scholarly journals Internal and External Enviromental Strategy Analysis Using SWOT Matrix and QSPM

Author(s):  
I Made Jiwa Astika ◽  
Okol Sri Suharyo

The aim of the research to develop Internal and External Enviromental Strategies that can be applied for Primary Naval Cooperative Institutions company (PNCI). By using the SWOT matrix and Quantitative Strategic Planning Matrix (QSPM), alternative strategies in getting that maintains the image of PNCI company, facilities PNCI, maintaining the quality and service of products to attract consumers, increase the ability of management and cooperation for the purpose PNCI, service delivery order for consumers, utilizing technological advances to Enviromental, serving the lower middle market segment by providing a package and a special portion, and maintaining good relationships with suppliers or the surrounding area.

Author(s):  
Chega Putri Pratiwi ◽  
Muji Gunarto

PT Saba Indomedika Jaya obtained results that indicate an indication of strategic initiatives that are still ineffective to be implemented in supporting the success of the process and requirements of the ISO 9001: 2015 clause in the 2018 and 2019 audits. Therefore, it is necessary to identify alternative strategies and determine priority strategies to optimize ISO 9001: 2015 at PT Saba Indomedika Jaya. The research method used is the descriptive qualitative method using SWOT analysis tools (Strengths, Weaknesses, Opportunities, and Threats) and QSPM (Quantitative Strategic Planning Matrix). There were 12 alternative strategies to optimize the ISO 9001: 2015 quality management system using the SWOT matrix (Strengths, Weaknesses, Opportunities, Threats). After going through three stages of strategic management planning that uses QSPM (Quantitative Strategic Planning Matrix) as a tool for selecting the main alternative strategy, the main strategy is obtained, which has the highest attractiveness value of 5.6619, namely creating a competency matrix and conducting training to reduce competency gaps. between employees.


2019 ◽  
Vol 2 (4) ◽  
Author(s):  
Evelyn Evelyn

The purpose of this research is to evaluate, analyze the potential and existing of PT. XYZ. From this research Management, PT. XYZ is expected to be able to choose the proper strategic management action. This research used a descriptive qualitative method. For Business Development Strategy analysis, this study used EFE and IFE matrix, IE matrix, SWOT matrix and QSPM. The study found that PT. XYZ was in a strong position in making use of the power possessed and able to overcome the existing weaknesses the total IFE was 3.57 whose value was classified as exploiting the existing opportunity level. Meanwhile, the value of EFE coping the threat was 3,25.  IE matrix showed that PT XYZ has used growth and build strategies whose alternative strategies can be used to develop its business.


2021 ◽  
Vol 5 (1) ◽  
pp. 236
Author(s):  
Wahyudin Wahyudin ◽  
Dene Herwanto ◽  
Billy Nugraha ◽  
Hamdani Hamdani ◽  
Candra Galang Gemilang Putra

ABSTRAKUMKM Farida Snack dan Aphe berupaya menjadi produsen kerupuk kulit yang memiliki nilai lebih di mata konsumenya. Mengingat saat ini masih berlangsungnya ketidakstabilan ekonomi yang disebabkan oleh pandemi covid-19. Sehingga membuat para pelaku UMKM perlu melakukan analisis strategi untuk menjaga produksi yang tetap berjalan. Melalui Pengabdian Kepada Masyarakat ini dengan tujuan untuk pemberdayaan strategi UMKM. Analisis yang dilakukan dengan pendekatan analisis SWOT, dengan lokasi pengabdian kepada masyarakat di Kabupaten Karawang. Hasil dari pengabdian ini adalah diperolehnya analisis SWOT dan rekomendasi yang dapat diimplementasikan. Maka melalui Matriks SWOT yang diperoleh berdasarkan hasil S-O (Strength-Opportunities), W-O (Weaknesses-Opportunities), S-T (Strength-Threat) dan W-T (Weaknesses-Threat). Sehingga melalui Matriks SWOT bertujuan untuk mencocokkan peluang dan ancaman sebagai faktor eksternal yang dihadapi perusahaan dengan kekuatan dan kelemahan sebagai internalnya untuk menghasilkan strategi alternatif. Analisis tersebut menggunakan suatu matriks yang terdiri dari 9 sel yang berisikan 4 sel alternatif strategi yang dikatakan sebagai Matriks SWOT. Kata kunci: covid-19 pandemic; SWOT analysis; SWOT matrix. ABSTRACTFarida Snack and Aphe strives to be a producer of skin crackers that have more value in the eyes of consumers. Considering the current economic instability caused by the covid-19 pandemic. So that makes MSMEs need to do strategy analysis to keep production running. Through this Community Service with the aim of empowering MSMEs strategies. The analysis is carried out with a SWOT analysis approach, with the location of community service in Karawang Regency. The result of this devotion is the acquisition of SWOT analysis and recommendations that can be implemented. Thus through the SWOT Matrix obtained based on the results of S-O (Strength-Opportunities), W-O (Weaknesses-Opportunities), S-T (Strength-Threat) and W-T (Weaknesses-Threat). Thus through the SWOT Matrix aims to match opportunities and threats as external factors facing the company with strengths and weaknesses as its internal to produce alternative strategies. The analysis uses a matrix consisting of 9 cells containing 4 alternative cell strategies that are said to be swot matrix.. Keywords: covid-19 pandemic; SWOT analysis; SWOT matrix. 


2019 ◽  
Vol 5 (1) ◽  
pp. 23
Author(s):  
Willy Tambunan ◽  
Theresia Amelia ◽  
Faris Prasetyohadi Priyana

Marketing is an essential aspect of the strategy of increasing product sales. Manis Bakery UMKM itself does not have a specific plan for promoting mani bread. This study aims to design the marketing strategy of UMKM Manis Bakery based on the concept of Quantitative Strategic Planning Matrix (QSPM), Competitive Profile Matrix (CPM), and Strategic Position and Action Evaluation (SPACE). This research conducted at Manis Bakery UMKM with respondents chosen were business owners and respondents who bought bread at least once a week or more. Based on the results of the analysis that has done, the results obtained that the strength possessed by the Sweet Bakery UMKM are products without preservatives, bread has a soft texture, food that is not easy to expire, strategic company location and affordable prices. The strategy is a priority based on six alternative strategies, namely creating sweet bread with flavors or innovations and making unique and attractive packaging that will do when having additional business capital.


2021 ◽  
Vol 9 (10) ◽  
pp. 2451-2464
Author(s):  
Bahati Keranga ◽  
Martin Ogutu ◽  
Zachary Awino ◽  
Winnie Njeru

In keeping with the New Public Management dispensation, state corporations in Kenya have taken up strategic planning with a view to effect reforms for improved service delivery. New Public Management particularly advances a customer-centric approach to public administration for improved service delivery, with the public, who are the recipients of public service, as key stakeholders in public administration. Despite this, service delivery in the Agribusiness sub-sector in the country is riddled with inadequacies highlighted by among other complaints, unpaid produce supplies, dwindling finances, slumped agricultural extension services and low produce prices. Against this backdrop, the study set out to establish the effect of strategic planning on service delivery and assess how stakeholder involvement influences the relationship between strategic planning and service delivery among agribusiness state corporations in Kenya. Grounded on the New Public Management and Stakeholder theories, the study adopted the positivism paradigm and the descriptive cross-sectional research design. Targeting 73 state corporations pertinent to agribusiness in the country, primary data was collected by use of a structured questionnaire with institutional heads as the units of observation. Both descriptive and inferential statistics were then employed in data analysis. It was established that strategic planning has a significant positive influence on service delivery. Stakeholder involvement was however found to not have a significant moderating effect on the relationship between strategic planning and service delivery. This was attributed to the technocratic approach in the formulation of the strategic plans among state corporations and the numerically limited nature of most stakeholders in state corporations represented in the boards of directors. Following a significant direct effect of stakeholder involvement on service delivery among Agribusiness state corporations in the country, state corporations are implored to involve stakeholders in strategic planning and observe meaningful participation, communication and dispute resolution in the engagement.


2020 ◽  
Vol 4 (1) ◽  
pp. 66-79
Author(s):  
Dian Nuraini ◽  
Suryadi Suryadi ◽  
Siti Zulaikha

This study aims to obtain a complete picture of strategic planning in Madrasah Pembangunan. How can the mandate, vision, and mission of the organization be outlined in strategic planning as a reference and guide in carrying out programs and activities? The research instrument is a researcher who is also known as a human instrument. Determination of informants by purposive sampling. The technique of collecting data is direct observation, photographing the research site, recording interviews with resource persons, and collecting data or documents obtained from resource persons. Findings from the research (1) Strategic planning has been implemented properly and has become a quality assurance system as outlined in the quality policy and quality objectives in each unit in the Madrasah Pembangunan as a reference for every policy in management. The 2018 Madrasah Pembangunan Blueprint is a planning document that has a vision that is in line with current trends and can be applied to accommodate developments in the world of education that lead to technological advances and global information flows.


2019 ◽  
Vol 18 (4) ◽  
pp. 651-664
Author(s):  
Gilmar Sarmento Da Silva Junior ◽  
Paulo Da Cruz Freire Dos Santos

Objective: The present study had the purpose of analyzing variables that directly influence the strategic planning of the Pro-Rectory Student (PROEST) of the Federal University of Alagoas (UFAL) using scenario building management tools.  Methodology: The research is exploratory and applied with the use of survey, documentary, bibliographic, questionnaires and interviews with the civil servants, managers and students in a quali-quanti cross-sectional analysis with scenario focusing on the scenario from the SWOT matrix and survey of priority actions from the perspective of the target audience  Originality: The application of scenario analysis tools, using the SWOT matrix as a guide and delimiter of the planning of actions to be developed by the UFAL, enables a new perception of the academic unit in relation to problem situations and management focus.Main results: Students in a situation of socioeconomic vulnerability glimpse a greater amount of actions aimed at direct transfer of resources, which is justified due to the difficulties faced daily by these students who use these resources to maintain their activities at the University and in self and family support; on the other hand, the SWOT matrix presents a scenario of offensive weakness where the unit does not have internal organizational capacity related to the totality of PNAES actions.  Theoretical Contributions: The adoption of scenario analysis tools enables the integrationbetween planning and operation of the strategic process in the construction of multiannual planning with the use of configurations and awareness of characteristics for effective deliberation, including the best paths after organizational diagnosis analysis.


Author(s):  
Tubagus Imron ◽  
Rizal Syarief Sjaiful Nazli ◽  
Sapta Raharja

<p>Andesite stone mining activities in Bogor area is now growing, one of the andesite stone processing business is PT Duta Keluarga Imfaco located in Bogor Regency, West Java. The economically valuable andesit stone is expected to be the mainstay of the income of the surrounding community, characterized by the increasing market demand and the growing interest of the community towards andesite stone. The purpose of this study are (1) to identify internal and external factors of PT Imfaco Family Ambassador; (2) Developing appropriate market development strategies; and (3) Develop alternative strategies of andesite stone marketing development. The study used descriptive and analytic methods that are case studies. Determination of respondents with purposive sampling method, with consideration that mastered the problems to be asked. Data analysis with IFE and EFE matrix to identify internal and external factor of company, then mapping with IE matrix, to see company position. Preparation of strategy with SWOT matrix, yield several alternative strategies that can be implemented. The final stage with the QSP matrix, to determine the priority of the most appropriate strategy to be implemented. Based on the results of IFE and EFE matrix analysis, indicates the company is in a stable position in responding to external situations. The result of analysis with IE matrix, company is in quadrant V, that is growth and stability, where strategy that can be done is market penetration and business development. Results of analysis with SWOT matrix obtained alternative strategies that can be implemented and with the QSP matrix obtained the most appropriate strategy to be implemented in order to develop the company's marketing strategy is to expand the marketing network.</p>


Author(s):  
Afusat Olaroju Ogunjimi

Librarians in the 21st centuries need knowledge of innovative thinking to able to be relevant in their profession. Can they compete, survive, and thrive successfully in the midst of 21st century technological advances? All over the world, libraries are facing challenges. Already, there are reports of closures of public libraries. Many libraries are becoming underutilized while quite a number have to deal with stagnant or dwindling budgets. In order to adequately formulate workable solutions to these challenges, librarians need to consider new perspectives of offering services to their user communities. Also, libraries as living agencies are not to be stagnant but change and grow with the trends and their user communities. Innovations need to be introduced in the design and service delivery of libraries.


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