METHODOLOGICAL PRINCIPALS OF THREE-LEVEL SYSTEM OF COOPERATIVE MARKETING IN THE UKRAINIAN TOURISM

2018 ◽  
Vol 19 (1) ◽  
pp. 23-36
Author(s):  
Liudmila Shulgina

The task of this article is to work out methodical positions and practical recommendations for formation of the cooperative marketing system. This system is considered to be the preferred means of Ukrainian travel agencies for effective functioning in conditions of globalization. The subject of research is scientific and methodological issues and praxeological aspects of marketing activity of the tourism agencies, the prospects for effective implementation of the cooperative marketing concept in tourism. The methodology of research includes such methods as: system analysis, morphological analysis, the historical method, desk review, methods of marketing research (desk and field). The foundation of cooperative marketing system development for tourism agencies has been accentuated. The way of organizing a general cooperative marketing system is proposed in the form of three-level closed cycle: macro-, meso- and micro-level. The article confirmed that the concept of balanced tourism is an important condition of development of the cooperative marketing system in Ukraine. The stages of organizing tourism centers have been highlighted. The development of those proses is a necessary requirement to create a cooperative marketing system for tourism agencies. The elements and logic for creating the infrastructure of information support have been worked out for the tourism agencies.

Author(s):  
Denis Zolotariov

The article is devoted to the development and substantiation of practical recommendations regarding the formation of a mechanism for deploying a software environment for creating and executing microservices in a rapidly changing technological stack. The subject of the research is the basics of building a system for automated deployment of a software environment for the development and execution of microservices. The purpose of the article is to develop and substantiate practical recommendations for the formation of a mechanism for deploying a software environment for creating and executing microservices in a rapidly changing technological stack. The task of the work: to determine the necessary elements of the deployment mechanism of the software environment and provide an analysis of the functional load for each of them, set specific tasks that must be solved when building each of them, propose and justify the choice of tools for their solution. In the course of the study, the methods of system analysis were used to decompose a complex system into elements and each element into functional components. As of the study, it was established that such a mechanism should consist of the following elements: a universal server initialization a result subsystem for any technological stack and a software environment deployment subsystem for developing or executing an application of a certain type on a certain technological stack. Each element is described in detail, its functional load is shown and its role in the overall system is substantiated. It is shown that such a standardized approach to the deployment of the development and runtime environment allows, among other things, to solve the problem of operating microservices in a tested environment. Conclusions. Practical recommendations for the formation of a mechanism for deploying a software environment for creating and executing microservices in a rapidly changing technological stack have been developed and substantiated. This mechanism is automated. It shows its flexibility and versatility in relation to programming languages and other features of the software environment. It is pointed out that when implemented in the shell language, bash does not need any third-party applications for its work. The economic benefit of using the proposed mechanism is shown. The ways of its improvement are shown.


2018 ◽  
Vol 3 (2) ◽  
Author(s):  
Sem Fredrix Lesnussa ◽  
Aulia Iefan Datya ◽  
Christian Tonyjanto

ABSTRACT<br /> <br /> This study aims to develop a web-based piano learning application with the subject of piano<br />exploration, to determine the feasibility level of the learning application as a learning medium in<br />delivering piano technique of piano technique. This learning application is expected to motivate<br />user (student) to learn music especially piano. The method used in this research is research and<br />development or known SDLC (System Development Life Cycle) The process of developing this<br />learning application consists of several stages, among others: 1) System Analysis), 2) design, 3)<br />Implementation 4) Testing. Testing is done by directly pressing the keys of the piano that will be<br />implemented into the system. The method used in data collection is by observation, the data<br />obtained then analyzed the piano buttons will produce the audio in accordance with the piano<br />notation. This research shows that if the C = do, D = re, E = mi, F = Fa, G = Sol, A = La, B = Si,<br />C = Do. Based on these data can be concluded that the application of web-based piano learning<br />feasible to be used for instructional media.<br /><br />Keywords: Learning app, web-based piano <br /><br />ABSTRAK <br /><br />Penelitian ini bertujuan untuk mengembangkan sebuah aplikasi pembelajaran piano berbasis <br />web dengan pokok materi penjarian piano, untuk mengetahui tingkat kelayakan aplikasi<br />pembelajaran tersebut sebagai media pembelajaran dalam menyampaikan materi teknik penjarian<br />piano. Aplikasi pembelajaran ini diharapkan mampu memotivasi user (siswa) untuk belajar musik<br />terutama piano. Metode yang digunakan dalam penelitian ini adalah penelitian dan pengembangan<br />atau dikenal SDLC (System Development Life Cycle) Proses pengembangan aplikasi <br />pembelajaran ini terdiri dari beberapa tahap, antara lain : 1) Analisis Sistem), 2) design (desain), 3)<br />Implementasi 4) testing (pengujian). Pengujian dilakukan dengan langsung menekan tuts-tuts<br />piano yang akan di implementasikan ke dalam sistem. Metode yang digunakan dalam<br />pengumpulan data adalah dengan observasi, data yang diperoleh kemudian dianalisis tomboltombol<br />piano<br />akan<br />menghasilkan<br />audio<br />yang<br />sesuai<br />dengan<br />notasi<br />piano<br />penelitian<br />ini<br />menunjukan<br /><br />bahwa<br /><br />jika tombol C= do, D= re, E=mi, F=Fa, G=Sol, A=La, B=Si, C= Do. Berdasarkan data<br />tersebut dapat disimpulkan bahwa aplikasi pembelajaran piano berbasis web layak digunakan<br />untuk media pembelajaran.  <br /><br />Kata kunci: Aplikasi pembelajaran, piano berbasis web


Author(s):  
Dina E. Nurmakhanova ◽  
◽  
Aiman K. Rakhmetova ◽  
Dinara A. Kassymbekova ◽  
Gulzhamila Meiirova ◽  
...  

Objective: This study aims to investigate the problems that neuropedagogy can solve in the context of the educational process. Background: Research in neuropedagogy has been gaining popularity in recent years. This has been driven by advances in technology and the social sciences. Every year more and more scientists approach the subject of neuropedagogy to modernise the educational system and improve the educational process. Method: The main research methods in this scientific article are the comparative method, methods of analysis and data synthesis, the historical method, as well as the theoretical analysis of scientific literature related to the subject matter. Results: The study explored the concept of neuropedagogy and the principles on which it is based. Practical recommendations for teachers of Kazakhstan have been developed. Scientific articles on the subject matter are analysed, the degree of research and the effectiveness of the implementation of neuropedagogy in the educational process is assessed. Conclusion: It was concluded that the use of neuropedagogy would provide an opportunity to improve and modernise the education system.


2021 ◽  
Vol 13 (2) ◽  
pp. 177-188
Author(s):  
Svetlana Borisovna Makeeva

This article examines the historical conditions, causes, evolution and options for solving one of the topical problems of the spatial historical dynamics of China in the late XX - early XXI centuries. - uneven regional development. The purpose of this article is to review in Chinese the works of such Chinese scholars as Wang Ke, Wang Feng, Wang Yunhui, Gan Chunhui, Li Zhuni, Liang Longbin, Xia Wanjun, Fan Jianyong, Hu Dali, Hu Shudong, Tsai Fang, Zhou Zhe, Zhu Degui, Chen Rong, Chen Changshi, Shi Lin, Shen Zhongqiang on the history of the uneven regional development of the PRC and highlighting the leading approaches and practical recommendations for overcoming disproportionate trends in the regional historical and modern development of China based on the use of system analysis and a comparative historical method. The main factors that significantly affect the uneven regional development of China in the modern period of history include: uneven industrial development, income distribution by provinces, foreign investment, agriculture, human capital and labor mobility.


Author(s):  
Litovka ◽  
Demenina

The subject of the research is a set of theoretical and practical aspects of the use of basic marketing research in planning the work of a tourist organization. The purpose of the article is to clarify and improve the basic theoretical approaches in the use of marketing research, to offer them systematically at each stage of developing the marketing strategy of a tourism enterprise. The research methodology consists in the application of methods of analysis, synthesis, comparison, generalization, forecasting, as well as in the use of systemic, activity, historical approaches. The results of the work – presented proposals for solving problems in the field of tourism, in particular in conducting marketing research at travel agencies. The problematic issues in the field of tourism from the point of view of the analysis of the market of specific services arecovered. Conclusions. Tourism organizations need market monitoring, constant andconsistent marketing research due to high competitiveness and time challenges.


2020 ◽  
Vol 17 (1) ◽  
pp. 58-67
Author(s):  
N. A. Kabanova ◽  
I. K. Alekseeva

The article is devoted to the assessment of potential investment risks of the pharmaceutical company “R-Pharm” JSC with the aim of identifying the highest priority risks and developing methods for minimizing them. The relevance of the study is determined by the fact that the pharmaceutical business is characterized by a high degree of social orientation and annually invests $ 140 billion in the development of production and research, which determines the need for a risk-based approach to ensure the return on investment. The subject of this article is the investment risks of pharmaceutical companies, and the subject of research is the domestic pharmaceutical company “R-Pharm”. In order to assess the potential investment risks of “R-Pharm” JSC, the authors used elements of simulation modeling and system analysis. The proposed methods to minimize key investment risks are aimed at improving the efficiency of investment activities and is recommended as an element of the strategic planning of the company.


2020 ◽  
Vol 15 (1-3) ◽  
pp. 44-59
Author(s):  
Lidia Peneva

Crimes against marriage and family are a particular group of social relation­ships that the law has defended properly in view of the high public significance and value they enjoy. At the moment they are regulated in Chapter VI, Section I, of the specific part of the Penal Code the Repub­lic of Bulgaria. The subject matter of this Statement will, however, be the legisla­tive provisions concerning these criminal­ized acts in retrospect. The purpose of the study is to show by historical method and through the comparatively legal method the development of these criminal groups during the periods of various criminal laws in Bulgaria. This will also provide a basis for reflection on possible de lege ferenda proposals. This report from a structural point of view will be divided into three distinct points, marking each of the penal laws in the Republic of Bulgaria, which were in force before 1968.


2019 ◽  
pp. 83-88
Author(s):  
E. N. Valiev ◽  
E. N. Veysov

The importance of the subject of this study is attributable to the need of developing the theory and practice of formation of bank marketing, its features and new trends associated with this concept. Prospects for the development of banks and their ability to quickly and efficiently address new challenges presented by the market can be determined through modern forms, methods of management and creative use of financial marketing opportunities.Aim. The presented study aims to examine the specific aspects, principles, conditions, factors of emergence, and prospects for the development of bank marketing and forms of its management in modern economic conditions.Tasks. The authors identify the major trends and perspective directions in the development of bank marketing in Azerbaijan at the current stage.Methods. As its methodological and theoretical basis, this study uses a systems approach to the analysis of its subject, conceptual approaches outlined in the works of Azerbaijani, Russian, and foreign scientists in the field of bank marketing. These methods are used to determine the essence of bank marketing, present the types and organization of marketing research, and identify the characteristic traits, new forms, and directions for the development of bank marketing.Results. The study uses general scientific methods of cognition in various aspects to identify characteristic traits, trends, and new directions of bank marketing. A review of scientific publications shows that academic papers tend to focus on general conceptual approaches to the practical application of marketing. The authors believe that the issues of organization of a comprehensive bank management system, its implementation based on innovations in the promotion of banking products and services in the financial market, and substantiation of channels for their distribution among consumers are insufficiently explored. This makes the subject of this study extremely relevant due to the inevitable optimization of the organizational structure of banks through comprehensive implementation of the marketing system.Conclusions. Theoretical and practical issues of bank marketing are examined. As a result, the specific features and characteristic traits of this mechanism, conditions and factors for its emergence, and its prospects in the context of the digital economy are analyzed.


2010 ◽  
Vol 455 ◽  
pp. 237-241
Author(s):  
X.Y. Yang ◽  
H.B. Zheng ◽  
Z.W. Zhang

With the development of manufacturing automation and intelligent increasing speed, the construction in plant management information has been important tasks to promote business innovation ability, improve competitiveness and manufacturing execution. In this paper, UML (Unified Modeling Language) and object-oriented modeling technology were applied to model the static structure and dynamic behavior of the plant management information from requirement analysis to system implementation, including functional requirement model, static structural model, asset management time sequence chart, system physical model and so on. The visualized system analysis method and technology better planned the system design and improved the efficiency of the system development. It will play a guiding role in the object-oriented software development.


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