scholarly journals PERAN HUMAS DALAM MEMPROMOSIKAN PARIWISATA DI KOTA PARIAMAN

2018 ◽  
Vol 1 (1) ◽  
pp. 91-104
Author(s):  
M. Fahreza ◽  
Asnawi Asnawi ◽  
Asrinaldi Asrinaldi
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Electronic Media ◽  
City Government ◽  
Communication Media ◽  
The Public ◽  
The Media ◽  
Tourism Climate ◽  
The City

This article discusses the role of PR in promoting tourism in Kota Pariaman. Utilization of communication media in tourism promotion facilities Kota Pariaman by Pariaman City Government Public Relations is carried out by Public Relations of Pariaman City Government in order to create tourism in Pariaman City which is conducive and must be visited by the public. These media are print media and electronic media including media that are integrated with social media. With such utilization, all targets in the effort to utilize the media can be affordable. The way of communication between the Public Relations of the Pariaman City Government and the community in creating a good tourism climate in the City of Pariamn is carried out by involving the community directly in safeguarding tourism objects in Kota Pariaman so that it is worth visiting. This is created by the pattern of communication between the Public Relations of Pariaman City Government and the intense and continuous community

scholarly journals THE ROLE OF INSTAGRAM AS AN INFORMATION DELIVERANCE TO THE CITIZEN BY THE PUBLIC RELATIONS OF SALATIGA CITY GOVERNMENT

2019 ◽  
Vol 2 (2) ◽  
pp. 111
Author(s):  
Silvia Widya Kusumaningtyas ◽  
Zon Vanel
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Active Role ◽  
City Government ◽  
Online Information ◽  
The Public ◽  
Information Media ◽  
Government Public Relations ◽  
The Government

<span lang="IN">Social media is one type of new media that facilitates the process of communication among human. Social media makes it easy for users to communicate and share information in a wider range. At present, not only people use Instagram, but the government also needs to keep up with the time to participate in using Instagram as an online information media. Public Relations of the Salatiga Government is one of the public relations departments that uses Instagram as an online information media to provide information needed by the community.<br /> This research aimed to find out how the content of the information was<span>  </span>and how the role of instagram was as an information deliverance to the citizen by the public relations of Salatiga. Through qualitative methods research, data is collected by means of interviews and observations. The results showed that the Salatiga <span> </span>Government Public Relations Instagram account had a role to increase brand awareness, connect many people and as a source of information/ business promotion.Public Relations of the Salatiga Government considers that Instagram plays an active role in conveying information to the public. This is seen from the many positive responses received by the Salatiga City Government Public Relations during managing Instagram as a modern information deliverance.<span>     </span></span>

scholarly journals Strategi Komunikasi Humas Pemerintah Kota Surabaya dalam Melayani dan Menggali Potensi Masyarakat Melalui Media Sosial

2020 ◽  
Vol 10 (1) ◽  
pp. 1-16
Author(s):  
Adelia Masrifah Cahyani
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Communication Strategy ◽  
City Government ◽  
The Public ◽  
The Social ◽  
Qualitative Descriptive ◽  
Government Public Relations ◽  
Use Of Social Media ◽  
The City

This article discusses how the communication strategy of the Surabaya City Government Public Relations in serving and exploring the potential of the community through social media. This study used a qualitative descriptive method. From the results of this study, four findings were obtained. Firstly, in conveying messages through social media, the Surabaya City Government Public Relations, especially in conducting discussions with the social media team, to determine the market for the message. Secondly, social media content which is so varied according to what is happening in the community, especially in the city of Surabaya. Thirdly, the Public Relations of the Surabaya City Government holds a photo contest on social media every month. It is also a place to facilitate the aspirations and work of the citizens of the city of Surabaya. Fourth, in the use of social media, the Surabaya City Government Public Relations has its own segmentation which aims to make it easier for the public to sort out the information needed through social media

scholarly journals STRATEGI PR RADIO DAHLIA DALAM MENGHADAPI PERSAINGAN DI ERA INDUTRI 4.0

2021 ◽  
Vol 8 (2) ◽  
pp. 22
Author(s):  
Eli Tiara ◽  
Femi Oktaviani
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Industrial Revolution ◽  
Social Systems ◽  
Conventional Model ◽  
The Public ◽  
Special Events ◽  
Fact Finding ◽  
The City

The 4.0 industrial revolution requires humans to be able to use and take advantage ofexisting technology. The mass media Radio cannot stand by the conventional model. Radio Dahlia FM Bandung is a private radio in the city of Bandung which still exists today and is able to compete amidst tight competitors, this cannot be separated from the role of public relations as a liaison between the company and the public. This study aims to determine the planning of a public relations strategy for Radio Dahlia FM Bandung in facing competition in the industrial era 4.0. The method used is descriptive qualitative with data collection techniques using interviews, observation and documentation. The results of this study Public Relations Radio Dahlia FM Bandung carried out four stages in facing competition in the industrial era 4.0. What has been done by PR includes fact finding, planning, communication and evaluating. Planning for Dahlia radio PR activities, namely by branding activities through the On Air, Off Air  program  and  social  media,  creating  internal  events,  sponsorship  collaboration events and special events, and making dahlia streaming radio innovations, and being more active in social media. In introducing the innovation of streaming radio, dahlia has considered the main elements of innovation diffusion, such as innovation, communication channels, time and social systems.

scholarly journals The role of the media in forming awareness and knowledge among members of society About Crisis 0f Virus COVID-19 (Corona) A field study at the level of the Arab world

2021 ◽  
pp. 5-36
Author(s):  
هيثم عبد الرحمن أحمد السامرائي
Keyword(s):  
Social Media ◽  
New Media ◽  
Arab World ◽  
Arab Countries ◽  
State Agencies ◽  
Community Members ◽  
The Public ◽  
The Media ◽  
Radio Programs

The study attempted to reveal the role of the media in forming awareness and knowledge among members of society about the crisis 0f virus COVID-19. It aimed to get acquainted with the role of traditional and new media in dealing with this pandemic and assess its credibility in the Arab countries to deliver the correct news and information about this crisis to the public. In this study, the researcher used the descriptive analytical method through the method of surveying the media and electronic platforms used by the public in the Arab world to communicate with state agencies to obtain various information related to the crisis 0f virus COVID-19. The researcher designed a questionnaire to collect data for this study consisting of 7 axes and includes 50 questions. The study sample reached 1060 community members, male and female, from the age of 20 to 60 years, representing 19 Arab countries. The study concluded a number of results, the most important of which are: the success of media briefings and press conferences held by Arab governments during the Corona crisis, as well as the emergence of a spokesperson in this crisis in a convincing and logical manner In addition to the success of the media in educating society about preventive and preventive measures through TV and radio programs and social media sites, The study also found that 60% of the respondents were concerned during the crisis, following up on news related to the country's efforts to combat the virus Finally, it was noted that the doctors seized the media as the first line of defines, unlike celebrities of social media who lost their credibility and pulled the rug from under their legs due to the lack of confidence among members of the public in their information and that some were a source of spreading remorse.

scholarly journals Perancangan Media Video Profile Berbentuk Promosi Dan Informasi Di SMK Yuppentek 4 Ciledug Tangerang

CICES ◽  
2016 ◽  
Vol 2 (1) ◽  
pp. 1-11
Author(s):  
Wahyu Hidayat ◽  
Suhendra Suhendra ◽  
Ade Maulana
Keyword(s):  
Electronic Media ◽  
Visual Media ◽  
Prospective Students ◽  
Development Education ◽  
The Public ◽  
Existing Problems ◽  
The Media ◽  
Audio Video ◽  
Role Of Information

Development of science and information makes a variety of activities and life sehari–hari of the information gained from the media, both print and electronic media. The role of information technology and multimedia are also not to miss, a variety of information offered by the form of multimedia that can create interactive and informative presentation by combining text, audio, video, animation and graphics used for competitive advantage Development education grew rapidly, causing a growing number of facilities and advantages that should be promoted to compete, especially at SMK Yuppentek 4 Ciledug Tangerang. The purpose of this research is to design-based audio visual media in order to be an effective appeal, especially in the delivery of information and promotions regarding things – things that are related to the overall CMS Yuppentek 4 Ciledug Tangerang. SMK Yuppentek 4 Ciledug Tangerang is located in Tangerang. Existing problems, namely the medium used by the SMK SMK Yuppentek 4 Ciledug Tangerang was a print media, in general the community more receptive of information via media interactive and communicative, so CMS Yuppentek 4 Ciledug Tangerang requires video media profile as a media of supporting information and promotion on the show to prospective students and students of SMK Yuppentek 4 Ciledug Tangerang, or as a media information to the public , so the design of video media profile that displays the entire scope, advantages and facilities belonging to SMK Yuppentek 4 Ciledug Tangerang, can be a solution in solving problems in media promotion and information. With this author makes research with the title “"THE DESIGN OF VIDEO MEDIA PROFILE INFORMATION ON PROMOTIONS AND SHAPED SMK YUPPENTEK 4 CILEDUG TANGERANG".

scholarly journals “DO YOUR RESEARCH”: COVID-19, POST-SOCIALIST EXPERIENCE AND THE NARRATIVE OF INFORMATION INDEPENDENCE AMONG CZECH INSTAGRAM INFLUENCERS

2021 ◽  
Author(s):  
Marie Hermanova
Keyword(s):  
Social Media ◽  
Domestic Space ◽  
Political Event ◽  
Historical Experience ◽  
The Czech Republic ◽  
The Public ◽  
Mainstream Media ◽  
Media Ecosystem ◽  
The Media

The COVID-19 pandemics highlighted the role of social media influencers as political communicators and drew attention to the question of accountability of influencers and their overall role in the media ecosystem. The aim of the paper is to analyze the role of lifestyle Instagram influencers in shaping the public narrative about COVID-19 as an orchestrated political event aimed at curbing civic freedom in the Czech Republic with focus on two key elements: 1) the politicization of the domestic (space) on Instagram and its gendered nature and 2) the framing of the role of influencers as democratic public voices offering an alternative to mainstream media, within the context of the post-socialist historical experience of totalitarian past. The presented analysis builds on digital ethnography among Czech female lifestyle influencers and content analysis of selected Czech influencers profiles.

scholarly journals PEMANFAATAN MEDIA KOMUNIKASI HUMAS PARTAI KEADILAN SEJAHTERA (PKS) DKI JAKARTA DALAM MENINGKATKAN CITRA

2019 ◽  
Vol 1 (2) ◽  
pp. 119-128
Author(s):  
Saktisyahputra Saktisyahputra
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Public Relations ◽  
Media Coverage ◽  
Communication Media ◽  
Literature Study ◽  
Negative Stereotypes ◽  
Funding Sources ◽  
The Media ◽  
Digital Volunteers

AbstractThe roles and functions of Political Parties have been degraded lately due to negative stereotypes towards Political Parties, including the Partai Keadilan Sejahtera (PKS). It happened because some PKS cadres were caught by the Corruption Eradication Commission (KPK) in mass media coverage. Besides, the formation of Political Parties including the Partai Keadilan Sejahtera (PKS) as the birthplace of national leadership seems to be less than optimal. For this reason, researcher was interested in discussing the use of public relations communication media for PKS through the media in improving the image of the institution. Based on this context, this study aims to determine the utilization of PKS Communication Media in Improving the Image and analyze the factors that support PKS Communication Media Use. This study uses qualitative research methods with data collection techniques in the form of interviews, observation, documentation and literature study. Interviews were conducted on 4 (four) informants representing the PKS Public Relations Division at both the DKI Jakarta Province level and DPC PKS at the Pulogadung District level. The results showed that the utilization of the media for the use of communication media, especially social media by PKS public relations, among others were Photo PKS, TV PKS, Digital Volunteers, Literacy Volunteers, PKS Art, and the creation of short videos advertised. Factors supporting the use of communication media are solid HR PKS cadres and sufficient funding sources to support the use of communication media, especially social media, in reducing the negative stereotypes of the community towards PKS and improving the image of the Jakarta PKS. Abstrak Peran dan fungsi Partai Politik akhir-akhir ini telah terdegradasi karena adanya  stereotip negatif terhadap Partai Politk, termasuk Partai Keadilan Sejahtera (PKS). Hal ini karena beberapa kader PKS tertangkap Komisi Pemberantasan Korupsi (KPK) dalam pemberitaan media massa. Selain itu pengkaderan Partai Politik termasuk Partai Keadilan Sejahtera (PKS) sebagai tempat lahirnya kepemimpinan nasional terlihat kurang maksimal. Untuk itu peneliti tertarik membahas pemanfaatan media komunikasi humas Partai Keadilan Sejahtera (PKS) melalui media dalam meningkatkan citra lembaga. Berdasarkan konsteks tersebut, penelitian ini bertujuan untuk mengetahui Pemanfaatan Media Komunikasi Humas Partai Keadilan Sejahtera (PKS) DKI Jakarta Dalam Meningkatkan Citra dan menganalisis  faktor-faktor yang mendukung Pemanfaatan Media Komunikasi Humas Partai Keadilan Sejahtera (PKS) DKI Jakarta. Penelitian ini menggunakan metode penelitian kualitatif dengan teknik pengumpulan data berupa wawancara, observasi, dokumentasi dan studi kepustakaan. Wawancara dilakukan pada 4 (empat) orang informan mewakili Bagian Humas PKS baik di tingkat Provinsi DKI Jakarta dan DPC PKS tingkat Kecamatan Pulogadung.  Hasil penelitian menunjukkan bahwa pemanfaatan media Pemanfaatan Media Komunikasi terutama Media Sosial oleh Humas PKS antara lain yaitu PKS Foto, PKS TV, Relawan Digital, Relawan Literasi, PKS Art, dan pembuatan video pendek yang diiklankan. Faktor pendukung pemanfaatan media komunikasi yaitu SDM kader-kader PKS yang solid serta sumber dana yang mencukupi untuk menunjang pemanfaatan media komunikasi terutama media sosial dalam mengurangi stereotip negatif masyarakat terhadap PKS dan meningkatkan citra PKS DKI Jakarta.

scholarly journals Komunikasi Konsep Bekerja di Era Millenial: Analisis Kritis Perubahan Konsep Lapangan Pekerjaan

2020 ◽  
Vol 2 (2) ◽  
pp. 31-43
Author(s):  
Teguh Hidayatul Rachmad
Keyword(s):  
Social Media ◽  
Human Life ◽  
Private Sphere ◽  
Critical Approach ◽  
The Public ◽  
The Media ◽  
The Right ◽  
The Village ◽  
The City ◽  
Life Work

The symbol of change in everything in the human sphere is marked by the disruptive era, which is an era in which activity, interaction and communication between humans changes very rapidly, especially in the field of work and the needs of human life. Work is no longer required to leave the house and must come on time at the office. The research method used is qualitative research with a critical approach. Dismantling the domination of an emancipatory spirit is one of the goals of the critical approach. The choice of social media as a place for creativity is effective because there is no filter of information in the media. everyone has the right and obligation to photos, videos and various kinds of individual works to be published on social media. Many creative content has finally appeared on social media with cultural, ethnic and religious backgrounds from different accounts. Influencers are a job that is in demand by people in the current millennial era. The era of postmodernism has changed the concept of working from the public to the private sphere. Work does not have to go to the office and meet and collaborate with many people. Work in the postmodern era can be done anywhere, for example at home, on the beach, in the mountains, in the village, in the city and does not have to meet many people.

scholarly journals Role of the Public Relations Service in Shaping the Media Content Strategy of the Kurdish Media Corporation "Rudaw"

2020 ◽  
Vol 2020 (2) ◽  
pp. 226-235
Author(s):  
Kaka Mohammed Omer Kaka
Keyword(s):  
Strategic Planning ◽  
Public Relations ◽  
Media Content ◽  
The Public ◽  
Mandatory Participation ◽  
Content Strategy ◽  
The Media ◽  
Media Corporations

The article is devoted to the formation of public relations organizations in Kurdistan-Iraq, the formation of their goals, objectives, functions and specialization, as well as the practice of PR in the Kurdish media, including the Rudaw media corporation. It shows the processes and methods of strategic planning of the content of Kurdish media corporations with the mandatory participation of PR departments. The article also analyzes the reasons for the shortcomings in the strategic planning of media content in the Kurdish media due to the neglecting of the role and tasks of public relations services.

scholarly journals Pengaruh Media Massa Terhadap Kesadaran Berpolitik Siswa di SMK Negeri 1 Cianjur

Integralistik ◽  
2019 ◽  
Vol 30 (2) ◽  
pp. 107-112
Author(s):  
Rahmawati Rahmawati ◽  
Iyep Candra H ◽  
Tjeppy Sulaeman
Keyword(s):  
Social Media ◽  
Mass Media ◽  
Electronic Media ◽  
Large Role ◽  
Political Awareness ◽  
Political Activities ◽  
Community Environment ◽  
The Media ◽  
The Mass Media

This research is motivated to find out the influence of mass media on students' political awareness. The role of mass media in the era of globalization provides a very large role in providing information to students, especially as a voter beginner or 17 years old. Through the media, information about politics is widely spread quickly and widely. The role of PPKn teachers in dealing with the influence of the mass media is the existence of political education provided to students in PPKn subjects. The results showed that at SMK Negeri 1 Cianjur the influence of the mass media on political awareness of students was very large. Technology has a very important role in this case social media, print media and electronic media which contains a lot of information and the role of PPKn teachers as educators in providing understanding to students so that they use mass media more wisely and aim so that the knowledge obtained can be used in community environment, in order to increase student participation, especially in any political activities. Thus, the influence of mass media can significantly increase political awareness (political awareness) of students and be democratic (democratic attitude).Penelitian ini dilatar belakangi untuk mengetahui pengaruh media massa terhadap kesadaran berpolitik siswa. Peran media massa di era globalisasi memberikan peran yang sangat besar dalam memberikan informasi kepada siswa khususnya sebagai pemilih pemula atau berusia 17 tahun. Melalui media, informasi mengenai politik banyak tersebar secara cepat dan meluas. Peran guru PPKn dalam menghadapi pengaruh media massa yaitu dengan adanya pendidikan politik yang diberikan kepada siswa dalam mata pelajaran PPKn. Hasil penelitian menunjukkan bahwa di SMK Negeri 1 Cianjur pengaruh media massa terhadap kesadaran berpolitik siswa sangat besar. Teknologi memiliki peran yang sangat penting dalam hal ini media sosial, media cetak dan media elektronik yang di dalamnya banyak memuat informasi dan peran guru PPKn sebagai pendidik dalam memberikan pemahaman kepada siswa sehingga memanfaatkan media massa dengan lebih bijaksana dan bertujuan agar pengetahuan yang diperoleh dapat digunakan dalam lingkungan masyarakat, guna meningkatkan partisipasi siswa khususnya dalam setiap kegiatan-kegiatan politik. Dengan demikian, pengaruh media massa secara signifikan dapat meningkatkan kesadaran berpolitik (political awareness) siswa dan bersikap demokratis (democratic attitude).This research is motivated to find out the influence of mass media on students' political awareness. The role of mass media in the era of globalization provides a very large role in providing information to students, especially as a voter beginner or 17 years old. Through the media, information about politics is widely spread quickly and widely. The role of PPKn teachers in dealing with the influence of the mass media is the existence of political education provided to students in PPKn subjects. The results showed that at SMK Negeri 1 Cianjur the influence of the mass media on political awareness of students was very large. Technology has a very important role in this case social media, print media and electronic media which contains a lot of information and the role of PPKn teachers as educators in providing understanding to students so that they use mass media more wisely and aim so that the knowledge obtained can be used in community environment, in order to increase student participation, especially in any political activities. Thus, the influence of mass media can significantly increase political awareness (political awareness) of students and be democratic (democratic attitude). AbstrakPenelitian ini dilatar belakangi untuk mengetahui pengaruh media massa terhadap kesadaran berpolitik siswa. Peran media massa di era globalisasi memberikan peran yang sangat besar dalam memberikan informasi kepada siswa khususnya sebagai pemilih pemula atau berusia 17 tahun. Melalui media, informasi mengenai politik banyak tersebar secara cepat dan meluas. Peran guru PPKn dalam menghadapi pengaruh media massa yaitu dengan adanya pendidikan politik yang diberikan kepada siswa dalam mata pelajaran PPKn. Hasil penelitian menunjukkan bahwa di SMK Negeri 1 Cianjur pengaruh media massa terhadap kesadaran berpolitik siswa sangat besar. Teknologi memiliki peran yang sangat penting dalam hal ini media sosial, media cetak dan media elektronik yang di dalamnya banyak memuat informasi dan peran guru PPKn sebagai pendidik dalam memberikan pemahaman kepada siswa sehingga memanfaatkan media massa dengan lebih bijaksana dan bertujuan agar pengetahuan yang diperoleh dapat digunakan dalam lingkungan masyarakat, guna meningkatkan partisipasi siswa khususnya dalam setiap kegiatan-kegiatan politik. Dengan demikian, pengaruh media massa secara signifikan dapat meningkatkan kesadaran berpolitik (political awareness) siswa dan bersikap demokratis (democratic attitude)

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