scholarly journals Sistem-Mekanisme Promosi Novel Chicklit dan Teenlit Indonesia

2019 ◽  
Vol 14 (1) ◽  
pp. 75
Author(s):  
Redyanto Noor
Keyword(s):  
Large Scale ◽  
Sales Promotion ◽  
Team Work ◽  
Public Relation ◽  
The Internet ◽  
Mass Psychology ◽  
Professional Workers ◽  
On Line ◽  
Marketing Profession

In the context of promotion there are interesting phenomena related to the process of traveling chicklit and teenlit novels since going out from the publisher's warehouse to the readers. The process is through systems and mechanisms that involve many professional workers outside the field of literature. They are the marketing profession; from a public-relation, sales-promotion, to event organizers. To spread the chicklit and teenlit novels, team-work utilizes mass psychology conditions. The potential for public consumerism is exploited through various strategies. Every major publisher such as Elex Media Komputindo, GagasMedia, and Gramedia Pustaka Utama, has a promotion and marketing division that is responsible for selling products and ensuring the smooth distribution of products to consumers in the broadest range of regions. This business involves professional workers in certain fields that work in synergy. Promotional tips are carried out through event launching, book launching, book reviews, "meet the authors", and others. That way, marketing novels is not enough just to be stacked in a shop window, but promoted on a large scale through magazines, newspapers, book covers, even on-line bookstores (e-shop) on the internet.

scholarly journals On-line Crowdsourcing: Motives of Customers to Participate in Online Collaborative Innovation Processes

2019 ◽  
Vol 11 (12) ◽  
pp. 3479 ◽  
Author(s):  
Carlota Lorenzo-Romero ◽  
Efthymios Constantinides
Keyword(s):  
Social Media ◽  
The Netherlands ◽  
Large Scale ◽  
Innovation Management ◽  
New Products ◽  
European Countries ◽  
The Internet ◽  
Collaborative Innovation ◽  
On Line ◽  
Innovation Processes

The large-scale adoption of the Internet and social media make transactions and interactions between businesses and customers easy, inexpensive, and highly efficient. Online crowdsourcing and co-creation with customers are developments increasingly seen as attractive alternatives to traditional forms of innovation management. Online customers are willing to spend time and effort on collaborative innovation trajectories and so have a say in the development of new products and services. Identifying and recruiting capable and innovation-minded co-creation partners online is one of the main challenges of such collaborative innovation-focused processes; understanding the attitudes and motives of innovation-minded customers are the first steps in enticing and recruit these as innovation partners. In this study, we identify and classify customer motives for participating in online co-creation processes in two European countries: Spain and The Netherlands. More than a quarter of online customers are active co-creators and two co-creator profiles were identified in both countries, based the levels of motivation predisposition; Spanish online customers are more involved and enthusiastic co-creators than Dutch customers. The study confirms that financial motives are not the main reason for co-creation; highly motivated customers are motivated by product-related benefits, while hedonic benefits are the most important triggers for less motivated co-creators.

Internet Commerce and Exporting

2001 ◽  
pp. 24-42 ◽  
Author(s):  
Munib Karavdic ◽  
Gary D. Gregory
Keyword(s):  
New Technologies ◽  
Software Agents ◽  
Sales Promotion ◽  
Strategy Development ◽  
The Internet ◽  
Internet Commerce ◽  
Segmentation Strategy ◽  
Technological Advances ◽  
New Business ◽  
On Line

A host of new products and services are now available to more than a half-billion consumers. Firms now have greater opportunities to customize their product/service offerings as well as rely on standardized offerings as a preference. Global firms have the opportunity to customize their advertising and sales promotion messages to specific customer segments without the significant cost once involved in developing numerous messages for numerous markets. This communication segmentation strategy allows firms to achieve real dissemination strategies because of the elimination of wasted audience coverage and better-targeted messages aimed at the core benefits sought by various consumer segments. This is the new business world created by the Internet. As a result of recent technological advances in market entry, many firms are now beginning to increase their marketing and export functions. An emerging part of new technologies development involves electronic transactions over the open network, the Internet. An important Internet characteristic is its global coverage. Using the Internet as an access to the international market, firms generate significant revenues. For example, the music CD distributor CDNow, as a pure on-line company generated 21 percent of its total revenue from international markets in the first quarter of 1998; Dell, a computer manufacturer, generated 20 percent; and FastParts, an electronic components distributor, generated 30 percent. With other numerous examples of generating international revenue on-line, the Internet has already been proven a strategic tool in the exporting process. In this chapter we examine Internet marketing strategy for exporting and possible implications for firms using electronic technologies. The first part of this chapter presents Internet commerce as a specific entry mode to global markets using advanced technologies, represented by the Internet. Part Two introduces a model for Internet exporting strategies utilizing key components in the marketing mix (i.e., product, promotion, place, and price). The focus of this model is on the interaction between Internet commerce activities and software agents, and the potential impact on the exporting process. Applying the model of Internet-based exporting strategy to businesses, Part Three develops a strategic matrix that classifies firms based on the degree of product transferability and their capitalization on Internet technologies in exporting. Particular emphasis is given to the role of software agents in the electronic exporting process at different stages in strategy development. Finally, we summarize the impact of Internet commerce on exporting activities and highlight the benefits of incorporating new technologies into an exporting strategy.

The Role and Determinants of Electronic Commerce and On-line Advertising within Corporate Activity

2003 ◽  
Vol 53 (4) ◽  
pp. 401-427
Author(s):  
J. Berács ◽  
T. Keszey ◽  
L. Sajtos
Keyword(s):  
Large Scale ◽  
Point Of View ◽  
Internet Usage ◽  
The Internet ◽  
Supply Side ◽  
Marketing Activity ◽  
On Line ◽  
Hungarian Population ◽  
The Given ◽  
A Company

The research focuses on the application of the Internet in three major areas: sales, purchasing and advertising, which, from a marketing point of view, are the most relevant activities in a company. It is argued that by the end of the 1990s in Hungary Internet-related business activities had become new and increasingly important areas of competition - and this observation holds even though the penetration of the Internet amongst the Hungarian population remains low, so that consumer fears are major obstacles to the more widespread use of this type of media. In this research, the “supply side” of business activities is investigated - that is, companies. In this article (which relies on a large-scale representative national survey carried out in 2000), there will first of all be provided an overview of the intensity of Internet usage among Hungarian companies in relation to marketing activity. Second, based on cutting-edge international literature, the possible factors in the model which determine Internet usage in companies' purchasing, sales and advertising activities will be outlined. Finally, there is an empirical testing of the given model on a representative sample of Hungarian companies.

A hitchhiker’s guide to microscopy and microanalysis using telecommunications, e-mail, and the Internet

1994 ◽  
Vol 52 ◽  
pp. 390-391 ◽  
Author(s):  
Nestor J. Zaluzec
Keyword(s):  
The Internet ◽  
Information Superhighway ◽  
The World ◽  
Exchange Information ◽  
On Line ◽  
Computer Based ◽  
Software And Hardware ◽  
Communication Software ◽  
Basic Ideas ◽  
E Mail

The Information SuperHighway, Email, The Internet, FTP, BBS, Modems, : all buzz words which are becoming more and more routine in our daily life. Confusing terminology? Hopefully it won't be in a few minutes, all you need is to have a handle on a few basic concepts and terms and you will be on-line with the rest of the "telecommunication experts". These terms all refer to some type or aspect of tools associated with a range of computer-based communication software and hardware. They are in fact far less complex than the instruments we use on a day to day basis as microscopist's and microanalyst's. The key is for each of us to know what each is and how to make use of the wealth of information which they can make available to us for the asking. Basically all of these items relate to mechanisms and protocols by which we as scientists can easily exchange information rapidly and efficiently to colleagues in the office down the hall, or half-way around the world using computers and various communications media. The purpose of this tutorial/paper is to outline and demonstrate the basic ideas of some of the major information systems available to all of us today. For the sake of simplicity we will break this presentation down into two distinct (but as we shall see later connected) areas: telecommunications over conventional phone lines, and telecommunications by computer networks. Live tutorial/demonstrations of both procedures will be presented in the Computer Workshop/Software Exchange during the course of the meeting.

Opening New Worlds of Information: Library Technology and Internet Access for Patrons with Disabilities

2013 ◽  
Author(s):  
Courtney Deine-Jones
Keyword(s):  
Internet Access ◽  
The Internet ◽  
Electronic Information ◽  
On Line ◽  
Remote Sites ◽  
Technological Improvements ◽  
Library Technology

As more libraries offer patron access to the Internet and other on-line services, they must consider the needs of patrons with disabilities who will be using their Internet links either from the library or from remote sites. In planning and implementing technological improvements to optimize access for all patrons, librarians and information specialists must take into account questions of both physical and intellectual access to electronic information. This paper addresses these issues from a pragmatic perspective, reviewing available options and suggesting strategies for improving access for people with various disabilities.

A Drug Target Interaction Prediction Based on LINE-RF Learning

2020 ◽  
Vol 15 (7) ◽  
pp. 750-757
Author(s):  
Jihong Wang ◽  
Yue Shi ◽  
Xiaodan Wang ◽  
Huiyou Chang
Keyword(s):  
Network Topology ◽  
Drug Target ◽  
Large Scale ◽  
Representation Learning ◽  
New Drugs ◽  
Combination Method ◽  
Learning Methods ◽  
Network Representation ◽  
On Line ◽  
Clinical Experiments

Background: At present, using computer methods to predict drug-target interactions (DTIs) is a very important step in the discovery of new drugs and drug relocation processes. The potential DTIs identified by machine learning methods can provide guidance in biochemical or clinical experiments. Objective: The goal of this article is to combine the latest network representation learning methods for drug-target prediction research, improve model prediction capabilities, and promote new drug development. Methods: We use large-scale information network embedding (LINE) method to extract network topology features of drugs, targets, diseases, etc., integrate features obtained from heterogeneous networks, construct binary classification samples, and use random forest (RF) method to predict DTIs. Results: The experiments in this paper compare the common classifiers of RF, LR, and SVM, as well as the typical network representation learning methods of LINE, Node2Vec, and DeepWalk. It can be seen that the combined method LINE-RF achieves the best results, reaching an AUC of 0.9349 and an AUPR of 0.9016. Conclusion: The learning method based on LINE network can effectively learn drugs, targets, diseases and other hidden features from the network topology. The combination of features learned through multiple networks can enhance the expression ability. RF is an effective method of supervised learning. Therefore, the Line-RF combination method is a widely applicable method.

scholarly journals Sensor System: A Survey of Sensor Type, Ad Hoc Network Topology and Energy Harvesting Techniques

Electronics ◽  
2021 ◽  
Vol 10 (2) ◽  
pp. 219
Author(s):  
Phuoc Duc Nguyen ◽  
Lok-won Kim
Keyword(s):  
Energy Harvesting ◽  
Large Scale ◽  
Ad Hoc ◽  
Sensor Nodes ◽  
Sensor System ◽  
Wireless Sensor ◽  
The Internet ◽  
Original Research ◽  
Energy Scavenging ◽  
Term Operation

People nowadays are entering an era of rapid evolution due to the generation of massive amounts of data. Such information is produced with an enormous contribution from the use of billions of sensing devices equipped with in situ signal processing and communication capabilities which form wireless sensor networks (WSNs). As the number of small devices connected to the Internet is higher than 50 billion, the Internet of Things (IoT) devices focus on sensing accuracy, communication efficiency, and low power consumption because IoT device deployment is mainly for correct information acquisition, remote node accessing, and longer-term operation with lower battery changing requirements. Thus, recently, there have been rich activities for original research in these domains. Various sensors used by processing devices can be heterogeneous or homogeneous. Since the devices are primarily expected to operate independently in an autonomous manner, the abilities of connection, communication, and ambient energy scavenging play significant roles, especially in a large-scale deployment. This paper classifies wireless sensor nodes into two major categories based the types of the sensor array (heterogeneous/homogeneous). It also emphasizes on the utilization of ad hoc networking and energy harvesting mechanisms as a fundamental cornerstone to building a self-governing, sustainable, and perpetually-operated sensor system. We review systems representative of each category and depict trends in system development.

scholarly journals Internet of Vehicles: Commencing Intellectual Hoarse Towards Self-Regulating Cars and Vehicular Clouds for Smart Transportation Structure [Vehicular Ad-Hoc Network: A Review and Application in the Internet of Vehicles]

2018 ◽  
Vol 7 (3.12) ◽  
pp. 545
Author(s):  
Risabh Mishra ◽  
M Safa ◽  
Aditya Anand
Keyword(s):  
Internet Of Things ◽  
Wireless Communication ◽  
Automobile Industry ◽  
Information Exchange ◽  
Large Scale ◽  
Intelligent Transportation System ◽  
Information Service ◽  
The Internet ◽  
Internet Of Vehicles ◽  
The Internet Of Things

Recent advances in wireless communication technologies and automobile industry have triggered a significant research interest in the field of Internet of Vehicles over the past few years.The advanced period of the Internet of Things is guiding the development of conventional Vehicular Networks to the Internet of Vehicles.In the days of Internet connectivity there is need to be in safe and problem-free environment.The Internet of Vehicles (IoV) is normally a mixing of three networks: an inter-vehicleNetwork, an intra-vehicle network, and a vehicle to vehicle network.Based on  idea of three networks combining into one, we define  Internet of Vehicles as a large-scale distributed system to wireless communication and information exchange between vehicle2X (X: vehicle, road, human and internet).It is a combined   network for supporting intelligent traffic management, intelligent dynamic information service, and intelligent vehicle control, representation of an application of the Internet of Things (IoT) technology for intelligent transportation system (ITS).  

scholarly journals ALVIC versus the Internet: Redesigning a Networked Virtual Environment Architecture

2008 ◽  
Vol 2008 ◽  
pp. 1-9 ◽  
Author(s):  
Peter Quax ◽  
Jeroen Dierckx ◽  
Bart Cornelissen ◽  
Wim Lamotte
Keyword(s):  
Virtual Environment ◽  
Large Scale ◽  
Virtual Communities ◽  
Real Life ◽  
Point Of View ◽  
The Internet ◽  
Generic Framework ◽  
Short Period ◽  
Networked Virtual Environment ◽  
Near Future

The explosive growth of the number of applications based on networked virtual environment technology, both games and virtual communities, shows that these types of applications have become commonplace in a short period of time. However, from a research point of view, the inherent weaknesses in their architectures are quickly exposed. The Architecture for Large-Scale Virtual Interactive Communities (ALVICs) was originally developed to serve as a generic framework to deploy networked virtual environment applications on the Internet. While it has been shown to effectively scale to the numbers originally put forward, our findings have shown that, on a real-life network, such as the Internet, several drawbacks will not be overcome in the near future. It is, therefore, that we have recently started with the development of ALVIC-NG, which, while incorporating the findings from our previous research, makes several improvements on the original version, making it suitable for deployment on the Internet as it exists today.

Sign in / Sign up

Export Citation Format

Share Document