scholarly journals SELECTION OF TARGET SEGMENTS FOR PROVISION OF SERVICES IN MEMORY DEVELOPMENT, CONCENTRATION OF ATTENTION AND THINKING OF A PERSON

2021 ◽  
Vol 1 (54) ◽  
Author(s):  
Zhanna V. Piskova ◽  
Keyword(s):  
Business Models ◽  
Developmental Psychology ◽  
Life Support ◽  
Human Life ◽  
Target Audience ◽  
Point Of View ◽  
Generation Z ◽  
Product Service ◽  
Provision Of Services ◽  
The Individual

In the article the target segments for the provision of services for the development of memory, concentration and thinking of a person are analyzed. For the analysis and modeling of the target audience, such segmentation features are taken: age, occupation, education, attitude towards a product (service) (age psychology), and belonging to a generation (generation theory). It has been established that during the transition from the industrial era to the information era or the digital age, the digitalization of all social processes of human life support is extremely necessary. And this is the reality that already exists. Processing information 24/7 in such conditions has a significant impact on a human brain, which does not evolve as fast as the world. And for a person capable of intellectual work, thinking, expressing feelings, there is a need to protect their natural abilities. Investing in development of memory, concentration and thinking will lead to success tomorrow and in the future. It has been proven that in the era of digitalization, humanity should constantly carry out neurotraining of its own capabilities and abilities to develop memory, concentration, etc. To satisfy these services, a new profession of brain trainer has appeared on the labor market, which teaches the brain to work with information, develops memory, concentration and so on. Various target audiences have been analyzed from the point of view of developmental psychology and the theory of generations. We propose to divide the target audiences into primary (those who will receive services) and secondary (those who will pay for the services provided). The assumption that for Generation Z, as the primary target audience, it will be interesting to pass all kinds of exams that they will have to take during this period of their life, the opportunity to prepare for them in a short time is expressed. During analyzing generations X and Y, as a secondary target audience, it was found that this target audience may be interested in the issue of enhancing their own abilities, revealing the potential of the individual, “singling out” among others. To build a business model for the provision of services for the development of memory, concentration and thinking of a person, a target audience format was proposed, which was developed using the “5W method”. The works of Western and Ukrainian scientists, which contain a modern view on the problem of the intellectual potential of students and the psychology of perception and processing of information, the theory of generations and an attempt to interconnect the theory of generations with consulting the staff of the organization are used in the article. We see prospects for further research in the detailed development of programs for the provision of services for the development of memory, concentration and thinking of a person and, on this basis, building business models within the framework of the Ukrainian sociocultural space.

scholarly journals Trends in the Fashion Industry. The Perception of Sustainability and Circular Economy: A Gender/Generation Quantitative Approach

2020 ◽  
Vol 12 (7) ◽  
pp. 2809 ◽  
Author(s):  
Patrizia Gazzola ◽  
Enrica Pavione ◽  
Roberta Pezzetti ◽  
Daniele Grechi
Keyword(s):  
Circular Economy ◽  
Business Models ◽  
Point Of View ◽  
Fashion Industry ◽  
Demand And Supply ◽  
Generation Z ◽  
Emerging Trends ◽  
Sustainable Fashion ◽  
Survey Results

The significant changes which have occurred in the competitive scenario in which fashion companies operate, combined with deep transformation in the lifestyles of final consumers, translate into the need to redefine the business models. Starting from a general overview of the emerging trends today affecting the fashion industry, the paper will devote particular attention to the analysis of the most important phenomena that are influencing this market and the drivers for long-lasting competitiveness: sustainability and attention to the so-called circular economy. According to the literature, from the consumer behavior’s point of view, the younger generations are paying growing attention to these issues. In light of these considerations, this paper aimed to analyze how sustainability and circular economy principles are influencing the perception of the fashion world among the new generations of consumers. After mapping the emerging trends in the fashion industry and analyzing the role of sustainability from both the demand and supply side, this paper presents the results of a survey conducted through an anonymous questionnaire made in collaboration with Insubria University. The results of the survey describe the students’ behaviour as regards fashion’s emerging trends, with particular attention to sustainability issues and the application of circular economy principles. The survey results were analyzed from both a descriptive and quantitative point of view with the aim to check the different perceptions as regards sustainable fashion and circular economy in fashion, focusing mainly on the so-called Generation Z. The results of the analysis proved to be consistent with the theoretical framework and confirm the relevance of sustainability issues in the fashion industry today in driving the demand of Generation Z, by considering a gender perspective. Moreover, the circular economy is descriptively analyzed with the aim to understand the relevance of the different facets for the entire sample of respondents.

scholarly journals Brain-based Criteria of Human Death. Study of the Issue

2020 ◽  
pp. 121-131
Author(s):  
Jacek Norkowski
Keyword(s):  
Brain Death ◽  
Catholic Church ◽  
Brain Activity ◽  
Human Life ◽  
Significant Degree ◽  
Point Of View ◽  
Moral Problem ◽  
The Individual ◽  
Human Death ◽  
The Catholic Church

In this article I first tried to demonstrate that the theory of so-called braindeath is unsustainable from a scientific point of view. +e data that the medicalprofession provides on this subject clearly contradicts such a theory. It is impossibleto prove, on the basis of the knowledge available to this science thatpeople who are in a state of cerebral death are really dead. +e only thing thatthe doctor can say, without exceeding the limits of the discipline he represents,is that these people have a significant degree of brain damage. +is does notmean, however, that the brain is so damaged that is has ceased to perform all its functions. On the contrary, these patients usually show many symptomsof brain activity. Recognition of these sick people as dead, therefore, contradictsthe principles of the medical art.+e acceptance of the theory of so-called brain death has also given riseto many problems from the legal point of view. Recognition as a living or deceasedperson depends on the criteria for brain death, which vary from countryto country. +e law has therefore become arbitrary in such an important areaas human life and death.+e adoption of the theory of brain death on the basis of such un-robustscientific criteria has undoubtedly become possible only through the acceptanceof certain philosophical assumptions that reduce the human to his or herconsciousness. A permanent loss of consciousness was de facto considered to beevidence of human death. +is position contradicts the achievements of Christianthought in the field of philosophical anthropology, which emphasises theunity of the individual and the importance of his or her bodily aspect. Whatis even more important, however, is the fact that modern man tends to thinkin terms of moral utilitarianism. Many people believe that it is possible to sacrificethe life of a person who is seriously ill and who has no hope of improvement(in this case, a person with cerebral death syndrome) for the benefit of otherpatients. +is attitude explains the passivity of many circles and the failureto discuss such an important issue as the rightness or wrongness of the theoryof so-called brain death. It is not without significance that there is a specifictransplant lobby in individual countries, which puts moral pressure on entiresocieties to accept the removal of organs for transplantation from people whoare in a state of so-called brain death, and suppresses the discussion of moralproblems associated with it.It is necessary for the Catholic Church to develop a clear position on thismatter. +is has not yet happened. +ere is even a surprising lack of consensusamong various the authorities. However, some of the hierarchy of the CatholicChurch have already spoken on this matter. +ese include Cardinal Meissner,Archbishop of Cologne, who clearly rejected the theory of brain death as incompatiblewith the principles of the Church’s teaching8'. Pope John Paul IIalso wrote in the encyclical Evangelium Vitae: “Nor can we remain silent aboutthe existence of other, better camouflaged but no less dangerous forms of euthanasia.We would be dealing with them, for example, if, in order to obtain moreorgans for transplantation, we proceeded to collect these organs from donorsbefore they were declared dead according to objective and adequate criteria.”Although these words do not mention the concept of brain death, theyrefer to it indirectly. +is paper was written in order to draw attention to justsuch a moral problem hidden in the concept of so-called brain death.In conclusion, I would like to give the floor to one of the participantsin the discussion on brain death, Dr Tomoko Abe. She wrote: “It is true thatthe latest developments in science and technology have brought many benefits.At the same time, however, they have brought unprecedented confusion in philosophyand culture to our societies. Due to the destructive tendencies of thepresent day, it is becoming increasingly important to establish social standardsto protect the most vulnerable members of society, such as young children andunconscious patients who cannot defend themselves. We therefore concludethat the current diagnostic criteria for brain death should be abolished andthat a worldwide ban on transplants from people with cerebral death syndromeshould be introduced.”88Dr. Abe is not alone in a desire to overthrow the theory of so-called braindeath and to consider its criteria as non-scientific. +e same is demanded bymany other authors. +e voice of the Catholic Church in this matter is undoubtedlyone of the most important. As the greatest authority in the world in mattersof morality and human rights, it cannot fail to explain the issue of so-calledbrain death in its teaching.

scholarly journals METHODOLOGICAL ORGANIZATION OF PSYCHOLOGY AS A SPHERE OF THINKING ACTIVITY

2021 ◽  
pp. 9-45
Author(s):  
A. Furman ◽  
O. Furman
Keyword(s):  
Social Life ◽  
Human Life ◽  
Cultural Development ◽  
Point Of View ◽  
Theoretical Research ◽  
Alternative View ◽  
Research Strategies ◽  
Four Dimensions ◽  
Psychological Knowledge ◽  
The Individual

The methodological research is devoted to the substantiation of an alternative view on psychology as a universum of human life activity and thus as on a special worldview and on the ability to see everything in focus of human. This alternativity is based on the well-known idea of G. P. Shchedrovytsky, expressed in 1980, to consider psychology not as a science that has its own subject and method, but as “the whole world, perceived from a certain point of view.” It is argued that such a broad understanding of psychology as a sphere of thinking-activity, firstly, does not deny the scientific (object-subject) method to its multidisciplinary development, although it indicates its reduction filters and explanatory limitations, and secondly, reveals a universal way to expand the competent horizon of the influence of psychology on personal and social life and cultural development of citizens and all mankind. The author’s cyclic-deed approach became a complex tool for solving the last supertask, which made it possible to substantially detalize the canonical organizational scheme of V. A. Romenets’ deed deployment in the form of four thematic research strategies of personal thinking-activity. In particular, at the stage of the situation the field of psychology is covered as the interpenetration of different rational humanistic knowledge and psychological work of any content and direction, original worldview and anthropocentric thinking-activity and as a result of the ubiquitous form of constructing social environment and way of human’s life realization, which is explained by such innovative epistemic products as the scheme of thinking-activity, a six-level model of professional methodologization, a paradigmatic-research map, etc. At the stage of motivation, this area should get rid of the existing spontaneity and get a clear methodological organization that would harmonize psychological researches, design and methodical developments, techniques and practices into a single covital organism of development of all psycho-spiritually oriented thinking-activity, which, in turn, would stimulate socio-cultural approval of such basic components of spherical psychologization as work, thought communication, reflective activity, thinking, thinking-activity. The stage of action is a responsible for everyone and for all period of consolidation in the individual and mass consciousness of psychology understanding as an already formed and developed sphere of thinking-activity, which overcomes the narrow framework of purely natural-scientific consideration of psycho-spiritual reality and is primarily interested in the intentions, goals and values of psychological work fulfillment in four dimensions (development of psychological knowledge, pure thinking, thinking-activity, and use of psychological toolkit) and in five basic types (theoretical, research-design, applied, empirical, psychocultural). The content of the post-action stage should be a continuous and almost total reflection of individual, collective and social thinking-activity creation of a multifaceted world of psychological practice and thus gaining new knowledge and competencies and enriching the experience of psychological work of all who belong to this field. Finally, mainly for the sake of applied visualization of the advocated ideas, concepts and methodologems, a detailed characteristic of the situational, motivational, active and post-action components of the educational content of the newly created author’s program in the discipline “Psychology as a sphere of thinking-activity” was carried out, which has been successfully implemented for several years in the preparation of doctors of philosophy in psychology.

scholarly journals Structural Failures Risk Analysis as a Tool Supporting Corporate Responsibility

2021 ◽  
Vol 14 (4) ◽  
pp. 187
Author(s):  
Agnieszka Czajkowska ◽  
Manuela Ingaldi
Keyword(s):  
Corporate Responsibility ◽  
Human Error ◽  
Process Management ◽  
Human Life ◽  
Point Of View ◽  
Structural Elements ◽  
Random Events ◽  
Structural Failures ◽  
The Individual ◽  
Building Operation

The problem of the structural failures is inextricably linked with the construction industry. A structural failure can be defined as the unintentional, violent destruction of a building object or its part, as well as structural elements of scaffolding, forming elements, sheet piling and excavation linings. Structural failures always entail financial and environmental losses that cause a big problem for companies. The analysis of the structural failures allows to indicate the causes that led to them, but also to introduce actions to help avoid them or decrease their appearance in the future. From the point of view of sustainability risk, human life, corporate responsibility, but also possible financial penalties, it is a very important element of the business process management in an enterprise. In the paper the structural failures occurring in Poland in 2015–2019 were analyzed based on data from the General Office of Building Control (GUNB). They are divided into two categories: caused by random factors and resulting from human error. Failures caused by human error were divided into those related to construction, used material and building operation (exploitation). The structural failures occurring during construction works, e.g., construction, renovation, demolition works, as well as in existing facilities, e.g., during the use of the facility but also in facilities excluded from use, were analyzed. Then, the individual causes of the structural failures were analyzed in terms of repeatability in each category. The risk priority number was calculated for the causes in the group “random events” and nine causes related to “human error”. Actions aimed at reducing the risk of future failures were proposed. The results of the analysis provide conclusions that constitute input data for the improvement of both the processes themselves and the procedures for design, construction and exploitation, or methods and frequency of inspections.

V.S. Solovyov on the dynamics of religious consciousness

2019 ◽  
pp. 71-82
Author(s):  
A.G. Krasnova
Keyword(s):  
Human Life ◽  
Religious Faith ◽  
Point Of View ◽  
Divine Revelation ◽  
Creative Activity ◽  
Human Spirit ◽  
Religious Consciousness ◽  
Basic Concepts ◽  
The Individual ◽  
Individual Human

This article deals with the concept of the dynamics of religious consciousness in the philosophy of V. S. Solovyov, where one of the main characteristics of religious consciousness is the process of its gradual formation. It analyzes the basic concepts which help to understand Solovyov’s idea of the dynamics of religious consciousness : consciousness, self-consciousness, spirit, personality, reason. The article presents Solovyov’s views on the dynamic aspect of religious consciousness as a God-human process in which the content of religious consciousness is the divine revelation. This aspect is considered in the article both from the point of view of the historical process of development of religious consciousness, and at the level of individual religious consciousness. The understanding of human freedom and human immortality as two basic truths of human nature from the point of view of both universality and unity of the human spirit is proposed. The author substantiates the idea that in the individual human life the process of disclosing of the divine revelation is sense-forming, in the sense that it constitutes the essence of man’s spiritual being, but this process is impossible without free human volition. It is concluded that this process involves all the spiritual forces of the individual (volition, reason and feelings), as well as religious faith, the creative activity of the individual, and the human spirit being understood by Vl. Solovyov as an integral intelligent being. It is proposed to consider the three temptations of mankind, set out in Vl. Solovyov’s "Lectures on Godmanhood" on the historical path of Western Christianity, at the level of individual religious consciousness in the context of modernity. It is revealed that it is the religious consciousness of the individual, where the "meeting place" of God and the individual human spirit happens.

PRISON AS A DEVELOPMENT SPACE (ON THE EXAMPLE OF THE GERMAN PENAL SYSTEM)

2020 ◽  
pp. 119-124
Author(s):  
Ольга Борисовна Шредер
Keyword(s):  
Life Events ◽  
Personal Development ◽  
Developmental Psychology ◽  
Point Of View ◽  
Therapeutic Interventions ◽  
Penal System ◽  
Critical Life Events ◽  
Increased Risk ◽  
The Individual ◽  
Psychological View

В статье освещается опыт пенитенциарной системы Германии. Ее усилия по ресоциализации заключенных интерпретируются как миссия по вмешательству в развитие личности. Отмечается необходимость способствовать расширению традиционных средств воздействия на личность заключенного, в первую очередь в свете образовательных и терапевтических вмешательств. Предполагается, что изменение личности происходит при переходе на каждый из этапов жизни в связи с озабоченностью человека проблемами, возникающими в ходе его биографии в этот период. В связи с этим в первую очередь рассматриваются типичные задачи, с которыми сталкивается человек на протяжении всей его жизни, с учетом всех особенностей преступной личности, так называемые нормативные задачи развития. Кроме того, изучаются чрезвычайные, «критические» жизненные события, способные оказывать кардинальные изменения на личность. При этом отмечается, что специфический клиент в контексте тюремного заключения уже несет в себе повышенный риск таких критических жизненных событий. Проблемы изменения личности заключенного анализируются с точки зрения перспектив развития, в особенности в свете самостоятельно устанавливаемых ими жизненных целей. Таким образом, тюремная система как пространство, в котором должны происходить процессы изменений в личности заключенного, подвергается анализу, основанному на психологии развития. Предполагается, что психологический взгляд на пенитенциарную систему на практике может способствовать расширению возможностей успешной интервенции. Отмечается, что ресоциализированная личность заключенного должна явиться не столько результатом внешнего запроса общества, сколько его собственных личных устремлений и целей. The article highlights the experience of the German penal system. Its efforts to re-socialize prisoners are interpreted as a mission to interfere with personal development. There is a need to promote the expansion of traditional means of influencing the prisoner's personality, primarily in the light of educational and therapeutic interventions. It is assumed that a change in personality occurs during the transition to each of the stages of life in connection with the concern of a person with problems that arise in the course of his biography during this period. In this regard, first of all, we consider the typical tasks that a person faces throughout his life, taking into account all the features of a criminal personality, the so-called normative development tasks. In addition, we study extreme, "critical" life events that can have a dramatic change on the individual. It is noted that a specific client in the context of incarceration already carries an increased risk of such critical life events. The problems of changing the prisoner's personality are analyzed from the point of view of development prospects, especially in the light of their own life goals. Thus, the prison system as a space in which the processes of changes in the prisoner's personality should take place is analyzed based on developmental psychology. It is assumed that a psychological view of the penal system in practice can help to expand the possibilities of successful intervention. It is noted that the resocialized personality of a prisoner should be not so much the result of an external request from society, but rather his own personal aspirations and goals.

scholarly journals Ansatzpunkte für den Strukturwandel in der Schweizer Forstwirtschaft | Starting points for structural change in Swiss forestry

2006 ◽  
Vol 157 (3-4) ◽  
pp. 73-81 ◽  
Author(s):  
Torsten Pudack
Keyword(s):  
Structural Change ◽  
Business Models ◽  
Industry Structure ◽  
Point Of View ◽  
Forest Owner ◽  
New Organizational Forms ◽  
New Business ◽  
The Individual ◽  
Traditional Industry ◽  
New Business Models

Swiss forestry is under transition. Members of the industry are searching for new business models, new organizational forms and new ways to co-operate with one another. From the economists point of view this search gives evidence to changes in the traditional industry structure. The paper presents an economic analysis of these changes and identifies starting points for re-shaping the industry. It becomes obvious that assigning harvesting decisions to the individual forest owner entails high transaction costs in the market for automated harvesting services. We suggest options to re-assign the harvesting decision and line out their consequences.

scholarly journals Den bogstavelig død. Det neobarokke vanitasmotiv i Durs Grünbeins "I provinsen" (1999)

2011 ◽  
Vol 39 (111) ◽  
pp. 83-95
Author(s):  
Elisabeth Skou Pedersen
Keyword(s):  
Human Life ◽  
Point Of View ◽  
Material Things ◽  
Andreas Gryphius ◽  
The Individual

THE LITERAL DEATH. THE NEO-BAROQUE VANITAS MOTIF IN “IN THE PROVINCE”This paper investigates the use of Baroque imagery in the cycle of vanity poems “In the Province” (OIn der Provinz”) (1999) by the German poet Durs Grünbein (1962-). GrünbeinOs poetics revolves around a notion of human life as essentially material and physical. In his treatment of death, this point of view connects him with Baroque vanity poetry following the tradition of Andreas Gryphius (1616-1664). On the basis of a concept of a transhistorical Baroque discourse, I discern a negotiation of Baroque tropes in the poems, focusing on the use of antithetical, analogical, and allegorical figures, as well as an objectifying gaze similar to that of the Baroque vanitas painting. Shifting the metaphysical framework of the historical Baroque to a predominantly physical one, Grünbein reinstates the value of the individual in its bodily existence, thereby reinterpreting the meaning of the OvanityO of material things. Comparing this formal remodelling to the postmodernist and modernist Neo-Baroque concepts, I argue that a reading of Grünbein’s vanitas can be used in a new conceptualization of the Neo-Baroque, which I term ‘dialogical’.

PHILOSOPHICAL CONCEPT OF HEALTH

2020 ◽  
Vol 22 (11) ◽  
pp. 16-19
Author(s):  
Obukhova K.A. ◽  
Ponomareva L.I. ◽  
Gan N.Yu.
Keyword(s):  
Human Health ◽  
Spiritual Development ◽  
Human Life ◽  
Personality Development ◽  
Point Of View ◽  
Philosophical Concept ◽  
Concept Of Health ◽  
Wide Range ◽  
The Individual ◽  
Fundamental Values

The article is devoted to a topic that has not been sufficiently studied in domestic and foreign literature - a philosophical understanding of the phenomenon of health in the historical and modern contexts of the development of knowledge. This understanding takes into account the diversity of forms of physical, mental and social conditions of a person. Also, in this work, a comparative analysis of the justification of health in various evolutionary-historical, cultural and philosophical interpretations is carried out. In the article, the authors have shown the promise of using "the floors of our health" (according to Yu.A. Andreev) for a philosophical presentation of modern concepts of human health. The aim of the research is a philosophical presentation of modern concepts of health. Preservation and maintenance of health is one of the fundamental values of human life. Despite this, a number of issues remain unresolved that are essential for the study of problems related to human health. Therefore, the article presents an attempt to outline and analyze a wide range of different views and ideas about the health problem. The increasing importance of philosophy of health in solving practical problems of physical and spiritual development of a person in the era of industrialism is shown. In addition, the authors highlight the importance and relevance of the problem of a person's awareness, their needs, their attitude to health at any stage of personality development. The authors revealed the connection between the deterioration of health and the occurrence of diseases with the development of mankind, the predominance of the physical over the spiritual, the material over the moral, the progress of the technogenic world. Although from a spiritual point of view, diseases, under certain conditions, can become a source of positive spiritual experience, which is of great importance for the individual.

scholarly journals Movement strategies ASJ the basis for creating transcendence in the composition of The Tree of Life by Ivana Stefanović

New Sound ◽  
2018 ◽  
pp. 71-86
Author(s):  
Srđan Teparić
Keyword(s):  
Human Life ◽  
Tree Of Life ◽  
Point Of View ◽  
Direct Union ◽  
Analytical Point ◽  
Complex Picture ◽  
Life Itself ◽  
Musical Gesture ◽  
The Individual ◽  
In The Beginning

The composition The Tree of Life by Ivana Stefanović, for string orchestra, was written in 1997. It is composed of several entities of similar meaning, which derive from one motif. This fact alone suggests that this composition is essentially a powerful allegory that achieves a complex picture of the birth of human life and its development. The compositional techniques of decorating, superimposing and improvisation are powerful metaphors that indicate the flowering of living wood. From the analytical point of view, the composition by Ivana Stefanović is interesting to observe for it avoids postmodernist procedures. On the contrary, it is like reinterpreting the modernist idea of construction, but tying itself to the transcendent metaphor of life. The aforementioned procedures, which render their perpetual branching to be perceived as a single entity, lead to a complete musical gesture that begins, matures, and ends in transcendence. The common mode of all the procedures used in this piece is the movement that arises from one constant, a pulsation. Musical gestures related to several strategies will be examined in an analytical way. The first is decorating, which is directly related to similar strategies: growing, blooming and improvisation. The binding together of such situations leads to the creation of a unique musical gesture that points to life itself. Such symbolic unity, from the beginning to the end, has been realized in a transcendent mode. In this capacity, the composition The Tree of Life by Ivana Stefanović stands aside from most of the usual stylistic procedures of the time in which it was created. The combination of the strategies used points to a ludic game of linking the pulsation, that is, movements, which stand in direct union with the inexpressible sphere of symbolic, that is, unstoppable eternal currents. The work deals with the analysis of strategies by which motor musical movements, as symbols, at the signifying level, are placed as gestures of expressing the transcendent. Moving lines and their collisions, places for creating prolongation, spreading and shrinking of the texture with the change of its layers, development of motifs with the pronounced application of the variation procedure, all these procedures will be treated as methods of building a unique tree of life. The composer began her narrative network with the basic motif cell, with the first statement, "in the beginning it was [...]". Based on the identification and method of combining the compositional strategies of the movement, it will be possible to prove the thesis of a transcendental musical gesture, formed as a result of the complex interrelations between the individual meaningful units.

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