“The Days When Ideals Shined”: Journalistic nostalgia and the myth of golden age in China

2016 ◽  
Vol 1 (4) ◽  
pp. 452-470 ◽  
Author(s):  
Hongtao Li
Keyword(s):  
New Media ◽  
Golden Age ◽  
Textual Analysis ◽  
Discursive Practices ◽  
Traditional Media ◽  
Interpretive Community ◽  
Wide Range ◽  
The Press ◽  
The Media ◽  
The Ideal

This study explores Chinese journalists’ discursive practices of nostalgia in the context of transition and “crisis” of media and the journalism profession in order to understand how the journalistic community looks back and forward at such a historical juncture. I conduct a textual analysis of writings of nostalgia produced by journalists and media commentators in a wide range of settings: the commemoration of diseased journalists, resignation letters by former journalists, celebration of media organizations’ anniversaries, and reflections on scandals and crises in the media. The analysis reveals that golden ages emerging from such writings refer to the period of the press reform and the rise of market-oriented media in the mid-1990s and through the early 2000s. Within the interpretive community, the ideal of golden age is constructed to serve as a benchmark for critiquing the state of journalism, enhance the legitimacy of those journalists who embrace the new practices in the new media era, and chant a requiem for both the press reform and the decline of traditional media.

The Press and Classical Populism in Argentina and Brazil

2018 ◽  
Vol 45 (3) ◽  
pp. 109-123 ◽  
Author(s):  
Ariel Alejandro Goldstein
Keyword(s):  
New Media ◽  
Latin American ◽  
Traditional Media ◽  
The Public ◽  
American States ◽  
Political Alliances ◽  
The Press ◽  
The Media ◽  
The Public Sphere ◽  
The Relationship

Comparison of the policies vis-à-vis the press of the classical populist governments of Argentina and Brazil reveals that the populist elites came into conflict with traditional media elites over exclusionary views that modified the contours of the public sphere. Newspapers committed to liberal principles engaged in intransigent struggle with populism, and this struggle created opportunities for new entrepreneurs to form political alliances with these governments to expand their businesses. The relationship between these “mediatized populisms” and the new media entrepreneurs contributed to the patrimonialism that came to characterize the link between the media and Latin American states in subsequent years. Una comparación de las políticas relativas a la prensa por parte de los gobiernos populistas clásicos de Argentina y Brasil muestra que las élites populistas entraron en conflicto con las élites de los medios tradicionales. Dichas desavenencias fueron causadas por puntos de vista excluyentes que alteraban el contorno de la esfera pública. Los periódicos comprometidos con los principios liberales sostuvieron una lucha intransigente con el populismo, lucha que dio la oportunidad a nuevos empresarios de formar alianzas políticas con dichos gobiernos y expandir así sus negocios. La relación entre estos “populismos mediáticos” y los empresarios de los nuevos medios contribuyó al patrimonialismo que asumiría el vínculo entre dichos medios y los Estados latinoamericanos en años subsiguientes.

scholarly journals Analysis of E-marketing Strategies

2011 ◽  
Vol 4 (14) ◽  
pp. 201-208 ◽  
Author(s):  
Jamal Hasan
Keyword(s):  
World Wide Web ◽  
New Media ◽  
World Wide ◽  
Marketing Strategies ◽  
Internet Usage ◽  
The Internet ◽  
Traditional Media ◽  
Wide Range ◽  
The World ◽  
User Centric

Analysis of E-marketing Strategies The Internet has led to an increasingly connected environment, and the growth of Internet usage has resulted in declining distribution of traditional media: television, radio, newspapers and magazines. Marketing in this connected environment and the use of that connectivity to market is e-marketing. E-Marketing embraces a wide range of strategies, but what underpins successful e-marketing is a user-centric and cohesive approach to these strategies. While the Internet and the World Wide Web have enabled what we call New Media, the theories that led to the development of the Internet have been developed since the 1950s. This paper focuses on only e-marketing strategies, not the plan of e-marketing.

scholarly journals Towards A Supranational Media Theory

2018 ◽  
Vol 9 (34) ◽  
pp. 119-139
Author(s):  
Fatih ARTUN ◽  
Sevki ISIKLI
Keyword(s):  
New Media ◽  
Mass Communication ◽  
Communication Systems ◽  
Data Transfer ◽  
New Order ◽  
Social Experiment ◽  
Satellite Systems ◽  
Media Companies ◽  
Wide Range ◽  
The Media

Satellite systems and the Internet have created a significant alternative that undermines the traditional reporting approach and triggered the search for a new order in mass communication. Instant and interactive data transfer systems have transformed local users into global readers and reporters encouraging a trend of democratization relative to freedom of thought and expression. Content providers and distributors in the traditional news industry which is televisions, magazines, radios, newspapers, online platforms, have a wide range of freedom to reach people. Consumers who use interactive mass communication systems have opportunities to interact with the content that is produced in many different centers. However, in the presence of the media defined as a mechanism that manufactures the consent of people for certain ideas, no matter if they are traditional or novel, people sometimes take the position of a buyer or an activist who takes action for a project and sometimes a part of a group of insusceptible people. People think their consent is their freewill without noticing that it is just a product. They feel a sense of gratitude to the ruling elites without noticing that they are the subjects of a social experiment and under the hypnotic influence of the media. Even though the world societies are getting the same content using the same communication technologies thanks to supranational media companies. Particularly because of content created to convey a message, social differences become more explicit and radical rather than the values in common. That’s why conflicts are incited. At the heart of the majority of new media organization debates, the existence of this problematic information lies. This article, which has been prepared with an analytical approach based on a literature review, discusses the theoretical conditions and the possibility of a new supranational media structure that world citizens need as a source of information. The philosophical basis of the supranational media ideal in question is at the heart of cosmopolitan individuals and eternal peace ideals of The Universal Declaration of Human Rights. The present media are unable to produce content that doesn’t try to convey a message as it positions individuals as “consumers or user” rather than “people”. Here, supranational media depicting theoretical conditions doesn’t seek profit. It introduces individuals and cultures with their diverse social layers in the consciousness of being a cosmopolitan. Supranational media’s output is based on notions like science, rights and freedoms, the earth, coexistence, and "humanity”.

scholarly journals Communicative Strategies of an Interviewer Yury Dud: A Linguist’s View of the Media Phenomenon in Mass Culture

2021 ◽  
Vol 20 (6) ◽  
pp. 263-277
Author(s):  
O. S. Issers
Keyword(s):  
New Media ◽  
Mass Culture ◽  
Communicative Behavior ◽  
Mass Audience ◽  
Social Communications ◽  
Communicative Strategies ◽  
Wide Range ◽  
Show Business ◽  
The Media ◽  
Modern Mass

Purpose. The article examines the methods of building dialogue in interviews conducted by the popular video blogger and journalist Yury Dud, who is named the main hero of Russian cultural life in 2020 by Forbes Life. To determine his individual style, the author analyzes strategies of communicative behavior. The following parameters are the most significant for the description of interviewing strategies: thematic repertoire and thematic dominants of the conversation; methods of requesting/extracting information; methods of interpreting and evaluating what the interlocutor said; the choice of language code. The empirical basis of the study contains interviews by Yu. Dud with various interlocutors – journalists, TV presenters, cultural and show business figures, politicians, and other public figures, uploaded on the YouTube video hosting service in the period of 2017–2020. The analysis of more than 40 programs allows observing a wide range of techniques of a journalist, depending on the “addressee factor”.Results. The key topics that are regularly discussed in interviews are identified, including those that violate ethical taboos (about sex, bad behavior, and bad habits, judgments and hot takes on colleagues and senior officials, etc.). The thematic repertoire is considered as a deliberate communicative choice of a journalist, conditioned by the dramaturgy of public dialogue addressed to a mass audience and the tasks of portrayal.The author reveals the distinctive methods of requesting information and eliciting facts, which is inherent to the journalistic style of Yu. Dud: illocutionary forcing reasoning (“why-questions”), clarifying questions, reformulating, role modeling of relations with a guest, where the journalist often pretends being dilettante. Interpretation and evaluation of the interlocutor's statements are based on the clearest identification of their position for the mass addressee by an explication of ideas expressed by the guest implicitly, “delegation of opinion”, and the effects of “insight”.The choice of the language code indicates the “discursive adaptation” of the journalist to his interlocutor and allows the journalist to reveal to the mass audience their personality, including their speech characteristics. The dynamism of the dialogue is due to the setting to dramatize the conversation scenario: this is manifested not only in the choice of somewhat unexpected topics of conversation, but also in the expression of one's attitude to the statements of the interlocutor, explicit/implicit assessments, and the choice of the speech code.Conclusion. It is concluded that Dud’s interviews are a vivid example of the trends of modern Internet journalism, and the communicative strategies he implements allow us to see the prospects for the development of the genre. Given the popularity of the genre in traditional and new media, the author notices that the interview not only reflects the features of social communications of the 21st century but is also a powerful factor of shaping modern mass culture.

scholarly journals Auditorijos sampratos paradigmų kaita

2012 ◽  
Vol 61 ◽  
pp. 93-112
Author(s):  
Daiva Siudikienė
Keyword(s):  
New Media ◽  
Cultural History ◽  
Research Area ◽  
Social Philosophy ◽  
Theoretical Background ◽  
Communication Process ◽  
Audience Studies ◽  
Theoretical Approaches ◽  
Wide Range ◽  
The Media

Evoliucionuojant medijoms požiūriai į auditorijas nuolat kito. Auditorijos kaip kolektyvinės medijų pranešimų gavėjos savo esme yra itin dinamiškos ir kintančios struktūros. Kiekviena naujai atsirandanti medija darė įtaką auditorijų kaitos procesams ir skatino mokslininkus iš naujo įvertinti auditorijas formuojančius veiksnius bei persvarstyti jų sampratos aktualumą.Straipsnyje nagrinėjama, kaip kito auditorijų samprata per visą studijų laikotarpį, ir klausiama, kokios auditorijos koncepcijos gyvuoja šiandien, kai iškyla medijų auditorijos, veikiančios daugiakanalėje daugialypės terpės erdvėje.Reikšminiai žodžiai: publikos, minia, masės, auditorijos, masinė auditorija, naujosios medijos, konvergencija, medijų naudotojai, medijų auditorijos.Shifts of the audience’s paradigmsDaiva SiudikienėSummaryThis paper reveals the main theoretical approaches which influence the construction and shifts of the audience’s paradigms. The audience studies developed eventually under the influence of contradictory theoretical perspectives. It was stated that the significant processes had started long before the academic discipline formation, but intellectual discussions on the reflections of the massification processes were significant for developing the theoretical background for further audience studies. Contemplations on such concepts as public, crowd, mass, mass society, mass audience are closely related to the traditions of political theory, social philosophy and cultural history of the late 19th and the 20th centuries. Development of the communication sciences measures more than one hundred years, but the audience as an equivalent participator of the communication process had been recognized only at the end of the 20th century. For a long time, the audiences had been approached as unqualified and unable to evaluate the media production properly. Therefore, the conception of audience as the market dominated throught a couple of decades and formed the research traditions of the audience as a quantitatively measured object. The extent remains the most significant indicator in this research area, but the audience studies have generated much more concepts. Side by side with the citizens audience, there emerged the notions of the interpretive communities and lifestyle audiences. The recognition of the fact that the audience members differ in their socio-cultural and national characteristics, knowledge, experience in the use of media and other aspects, clarification of this notion remain a complicated matter. The most important facet should be the point that the individuals realize their role differently as an audience, but all together they are in the process of creating the cognitive schemes and the collective ideals as a certain united community. The rise of the new media has generated unprecedented processes in the post-modern societies and new notions applied for media users. It was stated that, despite the media explosion and the audience fragmentation, this term remains relevant. The new media environment is recasting the notion of audience for covering a wide range and multifaceted activities of media users. Therefore, the new roles of media users are under consideration. According to the author of this paper, as the most meaningful concepts should be recognized those that indicate the creative potential of the audience.

scholarly journals Media culture in modern society

2020 ◽  
pp. 61-67
Author(s):  
Samir Ljajić
Keyword(s):  
New Media ◽  
Social Life ◽  
Modern Society ◽  
Media Culture ◽  
Complex Spectrum ◽  
Social Significance ◽  
Global Culture ◽  
Wide Range ◽  
Television Film ◽  
The Media

The importance of media culture in contemporary society is extremely large because it shapes a modern man life, the creation of political attitudes and social behavior of individuals. The products of media culture, paintings, sounds and performances are increasingly organizing free time of a contemporary man, shaping his thinking and identity. Based on the content of radio, television, film, and new media technologies, a person creates an image of himself, his own potentials, values, success, as well as his own affiliation, a certain class, race, nationality, and thus media culture has a remarkable social significance. A number of relevant authors state that media culture shapes people's perceptions of the world, the value system, morality, good and evil. Worldwide, the contents of the media culture today constitute a general culture and are seen as the basis for new forms of global culture. A complex spectrum of actions that make media, primarily radio television, film, and media of modern technologies, creates the need for a more precise definition of the term media culture, bearing in mind its breadth and complexity. In this context, the main goal of this paper is to define the concept of media culture, in order to better understand all aspects, as well as the complexity of the whole that this term implies. Media culture is determined by the terms which provide an insight into a better understanding of this term, and in this paper they are given considerable attention. D. Kelner in the Media Culture section points to the following important determinants: a wide range of media resources that form an integral part of the media culture; performances created by the combination of picture and sound; creation of features and symbols of contemporary social life; media culture as a high technology culture (techno-culture); the relation between media culture and society; theory of media and cultures.

Traditional Media

2019 ◽  
pp. 167-206
Author(s):  
Terry L. Schraeder
Keyword(s):  
Point Of View ◽  
News Article ◽  
Traditional Media ◽  
Important Public Health ◽  
The Public ◽  
The Press ◽  
The World ◽  
The Media ◽  
Medical Journalism ◽  
Professional Guidelines

Physicians who participate in the media may perform an important public health service for their communities. Physicians who understand the media (and their influence) may decide to engage and work with the press to inform society on a variety of issues in medicine. Physicians have access to information and knowledge as well as experience, a perspective and a point of view valuable to the public. They have something to say and something to teach the public because they do it every day in their practice, in their profession, and with their patients. Improving their understanding of reporters’ roles, responsibilities, and professional guidelines, along with an overview of the world of medical journalism, may help reduce physicians’ anxiety and potentially help them relate to journalists and interact with the press. Physicians will want to learn important guidelines from the American Medical Association and other organizations regarding their involvement with the media, whether writing a news article or being interviewed on television. This chapter includes the “what, why, how, when, and where” regarding all of the information and advice physicians need before working with or in traditional media.

Managing Content in Cross-Cultural Public Relations Campaigns: A Case Study of the Paris Terrorist Attacks

2017 ◽  
Vol 61 (6) ◽  
pp. 624-632 ◽  
Author(s):  
Xavier Ginesta ◽  
Enric Ordeix ◽  
Josep Rom
Keyword(s):  
New Media ◽  
Public Relations ◽  
Media Coverage ◽  
English Language ◽  
Cross Cultural ◽  
Social Dimension ◽  
Traditional Media ◽  
Mainstream Media ◽  
Starting Point ◽  
The Media

This article studies how traditional media functions have changed due the new media growth in terms of consumption and influence and how this has affected the public relations (PR) campaigns in terms of storytelling and managing content. The starting point of this article is the media coverage of the Paris attacks on the 13th November, as well as the institutional ceremonies that the French government organized as a tribute to 120 victims. The methodology of this article is based in a sample of the mainstream media in French and English language published in Europe. The analysis indicators are the following: (a) the “message,” as the story based on organizational essentials, values and identity; (b) the publics in a media relations campaign: opinion leaders and opinion makers; (c) the social dimension and the agenda setting; (d) effectiveness versus excellence and vice versa; (e) role of the media: traditional media (or mainstream media) and new media; (f) trends and challenges for professionals. As we will see, new trends of communication are redirecting the media strategy in PR campaigns in terms of influencing other key publics that generates major engagement in institutional reputation. Hence, traditional media functions (setting agenda, transmitting values, and creating opinion) operate in a new digital context of mashup journalism where cross-cultural PR seeks to better align media agenda’s with public and political agenda’s in order to set frames of sociability and community engagement.

scholarly journals Analyzing Media Dependency During Crisis. A case of COVID-19 in Malaysia

2021 ◽  
Author(s):  
Faiswal Kasirye
Keyword(s):  
New Media ◽  
Information Seeking ◽  
Traditional Media ◽  
Media Dependency ◽  
The Public ◽  
The Media ◽  
Conceptual Paper

This conceptual paper deals with how the public depends on the media during a crisis like the current COVID-19 pandemic, whether they prefer traditional media for information or would go with the new media trends for their information seeking and sharing regarding the COVID-19 crisis at hand.

scholarly journals Zawód celebryta? Cyberprzestrzeń płaszczyzną do uzyskiwania dochodów dzięki rozpoznawalności

2020 ◽  
Vol 15 ◽  
pp. 33-55
Author(s):  
Katarzyna Garwol ◽  
Keyword(s):  
Digital Media ◽  
Social Issues ◽  
Healthy Lifestyle ◽  
Point Of View ◽  
Traditional Media ◽  
Private Lives ◽  
The Press ◽  
Media Space ◽  
The Media ◽  
The Individual

The article attempts to answer the question whether being a celebrity can be considered as a profession in the world which is nowadays dominated by digital media. In the initial part of the text, the enthemology of the term “celebrity” is presented and the definitions of the celebrity are given in relation to traditional media, such as television or the press, and to the virtual internet space, where celebrities are called influencers. Then, it was presented how popular people can earn on their recognition, and what the amounts are. Rankings of the most valuable, from the advertising campaigns' point of view, celebrities were presented. The most popular profiles of people presently performing in social media in Poland were analyzed, including those with the largest Instagram account ranges or the most profitable YouTube channels. The contents and ranges related to the presented topics were discussed. The most lucrative social issues in the media space are listed, which includes topics related to fashion, travel, healthy lifestyle, luxury products or showing private lives of people who are related to broadly understood showbiz (including actors, singers, journalists). Examples of people from celebrity families are given, who have become popular due to the fact that they are associated with an active person in the media (including celebrity children) and earn on the internet by running their profiles on social networks. Also, the dangerous phenomenon of patoinfluencers, who gain publicity by presenting content related to violence, the use of stimulants, aggression, profanity, etc. was highlighted. As a summary, it was recognized that being a modern celebrity/influencer can be considered as a type of profession, because earning popularity allows to obtain such remuneration, which is a source of income, and being a celebrity determines the position of the individual in the society.

Sign in / Sign up

Export Citation Format

Share Document