Social Media and Free Knowledge

2015 ◽  
pp. 156-190 ◽  
Author(s):  
Jose Aguilar ◽  
Oswaldo Terán
Keyword(s):  
Social Media ◽  
Social Interaction ◽  
Dynamic Environment ◽  
Psychological Effects ◽  
Social Knowledge ◽  
Media Control ◽  
The Social ◽  
The Media ◽  
Media Manipulation ◽  
Effects Of Media

Mass media (e.g., TV) and social media (e.g., Facebook) have a large utilization nowadays; they are becoming an integral part of our life. This chapter describes the psychological effects of media bias and manipulation, along its impact on public opinion by using “agenda setting” and “prototypes/framing”. It shows how media can artificially create feelings and emotions. It will also explore the relationships between free knowledge and media. Free knowledge has a strong potential to prevent media manipulation, and for people emancipation from media control. The paper suggests using media in a more humanistic way, as a space to create knowledge, where social interaction influences knowledge. We talk of communities where people regularly share and create knowledge. The media do not replace existing processes of building knowledge; rather they provide an additional dynamic environment, which must meet certain criteria for what the social knowledge will be emancipator, and not manipulative.

Social Media and Free Knowledge

2015 ◽  
pp. 433-466
Author(s):  
Jose Aguilar ◽  
Oswaldo Terán
Keyword(s):  
Social Media ◽  
Social Interaction ◽  
Dynamic Environment ◽  
Psychological Effects ◽  
Social Knowledge ◽  
Media Control ◽  
The Social ◽  
The Media ◽  
Media Manipulation ◽  
Effects Of Media

Mass media (e.g., TV) and social media (e.g., Facebook) have a large utilization nowadays; they are becoming an integral part of our life. This chapter describes the psychological effects of media bias and manipulation, along its impact on public opinion by using “agenda setting” and “prototypes/framing”. It shows how media can artificially create feelings and emotions. It will also explore the relationships between free knowledge and media. Free knowledge has a strong potential to prevent media manipulation, and for people emancipation from media control. The paper suggests using media in a more humanistic way, as a space to create knowledge, where social interaction influences knowledge. We talk of communities where people regularly share and create knowledge. The media do not replace existing processes of building knowledge; rather they provide an additional dynamic environment, which must meet certain criteria for what the social knowledge will be emancipator, and not manipulative.

Self-Comparison

2017 ◽  
pp. 18-26
Author(s):  
Clara Moningka
Keyword(s):  
Social Media ◽  
Social Interaction ◽  
Social Environment ◽  
Self Esteem ◽  
Psychological Effects ◽  
Self Concept ◽  
Internet Users ◽  
The Social ◽  
Use Of Social Media

In this chapter, the author is interested in studying more about self-comparison through social media; especially in Jakarta, Indonesia. In Indonesia, social media are commonly used and widely used by various groups. As many as 93% of Internet users in Indonesia are accessing Facebook. Jakarta is even referred as the capital of a text-based social media. The use of social media can be influenced by the collective culture in Indonesia. In this case social media is not just a tool but also the social environment, in which social interaction occurs. This is also influences how individuals view themselves. The topic of the psychological effects of social media has been much discussed. A lot of research conducted on the effect of social on development of self-concept and including self-esteem. Social media becoming a place for comparing oneself to others and it turn out it has a great effect.

The effectiveness of Social Media Instagram as a Promotion of Agricultural product of fruits. (case :Instagram TaniHub Indonesia, Pasar Minggu, Jakarta Selatan)

2020 ◽  
Vol 4 (6) ◽  
pp. 866
Author(s):  
Nensy Yohana Natalia Pasaribu
Keyword(s):  
Social Media ◽  
Media Exposure ◽  
Agricultural Product ◽  
Marketing Activity ◽  
Feedback Message ◽  
The Social ◽  
The Media

Agriculture produces processed product which is perishable, so that the agricultural product should be distributed immediately. Processed product can be promoted to attract consumers to buy the product. One of the media that can be used to promote processed agricultural product is social media. Social media is needed to ease the marketing activity on the product. Social media is viral and can be delivered directly and personally to the consumer. Indicators are used to know the effectiveness of the social media as promotion media with AIDA concept. The results showed that promotion through Instagram has not been effective in the stages of attention (attention), interest (interest), desire (desire), and action (action). This study also explains that there is a relationship between the characteristics of gender followers and the level of social media exposure to the frequency of messages. In addition, there is also a relationship between the frequency of message feedback, message attractiveness, and intelligence in delivering messages with the interest stage. 

scholarly journals Social Media Influencer’s Reputation: Developing and Validating a Multidimensional Scale

2021 ◽  
Vol 13 (2) ◽  
pp. 631
Author(s):  
Eun Ah Ryu ◽  
Eun Kyoung Han
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Economic Value ◽  
Reliability And Validity ◽  
Political Influence ◽  
Measurement Tool ◽  
Opinion Formation ◽  
Consumption Behavior ◽  
The Social ◽  
The Media

Since the introduction of smartphones in 2009, social networking services (SNS), which have seen a surge in users, facilitated changes in the media environment along with social influence that has increased the economic value and political influence of SNS. In particular, as consumers’ media use and consumption behavior change around digital media, social media plays a very important role in consumers’ lives. From this perspective, influencers who influence not only consumers’ consumption behavior, but also decision-making and opinion formation based on social media are attracting attention. Therefore, the aim of this study was to develop items to measure an influencer’s reputation as a new source of information in the SNS environment; no previous researchers have presented generalized measurement items for an influencer’s reputation. We intended to identify what dimensions and items in the existing literature could effectively measure a social media influencer’s reputation and to verify each item’s relevance as a measure of a social media influencer’s reputation. Based on in-depth interviews with 30 experts and empirical findings from 557 adults, this study identified dimensions that impact on a consumer’s perception of a social media influencer and developed a scale. The results showed that the social media Influencer’s Reputation scale comprises four distinctive dimensions: Communication skills, influence, authenticity, and expertise. Additionally, the reliability and validity of the scale were assessed, using exploratory and confirmatory analyses and construct validity. The findings confirmed that the social media influencer’s reputation scale measurement items, in this study, can be used as a consistent measurement tool for each dimension. It is also important to develop value in favor of the marketing strategy by increasing value through the influencer’s reputation.

scholarly journals A Study on the Rationale of Social Media Use by the Students of King Khalid University

2017 ◽  
Vol 10 (8) ◽  
pp. 43 ◽  
Author(s):  
Sayed Salahuddin Ahmed ◽  
Abdulkhaleq Q. A. Hassan
Keyword(s):  
Social Media ◽  
Saudi Arabia ◽  
Undergraduate Students ◽  
English Language ◽  
Smart Phone ◽  
Language Preference ◽  
Subject Knowledge ◽  
Knowledge And Skills ◽  
The Social ◽  
The Media

s not it deplorable that in a country that tops in the entire world in using several social media sites does not utilize the same media in acquiring knowledge and skills? In Saudi Arabia, undergraduate students spend a significant amount of time on social media every day, but they are reluctant (or not motivated enough) to use the same media for educational purposes. This study was carried out on the undergraduate English majors of King Khalid University in Muhayil Asir in Saudi Arabia. In the English department, every student carries at least one smart phone with Internet connection, and they are found occupied with their phones on the campus, sometimes even in classrooms, but they are weak both in subject knowledge and skills of English language. The teachers-cum-researchers were baffled with students’ competence because regular users of Internet and social media are supposed to be updated with the subject knowledge as well as confident in using English language. The researchers designed an empirical study to explore students’ rationale of using the social media and their language preference. The study concludes with gloomy findings that students use the media mainly for entertainment and ineffective communication in English language. The worst fact is: they are not motivated enough to use the social media for educational purposes.

scholarly journals Native Advertising—The Formats and Types of Content Most Demanded by Brands in the Spanish Media

2021 ◽  
Vol 2 (4) ◽  
pp. 529-544
Author(s):  
Daniel Zomeño ◽  
Rocío Blay-Arráez
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Editorial Content ◽  
Media Environment ◽  
The Social ◽  
Media Ecosystem ◽  
The Media ◽  
Media Formats ◽  
Depth Interviews

Media convergence and the incorporation of new narratives typical of the consumption habits of younger audiences in the social media environment have led to the proliferation of a wide variety of formats and types of content in the media ecosystem through which the editorial content offered to brands is being distributed. This qualitative research, using in-depth interviews with a qualified sample of branded content managers from the main Spanish media, allows us to determine the main characteristics of the native advertising demanded by advertisers. The results corroborate observations that content channelled through more sophisticated consumption experiences, using both multimedia and interactivity with a clear transmedia approach, tends to be better received by the audience and, therefore, in greater demand by brands. It also confirms that both video and social media formats have grown exponentially when it comes to providing an outlet for branded content. Based on the results obtained, a proposed classification of these products, including definitions, has been drawn up so they can be publicised to the professional world, offering the reflection and precision that their rapid development has not allowed until now.

scholarly journals SOCIAL MEDIA IN A CONTENT COURSE FOR THE DIGITAL NATIVES

2015 ◽  
Vol 24 (1) ◽  
pp. 48
Author(s):  
Anita Lie
Keyword(s):  
Social Media ◽  
Classroom Practices ◽  
Digital Technologies ◽  
Digital Natives ◽  
The Internet ◽  
Educational Systems ◽  
Participatory Process ◽  
The Social ◽  
New Knowledge ◽  
The Media

Digital technologies and the Internet have revolutionized the way people gather information and acquire new knowledge. With a click of a button or a touch on the screen, any person who is wired to the internet can access a wealth of information, ranging from books, poems, articles, graphics, animations and so much more. It is imperative that educational systems and classroom practices must change to serve our 21st century students better. This study examines the use of Edmodo as a social media to teach a course in Pedagogy to a class of digital natives. The media is used as an out-of-class communication forum to post/submit assignments and resources, discuss relevant issues, exchange information, and handle housekeeping purposes. A survey of students' responses and discussions on their participatory process leads to insights on how the social media helps achieve the required competences.

scholarly journals Peran Media Sosial Instagram dalam Membangun Kesadaran berdonasi di Lazis Darul Hikam

2021 ◽  
Vol 15 (1) ◽  
pp. 22-41
Author(s):  
Ditha Nurul Fazrin ◽  
Iwan Sukoco
Keyword(s):  
Social Media ◽  
Social Interaction ◽  
Qualitative Method ◽  
Symbolic Interaction ◽  
Interaction Theory ◽  
Institutional Interaction ◽  
Active User ◽  
The Social ◽  
Symbolic Interaction Theory

This study aims to determine the social interaction of Lazis Darul Hikam and the community through Instagram social media and to find out the role of social media Instagram in building awareness of donation in Lazis Darul Hikam. The research uses symbolic interaction theory to photograph how people interact using social media, define the meaning of the symbols conveyed and ultimately lead to actions in this case giving donations. The method used is a qualitative method, the donor Lazis Darul Hikam, an active user of Instagram, is an informant in this study. The results showed that social media has the following roles: (1) Instagram is a medium for inter-institutional interaction with the community to introduce programs and reporting media, (2) Instagram social media is also able to build awareness of donations by collecting funds obtained through social media.AbstrakPenelitian ini bertujuan untuk mengetahui interaksi sosial Lazis Darul Hikam dan masyarakat melalui media sosial Instagram serta untuk mengetahui peran media sosial Instagram membangun kesadaran berdonasi di Lazis Darul Hikam.  Penelitian menggunakan teori interaksi simbolik untuk memotret bagaimana masyarakat berinteraksi menggunakan media sosial, mendefinisikan makna dari simbol-simbol yang disampaikan dan akhirnya bermuara pada perbuatan dalam hal ini memberikan donasi. Metode yang digunakan adalah metode kualitatif, donatur Lazis Darul Hikam pengguna aktif Instagram menjadi informan dalam penelitian ini. Hasil penelitian didapatkan bahwa media sosial memiliki peran sebagai berikut: (1) Instagram menjadi media untuk berinteraksi antar lembaga dengan masyarakat untuk memperkenalkan program dan media pelaporan, (2) Media sosial Instagram juga mampu membangun kesadaran berdonasi dengan terkumpulnya dana yang didapatkan melalui media sosial

scholarly journals Media Sosial dan Gerakan Sosio-Politik Umat Islam di Indonesia

FIKRAH ◽  
2018 ◽  
Vol 6 (2) ◽  
pp. 391
Author(s):  
Firmanda Taufiq ◽  
Lalu Wahyu Putra Utama
Keyword(s):  
Social Media ◽  
Positive Impact ◽  
Descriptive Analysis ◽  
Political Movements ◽  
Access To Information ◽  
The Social ◽  
Technological Developments ◽  
The Media ◽  
Strategic Position ◽  
Ease Of Access

Today's technological developments have a broad impact on people's lives, including religious areas. The ease of access to information does not have a positive impact on Islamic da'wah but is also used as a provocative tool, as it ensnares Ahok. The purpose of this article is to examine how social media is used to spread the news about the condition of Muslims in Indonesia. The method used in this article is descriptive analysis by reviewing and examining the information content of social media, especially the news of the Islamic community in Indonesia. The implications of this article are expected to provide a clear picture of how social media is used in the social and political movements of Muslims in Indonesia. The result is that the media has a strategic position in describing, conceptualizing and influencing a community phenomenon.

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