scholarly journals Pengaruh Manfaat Utilitarian dan Manfaat Hedonis serta Status Sosial terhadap Keputusan Perpindahan Merek dari Televisi Kabel ke Netflix

2021 ◽  
Vol 1 (1) ◽  
pp. 49-59
Author(s):  
Asty Almaida ◽  
◽  
Dedi Hariadi Saputra ◽  
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Undergraduate Students ◽  
Research Methodology ◽  
Video On Demand ◽  
Social Benefits ◽  
Review Of The Literature ◽  
On Demand ◽  
Brand Switching ◽  
Academic Year

Abstract Purpose: The purpose of this study is to determine the effect of utilitarian, hedonic, and social benefits on brand switching decisions from cable television to Netflix. Research Methodology: The data for this study were gathered via questionnaires and a review of the literature. Purposive sampling was used to collect data from 92 respondents who were active undergraduate students at the Faculty of Economics and Business Unhas in the 2016-2018 academic year and used the Video on Demand (VoD) Netflix service. Multiple regression analysis, F test (simultaneous), and T test are used in the analysis (partial). Results: The findings indicated that utilitarian benefits and social status had a positive and significant effect on brand switching decisions, whereas hedonic benefits had a negative and insignificant effect. Simultaneously, utilitarian, hedonic, and social benefits all have a positive and significant effect on brand switching decisions.

scholarly journals PENGARUH STATUS SOSIAL EKONOMI ORANG TUA, MOTIVASI BELAJAR, DISIPLIN BELAJAR TERHADAP PRESTASI BELAJAR PADA SISWA SMK BARUNAWATI SURABAYA

2017 ◽  
Vol 2 (2) ◽  
pp. 186
Author(s):  
Atya Rizkiana
Keyword(s):  
Socioeconomic Status ◽  
Student Achievement ◽  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Research Methodology ◽  
Random Sampling ◽  
Quantitative Methods ◽  
Learning Motivation ◽  
Motivation And Learning

The purpose of this study was to determine the effect of socioeconomic status, learning motivation, and learning disipline on student achievement at SMK Barunawati Surabaya. This study quantitative methods as a research methodology descriptive design. Population in this study are tenth grades students in SMK Barunawati Surabaya who are 103 students. Sampel was 82 students, selected by using Proporsional Random Sampling. Data analysed using multiple regression analysis. The result showed that socioeconomic status, learning motivation and learning discipline has partially significant impact on student achievement. Socioeconomic status, learning motivation and learning discipline have a significant impact on student achievement

Relations of the Arabic Type a Behavior Scale with Measures of Optimism and Pessimism

2002 ◽  
Vol 91 (3_suppl) ◽  
pp. 1043-1051 ◽  
Author(s):  
Huda J. T. M. Hasan
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Undergraduate Students ◽  
Time Pressure ◽  
Type A ◽  
Type A Behavior ◽  
Kuwait University ◽  
Five Dimensions ◽  
Behavior Scale

This study investigated the relation of Type A behavior dimensions and measures of optimism and pessimism. The sample of 322 undergraduate students were 80 men and 242 women at Kuwait University. Analysis showed that five dimensions of Type A behavior, accuracy and persistence, speed and time pressure, desire for promotion, seriousness and organization, and workaholism were positively correlated with optimism, while aggression was negatively correlated with optimism and positively correlated with pessimism. The multiple regression analysis indicated that speed and time pressure and desire for promotion contributed significantly to the prediction of optimism, while aggression predicted pessimism more than any other dimension of Type A behavior.

scholarly journals Associations between entrepreneurial empowerment and reasons for self-employment

2013 ◽  
Vol 10 (3) ◽  
pp. 313-329 ◽  
Author(s):  
Boris Urban
Keyword(s):  
Regression Analysis ◽  
Construct Validity ◽  
Multiple Regression Analysis ◽  
Undergraduate Students ◽  
Risk Taking ◽  
Predictive Power ◽  
Validity And Reliability ◽  
Self Employment ◽  
Start Up ◽  
The Relationship

Building on previous research relating to entrepreneurship, empowerment and self-employment, this article investigates the relationship between entrepreneurial empowerment, entrepreneurial self-efficacy and self-employment. These constructs are formulated into distinct factors and a sample of undergraduate students (N = 112) early in their careers surveyed to establish the structure formed by these factors. These instruments are tested and shown to provide robust scales able to ensure construct validity and reliability. Multiple correlational and multiple regression analysis are then conducted to test the relationships between the specified variables, with results indicating almost unequivocal support for the hypothesised associations between entrepreneurial empowerment and reasons for business start-up. In particular the “risk-taking” factor is found to have great predictive power on various reasons provided for business start-up is analysed. Several practical and theoretical implications are drawn from the empirical results and integrated with established conceptual findings.

scholarly journals PENGARUH LATAR BELAKANG ETNIS, KECERDASAN ADVERSITAS DAN REGULASI DIRI DALAM BELAJAR TERHADAP ORIENTASI WIRAUSAHA SISWA SMP NEGERI 31 SURABAYA

2017 ◽  
Vol 5 (2) ◽  
pp. 199
Author(s):  
Setijo Wardayati
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Entrepreneurial Orientation ◽  
Random Sampling ◽  
Ethnic Background ◽  
Quantitative Approach ◽  
Self Regulated Learning ◽  
Regulated Learning ◽  
Academic Year

This study aims to analyze the influence of ethnic background,  adversity quotient and self-regulated learning of the students’ entrepreneurial orientation SMP Negeri 31 Surabaya. This study uses a quantitative approach. This research was conducted in class VII and VIII in SMP Negeri 31 Surabaya for academic year of  2014-2015 with population of 663 students. Sample was 249 students, selected by proportional random sampling. Data analysed using multiple regression analysis. The results showed  there is positive and significant effect ethnic backgrounds, intelligence adversity and self-regulated learning of the students' entrepreneurial orientation SMP Negeri 31 Surabaya either partially or simultaneously. The influence of ethnic background, adversity quotient and self-regulated learning of the students' entrepreneurial orientation amounted to 63.8%, while the rest  influenced by other factors not examined in this study.

scholarly journals Analisis Pengaruh Harga dan Brand Trust Terhadap Perilaku Peralihan Merk Lisptik Revlon Pada Mahasiswa

2021 ◽  
Vol 11 (2) ◽  
pp. 225
Author(s):  
Annur Fitri Hayati ◽  
Ridha Saputri
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Analytical Method ◽  
Sampling Technique ◽  
Switching Behavior ◽  
Primary Data ◽  
State University ◽  
Brand Trust ◽  
Brand Switching

The purpose of this study was to determine the effect of price and brand trust on the brand switching behavior of Revlon lipstick on students of the Faculty of Economics, Padang State University. This type of research is causative. The population in this study were students of the Faculty of Economics, Padang State University. The number of research samples based on William Cochran's formula was 100 people and selected using the Purposive Sampling technique. The data used is the type of primary data obtained through distributing questionnaires to students of the Faculty of Economics, Padang State University with predetermined criteria. The analytical method used is multiple regression analysis using SPSS 22. The results show that (1) Price has a significant effect on brand switching of Revlon lipsticks to other brands of lipstick, (2) Brand trust has no significant effect on brand switching of Revlon lipsticks to other brands of lipstick. , (3) price has a significant effect on brand switching of Revlon lipstick to another brand of lipstick, while brand trust has no significant effect on brand switching of Revlon lipstick to another brand of lipstick.

scholarly journals An Analysis of the Students' Difficulties in Writing Undergraduate Thesis at English Education Study Program of Muhammadiyah University of Bengkulu

2020 ◽  
Vol 9 (1) ◽  
pp. 17
Author(s):  
Dwi Monica Lestari
Keyword(s):  
Undergraduate Students ◽  
Research Methodology ◽  
Time Management ◽  
Quantitative Research ◽  
English Education ◽  
Research Topic ◽  
Study Program ◽  
Education Study ◽  
Academic Year ◽  
Undergraduate Thesis

The objectives of this research are: 1) To find out the undergraduate students’ Difficulties In Writing Thesis at The English Study Program of Muhammadiyah University Bengkulu (UMB) in Academic Year 2018-2019, and 2) To find out the most difficult variable they faced in writing theses. The design of this research is descriptive quantitative research. 74 students of the Seventh Semester Students of English Education Study Program of Muhammadiyah University of Bengkulu in the Academic Year of 2018-2019 took part in this study. The instruments were questionnaires and interview. The data were collected by assigning the students to fill out the questionnaires and being interviewed afterward. The data were analyzed by checking the students’ answer in the questionnaire, classifying the students’ answers, calculating the students’ scores of difficulties in writing a thesis, describing the data and concluding the results. The results  showed the students' difficulties in writing a thesis; a) Orderly, the students' difficulties in writing a thesis are: related to difficulties of students' English proficiencies; related to difficulties of students' time management; related to difficulties of students' research methodology; related to difficulties of students' attitude; related to difficulties of students' research topic; and the least related to difficulties of a co-advisor relationship, students' plagiarism, students' personalities, the big number of supervised students and advisor workload; and difficulties of students motivation. b) The most difficulties in writing thesis are related to their English proficiency which are still low and limited. Both have become the first cause that they cannot develop their writing thesis well.  The implication of this study ; 1) the students should minimize their difficulties and find the solution in the way of  a) Improve their English, or at least have adequate English before writing a thesis. b) Should manage their time wisely in doing their thesis. c) Read more relevant sources that can support their research. d) Give more attention to avoid plagiarism. 2) Further researchers are suggested to do similar research and add more data with adding research instruments, such as interview guides. 

scholarly journals Circadian variation in fat concentration of breast-milk in a rural northern Thai population

1988 ◽  
Vol 59 (3) ◽  
pp. 349-363 ◽  
Author(s):  
Dorothy A. Jackson ◽  
Stella M. Imong ◽  
A. Silprasert ◽  
S. Ruckphaopunt ◽  
M. W. Woolridge ◽  
...  
Keyword(s):  
Regression Analysis ◽  
Breast Milk ◽  
Multiple Regression Analysis ◽  
Circadian Variation ◽  
Milk Intake ◽  
Thai Population ◽  
Sleep Period ◽  
Milk Samples ◽  
On Demand ◽  
Expressed Breast Milk

1. Twenty-five northern Thai mothers, breast-feeding their infants on demand, were studied in their homes for 24 h. All breast-feeds were test-weighed and pre- and post-feed expressed breast-milk samples (0·5 ml) taken at each feed.2. The fat concentration of milk taken during a feed showed significant circadian variation, with maximum values between 16.00 and 20.00 hours and minimum values between 04.00 and 08.00 hours. Fat concentration at the start and at the end of a feed also varied significantly over 24 h.3. Multiple regression analysis showed that the most important predictor of fat concentration at a feed was the length of time elapsed since the previous feed – the longer this interval, the lower the subsequent fat concentration. Other significant predictors were the fat concentration at the end of the previous feed, and the milk intake at the previous and at the current feed.4. Fat concentration declined between feeds in proportion to the length of time between feeds, but the decline was less between sleep feeds than between waking feeds. This would appear to be a reflection of the lower post-feed fat concentration and higher pre-feed fat concentration of sleep feeds compared with waking feeds, when other variables relating to feeding pattern are taken into account.5. The larger the milk intake at a feed, the greater was the increase in fat concentration from the start to the end of the feed. The change in fat concentration was less in feeds taking place during the sleep period than in daytime feeds.

Predictive and Perceived Empathy as Predictors of Leadership Style

1982 ◽  
Vol 54 (3) ◽  
pp. 800-802 ◽  
Author(s):  
W. Gill Woodall ◽  
Susan E. Kogler Hill
Keyword(s):  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Undergraduate Students ◽  
Leadership Style ◽  
Small Groups ◽  
Theory Building ◽  
Future Research ◽  
Two Measures ◽  
The Relationship

Research on leadership has suggested a possible relationship between style of leadership and being able to understand the viewpoints of others. The present investigation sought to determine the relationship between two measures of empathy and style of leadership. 127 undergraduate students, participating in small groups, were given Hobart and Fahlberg's predictive empathy measure, Barrett-Lennard's Relationship Inventory (perceived empathy), and Fiedler's Least Preferred Co-worker Scale (leadership style). A multiple regression analysis indicated that predictive empathy was a significant but moderate predictor of style while perceived empathy was not a significant predictor. The results were discussed in terms of future research and theory building.

scholarly journals A Study of Psychosocial Factors Related to Preserving Thai Traditions of Undergraduate Students

2018 ◽  
Vol 7 (4.38) ◽  
pp. 1314
Author(s):  
Shuttawwee Sitsira-at
Keyword(s):  
At Risk ◽  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Undergraduate Students ◽  
Role Model ◽  
Future Orientation ◽  
Self Control ◽  
Male Students ◽  
Psychological Traits

This correlational comparative study aimed at investigating important psychological and situational predictors of preserving Thai traditions, as well as, finding the groups at risk of not preserving Thai traditions. The sample of 1,297 undergraduate students from 10 universities in junior and senior levels was obtained. The sample consisted of 265 male students and 1,032 female students. The stratified quota random sampling was used. The hypotheses are tested by Multiple Regression analysis. Results of the research found that the positively correlation between students’ psychological traits, social situations, psychological states and preserving Thai traditions is statistically significant at .01. Results of the total sample from multiple regression analysis indicated that behavioral intention to Thai-value was the first important predictor of this behavior, followed by social norm, cultivated by families, opening for information, role model, core-self-evaluation, attitude toward Thai products, psychological immunity, perceived ease of shopping Thai products, ego identity, and Future orientation and self-control with the accuracy of 45.3%. The highest predictive percentage of 31.6% was found in male students with the same important predictors as the total group. Furthermore, the results showed that male in senior students were the groups at risk of not preserving Thai traditions.       

Pengaruh Keterlibatan Konsunen, Perbedaan Persepsi Merk, Karakteristik Hedonis dan Kebutuhan Mencari Variasi terhadap Keputusan Perpindahan Merk Telepon Selular

2007 ◽  
Vol 2 (2) ◽  
pp. 105
Author(s):  
Basuki Nugroho ◽  
Magdalena Nany
Keyword(s):  
Regression Analysis ◽  
Customer Satisfaction ◽  
Multiple Regression Analysis ◽  
Empirical Evidence ◽  
Customer Loyalty ◽  
Brand Loyalty ◽  
Global Competition ◽  
Customer Involvement ◽  
Brand Switching ◽  
Brand Perception

The tight global competition had enforced marketers to focus on brand loyalty, so as to reduce brand switching. Therefore, studies focus on customer loyalty; customer purchasing power and customer satisfaction are growing rapidly.The objective of this research was to provide empirical evidence obout the effects of customer involvement, difference of brand perception, hedonism characteristic and variation seeker on brand switching decision both partially and simultaneously. Using the multiple regression analysis, the results showthat customer involvement, difference of brand perception and variation seeker partially has significant effect on brand switching decision. However, hedonism characteristic has insignificant effect on brand switching decision.The result also shows that customer involvement, dffirence of brand perception, hedonism characteristic and variation seeker simultaneously has significant effect on brand switching decision.Keywords: brand loyalty, customer involvement, difference of brand perception, hedonism charact eris tic, v ariation s eeker, brand switching decision

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