Message Framing and Color Combination in the Perception of Medical Information

2011 ◽  
Vol 108 (2) ◽  
pp. 667-672 ◽  
Author(s):  
Yu-Hung Chien
Keyword(s):  
University Students ◽  
Medical Information ◽  
Message Framing ◽  
White Background ◽  
Color Combination ◽  
Item Questionnaire ◽  
Black Characters ◽  
Flu Vaccine ◽  
Vaccine Information ◽  
To Receive

A 2 × 2 between-subjects design was used to examine the effects of message framing (gain vs loss) and color combination (red background with white characters vs white background with black characters) on 120 university students' perception of materials promoting the H1N1 flu vaccine and their willingness to receive the vaccine after they had read the materials. Each participant completed a 6-item questionnaire, and the results of an analysis of variance showed that participants rated vaccine information presented through loss-framed messages as having greater interest and leading to greater understanding. Loss-framed messages presented on a white background with black characters significantly increased the willingness of the participants to receive the vaccine.

Use of Message Framing and Color in Vaccine Information to Increase Willingness to Be Vaccinated

2011 ◽  
Vol 39 (8) ◽  
pp. 1063-1071 ◽  
Author(s):  
Yu-Hung Chien
Keyword(s):  
University Students ◽  
Prospect Theory ◽  
Significant Interaction ◽  
Message Framing ◽  
H1n1 Vaccine ◽  
Color Combination ◽  
Taiwanese People ◽  
Vaccine Information ◽  
Blue Background ◽  
Color Psychology

Some young Taiwanese people who did not receive the H1N1 vaccine were infected with the influenza. In this study prospect theory was combined with color psychology in order to explore if 2 factors, framing of the message (gain vs. loss) and color combination (white text on a red background vs. white text on a blue background), influenced the persuasiveness of televised vaccination information and viewers' willingness to be vaccinated. Participants were 120 university students, aged between 19 and 24, who were randomly divided into 4 groups to view televised vaccination information that was presented using different combinations of the factors. Participants then completed questionnaires and a significant interaction was found between message framing and color combination, which affected information persuasiveness and the respondents' willingness to be vaccinated. Loss-framed messages with white text on a red background was the most effective at enhancing vaccination information persuasiveness and people's willingness to be vaccinated.

scholarly journals Corowa-kun: Impact of a COVID-19 vaccine information chatbot on vaccine hesitancy, Japan 2021

2021 ◽  
Author(s):  
Takaaki Kobayashi ◽  
Yuka Nishina ◽  
Hana Tomoi ◽  
Ko Harada ◽  
Kyuto Tanaka ◽  
...  
Keyword(s):  
Vaccine Hesitancy ◽  
Cross Sectional Survey ◽  
Confidential Interval ◽  
Cross Sectional ◽  
Vaccine Acceptance ◽  
Factors Associated ◽  
History Of ◽  
Flu Vaccine ◽  
Vaccine Information ◽  
To Receive

Background: Few studies have assessed how mobile messenger apps affect COVID-19 vaccine hesitancy. We created a COVID-19 vaccine information chatbot in a popular messenger app in Japan to answer commonly asked questions. Methods: LINE is the most popular messenger app in Japan. Corowa-kun, a free chatbot, was created in LINE on February 6, 2021. Corowa-kun provides instant, automated answers to frequently asked COVID-19 vaccine questions. In addition, a cross-sectional survey assessing COVID-19 vaccine hesitancy was conducted via Corowa-kun during April 5 to 12, 2021. Results: A total of 59,676 persons used Corowa-kun during February to April 2021. Of them, 10,192 users (17%) participated in the survey. Median age was 55 years (range 16 to 97), and most were female (74%). Intention to receive a COVID-19 vaccine increased from 59% to 80% after using Corowa-kun (p < 0.01). Overall, 20% remained hesitant: 16% (1,675) were unsure, and 4% (364) did not intend to be vaccinated. Factors associated with vaccine hesitancy were: age 16 to 34 (odds ratio [OR] = 3.7, 95% confidential interval [CI]: 3.0-4.6, compared to age ≥ 65), female sex (OR = 2.4, Cl: 2.1-2.8), and history of another vaccine side-effect (OR = 2.5, Cl: 2.2-2.9). Being a physician (OR = 0.2, Cl: 0.1-0.4) and having received a flu vaccine the prior season (OR = 0.4, Cl: 0.3-0.4) were protective. Conclusions: Corowa-kun reduced vaccine hesitancy by providing COVID-19 vaccine information in a messenger app. Mobile messenger apps could be leveraged to increase COVID-19 vaccine acceptance.

scholarly journals Personal Involvement Moderates Message Framing Effects on Food Safety Education among Medical University Students in Chongqing, China

2018 ◽  
Vol 15 (9) ◽  
pp. 2059 ◽  
Author(s):  
Li Bai ◽  
Zhengjie Cai ◽  
Yalan Lv ◽  
Tingting Wu ◽  
Manoj Sharma ◽  
...  
Keyword(s):  
Food Safety ◽  
University Students ◽  
Message Framing ◽  
Health Condition ◽  
Safety Education ◽  
Food Safety Education ◽  
Safety Message ◽  
Personal Involvement ◽  
Gain And Loss ◽  
Medical University

Objective: This study explored whether the efficacy of food safety education interventions can be increased by message framing among medical university students, and demonstrated the role of personal involvement within the message recipient in moderating framed effects. Methods: A cross-sectional study of food safety message framing was conducted among medical university students (randomly selected 1353 participants). An online self-administered questionnaire was used to collect information. Wilcoxon rank-sum test and Ordered multivariate logistic regression were utilised in the data analyses. Results: The present study showed significant differences in acceptance between the gain- and loss-framed groups (p < 0.001). Participants with higher personal involvement had higher acceptance than those with low personal involvement in gain- and loss-framed message models (p < 0.001). The acceptance of participants who were concerned about their health condition was higher than those who were neutral regarding their health condition (p < 0.001) and participants who suffered a food safety incident had higher acceptance than those who did not (p < 0.05). Conclusions: This study portrayed the selection preference of message framing on food safety education among medical university students in southwest China. Participants exposed to loss-framed messages had higher message acceptance than those exposed to gain-framed messages. Personal involvement may affect the food safety message framing. Public health advocates and professionals can use framed messages as a strategy to enhance intervention efficacy in the process of food safety education.

Social Distance: A Study of Changing Views of Young Mormons toward Black Individuals

1989 ◽  
Vol 65 (1) ◽  
pp. 195-200 ◽  
Author(s):  
Phillip R. Kunz ◽  
Yaw Oheneba-Sakyi
Keyword(s):  
University Students ◽  
Social Distance ◽  
Latter Day Saints ◽  
Brigham Young University ◽  
The Social ◽  
Initial Decrease ◽  
The University ◽  
To Receive ◽  
Beginning Students ◽  
The Church

This study reports the changes of Bogardus Social Distance scores for beginning students at Brigham Young University from 1979 to 1989. A revelation was reported by the Church of Jesus Christ of Latter-Day Saints in 1978 which permitted black members to receive the Priesthood on an equal basis with whites. An earlier study reported an initial decrease in the social distance toward black members by the university students. This study was designed to ascertain whether that decrease was sustained over the 10-yr. period, or whether the initial decrease may have stemmed from the euphoria felt at the time of the announced revelation. The data support the notion that the change has been genuine and sustained, although not as dramatic as in the period immediately following the announcement which gave the Priesthood to black members.

scholarly journals Despite Small Improvement, Black Nursing Home Residents Remain Less Likely Than Whites To Receive Flu Vaccine

2011 ◽  
Vol 30 (10) ◽  
pp. 1939-1946 ◽  
Author(s):  
Shubing Cai ◽  
Zhanlian Feng ◽  
Mary L. Fennell ◽  
Vincent Mor
Keyword(s):  
Nursing Home ◽  
Nursing Home Residents ◽  
Flu Vaccine ◽  
To Receive ◽  
Small Improvement

scholarly journals Development of Standards for Production of an Exit Sign Lighting to Minimize Human Reaction Time - Part II: Combination of Graphical Symbol Colours

2020 ◽  
Vol 34 (6) ◽  
pp. 51-58
Author(s):  
Ryun-Seok Oh ◽  
Jun-Ho Choi
Keyword(s):  
Reaction Time ◽  
White Background ◽  
Color Combination ◽  
Emergency Situations ◽  
Human Reaction ◽  
Light Region ◽  
Graphic Symbol ◽  
Time Part ◽  
Color Combinations ◽  
Human Reaction Time

In emergency situations, exit sign lightings play a role in reducing evacuation time for occupants by providing accurate and prompt information on the correct evacuation direction. In other words, it can be said that the better the recognition of exit sign lighting, the greater the probability of securing the safety of life because the evacuation route information is given to the occupants and eventually the time taken for route selection and movement is shortened. In this study, human reaction time was measured for 27 kinds of graphic symbol color combinations of exit sign lightings in the visible light region, and through this, a graphic symbol color combination that can minimize reaction time to exit sign lightings was derived. As a result, it was found that the color combination of green and white background color, which is currently mainly used in Korea, has the shortest reaction time.

scholarly journals The Importance of Getting Automated Grammar Feedback via Grammarly, for Increasing Students' English Language Proficiency

2022 ◽  
Author(s):  
Michael Stefanus Soegiyarto ◽  
Radya Ayufa Putri ◽  
Samiaji Dwi Saputra
Keyword(s):  
Artificial Intelligence ◽  
University Students ◽  
Language Proficiency ◽  
English Language ◽  
Native Language ◽  
English Language Proficiency ◽  
Significant Part ◽  
Technological Advancement ◽  
Grammar Rules ◽  
To Receive

In the last decade, technology has played a significant part in human civilization. One example of technological advancement is the rise of Artificial Intelligence (AI) as a tool for learning. One digital application, namely Grammarly, is an AI tool used to edit sentences to eliminate grammar errors and deliver conciseness and engagement for the readers. We conducted research involving Indonesian university students, in which they do not possess English as a native language. Using this application to receive feedback and help with learning writing in English, we hope to find out how Grammarly as an AI tool for learning has a significant effect on English proficiency. The results showed that Grammarly had helped them form English sentences, learn grammar rules, and improve their writing performance overall.

scholarly journals Patient Satisfaction, Needs and Preferences Concerning Information Dispensation at the Emergency Department; A Cross-Sectional Observational Study

2021 ◽  
Author(s):  
Marank de Steenwinkel ◽  
Juanita A Haagsma ◽  
Esther C.M. van Berkel ◽  
Lotte Rozema ◽  
Pleunie P.M. Rood ◽  
...  
Keyword(s):  
Emergency Department ◽  
Patient Satisfaction ◽  
Observational Study ◽  
Medical Information ◽  
General Information ◽  
Cross Sectional ◽  
Patient Satisfaction Score ◽  
Important Indicator ◽  
Practical Information ◽  
To Receive

Abstract Background Patient satisfaction is an important indicator of emergency care quality and has been associated with information dispensation at the Emergency Department (ED). Optimal information dispensation could improve patient experience and expectations. Knowing what kind of information patients want to receive and the preferred way of information dispensation are essential to optimize information delivery at the ED. The purpose of this cross-sectional observational study was to evaluate patient satisfaction concerning information dispensation (including general, medical and practical information), the need for additional information and preferences with regards to the way of information dispensation at the ED of a teaching hospital in the Netherlands. Results423 patients (patients ≥18 years with Glasgow Coma Scale 15) were enrolled (response rate 79%). The median patient satisfaction score concerning the overall information dispensation at the ED was 7.5 on a rating scale 0-10. Shorter length of ED stay was associated with higher patient satisfaction in multivariate analysis (P<0.001). The majority of respondents was satisfied regarding medical (N=328; 78%) and general information (N =233; 55%). Patients were less satisfied regarding practical information (N =180; 43%). Respondents who indicated that they received general, medical and practical information were significantly more often satisfied compared to patients who did not receive this information (P<0.001). Two thirds (N=260; 62%) requested more general information. Half of the respondents (N=202; 48%) requested more practical information and a third (N=152; 36%) requested more medical information. The preferred way for receiving information was orally (N=189; 44.7%) or by leaflets (N=108; 25.5%).ConclusionThe majority of respondents were satisfied concerning information dispensation at the ED, especially regarding medical information. Respondents requested more general and practical information and preferred to receive the information orally or by leaflets.

scholarly journals Attitudes of University Students towards the "New History of Bahrain and Citizenship" Course in view of Some Variables

2018 ◽  
Vol 9 (1) ◽  
pp. 45
Author(s):  
Sharaf Mohammed Al-Mezaal
Keyword(s):  
Literature Review ◽  
University Students ◽  
Grade Point Average ◽  
Real Life ◽  
Validity And Reliability ◽  
Grade Point ◽  
Item Questionnaire ◽  
History Of ◽  
Students Attitudes ◽  
Academic Year

The aim of this study is to measure the attitudes of Bahrain University (BU) students towards the "New History of Bahrain and Citizenship" Course and to show differences in students' attitudes based on certain variables developed specifically for this study. To achieve this, the author developed a 50-item questionnaire on a 5-point Likert scale, based on literature review available on this field, with half of the questionnaire items worded negatively. Adequate methods were used to assess the validity and reliability of the questionnaire. The developed tool was then administered to 220 students enrolled in the above-mentioned course in the summer semester of the academic year 2015/2016. Overall, the findings of the study show that BU students demonstrated positively-oriented neutral attitudes towards the said course. Moreover, the findings show statistically significant differences in students' attitudes towards the "New History of Bahrain and Citizenship" Course.  This can be attributed to the average time students spend at home to study the course and to the section which the students register in. No statistically significant differences, however, were observed between students' attitudes that could be attributed to gender, college, year of study and grade point average (GPA). In view of this, it is recommended that the course specifications are to be reconsidered, and the methods of teaching and assessment be improved. Students should also be encouraged to connect the course to their real life. 

scholarly journals Interpretation of Quantities Displayed in Pictorial Charts

2021 ◽  
Vol 12 ◽  
Author(s):  
Tobias Rolfes
Keyword(s):  
Visual Perception ◽  
University Students ◽  
Data Visualization ◽  
Functional Relationship ◽  
Scale Factor ◽  
Research Report ◽  
Item Questionnaire ◽  
Quadratic Relationship

This brief research report presents an experiment investigating how people interpret quantities displayed in pictorial charts. Pictorial charts are a popular form of data visualization in media. They represent different quantities with differently scaled pictures. In the present study, 63 university students answered a 12-item questionnaire containing three different pictorial charts. The study aimed to evaluate how individuals perceive the quantities in the pictorial charts intuitively. Therefore, the students’ answers were not rated as correct or incorrect. Instead, it was analyzed which functional relationship between scale factor and estimated quantity best described people’s interpretation of pictorial charts. The experiment showed that, on average, a model assuming a quadratic relationship fitted best. This result deviates from research that found an overgeneralization of linearity when students compare the areas of two mathematically similar shapes. It may be that the routines for the interpretation of pictures differ considerably depending on whether a person must calculate a quantity arithmetically or is prompted to estimate the quantity based on visual perception.

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