scholarly journals MANAJEMEN RANTAI PASOK: IMPLEMENTASI DAN EFEKTIVITAS MEDIA SOSIAL DALAM PENGELOLAAN BISNIS RADIO (Studi pada Radio 89.6FM IRadio Jakarta)

2019 ◽  
Vol 9 (3) ◽  
pp. 498
Author(s):  
Ahmad Mulyana
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Digital Technology ◽  
Added Value ◽  
Business Continuity ◽  
Media Management ◽  
Radio Industry ◽  
Radio Broadcast ◽  
Broadcast Programs

The sustainability of industrial business depends on the ability of organizations to manage the needs and desires of consumers so that the products produced become part of consumer life. The radio broadcast industry in the era of digital technology is threatened no longer able to meet the needs of its listeners because social media has changed the behavior of audiences in consuming radio media. on that basis the radio broadcast industry must adapt to managing radio broadcasts by synergizing the behavior of the use of digital media with radio characters that are personal to the audience so that the radio broadcast industry continues to survive. The purpose of this study was to determine the management of social media and identify the added value it generates to maintain the business continuity of radio broadcast programs, especially Iradio 89.6 FM. The related concept is digital media management, product added value for business continuity. The research method used is a case study with a qualitative approach with the support of data triangulation so that the analysis can meet the validity aspects of the data. The results showed that the management was carried out with a strategy to build emotional bounding audiences through social media by synergizing digital technology with broadcast radio-based programming content. This helps the business continuity of IRadio 89.6 FM significantly. The existence of digital media for the radio industry is as a complement rather than as a competitor and digital media makes radio easier to access from various areas

This-worldly Buddhism: Digital Media and the Performance of Religiosity in China

2020 ◽  
Author(s):  
Han Zhang ◽  
Junxi Qian
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Technological Innovation ◽  
Public Engagement ◽  
Digital Technology ◽  
Mainland China ◽  
Social Experiences ◽  
New Frontier ◽  
Use Of Social Media

Buddhism in Mainland China has demonstrated evident inclinations in recent decades towards This-worldly engagements and has accommodated adherents’ demands for blessing and spirituality. In this process, media and digital technology have played an abiding and enabling role, not only as a new venue of preaching, but also a new frontier of social experiences that religions strive to shape and influence. This chapter investigates the entanglement of digital media and religion through a case study of the recent rise and popularisation of This-worldly Buddhism. In particular, it documents: (1) Chinese Buddhist organisations’ and clergies’ use of social media as a public engagement approach, and (2) the seemingly paradoxical involvement of Buddhism in secular activities such as technological innovation and creativity to reconcile the relationships between religion and technology.

Sports Journalism: Self-Censorship, Ethics and Lived Experience in the Digital Era.

2020 ◽  
Author(s):  
◽  
Tom Bradshaw
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Ethical Issues ◽  
Theoretical Perspective ◽  
Professional Experience ◽  
Homogeneous Sample ◽  
Sports Journalism ◽  
Digital Era ◽  
Qualitative Approaches

This thesis examines the major ethical issues experienced by UK sports journalists in the course of their practice in the modern digital media landscape, with a particular focus on selfcensorship. In tandem, it captures the lived professional experience of sports journalists in the digital era. My own professional experience is considered alongside the experiences of interviewees and diary-keepers. Initially, an exploratory case study of the work of investigative journalist David Walsh is used to highlight key ethical issues affecting sports journalism. A Kantian deontological theoretical perspective is articulated and developed. Qualitative approaches, specifically Interpretative Phenomenological Analysis and autoethnography, are then used to provide an original analysis of the research objectives, enhanced by philosophical analysis. Ten in-depth, semi-structured interviews are conducted with a homogeneous sample of UK sports journalists, while diaries kept by three different journalists provide another seam of data. Reflective logs of my own work as a sports journalist provide the basis for autoethnographic data. The main log runs for two-and-half years (2016- 19) with a separate additional log covering the 2019 Rugby World Cup in Japan. The semistructured interviews, diaries, autoethnography and case study are synthesized. The thesis explores how social media has introduced a host of ethical issues for sports journalists, not least the handling of abuse directed at them. Social media emerges as a double-edged sword. One of its most positive functions is to raise the standard of some journalists’ output due to the greater scrutiny that reporters feel they are under in the digital era, but at its worst it can be a platform for grotesque distortion and for corrupting sports journalists’ decision-making processes. Self-censorship of both facts and opinions emerges as a pervasive factor in sports journalism, a phenomenon that has been intensified by the advent of social media. Sports journalists show low engagement with codes of conduct, with the research suggesting that participants are on occasion more readily influenced by self-policing dynamics. This project captures vividly sports journalists’ personal involvement and emotional investment in their work, and reconsiders the ‘toy department’-versus-watchdog classification of sports journalists. The thesis concludes with recommendations for industry, including the introduction of formal support for sports journalists affected by online abuse.

scholarly journals CHANGING FACE OF ELECTORAL BEHAVIOUR: ROLE OF SOCIAL MEDIA -GENERAL ELECTIONS 2019

2021 ◽  
Vol 9 (03) ◽  
pp. 118-121
Author(s):  
Archana Sawshilya ◽  
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Digital Technology ◽  
Control Mechanisms ◽  
National Elections ◽  
Majority Party ◽  
Social Media Platforms ◽  
General Elections ◽  
History Of ◽  
Electoral Behaviour

The 2019 election witnessed a society that was consuming digital technology .For the first time in the history of India’s political platform the national elections were fought both on the streets and by using the smart phones and social media platforms using the digital technology .The digital media teams of the political parties in the 2019 elections played a very crucial role in trying to tip the scales in the favor of their party .The NaMo app had nearly 10 million downloads while the Shakti app of the Congress had around 70-80 lakh users. But the critics raised the question what if the party that mis-adopted the technology during 2019 is also the majority party in the house that would be responsible for designing the control mechanisms?

scholarly journals Bisnis Vlogging dalam Industri Media Digital di Indonesia

2018 ◽  
Vol 15 (1) ◽  
Author(s):  
Jimi Narotama Mahameruaji ◽  
Lilis Puspitasari ◽  
Evi Rosfiantika ◽  
Detta Rahmawan
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Media Studies ◽  
Significant Role ◽  
Support Systems ◽  
Media Industry ◽  
Video Content ◽  
New Business ◽  
Digital Media Studies

This study explores the phenomenon of Vlogger as a new business in the digital media industry in Indonesia. Vlogger refer to social media users who regularly upload a variety of video content with various themes. We used case study to describe and analyze Youtube’s significant role in managing Vlogger communities, and also design support systems to make the communities growth and sustainable. We also explore Vlogger role as Online Influencer. This study is expected to be one of the references related to Vlogger phenomenon in the context of digital media studies in Indonesia.

Impact of Digital Marketing on ICDL 2016 Event Promotion

2020 ◽  
pp. 216-230
Author(s):  
Reeta Sharma ◽  
P. K. Bhattacharya ◽  
Shantanu Ganguly ◽  
Arun Kumar
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Human Life ◽  
Age Groups ◽  
Digital Marketing ◽  
The World ◽  
Knowledge Economies ◽  
Media Channels ◽  
User Friendly

Today's world is technology-driven. Technology has penetrated almost every sphere of human life. Digital marking is one of the technologies that have attracted people from different age groups all over the world with their advanced nature of applications and uses. One of the foremost reasons why patrons like to use this technology is because these are not only user-friendly in nature and innovativeness but also carry the knowledge economies. Marketing and branding through digital media channels are very decent ventures that have steadily increased in value and are thereby considered safe and secure investments. In this chapter, the authors discuss a case study of ICDL 2016 conference where social media and other technology is widely used to market this event and catch prospective users.

Digital media as a driver of change in political organisation: 2010 and 2015 UK general elections

2020 ◽  
Vol 42 (7-8) ◽  
pp. 1343-1359
Author(s):  
Anthony Ridge-Newman
Keyword(s):  
Political Parties ◽  
Digital Media ◽  
Digital Technology ◽  
Organisational Change ◽  
Conservative Party ◽  
General Elections ◽  
Run Up ◽  
The Impact

In Britain, by 2015, Web 2.0 had become a more widely accepted and established mode of civic engagement of which political e-participation became an observable extension. However, in the run-up to 2010, social media were newer, less understood and largely associated with younger generations. These changes present questions about how wider technocultural developments impacted political engagement between the 2010 and 2015 UK general elections. This article aims to go some way in examining this question with a theoretical focus on the role of Facebook as a driver of change in political organisation. Using the British Conservative Party as a case study, the article analyses and compares events, observations and shifting power relations associated with digital technology and organisational change observed over two election cycles spanning from 2005 to 2015. A focal aim is to examine changes in Conservative Party campaigns and organisation in order to contribute to wider debates about the impact of digital technology in changing the organisation and activities of actors, like political parties and political participants, in democratic contexts. The article concludes that a complex combination of internal and external, technological and human, and grassroots and centralised factors played roles in changing the Conservative Party.

scholarly journals The symbol of social media in contemporary protest: Twitter and the Gezi Park movement

2020 ◽  
pp. 135485652093374
Author(s):  
Olu Jenzen ◽  
Itir Erhart ◽  
Hande Eslen-Ziya ◽  
Umut Korkut ◽  
Aidan McGarry
Keyword(s):  
Social Media ◽  
Social Movement ◽  
Information Sharing ◽  
Digital Media ◽  
Collective Identity ◽  
Visual Analysis ◽  
Main Emphasis ◽  
Media Practices

This article explores how Twitter has emerged as a signifier of contemporary protest. Using the concept of ‘social media imaginaries’, a derivative of the broader field of ‘media imaginaries’, our analysis seeks to offer new insights into activists’ relation to and conceptualisation of social media and how it shapes their digital media practices. Extending the concept of media imaginaries to include analysis of protestors’ use of aesthetics, it aims to unpick how a particular ‘social media imaginary’ is constructed and informs their collective identity. Using the Gezi Park protest of 2013 as a case study, it illustrates how social media became a symbolic part of the protest movement by providing the visualised possibility of imagining the movement. In previous research, the main emphasis has been given to the functionality of social media as a means of information sharing and a tool for protest organisation. This article seeks to redress this by directing our attention to the role of visual communication in online protest expressions and thus also illustrates the role of visual analysis in social movement studies.

Hashtag Islam

2018 ◽  
Author(s):  
Gary R. Bunt
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Digital Media ◽  
Digital Technology ◽  
Religious Faith ◽  
Essential Elements ◽  
Religious Practices ◽  
The Internet ◽  
Islamic State ◽  
Holistic Interpretation

This book explores the diverse ways digital technology is shaping how Muslims across vast territories relate to religious authorities in fulfilling spiritual, mystical, and legalistic agendas. From social networks to websites, essential elements of religious practices and authority now have representation online. Muslims, embracing the immediacy and general accessibility of the internet, are increasingly turning to cyberspace for advice and answers to important religious questions. Online environments often challenge traditional models of authority, however. One result is the rise of digitally literate religious scholars and authorities whose influence and impact go beyond traditional boundaries of imams, mullahs, and shaikhs. The book shows how online rhetoric and social media are being used to articulate religious faith by many different kinds of Muslim organizations and individuals, from Muslim comedians and women’s rights advocates to jihad-oriented groups, such as the “Islamic State” and al-Qaeda, which relied on strategic digital media policies to augment and justify their authority and draw recruits. Hashtag Islam makes clear that understanding CIEs is crucial for the holistic interpretation of authority in contemporary Islam.

scholarly journals Master of digital media major research paper assessing the engagement of social media marketing: the case study of a tourism Toronto video-based marketing campaign

2021 ◽  
Author(s):  
Diane Stolte
Keyword(s):  
Social Media ◽  
Digital Media ◽  
User Engagement ◽  
Marketing Organization ◽  
Case Study Methodology ◽  
Marketing Campaign ◽  
Study Methodology ◽  
Practical Implications ◽  
Destination Marketing Organization

The purpose of this research is to assess user engagement for a video-based social media campaign by a destination marketing organization (DMO). A case study methodology was applied to examine the Tourism Toronto video-based campaign of 2017 on Instagram and Twitter. Social interactions were analyzed to compare the relative engagement rates across platforms. This determined that Instagram had a higher relative engagement rate compared to Twitter. Instagram can be considered as a more desirable tool for DMOs to share videos digitally. The limited sample size presents research limitations through potentially not representing a larger population opinion’s on the content. It enables practical implications for destination marketers who have limited resources by highlighting that Instagram may be a preferred channel over Twitter due to higher engagements rates. There is a lack of research on the comparison of relative engagement rates from an academic perspective and this is the first study to explore the topic for a video-based marketing campaign in the DMO industry.

scholarly journals MANAJEMEN MEDIA PENYIARAN RADIO MORAFM DALAM MENINGKATKAN KUALITAS PROGRAM SIARAN RADIO DI ERA NEW MEDIA

2017 ◽  
Vol 1 (2) ◽  
pp. 33
Author(s):  
Defhany Defhany Defhany
Keyword(s):  
New Media ◽  
Optimal Management ◽  
Media Management ◽  
Broadcast Media ◽  
Radio Broadcasting ◽  
Fm Radio ◽  
Order Increase ◽  
Radio Broadcast ◽  
Broadcast Programs

This study discusses the management of Mora FM Radio broadcasting media in improving the quality of radio broadcasting programs in the New Media era. The purpose of this study is to describe the form of management of MoraFM Radio broadcast media in improving the quality of MoraFM Radio broadcasting programs. The research method used in this research is descriptive qualitative. The informants in this study were several managers and broadcasters from Radio MoraFM determined by purposive sampling. The final results derived from this research are: First, by implementing good and optimal management of radio broadcast media, Radio MoraFM can improve the quality of radio broadcast programs in the current new media era. Second, by using plans to develop radio radio broadcast media management specifically MoraFM in order increase the satisfaction of MoraFM radio listeners and increase the number of MoraFM Radio listeners, Third, improve the performance of MoraFM Radio in improving the quality of MoraFM radio broadcasting programs.

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