scholarly journals FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK GREEN WORLD GLOBAL DI BANDA ACEH

2018 ◽  
Vol 2 (2) ◽  
Author(s):  
Saiful Amri
Keyword(s):  
Psychological Factors ◽  
Sampling Technique ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Personal Factors ◽  
Purchasing Decisions ◽  
Simultaneous Test ◽  
Personal Variables ◽  
Banda Aceh ◽  
Green World

This study aims to determine whether cultural factors, social, personal and psychological factors have a simultaneous and significant effect on the purchasing decisions of Green World Global products in Banda Aceh. The sample in this study amounted to 60 respondents. The sampling technique in this study is the accidental sampling technique. Research this done during one month. Analysis of the data used in this study by using validity test, reliability test, coefficient of determination analysis, simultaneous test, formal test, from the results of test conducted found that all cultural, social, personal and psychological factors have no significants effect on product purchase decision making Green World Global, but from the four factors, personal factors have a significants effect on purchasing decisions with the results of the coefficient t count 1,729> t table 1,671 or it can be said the personal variables influence the purchasing decisions of Green World Global products.

scholarly journals ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN KONSUMEN DALAM PEMBELIAN BARANG ELEKTRONIK SECARA KREDIT PADA PT COLUMBUS MEGAH SENTRA SARANA CABANG BERAU

2020 ◽  
Vol 5 (2) ◽  
pp. 45-51
Author(s):  
Warti Ratnasari
Keyword(s):  
Significant Influence ◽  
Social Factors ◽  
Psychological Factors ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Cultural Factors ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Personal Factors ◽  
Consumer Decisions

This study aims to analyze the factors that influence consumer decisions to purchase electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. The data collection method used a questionnaire distributed to consumers of PT Columbus Megah Sentra Sarana, Berau Branch, as many as 92 people who were selected using probability sampling method with simple random sampling technique. The analytical tools used are: validity test, reliability test, multiple linear regression analysis, coefficient of determination, t test and F test.The results of this study indicate that the factors that have a significant influence are cultural factors, social factors and personal factors. Meanwhile, psychological factors have no significant effect on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. So that the hypothesis of point 1 can be partially accepted and partially rejected.The results of the F test show that cultural factors, social factors, personal factors and psychological factors simultaneously have a significant influence on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch, so the hypothesis point 2 can be accepted

scholarly journals Pengaruh Promosi dan Harga Terhadap Keputusan Pada Pembelian PT. Shopee International Indonesia Di Kota Manado

2019 ◽  
Vol 9 (3) ◽  
pp. 35
Author(s):  
Sharen G. Tulangow ◽  
Tinneke M. Tumbel ◽  
Olivia F. C. Walangitan
Keyword(s):  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Purchasing Decisions ◽  
Physical Evidence ◽  
Simultaneous Test ◽  
Normality Test ◽  
Analysis Technique ◽  
The City

This study aims to determine the effect of promotion and price on purchasing decisions at PT. Shopee International Indonesia in the city of Manado, where Shopee consumers in the city of Manado also often shop through this application by looking at the promotions that PT. Shopee International Indonesia often holds and the prices offered so that in purchasing decisions there are several factors that influence in it, and this research the writer takes the promotion and price factors. In this research quantitative associative research is used with data collection techniques by observation and questionnaire. The analysis technique used is the validity test, reliability test, normality test, multiple linear regression analysis, coefficient of determination analysis. In testing the hypothesis using partial test and simultaneous test. Based on the results obtained from this study, it shows that the influence of promotion is 52.9% and the influence of price is 40.3%. and the effect of promotion and price simultaneously that is equal to 56.6% while the remaining 43.4% is explained by other variables not included in this study that include products, places, people, processes, advertising, physical evidence.

scholarly journals THE EFFECT OF BRAND TRUST AND UNIVERSITY REPUTATION ON STUDENT'S DECISION TO CHOOSE MANAGEMENT STUDY PROGRAM IN THE FACULTY OF ECONOMICS AND BUSINESS UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

2021 ◽  
Vol 1 (2) ◽  
pp. 125-134
Author(s):  
Nel Arianty
Keyword(s):  
Sampling Technique ◽  
Coefficient Of Determination ◽  
Brand Trust ◽  
Purchasing Decisions ◽  
Study Program ◽  
Management Study ◽  
Simultaneous Test ◽  
University Reputation ◽  
Analysis Technique ◽  
Questionnaire Method

This study aims to determine the effect of brand trust and university reputation on purchasing decisions, namely student decisions in choosing the Management Study Program at the UMSU Faculty of Economics and Business. The approach taken in this research is to use an associative approach, namely research that seeks to examine how a variable has a relationship or relationship with other variables. Sampling was carried out by non-probability sampling technique, and by incidental sampling approach. The population in this study were all students of the 2018/2019 UMSU Management Study Program, and the sample used in this study amounted to 126 respondents using the slovin technique. Data were collected by questionnaire method. The data analysis technique used multiple linear regression, classical assumption test, t test, F test and coefficient of determination. The results showed that the brand trust variable had a significant effect on purchasing decisions, and the university reputation variable had a significant effect on purchasing decisions. Based on the simultaneous test, the variable brand trust and university reputation have a significant effect on purchasing decisions.

scholarly journals The Influence of Procrastination and Low Time Management on Student Self Efficacy (at MA Soebono Mantofani)

2018 ◽  
Vol 2 (1) ◽  
pp. 85
Author(s):  
Kharisma Danang Yuangga ◽  
Denok Sunarsi
Keyword(s):  
Hypothesis Testing ◽  
Significant Influence ◽  
Time Management ◽  
Self Efficacy ◽  
Sampling Technique ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Analysis Tool ◽  
Simultaneous Test ◽  
Negative Effect

Procrastination is the behavior that can not take advantage of time or procrastinate doing something. The purpose of this study was to determine the effect of procrastinating habits and low time management on student self efficacy in MA Soebono Mantofani. The method used is descriptive method with an associative approach. The sampling technique used was proportional random sampling using a sample of 61 respondents. The analysis tool uses validity test, reliability test, classic assumption test, regression analysis, correlation coefficient analysis, coefficient of determination analysis and hypothesis testing. The results of this study are the delaying habits have a negative effect on student self-efficacy of 41.0%. Hypothesis testing is obtained tcount <ttable or (-6,406 <2,001), so that H0 is accepted and H1 is rejected, meaning that there is no positive and significant influence between procrastination on student self-efficacy in MA Soebono Mantofani. The low time management has a negative effect on student self-efficacy by 39.9%. Hypothesis testing is obtained tcount <ttable or (-6.262 <2.001) so that H0 is accepted and H2 is rejected, meaning that there is no positive and significant influence between low management time on student slf Efficacy on. Simultaneous test of procrastinating habit and low time management affect the student self efficacy with a contribution of 41.7%, while the remaining 58.3% is influenced by other factors. Hypothesis testing obtained the value of Fcount> Ftable or (20.767> 2.760), thus Ho is rejected and H3 is accepted. This means that there is a simultaneous influence between procrastinating habits and low time management on student self efficacy in MA Soebono Mantofani.

scholarly journals FAKTOR - FAKTOR YANG MEMENGARUHI KEPUTUSAN MASYARAKAT MENJADI ANGGOTA KOPERASI SYARIAH 212 (Studi Kasus di Banda Aceh dan Aceh Besar)

2019 ◽  
Vol 5 (2) ◽  
pp. 163-182
Author(s):  
Jalaluddin Jalaluddin ◽  
Reza Audia
Keyword(s):  
Random Sampling ◽  
Quantitative Methods ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Probability Sampling ◽  
Simultaneous Test ◽  
Promotion Activity ◽  
Regression Test

This study aims to partially and simultaneously analyze the influence of factors of promotion activities and religiosity factors on the community's decision to become a member of Sharia Cooperative 212. The research uses quantitative methods. The sampling technique is Probability Sampling with Simple Random Sampling technique. The number of respondents in this study was 41 respondents. Data collection using a questionnaire and then processed using SPSS 20. Data analysis techniques using the validity test, reliability test, classic assumption test, multiple linear regression test, partial test (t test), simultaneous test (f test), and the coefficient of determination test (R2). The results of this study indicate that partially and simultaneously factors of promotional activities and factors of religiosity have positive and significant effects. The results of the coefficient of determination test (R2) showed that the influence of the promotion activity and religiosity factors on the community's decision to become a member of the 212 Syariah Cooperative was 52.6% while the remaining 47.4% was influenced by factors outside the model.Keywords: promotion activity factors, religiosity, decision to become a member.  Abstrak Penelitian ini bertujuan untuk menganalisis secara parsial dan simultan pengaruh dari faktor aktivitas promosi dan faktor religiusitas terhadap keputusan masyarakat menjadi anggota Koperasi Syariah 212. Penelitian menggunakan metode kuantitatif. Teknik pengambilan sampel yaitu Probability Sampling dengan teknik Simple Random Sampling. Jumlah responden pada penelitian ini adalah 41 responden. Pengumpulan data menggunakan kuesioner dan kemudian diolah dengan menggunakan bantuan SPSS 20. Teknik analisis data menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, uji regresi linear berganda, uji parsial (uji t), uji simultan (uji f), dan uji koefesisen determinasi (R2).  Hasil penelitian ini menunjukkan bahwa secara parsial dan simultan faktor aktivitas promosi dan faktor religiusitas berpengaruh positif dan signifikan. Hasil uji koefesien determinasi (R2) menunjukkan bahwa pengaruh faktor aktivitas promosi dan religiusitas terhadap keputusan masyarakat menjadi anggota Koperasi Syariah 212 adalah sebesar 52,6% sedangkan sisanya 47,4% dipengaruhi oleh faktor di luar model.

scholarly journals The Effect of Work Discipline and Motivation on Employee Performance at PT. Karuna Intermedia

2019 ◽  
Vol 3 (2) ◽  
pp. 111
Author(s):  
Iman Syatoto
Keyword(s):  
Hypothesis Testing ◽  
Significant Influence ◽  
Work Performance ◽  
Employee Performance ◽  
Hypothesis Test ◽  
Sampling Technique ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Analysis Tool ◽  
Simultaneous Test

Human Resources (HR) is the most vital resource that determines the success of a company. The purpose of this study was to determine the effect of discipline and work discipline on employee work performance. The method used is descriptive method with an associative approach. The sampling technique used was proportional random sampling using the method of saturated sampling technique with a sample of 40 respondents. The analysis tool uses validity test, reliability test, classic assumption test, regression test, correlation coefficient test, coefficient of determination test and hypothesis test. The result of this study is that work discipline has a positive and significant effect on employee performance by 49.7%. Hypothesis testing is obtained tcount> ttable or (6.131> 2.024), so that H0 is rejected and H1 is accepted meaning that there is a positive and significant influence between discipline on employee work performance. discipline has a positive and significant effect on employee performance by 45.4%. Hypothesis testing is obtained tcount> ttable or (5.625> 2.024) so that H0 is rejected and H2 is accepted, meaning that there is a positive and significant influence between discipline on employee work performance. A simultaneous test of work discipline and discipline has a positive and significant effect on employee performance with a contribution of 58.2%, while the remaining 41.8% is influenced by other factors. Hypothesis testing obtained the value of Fcount> Ftable or (25.798> 2.860)  g thus Ho is rejected and H3 is accepted. This means that there is a positive and significant effect simultaneously between discipline and work discipline on employee work performance.

scholarly journals Pengaruh Kompetensi, Disiplin Kerja dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada UD. Sumber Ayem Kediri

2021 ◽  
Author(s):  
Putri Febrianningtiyas
Keyword(s):  
Work Environment ◽  
Quantitative Methods ◽  
Employee Performance ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Simultaneous Test ◽  
Analysis Technique

This study aims to determine and explain whether there is an influence of competence, work discipline and work environment on employee performance at UD. Sumber Ayem Kediri. This research is a descriptive study with quantitative methods, the sampling technique used is saturated sampling technique, with total population and sample of 30 respondent or employees. The analysis technique used is validity test, reliability test, multiple linear regression analysis, t test (partial) and F test (simultaneous) test of the coefficient of determination (R2) which is processed using the SPSS 16.0 program. The result of the study concluded that partially there is a positive and significant influence between competence on employee performance, this can be seen from the significant value of t of 0.026 &lt; 0.05. work discipline partially has a positive and sifnificant effect on employee performance, this can be seen from the significant value of t of 0.006 &lt; 0.05. the work environment partially has a positive and significant effect on employee performance, this can be seen from the significant value of t of 0.043 &lt; 0.05. competence, work discipline and work environment simultaneously have a positive and significant effect on employee performance at UD. Sumber Ayem Kediri, this can be seen from the significant F value of 0.000 &lt; 0.05.

scholarly journals HE EFFECT OF PRICES, PRODUCT REVIEWS, EASE OF USE, AND SECURITY OF TRANSACTIONS ON PURCHASING DECISIONS ONLINE IN SHOPEE

2020 ◽  
Vol 1 (1) ◽  
pp. 34-48
Author(s):  
Homami Rahayu ◽  
Adi Sismanto ◽  
Tezar Arianto
Keyword(s):  
Linear Regression ◽  
Multiple Linear Regression ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
T Test ◽  
Ease Of Use ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Product Reviews ◽  
Purchasing Decisions

This study aims to determine the effect of prices, product reviews, ease of use, and security of transactions on purchasing decisions online at Shopee (case study of Economics Faculty students at Muhammadiyah University, Bengkulu). This study uses a sample of 105 respondents using purposive sampling technique. Data collection techniques using observation and questionnaires. The analysis technique used is the regression of respondents' responses, multiple linear regression, correlation coefficient analysis and coefficient of determination (R2). This research uses validity test, reliability test, and classic assumption test followed by hypothesis testing. Based on the results of multiple linear regression analysis, the results of the research have an effect on the online purchasing decisions at Shopee It is proven by the results of the t test showing tcount t2/2 (2.022 0.1982) and (sig α = 0.046 0.050), this means that H0 is rejected and Ha is accepted. Product reviews have a positive and significant effect partially on online purchasing decisions at Shopee, this is evidenced by the results of the t test which shows the value of tcount t2/2 (2.212 0.1982) and (sig α = 0.029 0.050), this means H0 is rejected and Ha is accepted the ease of use partially has a positive and significant effect on online purchasing decisions at Shopee, this is evidenced by the results of the t test which shows the value of tcount  t2/2 (2.113 0.1982) and (sig α = 0.037 0.050), this means H0 is rejected and Ha is accepted. Security Transactions have a positive and significant effect partially on online purchasing decisions at Shopee, this is evidenced by the results of the t test which shows the value of tcount t2/2 (2.955 0.1982) and (sig α = 0.004 0.050), this means H0 is rejected and Ha is accepted. Price (X¬1) Product Review (X2), Ease of Use (X3) and Transaction Security (X4) jointly influence the Purchase Decision (Y) online at Shopee, this is evidenced by the F test showing the value of tcount ttable, namely (6,392 2.69) and (sig α = 0,000 0.05) this means that H0 is rejected and Ha is accepted.

scholarly journals Pengaruh Harga dan Promosi terhadap Keputusan Pembelian pada Story-I Mall Alam Sutera

2019 ◽  
Vol 3 (2) ◽  
pp. 230-243
Author(s):  
Iis Noviyanti ◽  
Feb Amni Hayati ◽  
Rizki Saputra
Keyword(s):  
Regression Coefficient ◽  
Sampling Technique ◽  
Population Data ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Interval Methods ◽  
Purchasing Decisions ◽  
Independent Variables ◽  
Collection Methods ◽  
Analyze Data

Abstrak Tujuan penelitian ini adalah untuk mengetahui pengaruh harga dan promosi terhadap keputusan penjualan pada Story-I Mall Alam Sutera. Pendekatan penelitian yang digunakan dalam penyusunan penelitian ini adalah kuantitatif. Adapun populasi dalam penelitian ini adalah pelanggan pada Story-I Mall Alam Sutera, sedangkan teknik sampel yang digunakan adalah dengan rumus Rao Purba dan jumlah Sampel 100 responden yang mewakili populasi. Metode pengumpulan data metode likert dan interval. Metode yang digunakan untuk menguji dan menganalisis data adalah uji validitas, uji reliabilitas, koefisien korelasi, uji heteroskedastisitas, regresi linier berganda, uji T, uji F, koefisien determinasi, dan uji hipotesis. Hasil analisis data menunjukan harga dan promosi pada Story-I Mall Alam Sutera berpengaruh terhadap keputusan pembelian, hal ini dapat ditunjukan oleh nilai persamaan/model regresi Y = -6.587 + 0,386 X1 + 0,873 X2 dengan koefisien regresi X1 sebesar 0,368, X2 sebesar 0,873 dan nilai thitung lebih besar dari ttabel untuk kedua variabel bebas yaitu Harga X1 (2,745>1,985) Promosi X2 (6,938>1,985). Kontribusi pengaruh harga dan promosi terhadap keputusan pembelian 71,5 % sedangkan sisanya sebesar 28,5% dipengaruhi oleh faktor lain yang tidak diteliti. AbstractThe purpose of this study was to study the interaction of prices and promotions on sales decisions at Story-I Mall Alam Sutera. This research used in this research is quantitative. The mall in this study is a customer at Alam Sutera Mall Story-I, while the sampling technique used is the Rao Purba formula and the number of samples is 100 respondents representing the population. Data collection methods Likert and interval methods. The method used to test and analyze data is the validity test, reliability test, trial, heteroscedasticity test, multiple linear regression, T-test, F test, coefficient of determination, and hypothesis testing. The results of data analysis show that prices and promotions in Story-I Mall Alam Sutera affect purchasing decisions, this can be shown by the value of the equation/regression model Y = -6.587 + 0.386 X1 + 0.873 X2 with a regression coefficient of 0.368, X2 of 0.873 and t-value is greater than t-table for the two independent variables, namely Price X1 (2.745> 1.985) X2 Promotion (6.938> 1.985). The contribution of the price and promotion to the purchase decision was 71.5% while the remaining 28.5% was approved by other factors that were not approved.

scholarly journals Pengaruh Keputusan Nasabah untuk Menggunakan Fasilitas Mobile Banking dalam Standar Pelayanan di PT. Bank BRI Syariah Cabang Pekanbaru

2018 ◽  
Vol 15 (2) ◽  
pp. 31-41
Author(s):  
Rahmawati Rahmawati ◽  
Noer Ariska Idola
Keyword(s):  
Social Factors ◽  
Psychological Factors ◽  
Rapid Development ◽  
Sampling Technique ◽  
Cultural Factors ◽  
Coefficient Of Determination ◽  
Linear Regression Method ◽  
Mobile Banking ◽  
Personal Factors ◽  
Service Standards

In modern times, everything is tackled fast and precisely due to the rapid development of technology and development in all fields. This is because human needs for information are increasingly complex and it demands us to be more optimal in accessing all information through technology facilities. In this study, the writers are interested in raising the title Influence of Customer Decisions to Use Mobile Banking Facilities in service standards at PT. Bank BRI Syariah Branch Pekanbaru city. The object of this research was conducted at PT. Bank BRI Syariah Branch Pekanbaru which is located at Jalan Arifin Ahmad No.7-9 in Pekanbaru city. The sampling technique used was the Nonprobability Sampling method with respondents' search procedure techniques based on Accidental Sampling, in which the sample in this study were 67 respondents. The data analysis technique used is quantitative with multiple linear regression method SPSS 16. The results of data processing from the regression equation are Y = 4,297 + 0,635 X1 + 0, O56 X2 + 0,269 X3 + -0,159 X4. Furthermore, from the results of the t-test, the variables that most influence the customer's decision in using mobile bankingis cultural factors proven from the t-count> t-table of 4.438> 1.996, social factors of 0.586 <1.996, personal factors of 2.015> 1.996 and psychological factors of -1.170 <1.996 . While the test F-count> F-table proved to be 5.887> 2.51 with a significant value of 0.000 <0.05 which means that H0 is rejected and H1 is accepted. While the test results of the coefficient of determination show the percentage of variables of cultural factors, social factors, personal factors and psychological factors on customer decisions of 0.275 (27.5%) and the remaining 72.5% are explained by other variables outside the regression model. The conclusion is that the variables of cultural factors, social factors, personal factors and psychological factors simultaneously influence the customer's decision. The factors affecting the customer's decision to use mobile banking facility at PT. BRI Syariah branch Pekanbaru  is generally in accordance with the established rules and service standards in the world of Islamic Banking.  

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