scholarly journals Tourism Development Strategies on CBT of Pindul Cave, Gunungkidul Regency

2020 ◽  
Vol 4 (2) ◽  
pp. 102-117
Author(s):  
Muhammad Raditya Fajar Syuhada ◽  
Diah Setyawati Dewanti

The purposes of this research are to determine the strengths, weaknesses, opportunities and threats of Pindul Cave Tourism Object as well as create the best strategies in efforts to developing Pindul Cave Tourism Object to increase community income. This research used a descriptive approach, by collecting data in the form of primary data. The analysis technique used in this research are observation, interviews, Focus Group Discussion and documentation. The subjects on this research are managers of tourism object such as Government Tourism Office, Secretary of District, POKDARWIS of Pindul Cave, and tourism stakeholders, seller of bakso tusuk, parking guards, guide. The analysis tool of this research is SWOT analysis. Based on SWOT analysis identifications of Pindul Cave Tourism Object development strategies the results of data collected are; 1) internal factors of Pindul Cave Tourism Object which are strengths and weaknesses that can support and inhibit the development of tourism object. 2) external factors of Pindul Cave Tourism Object which are strengths and weaknesses that can support and inhibit the development of tourism object. 3) the best strategy can be executed by Pindul  Cave Tourism Object which is SO strategy (Strengths and Opportunities).

2020 ◽  
Vol 3 (1) ◽  
pp. 698-709
Author(s):  
Riyan Nur Rifai

The purpose of this study is to find out what factors influence the implementation of the policy and formulate the strategy for implementing the policy. The main data type is primary data and is equipped with secondary data. Data collection methods are used interviews, questionnaires and literature studies. Research analysis used a SWOT analysis tool. Based on the results of the study that internal factors and external factors that influence the strength of internal factors consisting of easily published policies, adequate human resources, policy objectives and clear sanctions for policy violators. The weakness side is that the level of supervision is not optimal, the implementer rejects the policy, the highest retail price level is not right and the policy information has not been clearly conveyed. Whereas the opportunity side of external factors is the ability to increase rice stocks with imports, the government's readiness to fill rice stocks in the market and the public's encouragement to maintain stability in rice price stability. The threat side is the availability of rice from limited farmers, disruption of rice production factors and a long rice distribution chain. The right strategy used today is a defensive strategy. Tujuan penelitian ini untuk mengetahui faktor-faktor apa saja yang mempengaruhi implementasi kebijakan tersebut dan merumuskan strategi implementasi kebijakan tersebut. Jenis data utama digunakan data primer dan dilengkapi data sekunder. Metode pengambilan data digunakan wawancara, kuisioner dan studi kepustakaan. Analisis penelitian digunakan alat analisis SWOT. Berdasarkan hasil penelitian bahwa faktor internal dan faktor eksternal yang mempengaruhi yaitu dari sisi kekuatan pada faktor internal terdiri dari kebijakan mudah dipublikasikan, sumber daya manusia memadai, tujuan kebijakan dan sanksi jelas bagi pelanggar kebijakan. Sisi kelemahan yaitu tingkat pengawasan belum optimal, pelaksana menolak kebijakan, tingkat harga eceran tertinggi belum tepat dan informasi kebijakan belum tersampaikan dengan jelas. Sedangkan sisi peluang dari faktor eksternal yaitu kemampuan menambah persediaan beras dengan impor, kesiapan pemerintah untuk mengisi persediaan beras di pasar dan dorongan masyarakat untuk menjaga stabilitas stabilitas harga beras. Sisi ancaman yaitu ketersediaan beras dari petani terbatas, gangguan faktor produksi beras dan rantai distribusi beras panjang. Strategi yang tepat digunakan saat ini yaitu strategi defensif.


2020 ◽  
Vol 8 (1) ◽  
pp. 10
Author(s):  
Melly Febriani Jayadi ◽  
Ida Bagus Suryawan

Banyuwangi Regency is an area that has a variety of tourism potential either natural, cultural and artificial potential. One of the tourist attractions with its natural potential is Blimbingsari Beach. Blimbingsari Beach is one of the tourist attractions located in Banyuwangi Regency which is famous for its distinctive culinary fish. Currently tourists visit Blimbingsari Beach is still small compared to other tourist attractions. Tourism potential in Blimbingsari Beach is able to attract many tourists to visit by developing its tourist potential. This study used primary data sources obtained directly by observation and interviews, and data analysis techniques used in this study is a SWOT analysis which is a qualitative analysis tool that is done by examining internal and external factors. SWOT analysis compares the external factors which are opportunities and threats with internal factors which are strengths and weaknesses. The results of this study shows that the development of Blimbingsari beach tourism potential can still be developed further through existing potential. Blimbingsari beach managers should promote more so that Blimbingsari beach is known to many people. Keyword: Strategy Development, Potential, Beach, Tourism


2018 ◽  
Vol 14 (3) ◽  
pp. 79
Author(s):  
Julia ., Lendombela ◽  
Melsje Y. Memah ◽  
Agnes E. Loho

This study aims to identify internal factors and external factors of UD Betris, as well as to determine the strategy for developing the business of bamboo batik handicraft industry UD Betris. Betris in Meras Village. This research was conducted from April to June 2018. The data used were primary data and secondary data. Primary data is obtained through observation and interviews which are divided into two parties, namely internal parties (business owners and labor) and external parties (local government and consumers) with 8 (eight) respondents. Meanwhile, secondary data was obtained from literature studies. Analysis of the data used is by using a SWOT analysis. The results showed that internal factors include: raw materials, quality of raw materials, price of raw materials, product uniqueness, business spirit and craftsman skills, product prices, product durability and quality, not having financial records, traditional production equipment, product arrangement that has not been arranged neat, promotion is not efficient, does not have a special place of business, and there is no parking space. external factors include: high market opportunities, government support, opportunities for training, opportunities to participate in exhibitions, plastic substitute goods, interest in business successors, and the existence of competitors using modern production tools. Based on the SWOT diagram, the chosen strategy is a combination of SO, namely: 1) Maintaining product quality and continuing to develop products by innovating to create bamboo handicraft products with new designs. 2) Continue to work with the government and related agencies to develop and expand marketing areas so that products are better known to local and foreign communities through training and exhibition events. *jnkd*.


2020 ◽  
Vol 1 (1) ◽  
pp. 10-21
Author(s):  
Yoki Kurniawan ◽  
Rahmat Al Hidayat

This study aims to identify internal and external factors faced by the Koto Jaya Daily Market in Mukomuko, determine the optimization strategy of the market utilization. The data used in this study are primary data obtained from traders at the Koto Jaya Daily Market in Mukomuko in 2018 using a SWOT analysis tool.The results of the SWOT analysis can be concluded that internal factors in optimizing the utilization of the Koto Jaya Daily Market in Mukomuko are; 1) Strength Factors (land availability, location, supporting facilities, trader organizations, merchant composition, infrastructure, price information); 2) Weakness factors (rental prices, utilities, location access, market conditions, budget constraints, trader awareness), for external factors in optimizing the utilization of the Koto Jaya Daily Market in Mukomuko are; 1) Opportunity factors (population, community response, government support, technological development); 2) Threat factors (other market competitors, natural disasters, thuggery, government policies, economic crisis). The strategy that must be applied in this condition is the WT (Weaknesses-Threats) strategy, namely; 1) Implement a kiosk and booth rental price strategy; 2) Improve the quality and service quality of the Koto Jaya Mukomuko Market; 3) Optimizing existing facilities and infrastructure; 4) Maintain market security and comfort


Author(s):  
Yan Yan S Nugraha ◽  
Redy Badrudin ◽  
Satria Putra Utama

The research aims to identify patterns of relationships patron-client in Tambak RejoVillage, to analyze internal and exsternal factors which is an aspect of theopportunities, threats, strengths and weaknesses in the development Gapokdakan in Tambak Rejo Village, Formulating alternative development strategies Gapokdakan in Tambak Rejo Village. The type of data used are primary and secondary data. Primary data were obtained by direct observation and interviews in depth about gapokdakan  and secondary data from the literature books, articles, court documentation etc. The analytical method used is descriptive analysis to determine the pattern of patronclient, a SWOT analysis to look at the search for and review of internal and external factors to determine a good decision, whereas for determining the position of developmental conditions Gapokdakan that the formulation matrix IFE (Internal Factor Evaluation ) and matrix EFE (External Factor Evaluation). The results of this research is the patron-client that occurred in the Tambak Rejo village is lending system capital provided by middlemen to farmers in the form of fish feed, but this kind of relationship there are times when farmers in disadvantaged because of the incompatibility of fish price per kilogram, and the price increase feed if borrowed from brokers, on the other hand the benefits that the convenience of farmers to capital, marketing is assured, and farmers can continue farming fish. SWOT analysis for the IFE and EFE matrix is internal factor the highest strength is the availability of the fish pond, the highest weaknesses are internal factors that are difficult or capital financing farmers, the results of internal factors evaluation matrix, internal factor of gapokdakan is good. External factors greatest opportunities, namely the potential of tilapia hatchery in the Tambak Rejo village, as well as external factors are the biggest threat is the virus tilapia. There are two alternative development strategies Gapokdakan in Tambak Rejo, one of the strategic alternatives that Increase production with facilities and infrastructure and maintain the quality so that production can always meet existing market. Keywords: Patron-Klien, Swot, strategic alternative, Gapokdakan


2021 ◽  
Vol 8 (1) ◽  
pp. 48
Author(s):  
Aras Mulyadi ◽  
Efriyeldi Efriyeldi ◽  
Burhan Marbun

Bandar Bakau Mangrove Ecotourism is one of the most attractive natural tourist destinations in Dumai City. As a reference for future development, this study aims to analyze the mangrove ecotourism development strategy of Bandar Bakau Dumai. Surveys to collect primary data have been carried out in the field and on managers of  Bandar Bakau Mangrove Ecotourism in June - November 2020. Meanwhile, secondary data were collected from the Dumai City Government and related literature. The data collected were analyzed descriptively, and to formulate a development strategy carried out using a SWOT analysis approach (Strengths, Weaknesses, Opportunities, Threats) from the identification of Internal factors (IFAS) and external factors (EFAS). To make mangrove ecotourism in Bandar Bakau Dumai a natural tourism place that can compete in the future, 4 (four) development strategies have been formulated, namely: 1) Development of Supporting and Supporting Facilities for Mangrove Ecotourism in Bandar Bakau Dumai, 2) Development of Mangrove Ecotourism Products in Bandar Bakau Dumai, 3) Strengthening the Role of Stakeholders in the Development of Mangrove Ecotourism in Bandar Bakau Dumai, and 4) Development of Conservation and Environmental Mitigation of Mangrove Ecotourism in Bandar Bakau Dumai.


2017 ◽  
Vol 12 (1) ◽  
pp. 57
Author(s):  
Aries Susanty ◽  
Nia Budi Puspitasari ◽  
Conni Valinda

Penelitian ini bertujuan untuk mengevaluasi kondisi saat ini dari pariwisata di Kawasan Borobudur dan kawasan Dataran Tinggi Dieng, merumuskan prioritas strategi ecotourism yang sesuai dengan kondisi pariwisata untuk kedua kawasan pariwisata, dan merumuskan prioritas strategi ecotourism untuk klaster pariwisata Borobudur-Dieng. Untuk mencapai tujuan tersebut, penelitian ini menggunakan beberapa metode, yaitu External Factors Evaluation Matrix (EFEM), Internal Factors Evaluation Matrix (IFEM), Analisis SWOT, dan Multi Attribute Utility Theory (MAUT). Data-data primer yang digunakan dalam penelitiian diperoleh dengan cara penyebaran kuesioner dan wawancara kepada sejumlah ahli, masyarakat lokal, dan wisatawan. Hasil penelitian menunjukkan bahwa kawasan Borobudur memiliki performansi yang baik dengan nilai EFEM 3,003 dan IFEM 2,75 sehingga usulan strategi berupa strategi SO. Berdasarkan hasil evaluasi MAUT, strategi terbaik untuk kawawan Borobudur adalah  melakukan promosi menggunakan media internet. Adapun Kawasan Dataran Tinggi Dieng memiliki nilai EFEM sebesar 2,89 dan IFEM 2,335 sehingga usulan strategi terbaik dari strategi WO. Selanjutnya, berdasarkan hasil evaluasi MAUT, strategi terbaik untuk kawasan Dataran Tinggi Dieng adalah menjaga kebersihan lingkungan objek wisata. Adapun hasil evalusi MAUT untuk klaster pariwisata Borobudur-Dieng menunjukkan bahwa strategi terbaik adalah  pemerintah perlu merancang suatu paket-paket wisata yang memadukan kedua kawasan tersebut secara terintegrasi.AbstractThis study aims to evaluate the current condition of  tourism of  Borobudur and Dieng Higlands region, formulate the priority strategy of ecotourism in accordance with the condition of  both of two regions, and formulate the priority strategy of ecotourism for cluster tourism of Borobudur-Dieng. This research was conducted using several methods, namely External Factors Evaluation Matrix (EFEM), Internal Factors Evaluation Matrix (IFEM), SWOT Analysis, and Multi Attribute Utility Theory (MAUT). Primary data  for this study were collected through questionnaire and interview with some experts, local communitites, and visitors. The results of data processing showed that the performance of Borobudur region was good enough with EFEM value 3.003 and IFEM value 2 75; thus we can propose the SO strategy for Borobudur region.  MAUT evaluation for Borobudur region showed that the best strategy was to conduct promotion through internet. Meanwhile EFEM value and IFEM value of Dieng Highlands region were 2.89 and 2.335 respectively, thus the best proposed strategy was WO. MAUT evaluation for Dieng Highlands region showed that the best strategy was to maintain the cleanliness of tourism destinations. Thus, MAUT evaluation for cluster tourism of Borobudur-Dieng showed that the best strategy was the government should provide tour packages that include both regions simultaneously.


2017 ◽  
Vol 41 (4) ◽  
pp. 484
Author(s):  
Sutrisno Hadi Purnomo ◽  
Endang Tri Rahayu ◽  
Sidiq Budi Antoro

This study was aimed to determine the principal factors that may affect any development of the cattle business and know what strategies can be applied in the development of the cattle business in the District WuryantoroWonogiri. Research method used in this study was a mixed method collect qualitative and quantitative primary data from respondents and secondary data from relevant agencies, namely BPS Wonogiri, Wonogiri District Agriculture Office, and Subdistrict Wuryantoro. Research sampling was determined by convenience sampling of 60 farmers, and 10 respondents from public government and cattle traders. Analysis of data using internal and external situation analysis, also SWOT analysis. SWOT analysis qualitative of internal factors resulted in the identification of Strength and Weakness contained in the cattle business that consists of human resources, financial condition, operations / production, management, marketing. The analysis of external factors resulted in the identification of factors external in the form of opportunity and threats that exist in the beef cattle business as consisting of social, economic, public policy, and technology. The results of the matrix analysis showed results that the internal factors of 1.09 (on the x-axis), and external factors of 0.23 (on the y-axis).Hence,appropriate strategy in the development of beef cattle farms was in quadrant I that support aggressive growth policy (GrowthOriented Strategy),which uses strength to gain opportunities, profits in the cattle business.


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


Author(s):  
Riza Indah Pramesti A.Md ◽  
Avina Utari A.Md

This study aims to describe the prospect of the trend of export sales volume of 32/1 cotton carded yarn in PT Dan Liris. In 2018, the volume of exports of 32/1 cotton carded yarn to China dropped dramatically to zero orders. In addition, research on the decline in the sales volume of exports of 32/1 cotton carded yarn to China aims to find out deeply the flow of the company's external factors, namely trade war which caused a decline in the volume of export sales to China at PT Dan Liris. The method used in this study is a mixed method by providing an overview of the problems that occur in the PT Dan Liris company. The analytical tool in this study is the trend analysis technique by giving an overview of the trend in volume and the prospect of possible future export volumes of yarn products. The results of the analysis of the data obtained are the volume of export sales of PT Dan Liris yarn to China that are upside down or unstable. This study also succeeded in revealing that the existence of external factors in the trade war that occurred between the United States and China was very detrimental to the company in terms of income and continuity of production. Based on the results of the analysis of the data, the authors then conducted a SWOT analysis matrix as the company's alternative. The author suggests 12 new strategies that can be done by PT Dan Liris such as PT Dan Liris can take action by utilizing promotional services either online or offline, conducting research and analyzing the development of buyer countries related to economic issues on a regular basis, as well as the likely impact on the company. A survey of customer satisfaction and attention to employee welfare is also very important to maintain the integrity of the company. Keywords: Sales Volume, Trade War, Company Integrity.


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