia Investment Limited and Tata Sons.. Design/methodology/approach The paper follows a case study approach. Secondary data sources from the library, company website and newspaper articles have been used to build a case that would encourage students to discuss and analyze the competitive strategies followed by MNEs in EMEs. Findings Emerging markets offer attractive investment opportunities to MNEs across several industries. However, their markets for intermediate goods and services possess imperfections. Competitiveness in such markets will require going beyond country-specific and firm-specific advantages. MNEs will need to integrate location-specific advantages with internalization advantages of these market imperfections to operate successfully in the complex environments of EMEs. A one-size-fits-all approach of transposing successful strategies from home markets will fail to create value. Practical implications MNEs, such as AirAsia, will need to develop participatory skills to leverage the location-specific-advantages of EMEs and reduce their own curse of foreignness to be able to succeed in EMEs. Originality/value This paper contributes to extant literature by studying the competitive strategies pursued by a global leader in an EME. The case of the “World’s Best Low-Cost Airline” – AirAsia’s India operations seeks to go beyond the Eclectic Paradigm and the country-specific and firm-specific advantages framework, to provide a location-internalization paradigm for operating in EMEs.

scholarly journals Assessment of the Nutritional Impact of Agricultural Research: The Case of Mungbean in Pakistan

2005 ◽  
Vol 26 (3) ◽  
pp. 287-294 ◽  
Author(s):  
Katinka Weinberger
Keyword(s):  
Net Present Value ◽  
Agricultural Research ◽  
Low Cost ◽  
Secondary Data ◽  
Marginal Effect ◽  
Micronutrient Deficiencies ◽  
Iron Intake ◽  
Present Value ◽  
Piece Rate ◽  
The Impact

Background Evaluation of agricultural research often neglects consumption and nutrition aspects. Yet agricultural research can address micronutrient malnutrition by improving both quantity and quality of food intake. Objective To briefly review the conceptual linkages between agriculture and nutrition, to estimate the strength of the relationship between iron intake and productivity outcomes, and to estimate the nutritional benefit of improved mungbean varieties in terms of net present value. This paper presents a methodology for assessing the nutritional impact of mungbean, and summarizes current impact evidence on the path from mungbean research to consumption. Methods A consumption study was conducted among female piece-rate workers in Pakistan to analyze the impact of iron consumption on productivity, measured in wages. A two-stage least-squares analysis was used to estimate the elasticity of iron intake on wages. The results derived from this study were extrapolated to country level using secondary data sources. Results We found that anemia among women was widespread. Approximately two-thirds of women suffered from mild or severe anemia (Hb < 12 g/dL). We found the elasticity of bioavailable iron on productivity measured in wages was 0.056, and the marginal effect was 9.17 Pakistani rupees per additional mg of bioavailable iron consumed. Using the model results we estimated the impact of mungbean research on nutrition, in terms of productivity effects, and found it was substantial, ranging from US$7.6 to 10.1 million cumulative present value (in 1995 US$ at 5% discount rate). Conclusions Agriculture certainly plays an important role in the reduction of malnutrition. Agricultural research has greatly contributed to the reduction of hunger and starvation by providing millions of hungry people with access to low-cost staple foods. Now, as the challenge shifts to the reduction of micronutrient deficiencies, more efforts must be directed toward crops high in micronutrients, such as pulses and vegetables.

scholarly journals ANALYSIS OF THE IMPACT OF FINTECH DEVELOPMENT ON FOREIGN DIRECT INVESTMENTS

2020 ◽  
Author(s):  
Tetiana Tokhtamysh ◽  
◽  
Oleksandr Yaholnytskyi ◽  
Kateryna Hranko ◽  
◽  
...  
Keyword(s):  
United States ◽  
Venture Capital ◽  
Capital Investment ◽  
Business Models ◽  
Positive Impact ◽  
The United States ◽  
Foreign Direct Investments ◽  
Financial Industry ◽  
The World ◽  
The Impact

The article looks over the degree of implementation of FinTech services in the world. It’s determined that the leading countries in the implementation of FinTech are China, India, and South Africa. Crucial influencing factor is demographic, rather than the widespread demand among the population for modern technology. The penetration rate of these services in the United States, where the largest technology companies in the world are located, was only 46%. The share of service users among the population that actively use digital technologies reaches 33%. Noted that the objects of investment of American banks are startups, programming applications of open interfaces and platforms for third-party developers. European banks also aim to invest actively in the development of FinTech but are still more focus on their own development. It is determined that Asian, Australian and African banks tend to develop technological solutions on their own. According to experts, the number of partnership agreements in the world with FinTech companies will increase each year. The analysis of the regional structure of global investments in FinTech carried out. It showed a positive dynamics of investment during 2014–2019. Increasing the size of global investments is due to the interest of investors in new projects and business models. Venture capital investment priorities coincide with global ones and are related to reviewing, updating, and improving business processes. The amount of venture capital invested in FinTech projects stimulates the development of the financial industry, mainly in China, the United States, the United Kingdom, and Ireland. They account for almost 9 times more investment in FinTech than in other countries. Correlation-regression analysis was applied to investigate the relationship between the level of development of the FinTech market and foreign direct investments. According to the results of calculations, the largest impact on foreign direct investment has the volume of venture investment in FinTech-projects and the FinTech market development rating. This proves the positive impact of FinTech companies on the growth of foreign investments in the country.

scholarly journals Management Strategies to Protect Coastal Areas from Oil-Polluted Seawater (A Case Study of Coastal Areas in Bekasi Regency)

2021 ◽  
Vol 921 (1) ◽  
pp. 012049
Author(s):  
P Agustine ◽  
H Parung ◽  
P Davey ◽  
C Frid
Keyword(s):  
Oil Pollution ◽  
Management Strategies ◽  
Terrestrial Ecosystem ◽  
Secondary Data ◽  
Terrestrial Ecosystems ◽  
Coastal Areas ◽  
Primary Data ◽  
Environmental Damage ◽  
The Future ◽  
The Impact

Abstract Following an oil spill in the western Java Sea, in July 2019, the issue of oil pollution has received heightened interest. More and more people in Indonesia are increasingly aware that environmental damage will be a severe threat to the sustainability of ecosystems and environmental services. Given that oil pollution does endanger not only the aquatic ecosystem but also the surrounding terrestrial ecosystem, it is essential to encourage the involvement of stakeholders to contribute to efforts to prevent and minimize the impact of oil pollution in coastal areas that may arise in the future. Thus, since oil pollution is extremely harmful not only to aquatic ecosystems but also terrestrial ecosystems, coastal management strategies are urgently required to minimize the impact of oil pollution in the future. The overall aim of this research is to provide recommendations for policy formulations that may be adopted by the relevant local government to protect coastal areas from seawater contaminated with oil. This research uses both qualitative and quantitative approaches, including Statistical analysis, Strength-Weakness-Opportunity-Threat (SWOT) analysis and Analytical Hierarchy Process (AHP). The type of data collected will be primary data and secondary data which are sourced from experts and agencies engaged in the management of the coastal and marine environments.

scholarly journals A Review of Influencing Factors on Spatial Spread of COVID-19 Based on Geographical Perspective

2021 ◽  
Vol 18 (22) ◽  
pp. 12182
Author(s):  
Zhixiang Xie ◽  
Rongqin Zhao ◽  
Minglei Ding ◽  
Zhiqiang Zhang
Keyword(s):  
Natural Environment ◽  
Prevention And Control ◽  
Research Progress ◽  
Driving Mechanism ◽  
Epidemic Spread ◽  
Spatial Spread ◽  
Factors Influencing ◽  
The Future ◽  
And Control ◽  
The Impact

The COVID-19 outbreak is a manifestation of the contradiction between man and land. Geography plays an important role in epidemic prevention and control with its cross-sectional characteristics and spatial perspective. Based on a systematic review of previous studies, this paper summarizes the research progress on factors influencing the spatial spread of COVID-19 from the research content and method and proposes the main development direction of geography in epidemic prevention and control research in the future. Overall, current studies have explored the factors influencing the epidemic spread on different scales, including global, national, regional and urban. Research methods are mainly composed of quantitative analysis. In addition to the traditional regression analysis and correlation analysis, the spatial lag model, the spatial error model, the geographically weighted regression model and the geographic detector have been widely used. The impact of natural environment and economic and social factors on the epidemic spread is mainly reflected in temperature, humidity, wind speed, air pollutants, population movement, economic development level and medical and health facilities. In the future, new technologies, new methods and new means should be used to reveal the driving mechanism of the epidemic spread in a specific geographical space, which is refined, multi-scale and systematic, with emphasis on exploring the factors influencing the epidemic spread from the perspective of spatial and behavioral interaction, and establish a spatial database platform that combines the information of residents’ cases, the natural environment and economic society. This is of great significance to further play the role of geography in epidemic prevention and control.

scholarly journals The Impact of COVID-19 on the China Online Video Industry

2020 ◽  
Vol 9 (2) ◽  
pp. 11
Author(s):  
Qianqian Wu
Keyword(s):  
Capital Market ◽  
Market Research ◽  
Business Models ◽  
Online Video ◽  
Short Term ◽  
The Future ◽  
News Events ◽  
The Impact

This paper is aimed at analyzing the impact of COVID-19 on the Chinese online video industry. The hypothesis is that since people had more time to spend on leisure during the quarantine, the online video industry should be positively affected. Using methods such as collecting data from consulting firm’s research reports, analyzing news events, and summarizing evidence from security firm’s capital market research reports, I concluded that the pandemics did bring a short-term increase in people’s attention to the online video industry, opened up new opportunities for creative business models, yet also posed potential threads shall the virus strike again in the future.

scholarly journals Financial Technology as Payment Methods in the Digital Era

2021 ◽  
Vol 1 (1) ◽  
pp. 9-16
Author(s):  
I Budiarti ◽  
F Hibatulloh ◽  
M Salman
Keyword(s):  
Technological Innovation ◽  
Financial Services ◽  
Business Models ◽  
Industrial Revolution ◽  
Payment System ◽  
Advantages And Disadvantages ◽  
Payment Methods ◽  
Digital Era ◽  
The Impact ◽  
Financial Technology

FinTech is defined as technological innovation in financial services that can produce business models, applications, processes, or products with material effects related to financial services provision. This study aims to analyze the impact of developing a digital payment system and prevent inflation due to a large amount of cash in circulation. The method used in this study is qualitative. Fintech technology is very beneficial for the community, especially in industrial revolution 4.0, where this digital payment system has advantages and disadvantages. The advantages are efficiency and safety, while the disadvantages are higher interest costs. This digital payment system can minimize inflation due to the large amount of money circulating in society.

scholarly journals THE ROLE OF ISLAMIC BANKING IN AGRICULTURE FINANCING (CASE STUDY OF INDONESIAN AGRICULTURE SECTOR)

2019 ◽  
Vol 7 (2) ◽  
pp. 261-269
Author(s):  
Satria Utama ◽  
Aqidah Asri Suwarsi ◽  
Listiono .
Keyword(s):  
Agricultural Sector ◽  
Low Cost ◽  
Secondary Data ◽  
Islamic Banking ◽  
Agricultural Finance ◽  
Agriculture Sector ◽  
Payment Schemes ◽  
Swot Matrix ◽  
The Impact

Purpose: This paper aims to analyze the role of Islamic banking in improving the agricultural sector as well as providing alternative solutions such as financing scheme for agricultural financing. Methodology: The research method is qualitative. A review of the extant literature was carried out for collecting primary and secondary data. In-depth interviews with key informants such the farmer and Islamic bank financing manager were also conducted. Data analysis was performed by adopting data reduction, data display with SWOT matrix, verification, and conclusion. Main findings: This paper finds that Islamic banking allocates financing for agricultural sector which is less than 10 percent of total financing. The finding is in line with the problem faced by the farmer. Based on the interview, it is known that the main problem of agriculture industry is limited access to the source of capital. The second finding pertains to the lack of Islamic banking’s role in agricultural financing caused by high risk perception and minimum competence of human resources to maintain the agricultural financing. Applications: This paper suggests the implementation of Ba'I As Salam scheme as an alternative for agricultural financing. Salam Financing Scheme is more suitable for agricultural financing than the murabaha financing that are commonly used today. Because the salam financing scheme intends to finance the sale and purchase of new commodities that are to be processed or produced and the delivery of their goods in the future, as well as allow for irregular payment schemes made in the harvest. Some of these advantages can be agricultural financing solution that is more in line with the characteristics of agricultural sector cash flow. Novelty/Originality of this study: Previous Studies related to the agricultural sector only deals with the impact of agricultural finance without offering low cost financing models as the solution to the main problem in the agricultural sector. This study provides solutions to these problems.

scholarly journals The Coronavirus Effect: Building Strategic Alliances in Today’s Universities and Colleges

2020 ◽  
Vol 6 (3) ◽  
pp. 1-6
Author(s):  
Daryl D Green ◽  
Jack McCann
Keyword(s):  
Strategic Alliances ◽  
Business Models ◽  
Short Communication ◽  
Status Quo ◽  
Business Leaders ◽  
Universities And Colleges ◽  
The Future ◽  
The Status ◽  
The Impact ◽  
Current Business

Due to disruptive changes such as COVID-19, universities can no longer afford to tackle these turbulent forces solely. In today’s hyercompetitive environment, companies that want to compete in the future understand that the status quo will not do. According to Accenture, 76% of business leaders surveyed agree that current business models will be “unrecognizable” in the next 5 years. Businesses that attempt to move forward against the backdrop of uncertainty and unpredictability with little or no partnerships will find it difficult to be successful. In this short communication, researchers examine how to build strategic alliances in a disruptive world marked by uncertainty and unpredictability, given the impact of COVID-19.

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