scholarly journals Media Sosial dan Gerakan Sosio-Politik Umat Islam di Indonesia

FIKRAH ◽  
2018 ◽  
Vol 6 (2) ◽  
pp. 391
Author(s):  
Firmanda Taufiq ◽  
Lalu Wahyu Putra Utama
Keyword(s):  
Social Media ◽  
Positive Impact ◽  
Descriptive Analysis ◽  
Political Movements ◽  
Access To Information ◽  
The Social ◽  
Technological Developments ◽  
The Media ◽  
Strategic Position ◽  
Ease Of Access

Today's technological developments have a broad impact on people's lives, including religious areas. The ease of access to information does not have a positive impact on Islamic da'wah but is also used as a provocative tool, as it ensnares Ahok. The purpose of this article is to examine how social media is used to spread the news about the condition of Muslims in Indonesia. The method used in this article is descriptive analysis by reviewing and examining the information content of social media, especially the news of the Islamic community in Indonesia. The implications of this article are expected to provide a clear picture of how social media is used in the social and political movements of Muslims in Indonesia. The result is that the media has a strategic position in describing, conceptualizing and influencing a community phenomenon.

PENGELOLAAN DIGITAL PR DALAM MENGEMAS KONTEN DAKWAH DI INSTAGRAM @MASJIDTRANS

2020 ◽  
Vol 3 (1) ◽  
pp. 108-119
Author(s):  
Wulan Mulya Asih ◽  
Khoiruddin Muchtar ◽  
Yusuf Zaenal Abidin
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Descriptive Analysis ◽  
Tactical Planning ◽  
Analysis Method ◽  
Digital Era ◽  
The Social ◽  
The Media ◽  
Fact Finding ◽  
Taking Action

Digital PR is a public relations function in the digital era, one of its tasks is to manage social media owned by agencies. Trans Studio Bandung Mosque is one of the mosques that has successfully implemented digital PR management in packaging the social media account Instagram @masjidtrans in an effort to attract public enthusiasm. The research method used in this research is descriptive analysis method with a qualitative approach and constructivism paradigm. The results of his research are digital PR TSB Mosque successfully implemented four stages in the concept of four steps of PR namely, (1) Fact finding is done by analyzing the situation, analyzing the target audience and analyzing the media. (2). Planning: planning the goals to be achieved and making tactical planning. (3). Taking action and communication: dividing the type of content according to Instagram features, following up the content of the study to the organizer community, crosschecking content, creating accidental content, making posting strategies on Instagram and performing posting intensity and content packaging. (4). Evaluation: determine assessment indicators and make monthly reports. Digital PR management in packaging da'wah content on the Instagram account of the Trans Studio Bandung Mosque also increases the congregation who attend the presentation or event held at TSB Mosque

scholarly journals The Mediated Crowd: New Social Media and New Forms of Rioting

2011 ◽  
Vol 16 (4) ◽  
pp. 195-204 ◽  
Author(s):  
Stephanie Alice Baker
Keyword(s):  
Social Media ◽  
Collective Action ◽  
Public Space ◽  
First Century ◽  
The Social ◽  
Political Effects ◽  
Structures Of Feeling ◽  
Technological Developments ◽  
The Media ◽  
The Impact

Commentary on the recent riots largely reflects ideological differences with political discourse reviving traditional debates of social inequality and moral decline. While the 2011 riots resemble former incidents of rioting in twentieth-century Britain, it is argued that the recent unrest was significantly enhanced by the development of new social media, requiring new understandings of mediated crowd membership in the twenty-first century. I introduce and outline a model of the ‘mediated crowd’ commencing with the impact of new social media, and develop this paradigm in conjunction with emotions research, to account for the emotional dimensions of collective action, and the social and political effects these technological developments have on contemporary forms of rioting. Here, it is argued that attempts to understand the causes of the recent riots must recognise that while social media contributed to the speed and scope of the unrest, emotions play a crucial role in motivating and sustaining collective action as the structures of feeling that intersect geographic and virtual public space. This innovative approach provides insight into the particular conditions in which the English riots emerged, while demonstrating how social media contributes more broadly to new forms of collectivity in the media age.

The effectiveness of Social Media Instagram as a Promotion of Agricultural product of fruits. (case :Instagram TaniHub Indonesia, Pasar Minggu, Jakarta Selatan)

2020 ◽  
Vol 4 (6) ◽  
pp. 866
Author(s):  
Nensy Yohana Natalia Pasaribu
Keyword(s):  
Social Media ◽  
Media Exposure ◽  
Agricultural Product ◽  
Marketing Activity ◽  
Feedback Message ◽  
The Social ◽  
The Media

Agriculture produces processed product which is perishable, so that the agricultural product should be distributed immediately. Processed product can be promoted to attract consumers to buy the product. One of the media that can be used to promote processed agricultural product is social media. Social media is needed to ease the marketing activity on the product. Social media is viral and can be delivered directly and personally to the consumer. Indicators are used to know the effectiveness of the social media as promotion media with AIDA concept. The results showed that promotion through Instagram has not been effective in the stages of attention (attention), interest (interest), desire (desire), and action (action). This study also explains that there is a relationship between the characteristics of gender followers and the level of social media exposure to the frequency of messages. In addition, there is also a relationship between the frequency of message feedback, message attractiveness, and intelligence in delivering messages with the interest stage. 

scholarly journals Social Media Influencer’s Reputation: Developing and Validating a Multidimensional Scale

2021 ◽  
Vol 13 (2) ◽  
pp. 631
Author(s):  
Eun Ah Ryu ◽  
Eun Kyoung Han
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Economic Value ◽  
Reliability And Validity ◽  
Political Influence ◽  
Measurement Tool ◽  
Opinion Formation ◽  
Consumption Behavior ◽  
The Social ◽  
The Media

Since the introduction of smartphones in 2009, social networking services (SNS), which have seen a surge in users, facilitated changes in the media environment along with social influence that has increased the economic value and political influence of SNS. In particular, as consumers’ media use and consumption behavior change around digital media, social media plays a very important role in consumers’ lives. From this perspective, influencers who influence not only consumers’ consumption behavior, but also decision-making and opinion formation based on social media are attracting attention. Therefore, the aim of this study was to develop items to measure an influencer’s reputation as a new source of information in the SNS environment; no previous researchers have presented generalized measurement items for an influencer’s reputation. We intended to identify what dimensions and items in the existing literature could effectively measure a social media influencer’s reputation and to verify each item’s relevance as a measure of a social media influencer’s reputation. Based on in-depth interviews with 30 experts and empirical findings from 557 adults, this study identified dimensions that impact on a consumer’s perception of a social media influencer and developed a scale. The results showed that the social media Influencer’s Reputation scale comprises four distinctive dimensions: Communication skills, influence, authenticity, and expertise. Additionally, the reliability and validity of the scale were assessed, using exploratory and confirmatory analyses and construct validity. The findings confirmed that the social media influencer’s reputation scale measurement items, in this study, can be used as a consistent measurement tool for each dimension. It is also important to develop value in favor of the marketing strategy by increasing value through the influencer’s reputation.

scholarly journals A Study on the Rationale of Social Media Use by the Students of King Khalid University

2017 ◽  
Vol 10 (8) ◽  
pp. 43 ◽  
Author(s):  
Sayed Salahuddin Ahmed ◽  
Abdulkhaleq Q. A. Hassan
Keyword(s):  
Social Media ◽  
Saudi Arabia ◽  
Undergraduate Students ◽  
English Language ◽  
Smart Phone ◽  
Language Preference ◽  
Subject Knowledge ◽  
Knowledge And Skills ◽  
The Social ◽  
The Media

s not it deplorable that in a country that tops in the entire world in using several social media sites does not utilize the same media in acquiring knowledge and skills? In Saudi Arabia, undergraduate students spend a significant amount of time on social media every day, but they are reluctant (or not motivated enough) to use the same media for educational purposes. This study was carried out on the undergraduate English majors of King Khalid University in Muhayil Asir in Saudi Arabia. In the English department, every student carries at least one smart phone with Internet connection, and they are found occupied with their phones on the campus, sometimes even in classrooms, but they are weak both in subject knowledge and skills of English language. The teachers-cum-researchers were baffled with students’ competence because regular users of Internet and social media are supposed to be updated with the subject knowledge as well as confident in using English language. The researchers designed an empirical study to explore students’ rationale of using the social media and their language preference. The study concludes with gloomy findings that students use the media mainly for entertainment and ineffective communication in English language. The worst fact is: they are not motivated enough to use the social media for educational purposes.

scholarly journals Native Advertising—The Formats and Types of Content Most Demanded by Brands in the Spanish Media

2021 ◽  
Vol 2 (4) ◽  
pp. 529-544
Author(s):  
Daniel Zomeño ◽  
Rocío Blay-Arráez
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Editorial Content ◽  
Media Environment ◽  
The Social ◽  
Media Ecosystem ◽  
The Media ◽  
Media Formats ◽  
Depth Interviews

Media convergence and the incorporation of new narratives typical of the consumption habits of younger audiences in the social media environment have led to the proliferation of a wide variety of formats and types of content in the media ecosystem through which the editorial content offered to brands is being distributed. This qualitative research, using in-depth interviews with a qualified sample of branded content managers from the main Spanish media, allows us to determine the main characteristics of the native advertising demanded by advertisers. The results corroborate observations that content channelled through more sophisticated consumption experiences, using both multimedia and interactivity with a clear transmedia approach, tends to be better received by the audience and, therefore, in greater demand by brands. It also confirms that both video and social media formats have grown exponentially when it comes to providing an outlet for branded content. Based on the results obtained, a proposed classification of these products, including definitions, has been drawn up so they can be publicised to the professional world, offering the reflection and precision that their rapid development has not allowed until now.

scholarly journals SOCIAL MEDIA IN A CONTENT COURSE FOR THE DIGITAL NATIVES

2015 ◽  
Vol 24 (1) ◽  
pp. 48
Author(s):  
Anita Lie
Keyword(s):  
Social Media ◽  
Classroom Practices ◽  
Digital Technologies ◽  
Digital Natives ◽  
The Internet ◽  
Educational Systems ◽  
Participatory Process ◽  
The Social ◽  
New Knowledge ◽  
The Media

Digital technologies and the Internet have revolutionized the way people gather information and acquire new knowledge. With a click of a button or a touch on the screen, any person who is wired to the internet can access a wealth of information, ranging from books, poems, articles, graphics, animations and so much more. It is imperative that educational systems and classroom practices must change to serve our 21st century students better. This study examines the use of Edmodo as a social media to teach a course in Pedagogy to a class of digital natives. The media is used as an out-of-class communication forum to post/submit assignments and resources, discuss relevant issues, exchange information, and handle housekeeping purposes. A survey of students' responses and discussions on their participatory process leads to insights on how the social media helps achieve the required competences.

scholarly journals DAMPAK PERUSAHAAN KELAPA SAWIT TERHADAP KONDISI SOSIAL EKONOMI MASYARAKAT (Studi Kasus PT. Prima Mitrajaya Mandiri di Desa Loleng Kecamatan Kota Bangun Kabupaten Kutai Kartanegara) (The Impact of Oil Palm Company on Social Economic Condition of Community (Case Study PT. Prima Mitrajaya Mandiri in Loleng Village Kota Bangun Subdistrict Kutai Kartanegara District))

2020 ◽  
Vol 3 (2) ◽  
pp. 63
Author(s):  
ULVA NUR HIDAYAH ◽  
NIKE WIDURI ◽  
SYARIFAH MARYAM
Keyword(s):  
Oil Palm ◽  
Economic Condition ◽  
Social Economic ◽  
Positive Impact ◽  
Descriptive Analysis ◽  
Living Standards ◽  
The Social ◽  
Business Opportunities ◽  
The Impact

The establishment of oil palm companies let impact on society.  The purpose of this study was to know the social and economic impact of  the establishment of oil palm company on the community. This research was conducted from May to July 2019 in Loleng Village, Kota Bangun District, Kutai Kartanegara District. Oil palm company exists in there namely PT. Prima Mitrajaya Mandiri.  Number of respondents was as many as 44 respondents divided into two parts, namely 22 respondents are residing close to the company and 22 respondents are living far away from the company. The method of data analysis that used was descriptive analysis. The research results showed that oil palm company let  positive impact on the community who live near to the company. The establishment of  company opens employment opportunities,  increases people's living standards, and opens business opportunities.   The company gives many help for community lives near the company such as financial assistance to orphans, school repair assistance, and road repair assistance. People who live far away from the company  did not have the positive impact.

scholarly journals PENDIDIKAN LITERASI DIGITAL DI KALANGAN USIA MUDA DI KOTA BANDUNG

2018 ◽  
Vol 16 (2) ◽  
pp. 146 ◽  
Author(s):  
Hana Silvana ◽  
Cecep Darmawan
Keyword(s):  
Social Media ◽  
Young People ◽  
Digital Literacy ◽  
Positive Impact ◽  
Literacy Programs ◽  
Case Study Method ◽  
The Media ◽  
The Government ◽  
Use Of Social Media

AbstrakFenomena pengunaan media sosial sebagai media online semakin massive pada dekade ini. Kalangan muda sebagai generasi milenial atau digital native merupakan pengguna terbesar dalam penggunaan media sosial saat ini. Penelitian mengenai literasi digital masih jarang dilakukan terutama di Indonesia. Subyek penelitian ini adalah kalangan usia muda dengan rentang usia 17–21 tahun yang merupakan pengguna aktif media sosial. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Informan yang dijadikan sampel penelitian sebanyak 5 orang dan 1 orang informan kunci dari pakar literasi media. Temuan yang diperoleh pada penelitian ini menunjukan pentingnya program literasi digital yang memberikan dampak positif bagi pengetahuan, pemahaman dan keterampilan dalam menggunakan media terutama media sosial yang saat ini sering dijadikan sumber informasi oleh khalayak terutama oleh kalangan yang berusia muda. Program ini memberikan kontribusi yang signifikan pada penyebaran informasi dalam menggunakan media massa terutama media sosial yang digunakan oleh kalangan usia muda sehingga ada kesadaran dalam menggunakan media. Pada pendidikan pelatihan (diklat) ini peserta belum semua mempunyai keahlian ini dikarenakan keahlian ini memerlukan latihan yang terus menerus dan konsisten sehingga mereka dapat melakukannya dengan baik. Oleh karena itu pendidikan literasi digital merupakan solusi yang dapat dilakukan oleh pemerintah dan elemen masyarakat dan civitas akademika yang peduli terhadap kemajuan bangsa. AbstractThe phenomenon of the use of social media as an online media is increasingly massive in the use of this decade. Young people as the native millennial or digital generation are the biggest users in the use of social media today. Research on digital literacy is still rare, especially in Indonesia. The subjects of this study were young people aged 17-21 years that were active users of social media. This study uses a qualitative approach to the case study method. The informants who were used as research samples were 5 people and 1 key informant from media literacy experts. The findings obtained in this study indicate the importance of digital literacy programs that have a positive impact on knowledge, understanding and skills in using the media, especially social media which is now often used as a source of information by audiences, especially among young people. information on using mass media, especially social media used by young people so that there is awareness in using the media. In this education participants do not all have this expertise because this skill requires continuous and consistent training so that they can do it well. Therefore digital literacy education is a solution that can be done by the government and elements of society and academics who care about the progress of the nation.

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