scholarly journals Emotional Impact of Dishes versus Wines on Restaurant Diners: From Haute Cuisine Open Innovation

Author(s):  
Ana Mengual-Recuerda ◽  
Victoria Tur-Viñes ◽  
David Juárez-Varón ◽  
Faustino Alarcón-Valero

Haute cuisine is emblematic in the world of tourism and is of fundamental importance in the economic and social life in most countries worldwide. Haute cuisine gastronomic experiences play with the senses, involving the diner, thus generating a unique experience for the customer. This empirical study aims to analyze the influence on the consumer of the characteristic stimuli of a high-level gastronomic experience in a restaurant with two Michelin stars. Using neuromarketing biometrics, combined with a qualitative research technique, the objective of this research was to determine the emotional impact of the presentation and tasting of dishes compared to wines and to draw conclusions about each variable in the general experience. The results indicate that the dishes have a greater influence on the level of interest than the wines, and both have a different emotional impact at different moments of the experience due to its duration.

Author(s):  
Ruslan I. Zekeryaev

The article devoted to the study of the influence of the value-semantic sphere of an individual, namely, life-sense orientations, on its virtual image in the Internet space. The article provides a critical analysis of the literature devoted to the study of the value-semantic sphere of personality and virtual personality in the Internet space. It was determined that the value-semantic sphere as a complex dynamic construct of the personality determines its inner world and sets the vector of its activity. Also, during the analysis of the literature, it was revealed that the system of meanings and values determines the choice of behavioural patterns of the personality, and also acts as a censor to assess the events and phenomena that it encounters. The study analysed the virtual personality of an Internet user as a psychological phenomenon; it describes such properties of a virtual personality as virtuality (the degree of acceptance of virtual reality as an environment in which social life is feasible), involvement (the level of knowledge of information and computer technologies and a sense of belonging to a virtual society) and orientation (the presence or absence of ideas about socially approved behaviour in Internet society). The article also analyses the results of an empirical study of the influence of the component of the meaning-life orientations of the value-semantic sphere of the individual on the properties of his virtual image. It was determined that there is a direct connection between the indicator of the life process and the level of involvement of the virtual personality (people with the perception of their life as filled with meaning and emotionally saturated in the Internet space have developed motivation for life activity) and that there is a direct connection between the indicator of the result of life and the level of orientation of the virtual personality (people with a subjectively assessed high level of self-realisation in the Internet space show a tendency towards normative behaviour).


Author(s):  
Fariha Bibi

The present chapter aimed at making out the possibility of sustainable rural development by husbanding precious resources in the rural areas, particularly the rural areas of the Central Karakoram zone in Pakistan. For this purpose, a qualitative research design was manipulated in order to decipher the maximum chance of attaining rural sustainability in these areas through a thorough perusal of various relevant past studies. Hence, the information, gleaned from the archival sources and elucidated hermeneutically, signified a high level of effectiveness of the economical use of natural resources for retaining sufficient and passable degree of sustainability in the rural areas. Consequently, the hermeneutic assertions, made by the researcher of this study, accentuated the inculcation of numerous assorted customary husbandry methods, adopted and employed by the pure traditional rural communities, among the modern rural population of the Central Karakoram zone in Pakistan as well in order to enhance the possibility of arriving at the rural sustainability in these areas. Recognizing the value of certain reliable husbandry practices, the study deemed and estimated a maximum accomplishment of targets set out for attaining sustainable rural development all around the world, particularly in the Central Karakoram zone in Pakistan.


2021 ◽  
Vol 1 (38) ◽  
pp. 29-42
Author(s):  
Antony Hoyte-West

In spite of the crucial role that conference interpreters play in the world of international affairs and diplomacy, the concept of conference interpreters as an elite has not attracted significant academic interest to date. Building on the author’s previous work (Hoyte-West, 2021), which examined the historical and theoretical aspects of the intersection between conference interpreting and elite sociology, this article reports on the findings of an empirical study with practising conference interpreters. Given increasing interest in sociological aspects of the translational professions, this study is both necessary and timely. In terms of data gathering, snowball sampling was used to disseminate an internet-based survey among professional conference interpreters, with the aim of determining whether conference interpreters viewed themselves as members of an elite. The internet-based survey received 120 responses from freelance, staff, and retired conference interpreters. Using an overwhelmingly quantitative approach, the data was analysed and tabulated, before being subsequently discussed and compared with Khan’s (2012) framework of elite resource areas (political, economic, cultural, social network, and knowledge-based), which had previously been applied to the professional sphere of conference interpreting by the author. As such, it was noted that conference interpreters generally did not view themselves as members of an elite; however, further qualitative research in this area remains both desirable and necessary.


Author(s):  
Anastasiia Trofymenko

The article is dedicated to the study of the genre features of horror literature, its plot matrices and principles of artistic modeling of pictures of the world. The article describes the genre-creating elements that have become basis for systematization of the genre composition of horror literature. Special attention is paid to the typology of characters, the specifics of the arranging artistic time and space, as well as the features of the emotional impact on the reader as one of leading principles of genre classification of this type of fiction. After all, much of the text of the works of representatives of horror literature is devoted to the construction of artistic space and time, in order to introduce the recipient into a certain range of components of the emotional state during reading, to achieve the goal of horror literature. Namely, to scare the reader. Considerable attention is paid by the authors of this type of literature to the modeling of characters as a genre component. The article describes a set of standardized elements and attributes describing the appearance and character of the characters, which creates a "horizon of expectations" for the reader's perception. It also acts as an element of genre differentiation within the cluster of horror literature. The definition of genre varieties of this type of fiction reveals a clear conditionality of the specifics of the reception, the orientation of the author's intentions to create a certain psychological effect. Established artistic constants, which show a fairly high level of variability, serve as a figurative and plot matrix for the authors, which provides a "recognizability" of the genre addressed to a certain readership.


2020 ◽  
Vol 26 (1) ◽  
pp. 55-67
Author(s):  
Muassomah Muassomah ◽  
Laily Fitriani ◽  
Penny Respati Yurisa

This study aims to explain how the linguistic elements of Arabic language reflects the social life of its users or society. This qualitative research relies on Arabic words and sentences as the main data taken from literatures and other written documents. The collected data are analysed qualitatively using a sociolinguistic approach to explain how the society use the Arabic words or sentences in their social interaction. The research reveals that Arabic language is one of the international languageswhich has the highest content of gender sexism among other languages in the world. Each Arabic word and sentence contain a gender identity (masculine and feminine). The Arabic or sentences that have a masculine identity are strong, strong, primary needs, and independent; whereas, the Arabic words or sentences that have a feminine identity are more likely to have the characteristics of cleanliness, health, secondary needs, and dependent. It can be concluded that the mastery of Arabic language requires not only the understanding of its words and sentences, but also its users’ social life where the Arabic Language grows and develops. In other words, the use of Arabic language cannot be separated from the ideology, culture and social life of its users. Penelitian ini bertujuan untuk menjelaskan bagaimana unsur-unsur linguistik bahasa Arab  menggambarkan kehidupan social masyarakat penggunanya. Penelitian kualitatif ini mengandalkan kata dan kalimat bahasa Arab sebagai data utama yang diambil dari literatur dan dokumen tulis lainnya. Data terkumpul dianalisis secara kualitatif dengan menggunakan pendekatan sosiolingistik untuk menjelaskan setiap kata atau kalimat bahasa Arab yang digunakan oleh sebuah komunitas masyarakat dalam  interaksi sosial. Dalam penelitian terungkap bahwa bahasa Arab merupakan salah satu Bahasa internasional yang mengandung muatan seksisme gender paling tinggi di antara Bahasa-bahasa lain di dunia. Setiap kata dan kalimat bahasa Arab memuat identitas gender (maskulin dan feminine). Kata atau kalimat yang beridentitas maskulin memiliki sifat kokoh, kuat, kebutuhan primer, dan independen; sedangkan, kata atau kalimat yang beridentitas feminin lebih cenderung pada sifat yang berkaitan dengan ketertiban, kebersihan, kesehatan, kebutuhan skunder dan dependen. Dapat disimupulkan bahwa memahami bahasa Arab tidak cukup dengan memahami kata dan kalimatnya, namun perlu juga memahami kehidupan sosial masyarakat penggunanya di mana Bahasa Arab tersebut tumbuh dan berkembang. Dengan kata lain, Bahasa Arab tidak akan lepas dari ideologi, budaya dan kehidupan sosial masyarakat penggunanya. تهدف هذه الدراسة إلى وصف الرموز في اللغة التي تعرض المجتمع. اللغة العربية من اللغات الدولية التي تحتوي على أعلى المحتويات للتمييز الجنسي في العالم. و تحتوي اللغة العربية في كل كلمة على هوية جنس (ذكورية وأنثوية). تشرح هذه الدراسة أن الجمل ذات الهويات الذكورية لها احتياجات قوية، قوة، أولية، واستقلال. في حين أن الكلمات التي لها هوية أنثوية من المرجح أن تكون سمات تحتوي على أمور تتعلق بالنظام والنظافة والصحة والاحتياجات الثانوية و التبعية. و يستخدم منهج اللغة الاجتماعية، لشرح كل كلمة عربية، لأن اللغة هي طموح مجتمع في التفاعل الاجتماعي. و يشير هذا البحث إلى أن فهم اللغة لا يكفي لفهم كلمات ورموز اللغة فقط، ولكن من الضروري فهم المجتمع الاجتماعي حيث تنمو وتطور اللغة. بمعنى آخر، كانت اللغة العربية وفقا لإيديولوجية الناطقين و ثقافتهم و حياتهم الاجتماعي.


Author(s):  
Leyla Ayvarovna Gamidullaeva ◽  
Sergey Mikhailovich Vasin ◽  
Vardan Mkrttchian

R&D is increasingly becoming globalized and implemented on a collaborative basis. It leads to the need for search of partners, resources, and ideas from outside the company. Currently authorities all over the world have a tendency to develop regional economic systems into regional innovation ecosystems. It in turn creates new challengers to the innovation intermediaries. The chapter is devoted to the search for ways to unite the innovation ecosystem concept with the theory of innovation intermediation, emphasizing specific types of innovation intermediation and fundamental mechanisms thereof, supporting incentives and the role in the innovation ecosystem. Hence, there needs to be a shift to the network organization of infrastructure that ensures a high level of participants' cooperation. Moreover, end-users of innovations are being considered as key actors in the innovation processes. The research results may be implemented into managerial practices in order to improve the competitiveness of regional economic systems.


2011 ◽  
Vol 4 (1) ◽  
pp. 21-34 ◽  
Author(s):  
John T. Warren

Through narratives and critical interrogations of classroom interactions, I sketch an argument for a co-constitutive relationship between qualitative research and pedagogy that imagines a more reflexive and socially just world. Through story, one comes to see an interplay between one's own experiences, one's own desires and one's community — I seek to focus that potential into an embodied pedagogy that highlights power and, as a result, holds all of us accountable for our own situated-ness in systems of power in ways that grant us potential places from which to enact change. Key in this discussion is a careful analytical point of view for seeing the world and a set of practices that work to imagine new ways of talking back.


Author(s):  
Vu Kha Thap

Entering the XXI century and especially in the period of the industrial revolution has entered the era of IT with the knowledge economy in the trend of globalization. The 4.0 mankind development of ICT, especially the Internet has had a strong impact and make changes to all activities profound social life of every country in the world. Through surveys in six high School, interviewed 85 managers and teachers on the status of the management of information technology application in teaching, author of the article used the SWOT method to distribute surface strength, weaknesses, opportunities and challenges from which to export 7 management measures consistent with reality. 7 measures have been conducting trials and the results showed that 07 measures of necessary and feasible.


2020 ◽  
Vol 10 (2) ◽  
pp. 1-4
Author(s):  
Evgeny Soloviov ◽  
Alexander Danilov

The Phygital word itself is the combination pf physical and digital technology application.This paper will highlight the detail of phygital world and its importance, also we will discuss why its matter in the world of technology along with advantages and disadvantages.It is the concept and technology is the bridge between physical and digital world which bring unique experience to the users by providing purpose of phygital world. It is the technology used in 21st century to bring smart data as opposed to big data and mix into the broader address of array of learning styles. It can bring new experience to every sector almost like, retail, medical, aviation, education etc. to maintain some reality in today’s world which is developing technology day to day. It is a general reboot which can keep economy moving and guarantee the wellbeing of future in terms of both online and offline.


2020 ◽  
Vol 3 (3) ◽  
Author(s):  
Jiawen Fu

Since the birth of 5G, it has attracted much attention from all countries in the world. The development of 5G industry is particularly important for domestic economic development. 4G changes life, 5G changes society. 5G will not only accelerate the speed of people surfing the Internet, but also bring revolutionary changes to all aspects of social life, making people's lives, work and entertainment more convenient and diverse. The economic impact of the development of the 5G industry on China cannot be underestimated. Nowadays, information and communication technology has increasingly become a new driving force for economic development. 5G technology has already become a key technology pursuit for countries to compete for the status of world power, and it has also become an indispensable part of contemporary economic and social development. We should give full play to the government's guiding role, and work with network giants to build a new platform for cooperation, promote coordinated industrial development, achieve win-win results, and promote economic and social prosperity and development.


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