scholarly journals Attributes, Benefits and Attitudes: Construct of Zimbabwe Tourism Brand Association Amid Covid-19 Pandemic

Author(s):  
Farai Chigora ◽  
Chipo Katsande

The study investigated the factors reflecting and building positive brand association for Zimbabwe tourism destination into the resurgent of COVID-19 pandemic. The focus was on three primary sources of brand association comprising attributes, benefits, and attitudes, which were then assessed to come with the most dominant element(s) for restoring a positive global image. A mixed sequential qualitative to quantitative research design was applied for the study. Qualitative research established sources for the brand association as themes that are acknowledged to be prevailing in Zimbabwe tourism destinations. This was achieved through in-depth interviews with participants who were purposively selected for the study. Further quantitative research was done to understand the most dominant factors for brand association and categorize them as attributes, benefits or attitudes. Results from qualitative research informed the themes for a brand association:  perception by the origin of the tourist;  references from others; the hospitality of tourism providers; media reports; existing natural resources; accessibility; cultural originality; government policies; and adventure. Quantitative results showed that perception by the origin of the tourist, references from others, the hospitality of tourism providers, media reports, natural resources and accessibility were the most dominating sources of brand association. To conclude, the study brand attitude was discovered as most effective in constructing a lasting association amid and beyond the COVID-19 pandemic. The study recommended innovative partnerships with global tourism agents in various target markets, intensive training of operators and employees in customer care, refurbishing tourism facilities, maximizing E-friendly customer care systems, and maintaining original aesthetic nature.

Author(s):  
Wittaya Wisutruangdat

The purpose of this research has develo a routes guide innovation for historical, cultural and natural resources U-thong district, Suphanburi Province. This research used quantitative research, and the research tools were questionnaires. Quantitative research had 2 steps. 1) Checked the validity of innovation a routes guide for historical, cultural and natural resources U-thong district, Suphanburi Province by the expects 9 key informants. Data were selected by using purposive sampling. 2) Checked complacency of innovation a routes guide by tourists visited tourist attractions 385 peoples. Used data selection method by multistage random sampling. Data was analyzed by mean and standard deviation. Results indicated that 1) the experts have had the appropriateness of content has been most appropriate at the highest level especially contents in the book have been easy to understand with the most suitable level. The appropriateness of photo arrangement appropriateness has been the least because some picture has been blurry. 2) The overall for complacency of innovation a routes guide was high level (x ̅ = 4.29, S.D. = 0.53). The highest complacency was benefits and values was at high level (x ̅ = 4.41, S.D. = 0.47). The lowest complacency was Language and it was at high level (x ̅ = 4.23, S.D. = 0.59). Suggestion of this study were 1) there should be other innovations, and to strengthen tourism in U-thong district, and  2) should have travel routes for the elderly to come to travel in U-thong district.


Author(s):  
Peter Miksza ◽  
Kenneth Elpus

This book is an introduction to quantitative research design and data analysis presented in the context of music education scholarship. The book aims for readers to come away with a familiarity of prototypical research design possibilities as well as a fundamental understanding of data analysis techniques necessary for carrying out scientific inquiry. The book includes examples that demonstrate how the methodological and statistical concepts presented throughout can be applied to pertinent issues in music education. For the majority of Part I, the strategy is to present traditional design categories side by side with explanations of general analytical approaches for dealing with data yielded from each respective design type. Part II consists of chapters devoted to methodological and analytical approaches that have become common in related fields (e.g., psychology, sociology, general education research, educational policy) but are as yet not frequently exploited by music education researchers. Ultimately, this work is motivated by a desire to help scholars acquire the means to actualize their research curiosities and to contribute to the advancement of rigor in music education research throughout the profession at large.


2021 ◽  
pp. 136078042110095
Author(s):  
Jessica Gerrard ◽  
Juliet Watson

This article demonstrates how unemployment is made productive through workfare activities for older disadvantaged job seekers. We suggest that the requirement to look for work, engage in education and training, and participate in voluntary work blurs the boundaries between employment and unemployment. Drawing on in-depth qualitative research with older disadvantaged job seekers, we demonstrate how this obligatory productivity is lived and felt, characterised by shame and frustration and framed by the temporality of waiting and searching for work. We suggest that this experience of ‘productive’ unemployment can be described as a dissonant state of ‘transitional stasis’, whereby job seekers are expected to transition out of unemployment and poverty while experiencing the long-term and ongoing effects of immobility.


2021 ◽  
Vol 2 (1) ◽  
Author(s):  
Elizabeth De Souza Oliveira ◽  
Marizete Lucini

In this article, we will analyze the narratives about the natural resources indicated as conducive to cultivation in Brazilian soil present in the reading book Cousas Brasileiras (1896) as instructors of useful knowledge for the ideal republican man between 1890 and 1896. Therefore, we will dialogue from decolonial concepts and, when selecting the speeches, we will carry out the analyzes to highlight the educational purposes of the period that were immersed in liberal ideas, intending to point out the ideal citizen. With this, when developing the study we will present the effort undertaken by the author to form modern values that are directly linked to the formation of the colonizing aspects. Situating within the scope of qualitative research in Education, of documentary type, with procedures for discourse analysis, thus, we will demonstrate how the formation of the values of modernity was inherent to the formation of the colonizing aspects as an initiative of political-ideological affirmation for the development of Brazilian nationality and its economic progress.


Author(s):  
Raza Mir

Purpose The purpose of this paper is to argue that rather than contest the artificial schism produced by social scientists between “qualitative” and “quantitative” research, we should to accept this binary, however, contingently, and use it productively. This would be an act of “strategic essentialism” that would allow us to be productive in the research and inquiry. Design/methodology/approach The paper uses postcolonial theory to make a case for contingent representation, i.e. using artificial categories to carve out a space for heterodox theoretical approaches. Findings Researchers devoted to qualitative research must resist thinking, speaking and evaluating that research using quantitative thinking. Also, while ethical considerations are paramount in qualitative research, we need to debunk the narrow understanding of ethics as “following rules.” Also, qualitative researchers need to be aware of the institutional pulls that the research will be subject to, and also be ready to resist them. Originality/value This paper discusses how good research resists the siren call of institutionalization. It challenges the “common sense” assumptions of the field and brings them into the realm of the questionable. It seeks to theorize the untheorizable, and anthropologize the dominant.


Author(s):  
Abdolghani Abdollahi Mohammad ◽  
Mohammad Reza Firouzkouhi

Introduction: Quantitative research is not suitable for COVID pandemic research because it does not cover the social consequences of qualitative research. COVID 19 is a social event that is important because of the disruption of the natural order of society. To defeat the disease, social interaction is needed, so qualitative research is appropriate to find the challenges and experiences of society. Therefore, due to the inconsistency of people's health behaviors with epidemiological models, people's vulnerability in epidemics, unexpected consequences or surprising results, extracting participants' experiences from medical procedures and revealing flexibility in the face of social problems, the use of qualitative research in this pandemic that will be important.


Media Wisata ◽  
2021 ◽  
Vol 14 (1) ◽  
Author(s):  
Ali Hasan

Green Management System (GMS) is an effort to protect the environment. With the depletion of natural resources, the protection of the environment is not only limited to a small part of its corporate social responsibility, but it must be a model in business organizations. Model GMS-oriented environment, will systematically affect the company in reducing waste, reducing the use of natural resources, reduce pollution and continuously monitoring the purpose of creating business results that were positive for all stakeholders. Modern business travel will continue to come under pressure from the environment and the realization of the company's sustainability strategy, the managers began to review the possibility of implementation of GMS in the management system of the organization; directs the management of the organization, developing technologies to reduce adverse environmental impact and develop the production of green (green production) more rational and cost-effective. Development and implementation of green policies in environmental management become an important part of the transformation of business management functions in optimizing the use of GMS to improve corporate performance and benefits for environmental sustainability. Direct implications for the development and implementation of environmental protection in the modern business organization in accordance with modern green standards and the principles of environmental sustainability and a company associated with the creation of the organization, program and structure, education and training of human resources will enable the transfer and dissemination of knowledge for environmental protection


2021 ◽  
Vol 12 ◽  
Author(s):  
Matthias Borgstede ◽  
Marcel Scholz

In this paper, we provide a re-interpretation of qualitative and quantitative modeling from a representationalist perspective. In this view, both approaches attempt to construct abstract representations of empirical relational structures. Whereas quantitative research uses variable-based models that abstract from individual cases, qualitative research favors case-based models that abstract from individual characteristics. Variable-based models are usually stated in the form of quantified sentences (scientific laws). This syntactic structure implies that sentences about individual cases are derived using deductive reasoning. In contrast, case-based models are usually stated using context-dependent existential sentences (qualitative statements). This syntactic structure implies that sentences about other cases are justifiable by inductive reasoning. We apply this representationalist perspective to the problems of generalization and replication. Using the analytical framework of modal logic, we argue that the modes of reasoning are often not only applied to the context that has been studied empirically, but also on a between-contexts level. Consequently, quantitative researchers mostly adhere to a top-down strategy of generalization, whereas qualitative researchers usually follow a bottom-up strategy of generalization. Depending on which strategy is employed, the role of replication attempts is very different. In deductive reasoning, replication attempts serve as empirical tests of the underlying theory. Therefore, failed replications imply a faulty theory. From an inductive perspective, however, replication attempts serve to explore the scope of the theory. Consequently, failed replications do not question the theory per se, but help to shape its boundary conditions. We conclude that quantitative research may benefit from a bottom-up generalization strategy as it is employed in most qualitative research programs. Inductive reasoning forces us to think about the boundary conditions of our theories and provides a framework for generalization beyond statistical testing. In this perspective, failed replications are just as informative as successful replications, because they help to explore the scope of our theories.


2021 ◽  
Vol 9 (1) ◽  
pp. 20-34
Author(s):  
Aikaterini Derdemezi ◽  
◽  
Kanellos Toudas ◽  
Paraskevi Boufounou ◽  
Georgios Georgakopoulos ◽  
...  

The aim of this study is to examine the effects of the capital controls on the process and financial performance of large-cap companies operating in Greece listed on the Athens Stock Exchange. More specifically, the markets’ behavior is studied, as well as the reactions of the investors after the announcement of the implementation of the measure. The mixed method (quantitative research with questionnaires and qualitative research with interviews with financial managers and senior executives) was used. The main findings of the research are that the measure of capital controls: was deemed necessary and effective based on its aims, which were (a) the protection of the mass withdrawal of deposits and (b) the stabilization and security of the financial system had a significant effect on increasing the use of electronic banking. But also had significant negative effects: on the investment decisions of companies, on their competitiveness and reputation abroad, on the ability to raise new capital, on their liquidity and therefore on their ability to cope with key functions, as well as on their imports and exports. Keywords: Capital controls, listed large-cap companies, crisis, Athens Stock Exchange, Greece.


2021 ◽  
Vol 4 (1) ◽  
pp. 442-450
Author(s):  
Rosyita Rosyita ◽  
Nova Sumaini Prihatin ◽  
Hendrika Wijaya Kartini Putri

Based on WHO (World Health Organization) data showing nearly 43 million more (18.3%) of the total population is teenagers. The famous issues among teenagers one of them related to sexual behavior. The purpose of this study to analyze the relationship of communication media  with risky sexual activity in adolescent boys in MAN of  Kota Lhokseumawe in 2018. This research uses mixed methods with cross sectional design on quantitative research and sequential explanatory strategy in qualitative research. The population in this research are students of class X and XI a number of 120 students. The sample that used for quantitative research is total population while for qualitative research is 18 people with inclusion and exclusion criteria. Collecting data on quantitative research is by distributing questionnaires while in qualitative research with in-dept interview and Focus Group Discussion (FGD). Analysis of bivariate data using chi square test. Qualitative data analysis is done by Thematical Analysis.The result of bivariate analysis about communication media obtained result p value = 0,000, RP = 2,519. The result of indept-interview is found that besides communication media factor to risky sexual activity such as peer factor, parents, faith and drug users. It is expected that policy makers should increase supervision over existing school rules.   Abstrak Berdasarkan data WHO (Word Health Organization) menunjukkan hampir 43 juta jiwa lebih (18,3%) dari keseluruhan total jumlah penduduk adalah remaja. Masalah yang menonjol dikalangan remaja salah satunya terkait dengan perilaku seksual. Tujuan penelitian ini menganalisis hubungan media komunikasi dengan aktivitas seksual berisiko pada remaja laki-laki di MAN Kota Lhokseumawe tahun 2018. Penelitian ini menggunakan mixed methods dengan desain cross sectional pada penelitian kuantitatif dan strategi sequential explanatory pada penelitian kualitatif. Sampel yang digunakan untuk penelitian kuantitatif sejumlah 120 orang dan untuk penelitian kualitatif berjumlah 18 orang. Pengumpulan data pada penelitian kuantitatif dengan cara penyebaran kuesioner sedangkan pada penelitian kualitatif dengan cara indept interview dan Focus Group Discussion (FGD). Analisis data bivariat menggunakan uji chi square. Analisis  data kualitatif dilakukan degan cara Thematical Analysis. Hasil analisis bivariat tentang media komunikasi diperoleh hasil p value =0,000, RP=2,519, hasil tersebut menunjukkan bahwa adanya hubungan media komunikasi dengan aktivitas seksual berisiko. Hasil indept-interview didapatkan bahwa selain faktor media komunikasi terdapat faktor lain yang berhubungan dengan aktivitas seksual berisiko yaitu faktor teman sebaya, orang tua, keimanan dan pengguna NAPZA. Diharapkan kepada pengambil kebijakan untuk lebih meningkatkan pengawasan terhadap peraturan yang sudah berlaku disekolah.


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