Apps in Hospitality and Tourism

Author(s):  
Sajad Rezaei ◽  
Milad Kalantari Shahijan

The development of Apps usage in the tourism industry is along with the rise of relevant technologies that has affected the tourism industry all around the world. In order to build a competitive brand, firms are forced to implement the information technology related functions in their core business model. This chapter mainly focuses on the impact of Apps implementation in hospitality and tourism sector and conceptually propose that how branded Apps could yield tourist satisfaction and loyalty. Apps awareness, Apps quality and Apps image are proposed as several indicators of traveler's satisfaction and loyalty. The chapter argue that branding makes a business advantage; the brand follows indication of quality and assurance to the buyer and also special characteristics that could inspire consumers to buy products or services that are branded.

2020 ◽  
pp. 157-177
Author(s):  
Sajad Rezaei ◽  
Milad Kalantari Shahijan

The development of Apps usage in the tourism industry is along with the rise of relevant technologies that has affected the tourism industry all around the world. In order to build a competitive brand, firms are forced to implement the information technology related functions in their core business model. This chapter mainly focuses on the impact of Apps implementation in hospitality and tourism sector and conceptually propose that how branded Apps could yield tourist satisfaction and loyalty. Apps awareness, Apps quality and Apps image are proposed as several indicators of traveler's satisfaction and loyalty. The chapter argue that branding makes a business advantage; the brand follows indication of quality and assurance to the buyer and also special characteristics that could inspire consumers to buy products or services that are branded.


2021 ◽  
Vol 12 (1) ◽  
pp. 23-43
Author(s):  
Bhim Bahadur Kunwar

This research aims to discover and present the impacts of COVID-19 in tourism in the context of Lumbini and its premises. As COVID-19 spread globally, it has created many challenges in health and security, daily lives, the national economy, and the global tourism industry. The COVID-19 outbreak has been considered as the most challenging tragedy that occurred in the world after the 2nd world war. The World Health Organization (WHO) had listed Nepal also as a country with a high-risk zone of COVID-19.The travel restriction and nationwide lock-down implemented by many countries including Nepal have resulted in a stranded traveler’s movement. As the consequences ticket reservation, flight services, transportation, hotel, and restaurants were closed and several job losses were registered in the tourism sector. The negative effects like fear, threat, frustration, and losing the confidence of tourism entrepreneurs appeared. This has brought changes in the tourists’ behavior and their motivation to travel for the next few years. In Lumbini businesses like lodges, hotels, restaurants, and travel offices were also severely affected by the pandemic. Thus, the tourism sector has been facing serious threats due to the prolonged lockdown and closing of tourism activities than the terror of COVID-19 itself.


Author(s):  
Artem Mekhovych

The article considers the main problems affecting the development of international tourism and predicts the further development of the situation. The growing tourist flow has contributed to the intensification of entrepreneurship in all sectors of the economy, capitalization of assets, job creation, economic and social growth. In 2019, the global tourism industry provided about 330 million jobs, equivalent to 10.3% of total employment. The COVID-19 pandemic has caused an unprecedented crisis in the tourism industry. The flow of tourists in the world has decreased by about 65%. In January-September 2020 alone, the number of international revenues decreased by 70%.This has resulted in the loss of $ 730 billion and more than 120 million jobs. It is noted that in modern conditions there are possible directions of development of inbound and domestic tourism, which are an important factor influencing the economy, but the weakening of external restrictions and lack of competitive service in the Ukrainian tourism industry will contribute to further development of international tourism. Those countries in which tourism occupies a significant share in GDP, are interested in attracting tourists as soon as possible and are ready to promptly implement all necessary anti-epidemic measures in the tourist infrastructure. For the Ukrainian government today, such a strategy is not a priority. Based on this, it is proved that the essence of the scientific and applied aspect of managing the development of international tourism is based on the theory of large business cycles and the theory of prediction. It was emphasized that the world crises ended sooner or later and a new round of development began. The task of mastering the forces of socio-economic life and subordinating them to the conscious, planned leadership of the state, as well as constructive and continuous social dialogue between the government and social partners, is the next practical transformation of today. The program of conscious organizational and regulatory steps should be knowledge, anticipation and action plan. When developing an anti-crisis plan to overcome the impact of COVID-19 on the tourism sector in Ukraine, it is necessary to take into account the recommendations of the Global Crisis Committee on Tourism, namely: crisis management and job preservation; support for self-employed workers; providing incentives and implementing appropriate state policy in the field of international tourism. In predicting the future development of the situation, more attention should be paid to the role of the tourism sector in the country's economy and the achievement of sustainable development goals; develop plans for preparedness for the challenges of the future and use this opportunity to move to sustainable development of tourism facilities.


2021 ◽  
Vol 119 ◽  
pp. 04004
Author(s):  
Mejjad Nezha ◽  
Alessia Rossi ◽  
Khalid El Khalidi ◽  
Ana-Bianca Pavel ◽  
El Khalil Cherif ◽  
...  

The tourism industry is an important sector contributing to the world economy where many countries’ economies worldwide depend mostly on the tourism industry incomes. In the present study, we analyze and review the tourism industry strength, weaknesses and opportunities in Morocco through applying Strength, Weakness, Opportunity, and Threat (SWOT) analysis. The study highlights the importance of the tourism sector for the socio-economic growth and development of the Moroccan economy and the need to preserve the country’s natural and cultural wealth by adopting environmentally sustainable practices.


Author(s):  
Anna Prochan ◽  

The article analyzes the impact of Coronavirus on the tourism industry and the development of tourism trends. In particular, an analysis was made of the impact of the pandemic on the world economy and overall GDP growth and world trade. The dynamics of world real GDP for 2017-2021, as well as the dynamics of international tourist arrivals for the period from January to March 2020 are studied. There has been a reduction in the number of international trips around the world by 60-80% in 2020. The following were the main measures to restore tourism. Anti-crisis measures were proposed for the functioning of the tourism industry under quarantine restrictions and its return to normal operating conditions after the removal of these restrictions. The COVID-19 pandemic has hit the tourism industry hardest. Due to the coronavirus pandemic, the flow of tourists in the world has decreased by 65%. In the first eight months of 2020, the number of international arrivals decreased by 70%. This resulted in the loss of $ 730 billion, and more than 120 million jobs were at risk. According to official data, the tourism business in Ukraine has already lost at least $ 1.5 billion. Thousands of workers in Ukraine's tourism sector have lost their jobs. Also, based on the analysis of the impact of the pandemic on tourism, new trends in the tourism industry were identified. It was found that the tourism market will recover relatively quickly after the pandemic, as people will need positive emotions. Although, of course, it is impossible to give an accurate forecast, especially in the face of changes in exchange rates. In addition, it is likely that the approach to life in general may change - the methods of remote communication will become commonplace. The segment of digital projects in tourism is becoming more active, which will help generate deferred demand and will work when all restrictions on tourist travel are removed.


2020 ◽  
Vol 4 (2) ◽  
pp. 98-108 ◽  
Author(s):  
Ikrar Genidal Riadil

The recent outbreak of Novel Coronavirus COVID-19 caused a worldwide paranoia due to its fatal nature. The pandemic of COVID-19 affects globally and also in Indonesia itself, wherein Indonesia, one of the affected, is the tourism sector. Indonesia is currently conscious of this pandemic infection, and harms the company, someone’s job career, especially since this pandemic disease is getting worse, it also has an impact on the tourism and hospitality sectors. This study is to investigate the Indonesian tourism employee’s perspectives’ who are working in the realm of tourism and hospitality industry, to see the impact of their jobs career. The researcher will use a qualitative study for this research. The study's data is collected from tourism employees in Indonesia, and ten questions have given to the employees. There are fifty-two tourism employees from a different company in Indonesia have participated in filling the questionnaires. Moreover, results are also generally highlighted in Indonesia about negatively impact the Indonesian to negatively impact the Indonesian tourism and the hospitality industry as a consequence of a significant pandemic of disease spreading throughout the world. Some positive and negative perspectives that are also apparent in the result of questionnaires. The conclusion, the aim of the study will further help the authority to take precautions and relevant policies also to be incorporated in the future. Also, it is to investigate the tourism employees from a different company in Indonesia’s beliefs and perspectives toward the impact of their jobs career in the pandemic COVID-19 have a good impact or not for jobs career.


Author(s):  
Ali Inanir

The COVID-19 pandemic, which emerged in Wuhan, China in 2019 and then spread rapidly around the world, has also become a factor affecting the tourism industry in many aspects. Second homes, which meet a significant part of the accommodation within the tourism sector, have also been affected in different levels by this pandemic. This research, which attempts to reveal the extent of the impact, has examined the news that appeared in the media during the COVID-19 process in Turkey. As a result of the research, it has been revealed that 23 news reports have been made on different news sites related to the subject. Based on this news, it has been concluded that the COVID-19 pandemic has influenced the second home tourism in behavioral, environmental, and economic aspects. Some deductions have been made about the matter through these results.


Information technology greatly simplifies the process of forming a tourist product using computer networks, international reservation systems, electronic databases of tourism regulations, automated systems of settlement payments and etc. The impact of information technology on tourism is carried out by the following ways: increasing the efficiency of enterprise management, improving the quality of customer services, creating and implementing new services. The subject of the research is the introduction of information technology in the Ukrainian tourism industry. The purpose of the article is to identify trends and outline the definite prospects of using modern information technology in the tourism industry. The following research methods are used in the article: analysis and synthesis to closer define the essence of information technology; observation and theoretical generalizations to reveal the characteristics of introduction of information technology in the activity of enterprises in the tourism industry; statistical method to analyze the current condition of information technology in the tourism industry; graphical and tabular techniques to determine the relationship between indicators, their illustrations and the presentation of research results. The results we have obtained are following. The most popular websites in Ukraine in the categories “Accommodation and Hotels”, “Air Travel” “Ground Transportation” and “Tourist Attractions” are booking.com, flyuia.com, blablacar.com, and getyourgiede.com. Compared to the world experience, the percentage of paid search in Ukraine is higher, it means that some companies do not have a well-developed brand. The rating in mobile apps for all companies is above 4, it is a good mark. Due to the pandemic, tourism is now in a difficult situation, it has also affected the statistics of all indicators on web resources, but the experts pay attention to the historical sustainability of tourism and its ability to cope with crises. From the comparative characteristics of web pages in four categories in Ukraine and in the world, we can conclude that in our country the brands of these companies are not enough developed, the popularity among tourists is lower, and the percentage of search traffic is also lower. To increase the website traffic and the level of awareness of tourism businesses, tourism enterprises should use social networks to provide up-to-date information to tourists and to maintain customer contact, as well as send promotions and discounts.


2015 ◽  
Vol 2 (2) ◽  
pp. 1 ◽  
Author(s):  
Farai Chigora ◽  
Promise Zvavahera

This study explored the effect of green management in sustainable development in the branding of Small to Medium Enterprises (SMEs) in the tourism sector in Zimbabwe. The study focusedon businesses in the accommodation, travel and resorts areas of the tourism industry in Zimbabwe. The study used both quantitative and qualitative research design whereby data was extracted from the respondents using questionnaires and in-depth interviews. Thekey respondents to the study were managers and employees in the accommodation, travel sectors. The results of the study showed that SMEs in the Zimbabwean tourism industry do not appreciate the impact of green management as a branding tool. The findings indicated that most of the respondents were not aware on what of what green management is all about. Afew managers appreciated the concept and concurred that green management in deed was being practised by large corporations the world over. It was concluded that having green and eco-labels displayed on business premises, letterheads and other business exchange would improve their branding and identity to the world. The study recommended that the operators in the accommodation, travel and resorts should adopt green and eco-certification programs so as to attract the modern enlightened tourist who is green and eco-sensitive.


Author(s):  
Dr. Jianfei Yang

COVID-19 has made a bad influence on economic and society including cultural and tourism industry in China,2020.The industry has received a huge loss in the first quarter of the year and the situation is getting worse in the near future. It is believed that there will be a long impact for the country even the world. In order to recover the industry, Chinese government has published series of policies to support the enterprises and clusters to reduce the bad influence of COVID-19. This paper mainly uses filed survey and documentary research to map the real situation of the industry. It tries to find the policy demand of the industries and then analyze the policies published by government to conquer COVID-19. Meanwhile it will focus on whether the supply meet the demand and give suggestions on how to promote the policy efficiency in the post period of COVID-19 in China. Keywords: Evaluation; Cultural Industries; Policy; Park; Pandemic


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