scholarly journals Impact of Income on Customers' Loyalty: Are Customers with Higher Income more Loyal?

2016 ◽  
Vol 7 (1) ◽  
pp. 81-88 ◽  
Author(s):  
Igor Klopotan ◽  
Kristina Vrhovec-Žohar ◽  
Edita Mahič

Abstract Background: Recent research on customers’ loyalty mostly focuses on several indicators, such as price, income and promotion. However, the level of income and its impacts on customers' loyalty have not been investigated in greater details. Objectives: The main goal of this research is to investigate how different levels of income influence customers' loyalty. Methods/Approach: This paper tries to investigate customers' attitudes towards selected loyalty determinants, based on the survey research. Results: Several different factors which influence customers' loyalty are identified. Research results confirmed that the level of income has a significant influence on customers’ attitude towards loyalty determinants in Croatia. Conclusions: Besides the scientific contribution, this research on customers’ loyalty also has practical implications important when undertaking further steps for developing conceptual models of customers’ loyalty.

2016 ◽  
Vol 11 (9) ◽  
pp. 117 ◽  
Author(s):  
Shadi M. Altarifi ◽  
Ibrahim S. Aqel ◽  
Khaled A. Al Tarawneh

<p><span lang="EN-US">This study aims at identifying the impact of market orientation on customer satisfaction in private schools in Jordan. </span><span lang="EN-US">The population of the study consists of managers of different levels in private schools in Amman. </span><span lang="EN-US">Out of the questionnaires distributed, 158 usable questionnaires were returned with a response rate of 79%.</span><span lang="EN-US"> Market orientation was measured </span><span lang="EN-US">based on </span><span lang="EN-US">Markotz</span><span lang="EN-US"> model</span><span lang="EN-US">. The findings supported the significant influence of market orientation on customer satisfaction. Hence, practical implications for schools’ managers were provided in terms of assessing and monitoring market orientation periodically, to be able to identify where improvements are needed, and to identify which dimensions of market orientation should be considered, especially on competitor orientation.</span></p>


2016 ◽  
Vol 6 (4) ◽  
pp. 207 ◽  
Author(s):  
Xiaoli Bao

<p>Based on scheme theory, this article aims to investigate the listening teaching mode for English majors under the direction of scheme theory. Research results show that listening teaching which focuses on background knowledge can effectively enhance students’ listening comprehension ability. Scheme-based listening teaching has a significant influence on the performance of different levels of English majors.</p>


2020 ◽  
Vol 2 (1) ◽  
pp. 74-92
Author(s):  
Nur Anim Jauhariyah ◽  
Ahmad Munawar ◽  
Mahmudah Mahmudah

The purpose of this study is 1) to find out and analyze the influence of sharia marketing strategy (X1) on customer decisions (Y) using Hajj savings products in BRISyariah KCP Genteng Banyuwangi district; 2) to find out and analyze the influence of the waiting list (X2) on the customer's decision (Y) to use the Hajj savings product at BRISyariah KCP Genteng Banyuwangi district; 3) to find out and analyze the influence of sharia marketing strategy (X1) and waiting list (X2) simultaneously on the customer's decision (Y) to use Hajj savings products in BRISyariah KCP Genteng Banyuwangi district. The research method is quantitative with the type of survey research. Research Results 1) there is a significant influence of sharia marketing strategy (X1) on the customer's decision (Y) to use the Hajj savings product at BRISyariah KCP Genteng Banyuwangi district; 2) there is no significant influence of the waiting list (X2) on the customer's decision (Y) to use the Hajj savings product at BRISyariah KCP Genteng Banyuwangi district; 3) there is a significant influence of sharia marketing strategy (X1) and waiting list (X2) simultaneously on the customer's decision (Y) to use Hajj savings products in BRISyariah KCP Genteng Banyuwangi district. Marketing and waiting list strategies are not dominant in influencing prospective customers to use Hajj savings products. The influence exerted was only 41%. Keywords: Sharia Marketing Strategy, Waiting List, and Customer Decisions


2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Widodo Widodo ◽  
Marshelly Chandra Kumala

<em>The objective of this is research was conducted to find out how the influence of the price and quality of products against customer loyalty at PT. Alakasa Extrusindo Jakarta. This research was conducted in Alakasa Extrusindo PT by doing data collection, through the primary data and secondary data.  The research results showed that the simultaneous price variables  and product quality  has a positive and significant effect against the variable customer loyalty. partially showed that price variables has a positive and significant influence towards customer loyalty. And partially showed that product quality variables  has a positive and significant influence towards customer loyalty</em>


2021 ◽  
pp. 1354067X2110257
Author(s):  
Mariusz Wołońciej ◽  
Michał Wilczewski ◽  
Shulamith Kreitler

Psychology and psychiatry are in a constant search for an adequate model of affective disorders. Psychology has classified depression as a mood disorder, but a growing literature links mental disorders with socioculturally relevant ways in which people experience and express distress. With this study, we link depression with proverbs as omnipresent narrative structures and mini-theories that help people interpret reality and categorize personal experience. Proverbs are omnipresent narrative structures that describe, explain, and prescribe human behavior. Hence, we offer a paremiological approach to better understand the minds of the depressed. Our tenet is that proverbs may also reflect people’s mental states and attitudes by conveying different levels of optimism versus pessimism. We evidence empirically that proverbs convey optimistic and pessimistic attitudes and, thus, have the capacity to capture peoples’ mental states. Moreover, we show that this capacity is limited for people with high depressiveness. Finally, we discuss how proverbial thinking links collective experience and wisdom imprinted in proverbs with an individual’s mental states, which has important research and practical implications.


2021 ◽  
Vol 7 (1) ◽  
pp. 331-341
Author(s):  
Urszula Chwesiuk

Abstract The aim of this study was an attempt to verify whether Polish speakers of English insert a vowel in the word-final clusters containing a consonant and a syllabic /l/ or /n/ due to the L1–L2 transfer. L1 Polish speakers are mostly unaware of the existence of syllabic consonants; hence, they use the Polish phonotactics and articulate a vocalic sound before a final sonorant which is deprived of its syllabicity. This phenomenon was examined among L1 Polish speakers, 1-year students of English studies, and the recording sessions were repeated a year later. Since, over that time, they were instructed with regard to phonetics and phonology but also the overall practical language learning, the results demonstrated the occurrence of the phenomenon of vowel insertion on different levels of advanced command of English. If the vowels were inserted, their quality and length were monitored and analysed. With regard to the English system, pronouncing vowel /ə/ before a syllabic consonant is possible, yet not usual. That is why another aim of this study is to examine to what extent the vowels articulated by the subjects differ from the standard pronunciation of non-final /ə/. The quality differences between the vowels articulated in the words ending with /l/ and /n/ were examined as well as the potential influence from the difference between /l/ and /n/ on the occurrence of vowel reduction. Even though Polish phonotactics permit numerous consonantal combinations in all word positions, it proved to be challenging for L1 Polish speakers to pronounce word-final consonantal clusters containing both syllabic sonorants. This result carries practical implications for the teaching methodology of English phonetics.


2018 ◽  
Vol 26 (2) ◽  
pp. 213-226 ◽  
Author(s):  
Jörg Blasius

Purpose Evidence from past surveys suggests that some interviewees simplify their responses even in very well-organized and highly respected surveys. This paper aims to demonstrate that some interviewers, too, simplify their task by at least partly fabricating their data, and that, in some survey research institutes, employees simplify their task by fabricating entire interviews via copy and paste. Design/methodology/approach Using data from the principal questionnaires in the Programme for International Student Assessment (PISA) 2012 and the Programme for the International Assessment of Adult Competencies (PIAAC) data, the author applies statistical methods to search for fraudulent methods used by interviewers and employees at survey research organizations. Findings The author provides empirical evidence for potential fraud performed by interviewers and employees of survey research organizations in several countries that participated in PISA 2012 and PIAAC. Practical implications The proposed methods can be used as early as the initial phase of fieldwork to flag potentially problematic interviewer behavior such as copying responses. Originality/value The proposed methodology may help to improve data quality in survey research by detecting fabricated data.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Marshal Thakran ◽  
Meenakshi ◽  
Jitender Sharma ◽  
Charles Gilbert Martin

Purpose The purpose of this paper is to evaluate the model of a rear pressure bulkhead with different design optimizations to meet the pressurized cabin requirements of an aircraft. Design/methodology/approach This paper presents the results of the static analysis of a dome-shaped rear pressure bulkhead model designed in Catia-v5. Numerical analysis of model meshed in hyper-mesh and solved using Opti-Struct for iterative design optimizations. Findings All the iterative models are analyzed at 9 Psi. Rear pressure bulkhead designed with L-section stringer shows better results than the model optimized with T-section stringer for the same thickness. The model optimized with L-shaped stinger also reduces the weight of the bulkhead without affecting the structural integrity. Practical implications It has been concluded in this paper that the selection of specific shapes of the stringers shows a significant influence on weight reduction. Originality/value This paper provides a topical, technical insight into the design and development of a rear pressure bulkhead. It also outlines the future development of dome-shaped rear pressure bulkhead.


2021 ◽  
Vol 8 (8) ◽  
pp. 55-63
Author(s):  
Deby Yurika Lasmarito Siahaan ◽  
Rina Br Bukit ◽  
Tarmizi .

The research objective was to examine and analyze whether Profitability, Asset Structure, Firm Size simultaneously and partially influenced Stock Returns in Manufacturing Companies. In addition, this study also tries to prove whether Corporate Governance can be used as a moderator in the research model. The research results showed that simultaneously Profitability, Asset Structure, Firm Size significantly influenced Stock Returns. Partially, profitability has a positive and significant influence on Stock Returns. Asset Structure has a positive and significant influence on Stock Returns, and Company size has a positive and insignificant influence on Stock Returns. The variable of Corporate Governance can moderate the influence of Asset Structure on Stock Returns. However, Corporate Governance will not be able to moderate the influence of Profitability on Stock Returns. Keywords: Profitability, Asset Structure, Firm Size, Stock Return, and Corporate Governance.


2019 ◽  
Vol 1 (1) ◽  
Author(s):  
Ika Rahmadani ◽  
Tia Risky Ayunda

ABSTRAKThe aim of this research is to know the influence of brand awareness, consumer satisfaction andconsumer trust on brand toward the re-purchasing of Firefly airline ticket in Banda Aceh. This study took 99respondents of re-purchasing of FireFly airline tickets in Banda Aceh. This research was conducted at the SultanIskandar Muda airport in Banda Aceh. Data analysis method which used in this research is multiple linearregression. The research results showed that the variables Brand Awareness, consumer satisfaction andconsumer trust for brand have significant influence to the repurchasing of Firefly airline tickets in Banda Aceh.In the future, it is expected that the re-purchasing of Firefly airline tickets in Banda Aceh should be able tomaintain their brand awareness, consumer satisfaction and consumer trust for brand and to improve otherfactors which is capable to creating consent to the consumer so that the consumer wants to recommendate to theothers.Keywords: Brand awareness, Consumer trust for brand, Cunsumer satisfaction, Repurchasing


Sign in / Sign up

Export Citation Format

Share Document