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Published By Ghanshyam Binani Academy Of Management Sciences

0974-6374

2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Ashutosh Dwivedi ◽  
Rajesh Kumar Singh

The range of topics for microinsurance market potential research can be broad, depending on the intended use of findings and the time and resources available. Research can be carried out at three levels, namely understanding client needs, including their current risk management behavior, product-specific research and an analysis of the overall market potential. Thus, keeping in view the foregoing discussion on the market potential researches in the area of microinsurance, the present effort subsumes knowledge, perception, and attitude of rural human capital about insurance. The first section of the study elaborates the backdrop/statement of the problem, the second section outlines the objectives, and the third section discusses the Sample Design, Data and Methodology of the Study. Findings of the study have been outlined in the fourth section and the fifth section concludes the study and offers fruitful suggestions for extending microinsurance to the rural poor who are indeed a human capital of the nation.


2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Pushyamitra Tiwari

The purpose of this paper was to examine the close association persists between work-life, as both are interconnected and interdependent to each other. There is needed to be an effort from each individual for maintaining a fair division between both of them. The difference between a life well lived and one merely lived is just a word passion. No matter what it is directed towards be it related to money, work-centric or relates to something else, so long as you remain in reasonable control of it. The growing number of responsibilities of family, work, and society can make many a head spin. We need to be able to manage our expectations. Due to competing for demand for both roles, employees are not able to fulfill the responsibility of their work as well as that of home properly. Through literature review, this study is an attempt to explore various emerging solutions which helps in reducing stress to a large extent. Excessive, unbridled stress can be dangerous, and rather than imparting vision, could blind you to reality. It is visualized that lacking in work-life balance affects innovation, problem- solving, productivity and motivation. Right balance contributes to morale, motivation, commitment and impetus of passion, this way there is probably no need for anyone to give up one for the other. The more control you have over your stresses and anxieties, the better off you will be in the long run.


2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Mohammad Razi-ur-Rahim

Quality is an elusive and indistinct construct in higher education. Research has demonstrated the strategic benefits of quality measurement. Basically, there are three quality dimensions which are physical, corporate, and interactive quality. This paper attempts to rectify the situation by reviewing the small number of studies that have investigated service quality in the higher education sector. By combining the different findings paper compares the quality dimensions proposed in service, product, and software quality dimensions. Acomprehensive list of service quality dimensions together with proposed interpretations for a higher education environment is presented. Various models and tools are discussed for measuring service quality. A new attempt has to be made to propose a new instrument based on new approaches and techniques. Purpose The purpose of this research article is to examine service quality in Higher Education and various instruments used in the evaluation of service quality in Higher Education. Design/methodology/approach The study uses qualitative methodology involving in-depth study of various research papers. Findings There is a need to determine how quality dimensions/factors are perceived by students' groups. The modifications have been recognized as the new service quality measurement instruments. Research limitations/implications Since the study has used the qualitative methodology, observations and findings need to be validated with empirical data. Practical implications The paper suggests that experimental application of SERVQUAL is quite important for further research.


2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Ajit Bansal

The advertisement is the predominant Promotional Mix Variable which is being used in every industry to get noticed by their prospective customer, and thereby turning them into lifetime consumers. These advertisements are also playing their part in shaping the elders, teenagers or children. Especially, these advertisements are influencing the lifestyle of the children in much greater fashion, both in righteous and unrighteous direction. The main objective of this study is to find out, how children are influenced by the television advertisements. The focus of the study is on the effect of television advertisements on children with reference to different chocolate brands and their advertisements, to study the association between preference of children and demographic factors such as Gender and Medium of study. An attempt has been made to know the children's awareness about chocolate brands and preference to buy. The descriptive research design was used as the study followed structured design with predetermined objectives and hypotheses. Primary data have been collected through questionnaire. Chi-square test and Analysis of Variance (ANOVA) was carried out to test the hypotheses. The study comes out with useful insights and recommendations.


2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Vinesh Kumar ◽  
Jayant Shekhar ◽  
Sunil Kumar

Data Representation in memory is one of the tasks in Big data. Data representation includes several types of tree data structures through the system can access accurate and efficient data in big data. Succinct data structures can play important role in data representation while data in big-data is processed in main memory. Data representation is a very complex problem in Big Data.We proposed some solution of problems of data representation in Big data. Data processing in big data can be utilized to take a decision on data mining. We know the function and rules for query processing. We have to either change the method of processor we can change the way of representation. In this paper, different kind of tree data structures is presented for data representation in main memory of computer system for big data by using succinct data structures. Here we first compare all data structures by the table. Each method has different space and time complexity. We know that Big data information services increasing day by day. So space complexity of succinct data structures is becoming very popular in practice in this era.


2017 ◽  
Vol 9 (02) ◽  
Author(s):  
Shumayela Hasan ◽  
S. D. Sharma

Women in the Indian perspective constitute a more orthodox and conservative section of society and this has been reflected throughout times immemorial. Therefore, their participation and empowerment in any walk of life are viewed as a sign of progress, particularly in the case of an economic field. The concept of SHGs has been a revolutionary breakthrough in the process of women empowerment and has resulted in their upliftment through elevating their status. Microfinance institution started in India in the 1980s through self-help groups (SHGs) model.Since then women empowerment through SHG (Self Help Group) based microfinance has been central to development agenda in India. Self-help group projects were launched by Government of India, with the financial assistance from IFAD and empower rural poor women through microfinance.This paper is an attempt to know, what is the impact SHGs as an instrument of socio-economic change through women empowerment and poverty eradication in the rural areas of Bhopal, In which microfinance plays a pivotal role.


2017 ◽  
Vol 9 (01) ◽  
Author(s):  
Adewale Adewale ◽  
A. Adekiya

Numerous literatures have shown that individuals who exhibit higher feelings of job insecurity are more likely to experience various health related challenges which might be detrimental to the organization and the society in general. By following the transaction stress model Lazarus and Folkman (1984) which highlights inter individual differences in understanding job insecurity perception, the effect of demographic variables in this regard is investigated. We use the cross sectional research design to elicit responses, through close ended questionnaire from one hundred and fifty three (153) randomly selected employees in the Nigerian Banking Industry. We use the independent t-test of difference and analysis of variance (ANOVA) statistics to examine the relationship between each of the five demographic variables considered and the tendency for perception of job insecurity. Gender, marital status, age and educational qualification do not exercise any significant effect on perceived job insecurity while the occupational status of respondents exercises an influence in this relationship. Specifically, we found that those employees in managerial job position have higher tendency to exhibit job insecurity perception than other employees in junior, senior and middle level respectively. Perceived job insecurity may be controlled by engaging personality, institutional and organizational based interventions regardless of employee's gender, age group, marital status and educational status. More focus should be given to employees in managerial and junior occupational cadre while making use of these interventions as these particular groups of employees are more likely experience higher level of this workplace syndrome.


2017 ◽  
Vol 9 (01) ◽  
Author(s):  
Medha Srivastava ◽  
Priyanka .

The ever evolving arena of customer relationships seems to be turning a new page by engaging the customers in all too new and innovative ways which were few years ago incomprehensible and impractical. The magnitude of such efforts is grand both in terms of scale and depth and may range from launching and lauding various commercial offerings to cater even infinitesimal demands of the customers to participate into and publicize the corporate social responsibility dimension of the business. Moreover, companies are walking many extra miles for actively seeking the cooperation of customers in creating a better and more sustainable business model and thereby, pursuing customer engagement in a subtle and suave manner. Present study aims to explore and enunciate the concept and antecedents of customer engagement in modern consumption scenario and decipher its denotation in terms of various customer engagement programs being organized across the length and breadth of businesses. Further, the study seeks to examine the impact of companies' corporate social responsibility practices upon the strength and success of their customer engagement programs.


2017 ◽  
Vol 9 (01) ◽  
Author(s):  
José G. Vargas-Hernández ◽  
LEC. Cesar Jesús Covarrubias Casco

The current work aims to analyze how the RYC food company has interacted during the last few years, in the food manufacturing industry and see what improvements can be implemented within it to further improve. To seek greater growth and to have a strength could be to innovate products to remain in force in the market, observer for strategic alliances with other leaders of the sector where they perform and thus be able to reach new markets where they are not yet so involved, where we will use a descriptive method in the study of this particular case. Obtaining results where it indicates the real capacities of a Mexican company with strength


2017 ◽  
Vol 9 (01) ◽  
Author(s):  
Rakesh Seth

Business environment is hyper-competitive, and constantly changing. To succeed in this environment there is very pronounced need for a lifelong learning. To stay relevant and proactive, executives up and down the corporate hierarchy as well as business owners and all types of professionals are increasingly recognising the need to refine, update and expand their knowledge, perspectives, and skills. Today all top class owners and professionals have a desire to stay at the top of the game to effectively compete in the global business space


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