scholarly journals STRATEGI PEMASARAN PAKET WISATA PILGRIM PT. DONGAN SAHUTA TOUR AND TRAVEL DI BALI

Jurnal IPTA ◽  
2017 ◽  
Vol 5 (1) ◽  
pp. 70
Author(s):  
Paradita Putri Amelia ◽  
Ni Made Oka Karini ◽  
Ni Gusti Ayu Susrami Dewi
Keyword(s):  
Data Collection ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Marketing Strategies ◽  
Literature Study ◽  
Purposive Sampling ◽  
Quality Product ◽  
Marketing Activities ◽  
Qualitative Descriptive

This study aimed to determine the marketing activities of pilgrim package tour that have been performed by PT. Dongan Sahuta Tour and Travel, develop strategies and also marketing programs that can be implemented by the company. Data collection by observation, interviews, questionnaires and literature study. The sampling technique used purposive sampling. Data were analyzed using qualitative descriptive analysis, analysis of the Likert scale and SWOT analysis approach. The results obtained there are four teen indicators of strengths, weaknesses of tree indicators, four indicators of opportunities and four indicators threats. Marketing strategies that can be implemented by the firm such as 1)create and develop a quality product, 2)provide rebates to customers who have used the services of PT. Dongan Sahuta Tour and Travel several times.The advice given are more active in the promotion by giving rebates, conduct marketing activities as E-commers, expand cooperation with business trips or individuals.

scholarly journals Konstruksi Isu Aktual Bidang Ketahanan Nasional Untuk Pengembangan Isi Pendidikan Kewarganegaraan Persekolahan

2018 ◽  
Vol 24 (3) ◽  
pp. 342
Author(s):  
Sri Haryati
Keyword(s):  
Data Collection ◽  
Civic Education ◽  
Sampling Technique ◽  
Study Data ◽  
Literature Study ◽  
Purposive Sampling ◽  
Security Issues ◽  
Qualitative Descriptive ◽  
Descriptive Approach ◽  
Political Economic

ABSTRACTThisi study was aimed at to constructed the actual issues of national resilience ini thei developmenti of educational content of civici educationi as a description of knowledge about the actual issue of citizenship in the national resilience studies asi thei content of civici educationi in school.The research used qualitative descriptive approach. Source of informant data with purposive sampling technique, relevant document and literature study. Data collection was done throughi in-depthi interviewsi, FGD, iobservation, and documenti studyi. The validity of data was done by triangulation process of source and method. iData analysisi was done byireduction, data ipresentation, and iconclusion.Thei resultsi showedi thati the description of the content of civic education was based on the actual issues of national resilience concerning ideological, political, economic, socio-cultural and security issues in the form of basic competence study which translated into indicators to achieved the objectives of basic competence. Based on idataianalysis, it wasiinecessary to studiedi theiactual issue of national resilience to supported the content of civic education education in schoolABSTRAKPenelitian ini bertujuan untuk mengkonstruksi isu aktual bidang ketahanan nasional dalam pengembangan isi pendidikan kewarganegaraan persekolahan berupa deskripsi pengetahuan tentang isu aktual kewarganegaraan bidang ketahanan nasional sebagai isi pendidikan kewarganegaraan persekolahan.Penelitian menggunakan pendekatan deskriptif kualitatif. Sumber data informan dengan teknik purposive sampling, dokumen dan kepustakaan yang relevan. Data dikumpulkan dan diolah dengan cara wawancara mendalam, FGD, observasi, dan studi dokumen. Validitas data dilakukan melalui proses trianggulasi sumber dan metode. Data dianalisis melalui reduksi data, pemyajian data, dan penarikan kesimpulan.Penelitian ini menemukan rumusan tentang deskripsi isi pendidikan kewarganegaraan berdasarkan isu aktual bidang ketahanan nasional yaitu tentang isu-isu ipoleksosbudhankam berupa kajian kompetensi dasar yang diterjemahkan menjadi indikator-indikator untuk mencapai tujuan dari kompetensi dasar tersebut. Berdasarkan analisis data, diperlukan kajian isu aktual ketahanan nasional untuk mendukung isi pendidikan kewarganegaraan persekolahan

scholarly journals Elemen Budaya Sebagai Daya Tarik Wisata Di Desa Wisata Pengotan, Kecamatan Bangli, Kabupaten Bangli, Provinsi Bali

2018 ◽  
Vol 6 (1) ◽  
pp. 31
Author(s):  
I Nengah Edi Santika ◽  
Ida Ayu Suryasih
Keyword(s):  
Descriptive Analysis ◽  
Sampling Technique ◽  
Tourist Attraction ◽  
Literature Study ◽  
Purposive Sampling ◽  
History Of ◽  
Qualitative Descriptive ◽  
The Village

Pengotan Tourism Village has unique culture that being a typical of the village itself. But, Pengotan Tourism Village isn’t known widely yet. The development which is not optimum and many obstacles make it happen. Based on that problems, this research aims to identify the cultural potentials, of Pengotan Tourism Village as a culture based tourism village in Bangli Subdistrict, Bangli Regency. The method that used in this research especially on analyzing the data is qualitative descriptive analysis to determine the potentials and the obstacles of development. The datas are collected through observation, interviews, literature study, and documentation. The informants are determined using purposive sampling technique. The result of this research is Pengotan Tourism Village has many potentials that can make it as a tourist attraction in Bangli Regency. The potentials are cultural such as handicrafts, tradition, history of Pengotan, architecture, arts and musics, community livelihood, religion, and language.   Keywords : potential culture , Pengotan Tourism Village, Tourist Attraction

scholarly journals STRATEGI KRAMA SUBAK DALAM MENANGGULANGI ALIH FUNGSI LAHAN PERTANIAN AKIBAT PARIWISATA (Studi Kasus Subak Umadesa Desa Lodtunduh, Ubud)

2016 ◽  
Vol 4 (2) ◽  
pp. 134 ◽  
Author(s):  
I Made Jodi Artawan ◽  
I Nyoman Sunarta
Keyword(s):  
Data Collection ◽  
Agricultural Sector ◽  
Swot Analysis ◽  
Sampling Technique ◽  
Agricultural Activities ◽  
Literature Study ◽  
Purposive Sampling ◽  
Analysis Techniques ◽  
Tourism Sector

The research titled "strategy of subak community in reducing land alternation of ricefields due to tourism (Case Study Subak Umadesa Lodtunduh Village, Ubud)", aims to understand subak strategy in reducing land alternation of ricefields due to tourism in Subak Umadesa, Lodtuduh Village, Ubud, Gianyar-Bali. This research uses SWOT analysis techniques, with data collection techniques of observation, in-depht interviews, literature study, and documentation. Moreover the technique of determining informants using purposive sampling technique, which determines the sample with a certain consideration which is deemed enable to provide the data to the maximum results in accordance with the criteria of the research objectives. The result of this research after conducting interviews and observations based on SWOT analysis matrix is creating agro-ecotourism activities. Forms and types of activities of agro-ecotourism that can be implemend in the territory of Subak Umadesa include: trekking, directly agricultural activities such as plowing, planting, harvesting, interaction with local people directly, etc. Hence the agricultural sector is not being marginalized by the development of activities in tourism sector.

scholarly journals Analisis Pengangguran di Kelurahan Gates Nan XX Kecamatan Lubuk Begalung Kota Padang

Jurnal Ecogen ◽  
2018 ◽  
Vol 1 (2) ◽  
pp. 236
Author(s):  
Meza Yulia Astuti ◽  
Yulhendri Yulhendri ◽  
Menik Kurnia Siwi
Keyword(s):  
Data Collection ◽  
Social Status ◽  
Time Allocation ◽  
Sampling Technique ◽  
Working Hours ◽  
Descriptive Study ◽  
Drop Out ◽  
Average Income ◽  
Purposive Sampling ◽  
Qualitative Descriptive

This study aims to analyze unemployment in Kelurahan Gates Nan XX Lubuk Begalung Subdistrict of Padang City which is seen from the aspect of family social status, education, income and time allocation. This research is a qualitative descriptive study. The sampling technique used is purposive sampling. Data collection techniques are observation, interview and documentation. To test the validity of data used Triangulation Technique. The results of this study indicate that unemployed are classified as half-unemployed come from families who have low economy. This can be seen from the work of parents as Fishermen, Merchants, and Daily laborers. Furthermore, many youth drop out and choose to work as fishermen, casual laborers, and fish traders in Gates Nan XX Village with an average income of Rp 50,000 per day and have 3-5 hours working hours per day. Keywords:Unemploymen

scholarly journals KESEJAHTERAAN PETANI PENGGARAP SAWAH PADA PENERAPAN AKAD MUZARA'AH DENGAN PENDEKATAN MAQASHID SYARI'AH DI TULUNGAGUNG

2020 ◽  
Vol 6 (7) ◽  
pp. 1450
Author(s):  
Dias Rizqi Wardani ◽  
Siti Inayatul Faizah
Keyword(s):  
Data Collection ◽  
Direct Observation ◽  
Sampling Technique ◽  
Farm Workers ◽  
Research Approach ◽  
Purposive Sampling ◽  
Qualitative Descriptive ◽  
The Village

Muzara’ah is the contract between farm workers and farm owners in which, cost of cultivations, seeds, and fertilizers are provided by the farm owners, meanwhile the farm workers have responsibility in giving their best efforts on cultivating the farmland. Later then, the harvest will be shared according to the contract that has been agreed. The purpose of this research is to describe farmer’s welfare in the village of Sodo after implementing Muzara’ah Contract with the Maqashid Sharia approach. This research approach is qualitative descriptive and uses case study as its strategy. Informants in this research are administrator from Krido Tani Farmers Association, The farm workers, and the farm owners. These informants determined by using purposive sampling technique. The data collection techniques are carried out through interview and direct observation. According to the research, it was shown that agricultural cooperation with Muzara’ah Contract has a role in improving farm workers’ welfare, viewed from the indicators of Maqasid Sharia.Keywords : Muzara’ah, Welfare, Farmer, Agricultural Cooperation

scholarly journals SWOT Analysis As A Determiner Of Marketing Strategy At b Hotel Bali & Spa Denpasar

2021 ◽  
Vol 4 (1) ◽  
pp. 41-47
Author(s):  
Ni Putu Sri Prajayanti ◽  
◽  
I M Sudana ◽  
I G M Karma ◽  
◽  
...  
Keyword(s):  
Data Collection ◽  
Marketing Strategy ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Data Sources ◽  
Primary Data ◽  
Analysis Technique ◽  
Qualitative Descriptive ◽  
Internal And External Factors

This research aims to determine the marketing strategy that must be taken from the results of the SWOT analysis at the b Hotel Bali & Spa Denpasar. This study uses primary data sources and secondary data sources with data collection methods through interviews, observation and questionnaires. The analysis technique used is a qualitative descriptive analysis technique, namely the SWOT analysis technique which explains, first, the data collection stage at the Bali Hotel & Spa Denpasar regarding the identification of internal and external factors in the form of strengths, weaknesses, opportunities, and threats, the second is the analysis stage, and third namely the stage of decision making to determine the strategy to be taken by the company. The research results from the SWOT analysis show that the company is in quadrant I, where it shows a problem regarding for the strength to see opportunities where the strategy taken is the SO strategy used to be applied in developing strategies that can be suggested at management b Hotel Bali & Spa Denpasar, to can improve the progress of the hotel going forward.

scholarly journals SYMBOLIC MEANING OF BASAHA ISIFU RITUALS: THE TRADITION OF MUNA SOCIETY PRIOR TO NISFU SYA'BAN NIGHT IN MUNA REGENCY

Al-Qalam ◽  
2021 ◽  
Vol 27 (1) ◽  
pp. 183
Author(s):  
Rahmat Sewa Suraya ◽  
Wa Ode Siti Hafsah ◽  
La Niampe ◽  
Heniman Heniman
Keyword(s):  
Data Analysis ◽  
Data Reduction ◽  
Descriptive Analysis ◽  
Health And Safety ◽  
Sampling Technique ◽  
Symbolic Meaning ◽  
Good Practices ◽  
Purposive Sampling ◽  
Symbolic Meanings ◽  
Qualitative Descriptive

<div class="page" title="Page 1"><div class="layoutArea"><div class="column"><p><span>During Nisfu shay'ban night in Muna community, various good practices are performed. These practices aim to achieve the primacy of the Nisfushay'ban night which usually starts after the evening prayer by reciting Yasin for three times and ends it with prayer. To welcome the night of Nisfu shay'ban, Muna community performed a ritual called “the Basaha Isifu”. The purposes of this study are (1) to find out the process of conducting the Basaha Isifu tradition in the community of KosundanoSub-district, (2) to understand the symbolic meanings of Basaha Isifu tradition. The location of this research was in Kosundano Subdistrict of Muna community. The data was collected through observation, interviews and documentation. The informants were selected using purposive sampling technique. The data analysis employed a qualitative descriptive analysis which includes data reduction, display data, and conclusion. The results of this study indicates that the implementation of Basaha Isifu tradition starts from (1) the preparation of all stuff needed for the ritual, (2) the implementation indicated by the prayer recitation, and (3) the closure indicated by the attendants shaking hands and enjoying dishes together. Symbolically, Basaha Isifu carried out by Muna community can be interpreted as a form of gratitude for the blessing of Allah SWT for wealth, longevity, health, and safety of all dangers</span></p></div></div></div>

scholarly journals Penerapan Model Lesson Study Pada Pembelajaran Pendidikan Agama Hindu Di Smp Saraswati 1 Denpasar

2018 ◽  
Vol 2 (2) ◽  
pp. 501
Author(s):  
Putu Ayu Wulan Sri Diantary
Keyword(s):  
Data Collection ◽  
Phase I ◽  
Student Learning ◽  
Lesson Study ◽  
Descriptive Analysis ◽  
Learning Activities ◽  
Stage Ii ◽  
Literature Study ◽  
Learning Stage ◽  
Qualitative Descriptive

<p><em>Learning activities are one of the activities that cannot be separated from education, especially learning Hinduism. In addition to teacher parents have an important role in developing the character of their students. It can be said that the purpose of education will be achieved if learning activities can take place well and maximally. The theory used to analyze the problem is the structural theory of functionalism by Artadi, structural functionalism theory by Nasikum, and structural functional theory by Triguna. Data collection methods are observation, interview, literature study, and documentation study. The collected data were analyzed using qualitative descriptive analysis method with steps of reduction, data presentation, and conclusion drawing. The results showed (1) the implementation of the action in stage II had run better compared to phase I. Some indicators that were lacking in achievement in class I could be improved, (2) weaknesses in the implementation of phase I lesson study the apparent weaknesses were in presenting learning, Model teachers still have very little to do with learning with the experience of everyday students and the use of the environment as a source of learning, stage II the ability of the model teacher to use various ways to generate enthusiasm for student learning (providing motivation). As far as possible students need to be encouraged to be able to organize their own learning and use interpersonal interactions with friends and teachers to develop cognitive / intellectual abilities and social abilities. This indicator gets less attention from the teacher, perhaps because in learning most of the students have shown activeness, (3) Factors that support the application of lesson study on the learning of Hindu Religion in Denpasar Saraswati 1 Middle School, namely 1) students learn actively; 2) innovative students; 3) creative students; 4) students who study effectively; 5) pleasant atmosphere; 6) teachers who teach; 7) the issuance of the Teacher and Lecturer Law; 8) collaborative arrangement of goals, attention to data collection about student learning, and agreements that provide opportunities for productive discussion on difficult issues.</em><strong><em></em></strong></p>

scholarly journals PEMETAAN POTENSI EKOWISATA WILAYAH PESISIR DI KABUPATEN BULELENG

2016 ◽  
Vol 5 (1) ◽  
Author(s):  
I Putu Ananda Citra
Keyword(s):  
Descriptive Analysis ◽  
Sampling Technique ◽  
Coastal Areas ◽  
Western Coast ◽  
Eastern Region ◽  
Purposive Sampling ◽  
Qualitative Descriptive ◽  
Observation Method ◽  
The Village

wilayah pesisir Kabupaten Buleleng dengan tujuan 1) mendeskripsikan potensi ekowisata yang dimiliki DTW wilayah pesisir Kabupaten Buleleng, 2) Menganalisis peranan masyarakat desa adat untuk pengembangan potensi ekowisata di pesisir Kabupaten Buleleng, 3) memetakan sebaran tingkat potensi ekowisata di kawasan pesisir Kabupaten Buleleng. Metode penelitian yang digunakan dalam penelitian ini adalah survai didukung dengan metode observasi. Pengambilan sampel dengan teknik purposive sampling. Analisis data dilakukan dengan teknik analisis deskriptif kualitatif. Hasil penelitian menunjukkan, 1) Potensi ekowisata yang berada di wilayah pesisir Kabupaten Buleleng secara umum dapat dikembangkan sebagai ekowisata. 2) Peranan Desa Adat dalam pengembangan ekowisata pesisir dalam kategori tinggi. DTW yang dikelola oleh desa adat memberikan tanggung jawab langsung untuk mengembangkan potensi yang dimiliki. 3) Sebaran tingkat potensi ekowisata pada kawasan timur masih perlu ditingkatkan, sedangkan wilayah pesisir bagian dan bagian barat memiliki potensi tinggi. Nilai tertinggi pada pesisir bagian barat. Hal ini karena DTW biorock di Desa Pemuteran melibatkan wisatawan untuk turut menjaga lingkungan dan berpartisipasi dalam melestarikan terumbu karang sebagai daya tarik utama. Kata kunci: Pemetaan, Ekowisata, Wilayah Pesisir Abstract This research was conducted in the coastal areas of Buleleng with the purpose of 1) describe the potential of ecotourism owned DTW coastal areas of Buleleng, 2) to analyze the role of indigenous villagers for potential development of ecotourism in the coastal district of Buleleng, 3) to map the distribution of the level of potential eco-tourism in the coastal area district Buleleng. The method used in this study is a survey supported by the observation method. Sampling with purposive sampling technique. Data was analyzed using qualitative descriptive analysis techniques. Results showed that 1) The potential for ecotourism in the coastal areas of Buleleng in general can be developed as an ecotourism. 2) Role of the Village People in coastal ecotourism development in the high category. DTW managed by indigenous villages provide direct responsibility for developing potential. 3) Distribution rate ecotourism potential in the eastern region still needs to be improved, while the coastal areas and western parts have a high potential. The highest value on the western coast. This is because the DTW biorock in the village of Pemuteran involving tourists to participate in maintaining the environment and participate in the preservation of coral reefs as the main attraction. Keywords: Mapping, Ecotourism, Coastal Areas

scholarly journals Marketing Strategy in Increasing Ballroom Sales at New Kuta Hotel

2020 ◽  
Vol 6 (2) ◽  
pp. 27
Author(s):  
Monika Aprilia Wulandari ◽  
Elvira Septevany ◽  
I Gusti Agung Mas Krisna Komala Sari ◽  
I Ketut Suarta
Keyword(s):  
Factor Analysis ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Marketing Strategies ◽  
Matrix Analysis ◽  
Quantitative Descriptive Analysis ◽  
Marketing Department ◽  
Study Results ◽  
Qualitative Descriptive ◽  
Quantitative Descriptive

This research aims to increase ballroom sales at New Kuta Hotel, to find out marketing strategies that should be used by the sales & marketing departments to increase ballroom sales and to find out which strategies are most effective in marketing strategies by sales & marketing department. The analysis techniques used are qualitative descriptive analysis, quantitative descriptive analysis, Internal Factor Analysis Summary Matrix (IFAS), External Factor Analysis Summary Matrix (EFAS), Internal–External Matrix (IE), SWOT Analysis and Quantitative Strategic Planning Matrix (QSPM). Based on the results of IFAS matrix analysis, the main strength is the ballroom sales can help increase hotel revenue, while the main weakness is the incentives imposed by the sales & marketing departments are less appropriate. Based on the EFAS matrix analysis, it was discovered that the main opportunity was the ability of sales & marketing to bring in customers while the main threat faced was the budget considered by the customer. The IE Matrix study results put the company in the Growth Strategic (Cell II) position. SWOT analysis produced eight alternative strategies of marketing strategies from the eight strategies and obtained three marketing strategies that were prioritized and calculated through QSPM Matrix with a total TAS of 181.29.

Sign in / Sign up

Export Citation Format

Share Document