scholarly journals Marketing Analysis of Sales Channels of Organic Products

2021 ◽  
pp. 55-60
Author(s):  
Iryna Chychkalo-Kondratska ◽  
Iryna Novytska
Keyword(s):  
Food System ◽  
Organic Production ◽  
Sales Channels ◽  
Advantages And Disadvantages ◽  
Organization And Management ◽  
Organic Products ◽  
Territorial Organization ◽  
Marketing Analysis ◽  
Food Market ◽  
Effective Organization

There are various sources of sales of organic products, their advantages and disadvantages are considered in the article. The distribution of different sales channels of such products is developed European countries is given. The main attention is paid to the motivational factors of the purchase of organic products at different points of sale and the implementation of specific marketing strategies for the agri-food system in the market of organic products is proposed. It is the development of sales of organic products among producers in the regions and effective organization of exchange and trade, their optimal territorial organization are the most important factors in stabilizing organic production and an important prerequisite for saturation of the food market. The methodological basis of the study is the dialectical method of cognition, modern concepts of organization and management of sales channels of organic products, general scientific techniques and methods, in particular: abstract-logical; historical and economic; statistical and economic; system-structural. The system approach is used in the work, which consists in a complex research of sales channels of organic products.

Is there a promising market ‘in between’ organic and conventional food? Analysis of consumer preferences

2009 ◽  
Vol 24 (3) ◽  
pp. 205-213 ◽  
Author(s):  
Meike Janssen ◽  
Astrid Heid ◽  
Ulrich Hamm
Keyword(s):  
Production Systems ◽  
Animal Feed ◽  
Consumer Preferences ◽  
Food Additives ◽  
Organic Production ◽  
Low Input ◽  
High Preference ◽  
Organic Products ◽  
Food Market ◽  
Certified Organic

AbstractVarious products incorporating single aspects of organic production systems such as lower inputs of pesticides, food additives or concentrated animal feed are found on the food market (referred to as low-input products hereafter). In our study, we analyzed how consumers react to low-input products in a purchase simulation with certified organic, conventional and low-input products. In the purchase simulations, each participant was asked to make three consecutive purchase decisions, one each for milk, yogurt and apples. The results of a cluster analysis revealed one cluster with a high preference for organic products and three clusters that featured considerable shares of low-input purchases. The latter clusters, however, were not characterized by a clear preference for low-input products. Rather, they bought mixed baskets of goods, i.e., low-input products in combination with either organic or conventional products. The low-input products in the categories milk, yogurt and apples did thus not necessarily attract the same groups of people. Interestingly, we found that most consumers who chose low-input products in the simulations usually buy those particular products in conventional quality. We conclude that in our study, we found a heterogeneous group of low-input buyers. For the organic sector, communicating the various aspects of organic production might be a promising strategy for gaining new customers. The low-input products in the purchase simulation only featured one special attribute, whereas organic products incorporate several.

scholarly journals INFORMATION SUPPORT AND DEVELOPMENT OF ORGANIC PRODUCTION

2020 ◽  
Vol 1 (2) ◽  
pp. 1-7
Author(s):  
Iryna Zamula ◽  
Dmytro Liudvenko
Keyword(s):  
Internal Control ◽  
Agricultural Sector ◽  
Negative Impact ◽  
Organic Production ◽  
Production Costs ◽  
Information Support ◽  
Accounting System ◽  
Advantages And Disadvantages ◽  
Organic Products ◽  
Theoretical Generalization

The purpose of the paper is to justify the organizational and methodological provisions and to develop practical proposals for improving the information support of organic production delineating ways to advance the accounting system. To achieve this goal, we were focused on the next tasks: determination of the essence of the state and directions of development of organic production, research of legislative requirements for accounting of organic production and improvement of its accounting information support. Methodology. During the research, the following general and specific scientific methods were used: theoretical generalization, analogy, statistical observation, analysis, synthesis, scientific abstraction, critical analysis of accounting issues. Results. In the paper, the following issues were investigated: the place of Ukraine in the organic products market, the main advantages and disadvantages of organic products, ways to improve the information support for the development of organic products. It is proved that the establishment of organic agricultural production in Ukraine requires the development of its accounting support. According to the emergence of such support, it is possible to expect the development of this segment of the agricultural sector. Practical implications. In this paper, the accounting of organic production is improved considering the necessity of coordination of economic, social, and ecological activities of agricultural enterprises by making documentation of business operations related to organic production, confirming the need for internal control of organic production costs to improve their management efficiency, establishing a work plan of accounts regarding the formation of separate analytical accounts for the process of receipt of biological assets, producing organic products and selling them, as well as creating separate analytical accounts to determine the financial result (based on the proposed analytical calculations, the process of creating production costs and determining revenues can be simplified; if cross-production is carried out at an enterprise, then this technique will help to determine the benefits of organic production over conventional production easily), developing a system of financial and statistical reporting indicators for organic enterprises. Value / originality. The improvement of accounting and internal control system can provide the information with the required level of detail to meet the needs of interested users and to make such management decisions that will help to preserve natural resources and reduce the negative impact of enterprise activity on the environmental situation in Ukraine.

scholarly journals Consumption and youth employment impact on production of Bulgarian organic products

2019 ◽  
Vol 3 (2) ◽  
pp. 49 ◽  
Author(s):  
Georgi Aleksiev ◽  
Dora Doncheva ◽  
Konstantin Stoyanov ◽  
Konstantin Stankov
Keyword(s):  
Organic Food ◽  
Organic Production ◽  
Local Market ◽  
The European Union ◽  
Planning Period ◽  
Organic Products ◽  
Analysis And Synthesis ◽  
Processing Plants ◽  
Food Market ◽  
Market Needs

During the current planning period of the Common Agricultural policy of the European Union, a newly formed Bulgarian organic production sector has rapidly developed. In the span of just three years – from 2014 to 2017 Bulgaria has risen to the top of the EU organic production charts for several products (mainly aromatic oils and honey). This was in part a result of a significant institutional support from CAP and the local government. The production has grown rapidly but the same cannot be said about the local organic food market. Consumers have severe reservations towards organic products, their higher prices and lack of confidence towards their quality and certification.Aim: To analyze the dynamics of production of Bulgarian organic products and the local organic food market in order to assess its sustainability.Design / Research methods: The methods used to solve the tasks are: analysis and synthesis, systematic and structural approach, statistical calculations. This study analyzes data from centralized sources as well as from own research.Conclusions / findings: There is still not enough bio-food processing plants in the country and with the necessary capacity to meet the local market needs. This has led to a clear export orientation of local bio products. Over the last two years, the construction and certification of processing facilities in the sector have begun and they are most often the result of foreign investment. Adding value to Bulgarian bio products is important for their recognition and trust by local consumers as well as those on international markets.Originality / value of the article: The underlined correlation between production and consumption of organic products in Bulgaria has never been fully researched.

scholarly journals Dynamic Development of the Global Organic Food Market and Opportunities for Ukraine

2020 ◽  
Vol 12 (17) ◽  
pp. 6963 ◽  
Author(s):  
Oleg Bazaluk ◽  
Olha Yatsenko ◽  
Oleksandr Zakharchuk ◽  
Anna Ovcharenko ◽  
Olga Khrystenko ◽  
...  
Keyword(s):  
Food System ◽  
Organic Food ◽  
Global Market ◽  
Organic Production ◽  
Ecological Crisis ◽  
Alternative Methods ◽  
Current State ◽  
Typical Food ◽  
Food Market ◽  
Dynamic Growth

Considering the insufficient usage of natural resources, ecological crisis, rising population and limitations of the traditional food system in the 21st century, it is extremely important to search for methods to achieve sustainable development. In this context, the search for alternative methods of farming and the transformation of typical food consumption is relevant; the organic market and its features are of particular interest. Based on the above, this article is dedicated to understanding what the development opportunities for the production and export of Ukrainian organic products within the global market are. To achieve this objective, it became necessary to study the specificities of the dynamic growth of the global organic food market, which includes identifying the dominant factors of its development, peculiarities of its regulation, evaluation of the current state, main trends and prospects. The study provides the characteristics of the top competitors in the global market, consumer segmentation and experience of the implementation of global and national organic sector development and support programs. As a result of the study, it was found that Ukraine has unrealized export potential that can be realized using a combination of practices used abroad (the active use of marketing tools, state support for the organic sector and increasing organic production by uniting producers into clusters and creating cooperatives).

scholarly journals Uwarunkowania zachowań konsumentów na rynku żywności ekologicznej

2019 ◽  
Vol 19(34) (1) ◽  
pp. 79-87
Author(s):  
Piotr Kułyk ◽  
Piotr Dubicki
Keyword(s):  
Food Quality ◽  
Consumer Behaviour ◽  
Statistical Data ◽  
Organic Food ◽  
Organic Production ◽  
Local Market ◽  
Traditional Food ◽  
Factors Affecting ◽  
Organic Products ◽  
Food Market

Understanding the changing needs of consumers is an important element of building a competitive advantage of the company. The aim of the article is to present consumer behavior on the local market of organic products. The article presents issues related to the organic food market. The concept of organic product was defined and characterized, control and certification of organic production as well as factors affecting food quality and demand for organic products were discussed. In addition, a survey was conducted on the local market to show the determinants of consumer behaviour on the organic food market. Based on the surveys carried out and the analysis of statistical data, it can be seen that the modern consumer is aware of what he is buying. The quality and composition of the product are the most important factors that influence the decision they make. Consumers are increasingly giving up the consumption of traditional food in favor of organic products.

scholarly journals Organic agricultural products in Europe and USA

Management ◽  
2017 ◽  
Vol 21 (2) ◽  
pp. 151-164 ◽  
Author(s):  
Violetta Skrodzka
Keyword(s):  
New York ◽  
Western Europe ◽  
Organic Food ◽  
Developed Countries ◽  
Organic Production ◽  
Agricultural Products ◽  
The Us ◽  
Organic Products ◽  
Food Market ◽  
American Consumer

Summary In the most developed countries of Western Europe and North America, the share of organic farming in the food market is between 2% and 6%. The share of organic products on the Polish food market is only 0.33% (Dryjańska E. 2017). The aim of this article is to compare organic agricultural products in the US and EU. The scope of the comparison was covered by the legal regulations for organic production in the mentioned regions and the availability of organic products for customers. In order to highlight differences between the organic product and their traditional counterpart, selected meta-analyzes were conducted by authors in the field of medical and natural sciences. The possibilities of buying organic products are described on the basis of personal experiences of the author as a consumer. The offer of organic products was analyzed on the example of one European country (Poland) and the example of several states of America (Colorado, Virginia, New York). The rules for producing organic food in the US are more rigorous than in the EU. The offer of organic and conventional food targeted to the American consumer is comparable. Although Polish consumers have a positive perception of organic food, its supply is significantly different from the US market. The main differences are in distribution channels, product range, price and visual design of organic products.

scholarly journals 153 The Organic Certification in Western Mexico

HortScience ◽  
1999 ◽  
Vol 34 (3) ◽  
pp. 468C-468
Author(s):  
Arturo García ◽  
Xicotencatl Morentín ◽  
J. Farias-Larios
Keyword(s):  
Sesame Seed ◽  
Organic Production ◽  
Basic Principles ◽  
Organic Certification ◽  
Western Mexico ◽  
Organic Products ◽  
Food Market ◽  
Certified Organic ◽  
The University

Organic production is a manner of food production whereby people relate to nature to produce healthy food in a sustainable way. Access to the organic food market requires a guarantee that the product complies with the standards and principles established by the moral and legal authorities of organic production. In Latin America, Mexico is the greatest exporter of organic products, mainly coffee. Sales are estimated at nearly 500 million dollars, and certified field surface is 15,000 ha. The objective of this work is to show the certification process of organic production carried at Colima state. The University of Colima Organic Production Certifying Committee (CUCEPRO) is an organic production certification agency, a nonprofit organization, operating since 1993. Furthermore, CUCEPRO promotes organic production, a viable alternative and offer important information on the basic principles of organic production, the procedures which producers need to go through to have their product certified organic. CUCEPRO took part in the determination of the Mexican Quality Control Norms NOM-037-FITO-1995. This agency is constituted by Univ. of Colima teachers and researchers with great expertise on the different areas and processes of organic production. Certification takes between one and 2.5 months depending on distance, kinds of analyses, and seal production and issuing. In the last years CUCEPRO has certified more 3000 hectares of products such as coffee, sesame seed, banana, and mango, as well as honey, compost, and biological pesticides. Certification demand steadily increased due to reliability and confidence on CUCEPRO and to increased acceptance of organic products on the other.

PROBLEMS OF AGROECOLOGICAL ASSESSMENT OF LAND PLOTS FOR THEIR SUITABILITY FOR ORGANIC PRODUCTION AND DETOXIFICATION OF SOILS CONTAMINATED WITH PESTICIDES AND HEAVY METALS

2020 ◽  
Author(s):  
N.N. Novikov ◽  
◽  
S.V. Mitrofanov ◽  
N.N. Grachev ◽  
M.M. Varfolomeeva ◽  
...  
Keyword(s):  
Heavy Metals ◽  
Russian Federation ◽  
Digital Technology ◽  
Environmental Safety ◽  
Organic Production ◽  
Federal Law ◽  
Physical Chemical ◽  
Organic Products ◽  
Contamination Of Soils ◽  
The Russian Federation

Based on the analysis of statistical yearbooks "state of contamination of soils and objects of the natural environment of the Russian Federation with pesticides and toxicants of industrial origin", analysis of the incidence of workers and the population from exposure to residual pesticides and heavy metals, the need to assess soil contamination for organic farming purposes in accordance with the requirements of article 9 of the Federal law of 03.08.2018 No. 280-FZ "on organic products and amendments to certain legislative acts of the Russian Federation"is justified. For evaluation, a digital technology is proposed in the management of environmental safety and labor protection in agriculture, developed by scientists of the ITOSH-branch of the FGBNU FNAC VIM. It is proposed to solve the problems of detoxification of soils contaminated with heavy metals and residual pesticides identified during the assessment using the available domestic and foreign experience by various methods: physical, physical-chemical, and biological.

The analysis of the state of the problem of processing agricultural waste and ways to solve it in the context of the formation of the organic products industry

2020 ◽  
pp. 48-59
Author(s):  
A.M. Agapkin
Keyword(s):  
Agricultural Waste ◽  
Organic Production ◽  
The State ◽  
Organic Fertilizers ◽  
Current State ◽  
Organic Products ◽  
Regulatory Economic

The state of the problem of processing agricultural waste as a newly forming industry for the disposal of such waste in conjunction with the development of the emerging industry of organic production and the market of organic fertilizers is considered. The issue is regarded in the interrelation of the regulatory, economic and technological components in their dynamics from the current state to the target (desired).

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