scholarly journals The impact of social media on the development of international relations in Western Balkan countries

2018 ◽  
Vol 55 (4) ◽  
pp. 931-941
Author(s):  
Selim Daku ◽  
Abdulla Azizi

Nowadays, the use of social media has grown worldwide, and this has resulted in increased influence on international relations. Other researches show that this form of communication is increasing, so the research goal is to determine the extent of social media impact on the development of international relations in the Western Balkan Countries. To achieve the results, it was conducted an online survey with experts and representatives of institutions, and through the questionnaire was evaluated the use of social networks, the effects of use, transparency and reliability. The collected data were analyzed carefully, and came to the conclusion that; respondents highly assess the impact of social media on international relations development in Western Balkan countries. The social media have achieved higher effect, also without the influence of international policy leaders, in some areas such as transparency.

2019 ◽  
Vol 30 (4) ◽  
pp. 770-773 ◽  
Author(s):  
Sidney A Schechet ◽  
Hemang K Pandya ◽  
Mitul C Mehta

Background and objective: To describe the impact that social media usage has on a group of retina specialists. Materials and methods: An anonymous online survey was sent to members of the Young Retina Forum who use the social media platform – Telegram. Results: Of a total of 178 members, 100 responded (87 men and 13 women), having an average age of 35 years. Of these, 66 respondents were surgical retina attendings in practice for 3 years. In all, 98 respondents found the Young Retina Forum useful for networking and educationally valuable discussions, and 35 respondents had at least one instance when they had used Young Retina Forum to obtain assistance at that moment in the clinic and/or the operating room. At least 58 respondents said Young Retina Forum changed their practice patterns in the clinic and/or operating room. Conclusion: In this study, 58% of Young Retina Forum respondents said their practice patterns have changed due to their experiences using social media. Professional use of social media by ophthalmologists has the potential to improve education, clinical practice, and patient care.


Author(s):  
Ghadah Althawwad

The influence of social media such as Facebook, LinkedIn, and Twitter plays an increasingly influential role in the daily lives of people. Despite the rise of interest in this topic, the research discussing the ethical concerns of using social media for recruitment purposes remains in exploratory stages. This chapter provides a systematic review of recent research that was published from 2012 to 2018 and focused on ethical issues related to the use of social media for recruitment purposes. The techno-ethical lens, which studies the impact of technology on ethics, was used to explore the social and ethical aspects of how recruiters use social media for recruitment purposes.


2017 ◽  
Vol 2 (2) ◽  
pp. 349
Author(s):  
Nunik Nurhayati ◽  
Rohmad Suryadi

The era of social media today bring significant change to democracy in Indonesia. Social media can to bring the expansion of the public space in cyberspace, citizens can directly deliver aspirations regarding the state policy. However, on the other side, social media vulnerable to abuse because of many the anonymous account, which acts as the buzzer political influence public perceptions and to get political support but is not elegant way. This shows, social media provides a challenge to democracy, including Indonesia as a third largest country that has access to the social media in the world's. Based on it’s the problems, this research aims to identify the impact of the social media on democratic life, and how the challenges of democracy in Indonesia ahead in the social media today.This Research using qualitative methods. Data collection through the study of literature. Then analyzed with a critical discourse analysis. The results of the study showed that the impact of social media in Indonesia has brought problems such as hoax, which is currently a serious concern of the government. Attempts were made through the campaign against hoax and make regulation, Information and Electronic Transactions Law (ITE Law), which aims to regulate the use of social media and to prevent hoaxes. The life of democracy in Indonesia receive significant challenges,but of the repressive laws against users of social media may actually weaken the democratic life in Indonesia.


2014 ◽  
Vol 26 (2) ◽  
pp. 80-96 ◽  
Author(s):  
Gergely Szolnoki ◽  
Dimitri Taits ◽  
Moritz Nagel ◽  
Alessio Fortunato

Purpose – This paper aims to conduct two studies to investigate the use of social media tools by wineries in Germany and assess the impact of Facebook membership on customers by comparing them with customers who were not members. Today, a vast number of books and studies are being published about social media in general, but less is known about their usage and effectiveness in the wine industry. Design/methodology/approach – The first study was conducted among 321 German wineries. It focused on the attitudes and preferences of the winemakers regarding social media, and it analysed the daily use of this new communication tool. The second study took place in August 2012, and it set out to define the value that accrued to a winery from having Facebook fans. This analysis was based on an online survey with customers of the winery as well as on a comparative analysis of the buying patterns of customers who were Facebook fans and those who were not. The analysis compared the turnover from the purchases of both groups over a period of three years. Findings – It was determined that 60 per cent of German wineries did communicate with their customers using social media. Facebook was the most important social media channel, followed by Twitter and YouTube. Of the winemakers interviewed, 40 per cent planned, in the near future, to implement additional activities involving social media. The consumer study proved that Facebook fans had a higher turnover compared to the non-Facebook fans of the winery studied. This finding emphasises the loyalty of Facebook fans. In addition, the study revealed that Facebook fans are open to receiving sales offers from the company which they support. Practical implications – Winery owners should be aware of the effectiveness of this modern communication tool. This is not only because Facebook fans generate a much higher turnover but also because of the possibility that they are interested in additional special offers on Facebook, which could mean an expansion of the available sales channels. Originality/value – To our knowledge, this kind of overview about the Germany wine sector as well as about the value of a Facebook-fan of a winery has not yet been undertaken.


2020 ◽  
Vol 1 (1) ◽  
Author(s):  
Ali Almawashee ◽  
Qaswer Yousif ◽  
Karrar Ali Idan

Abstract Background:  Social media are tools that supports electronic conversation. suggested , social media are “a group of internet-based applications that build on the ideological and technological foundations of Web 2.0, that allow the creation and exchange of User Generated Content. Aim of the study: Is to identify the pattern of usage of social media among a sample of Iraqi medical students including the devices used, the time consumed, and   the purpose of usage. Materials &Methods: The study, which is a retrospective cross-sectional, was conducted among medical students at college of Medicine\Baghdad University at 2019 as an online survey for duration of 3 months Data was entered and analyzed using spss version 24.Informed consent was obtained from the participants and the study was approved by the research committee in the college. Results The mean age of the participants in this study was 20.8 with sd 1.78. Results had shown no significant association between the usefulness of social media for educational values and type of social media, device used, and the time spent on these media. Results had shown that those who use social media more frequently were not significantly worried about the potential of social media abuse. Conclusions A study exploring more objectively the relationship between students’ use of social media with their academic achievements and what sort of social media interventions associated with better learning are probably needed. Such knowledge may be useful to guide medical educators to better utilize social media in their instructional strategies.


2021 ◽  
Vol 115 ◽  
pp. 01003
Author(s):  
Nikoleta Hutmanová ◽  
Peter Dorčák

The paper focuses on how social media usage by children determines their interactions with consumer brands. First it describes how and when young children develop brand awareness and which are the most important predictors of this development. Those findings are then put in connection with the impact of social media. We elaborate on a deeper level how children approach online communications with brands in the social media context. Our assumptions are supported by a research conducted on a group of New Zealand children, both boys and girls in the age group of 11-14 years. This qualitative approach was implemented using in-depth interviews and identifies three key modes of brand interaction behaviour when young consumers use social media. According to these findings we assume that there is a connection between the use of social media and children´s relationship with consumer brands.


2020 ◽  
Vol 21 (2) ◽  
pp. 325-349
Author(s):  
Joana César Machado ◽  
Carla Carvalho Martins ◽  
Frederico Correia Ferreira ◽  
Susana Costa e Silva ◽  
Paulo Alexandre Duarte

PurposeSocial network sites are key marketing tools that allow brands to connect and engage with consumers. However, there is still a lack of evidence of their value for football brands. This research aims to understand the motivations for fans to engage with their favourite football brands on Facebook and Instagram.Design/methodology/approachAn online survey was performed, resulting in 214 valid responses. As the social media strategy followed by the football brand analysed was built around games, the authors divided fans into two groups based on the main method in which the club's games are watched: in stadium versus mediated. Multiple linear regression analysis was used to explore the relationship between motivations and fans' engagement, through content consumption and contribution, on Facebook and Instagram. Analysis was performed first with the whole sample and then by group (stadium attendance vs mediated attendance fans).FindingsThe findings show that social influence, entertainment, searching for information and rewards are the most relevant motivations for consumers to engage with brand-related content on Facebook. Entertainment, rewards and social influence are the main motivations influencing consumer interactions on Instagram. Group moderation was only confirmed in the impact of social influence on Facebook page content consumption.Originality/valueThe results provide valuable insights into the social media marketing activities of sports brands, which will assist brand managers to develop strategies for effectively stimulating engagement with the different groups of fans.


Author(s):  
Sharon F. Dill ◽  
Cynthia Calongne ◽  
Caroline Howard ◽  
Debra Beazley

Companies are increasingly embracing the use of social media in global online communities as an important part of their business strategies. Use of social media enables organizations to extend their reach and engage with customers in a shared community. These provide forums for interacting with customers and collecting information so that companies can better make informed decisions that directly relate to customer needs. However, effective use of social media requires matching both organizational and user requirements with the features of the social media. To support the development of successful social communities, this research uses Hofstede’s dimensions to examine the impact of user’s national culture on social media feature preference in a global international scuba diving online community. Specifically, this paper focuses on the Hofstede’s Individualism and Collectivism (IC) dimension which the study found is a significant determinant of feature preferences.


2018 ◽  
Vol 7 (4.36) ◽  
pp. 484
Author(s):  
Md. Nabil Ahmad Zawawi ◽  
. .

The impact of social media towards many industries mainly business and entertainment is very notable due to the availability of affordable smartphones to the masses. However, in contrast to that, this technology is not utilized extensively to extend the classroom experience for teaching and learning at a university level. While we have tools such as Moodle or other similar Learning Management System (LMS), it does not really provide the sense of presence that the social media tool is providing to its socially active new generation of learners. This paper identifies features in the social media tool (i.e, Facebook) and how it can be used to provide a better after class experience. These features are identified after implementation on different groups of students. The effectiveness is measured based on the students’ grades, their participation level in the class and the lecturer’s performance evaluation at the end of each semester. The paper also suggested proper guidelines for optimizing the use of social media as a tool to assist in teaching and managing classes with large group of students. 


Author(s):  
Iryna Muzyka ◽  
◽  
Barbara Belka ◽  
Yulia Ostrovska ◽  
Oksana Zayachkivska ◽  
...  

Social distancing related to the coronavirus disease (COVID-19) pandemic caused by SARS COV2 is an important precautionary measure, implemented by WHO approximately 1 year ago. At the same time, it is a large-scale stressor that has led to multiple changes in the lifestyle around the world. In this crisis, the well-being and health of medical students who belong to the individuals with a high risk of distress in the population are very important for society. The purpose of this research is to study the impact of COVID-19-related stay-at-home policy, social isolation, online academic learning, and working on the medical students' lifestyle and well-being focusing on their self-perception of telecommunication technologies, social media, as well as on the psychophysiological state, and eating behavior of medical students of Danylo Halytsky Lviv National Medical University (LNMU). Methods. A prospective, cohort study was carried out on 273 medical students of the LNMU via an anonymous online survey using Google Forms. 273 people of different ethnicities answered the original questionnaire, which includes: 1) general questions (age, gender, ethnicity, family, education, work, and economic status); 2) issues related to the use of social media; 3) questions about the impact of social distancing on lifestyle; 4) the scale of stress perception. Results: The cohort for the study consisted of 166 women and 107 men in the following age groups: from 17 to 24 — 92 %, 25–31 — 4 %, 35–44 — 2 %, and over 45 years — 2 %. Ethnic groups included Asian — 47 %, Caucasian — 41 %, African — 7 %, Hispanic — 3 %, and multiracial people — 2 %. Social exclusion during COVID-19 was found to be caused by a change in the use of social media, more time spent on using them by all respondents. Among these, 88 % acknowledge that social media have a great impact and 71 % of responders learn basic information about the pandemic via social media. However, 52 % doubt the reliability of the information. The feeling of anxiety, panic, which characterized the perception of stress caused by information on social media, was reported by 56 % of respondents. Almost all respondents changed their lifestyle, which was characterized by physical inactivity and changed eating behavior. About 60 % of respondents reported overeating in the evening and at night (19:00 — 5:00) and almost half of all respondents reported weight gain in the last year. All respondents know about the benefits of physical activity to overcome signs of psycho-emotional stress, but only about 10 % of respondents exercise regularly. There were no differences in the responses from students belonging to the Caucasian group or other ethnicities. Conclusions. The lifestyle of student youth, their eating behavior, and psycho-emotional state are being modified during COVID-19. Social media is an important informative factor in the context of social exclusion and the fight against chronic stress


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