scholarly journals ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN KONSUMEN DALAM PEMBELIAN BARANG ELEKTRONIK SECARA KREDIT PADA PT COLUMBUS MEGAH SENTRA SARANA CABANG BERAU

2020 ◽  
Vol 5 (2) ◽  
pp. 45-51
Author(s):  
Warti Ratnasari
Keyword(s):  
Significant Influence ◽  
Social Factors ◽  
Psychological Factors ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Cultural Factors ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Personal Factors ◽  
Consumer Decisions

This study aims to analyze the factors that influence consumer decisions to purchase electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. The data collection method used a questionnaire distributed to consumers of PT Columbus Megah Sentra Sarana, Berau Branch, as many as 92 people who were selected using probability sampling method with simple random sampling technique. The analytical tools used are: validity test, reliability test, multiple linear regression analysis, coefficient of determination, t test and F test.The results of this study indicate that the factors that have a significant influence are cultural factors, social factors and personal factors. Meanwhile, psychological factors have no significant effect on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. So that the hypothesis of point 1 can be partially accepted and partially rejected.The results of the F test show that cultural factors, social factors, personal factors and psychological factors simultaneously have a significant influence on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch, so the hypothesis point 2 can be accepted

scholarly journals Pengaruh Faktor Sosial, Faktor Pribadi, Faktor Psikologi, Faktor Kebudayaan terhadap Keputusan Pembelian Kartu Three

2018 ◽  
Vol 7 (2) ◽  
pp. 81
Author(s):  
Putri Anggreni
Keyword(s):  
Significant Influence ◽  
Social Factors ◽  
Psychological Factors ◽  
Regression Coefficient ◽  
Linear Regression Analysis ◽  
Cultural Factors ◽  
Personal Factors ◽  
Purchasing Decisions ◽  
Significance Level ◽  
Purchasing Decision

Introduction to consumer demand for a product is the beginning of the decision-making process. The need to communicate is a very important thing in human life. With respect to the existence of diverse consumers and their behavior then the management should really responsive to observations of what is wanted. In connection with the research done on the title : The Effect of Social Factors, Personal Factors, Psychological Factors, Cultural Factors Against Three Card Purchase Decision In Singaraja City, based on the results of multiple linear regression analysis was done in this study, obtained the following regression equation: Y = 6.604 + 0.254X1 + 0.494X2 - 0.298X3 + 0.526X4. The results obtained by the analysis of social factors that variable (X1) has a regression coefficient of 0.254 (is positive) to the purchasing decision (Y) and t value of 1.116 with a significance level of 0.275 (> 0.05). This means that social factors (X1) has no significant influence on purchasing decisions (Y). Thus Hypothesis This means that Ho accepted and Ha is rejected, the analysis results obtained that individual factor variables (X2) has a regression coefficient of 0.494 (is positive) to the purchasing decision (Y) and t value of 3.149 with a significance level of 0.004 (> 0.05 ). This means that individual factors (X2) has a significant influence on purchasing decisions (Y). Thus the hypothesis Ho is rejected and Ha accepted, results obtained by analysis of the psychological factors that variable (X3) has a regression coefficient of 0.298 (negative sign) to the purchasing decision (Y) and t value of -0.781 with a significance level of 0.442 (> 0.05). This means that the psychological factor (X3) does not have a significant influence on purchasing decisions (Y). Thus Hypothesis This means that Ho accepted and Ha is rejected, results obtained by analysis of the cultural factors that variable (X4) has a regression coefficient of 0.526 (is positive) to the purchasing decision (Y) and t value of 1.604 with a significance level of 0.121 (> 0.05 ). This means that cultural factors (X4) does not have a significant influence on purchasing decisions (Y). Thus Hypothesis this means that : Ho accepted and Ha is rejected, adjusted R-square value obtained for 0.480 or 48.0%. Than customer satisfaction (Y) can be explained by the variable quality of service (X1), product (X2), promotion (X3), while 52.0% can be explained by factors-factors not examined in this study.

scholarly journals Pengaruh Keputusan Nasabah untuk Menggunakan Fasilitas Mobile Banking dalam Standar Pelayanan di PT. Bank BRI Syariah Cabang Pekanbaru

2018 ◽  
Vol 15 (2) ◽  
pp. 31-41
Author(s):  
Rahmawati Rahmawati ◽  
Noer Ariska Idola
Keyword(s):  
Social Factors ◽  
Psychological Factors ◽  
Rapid Development ◽  
Sampling Technique ◽  
Cultural Factors ◽  
Coefficient Of Determination ◽  
Linear Regression Method ◽  
Mobile Banking ◽  
Personal Factors ◽  
Service Standards

In modern times, everything is tackled fast and precisely due to the rapid development of technology and development in all fields. This is because human needs for information are increasingly complex and it demands us to be more optimal in accessing all information through technology facilities. In this study, the writers are interested in raising the title Influence of Customer Decisions to Use Mobile Banking Facilities in service standards at PT. Bank BRI Syariah Branch Pekanbaru city. The object of this research was conducted at PT. Bank BRI Syariah Branch Pekanbaru which is located at Jalan Arifin Ahmad No.7-9 in Pekanbaru city. The sampling technique used was the Nonprobability Sampling method with respondents' search procedure techniques based on Accidental Sampling, in which the sample in this study were 67 respondents. The data analysis technique used is quantitative with multiple linear regression method SPSS 16. The results of data processing from the regression equation are Y = 4,297 + 0,635 X1 + 0, O56 X2 + 0,269 X3 + -0,159 X4. Furthermore, from the results of the t-test, the variables that most influence the customer's decision in using mobile bankingis cultural factors proven from the t-count> t-table of 4.438> 1.996, social factors of 0.586 <1.996, personal factors of 2.015> 1.996 and psychological factors of -1.170 <1.996 . While the test F-count> F-table proved to be 5.887> 2.51 with a significant value of 0.000 <0.05 which means that H0 is rejected and H1 is accepted. While the test results of the coefficient of determination show the percentage of variables of cultural factors, social factors, personal factors and psychological factors on customer decisions of 0.275 (27.5%) and the remaining 72.5% are explained by other variables outside the regression model. The conclusion is that the variables of cultural factors, social factors, personal factors and psychological factors simultaneously influence the customer's decision. The factors affecting the customer's decision to use mobile banking facility at PT. BRI Syariah branch Pekanbaru  is generally in accordance with the established rules and service standards in the world of Islamic Banking.  

scholarly journals FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN PRODUK GREEN WORLD GLOBAL DI BANDA ACEH

2018 ◽  
Vol 2 (2) ◽  
Author(s):  
Saiful Amri
Keyword(s):  
Psychological Factors ◽  
Sampling Technique ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Personal Factors ◽  
Purchasing Decisions ◽  
Simultaneous Test ◽  
Personal Variables ◽  
Banda Aceh ◽  
Green World

This study aims to determine whether cultural factors, social, personal and psychological factors have a simultaneous and significant effect on the purchasing decisions of Green World Global products in Banda Aceh. The sample in this study amounted to 60 respondents. The sampling technique in this study is the accidental sampling technique. Research this done during one month. Analysis of the data used in this study by using validity test, reliability test, coefficient of determination analysis, simultaneous test, formal test, from the results of test conducted found that all cultural, social, personal and psychological factors have no significants effect on product purchase decision making Green World Global, but from the four factors, personal factors have a significants effect on purchasing decisions with the results of the coefficient t count 1,729> t table 1,671 or it can be said the personal variables influence the purchasing decisions of Green World Global products.

THE EFFECT OF CONSUMER BEHAVIOR PURCHASE GOLD CREDIT PRODUCTS IN BANK MANDIRI SYARIAH

2018 ◽  
Vol 3 (1) ◽  
pp. 014
Author(s):  
Erdawati Erdawati ◽  
Mai Yuliza
Keyword(s):  
Consumer Behavior ◽  
Social Factors ◽  
Psychological Factors ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Positive Influence ◽  
Multiple Regression Equation ◽  
Personal Factors ◽  
Analysis Technique

The purpose of this research is to know the influence of consumer behavior such as cultural factors, social factors, personal factors and psychological factors to the decision to purchase gold credit products at Bank Mandiri Syariah in Pasaman Barat Regency with the samples of 30 peoples. The sampling technique is by census. The research instrument is questionnaires. The data obtained then processed using multiple linear regresion analysis technique using spss. Testing statements conducted with the validity test and reliability test, classical assumption testing consisting of the test normality, linearity and heterokesidasitas. The test of multiple linear regression analysis showed that each variable used in this study has regression coefficient which can be made into a multiple regression equation as follows Y = 0,063 + 0,218X1 + 0,035X2 + 0,201X3 + 0,917X4, it can be concluded that culture factors and social factors have a positive influence on the purchase decision of gold credit products, while personal factors and psychological factors have a positive and significant influence on consumer decisions choosing gold credit products at Bank Syariah Mandiri.

scholarly journals ANALYSIS OF THE FACTORS AFFECTING THE CONSUMER PURCHASING DECISIONS ON COFFEE AT RESTO BANARAN 9, GEMAWANG VILLAGE, SEMARANG

2019 ◽  
Vol 6 (1) ◽  
pp. 1
Author(s):  
Asnita Lase ◽  
Agus Setiadi ◽  
Kustopo Budiraharjo
Keyword(s):  
Quantitative Analysis ◽  
Social Factors ◽  
Psychological Factors ◽  
Sampling Method ◽  
Linear Regression Analysis ◽  
Cultural Factors ◽  
General Description ◽  
Personal Factors ◽  
Purchasing Decisions ◽  
Physical Evidence

This study aims to determine the general description of Resto Banaran 9, to analyze general description of coffee consumers in Resto Banaran 9 which includes respondent characteristics, consumption behavior, and respondent’s answer distribution,in additionto analyze the influence of cultural factors, social factors, personal factors, psychological factors, and physical evidence on coffee purchasing decisions at Resto Banaran 9. This research was conducted on 10 September until 11 October 2018 at Resto Banaran 9, Gemawang Village, Jambu Sub-district, Semarang District. The location of the research was determined purposively. This research method was a survey and data collection techniques through interviews using a questionnaire tool distributed to 100 respondents. The sampling method used was the accidental sampling method. Data analysis used was descriptive-quantitative analysis method. The quantitative analysis used was multiple linear regression analysis. The results showed that simultaneously, cultural factors, social factors, personal factors, psychological factors, and physical evidence had a significant effect on consumers’ coffee purchasing decisions at Resto Banaran 9. Moreover, partially, cultural factors, social factors, personal factors, psychological factors, and physical evidence had a significant effect on consumers’ coffee purchasing decisions at Resto Banaran 9.

scholarly journals THE INFLUENCE OF PRODUCT VARIATIONS, PRICES AND SALES PROMOTIONS ON CONSUMER DECISIONS IN BUYING MITSUBISHI CARS IN SURAKARTA

2017 ◽  
Vol 1 (01) ◽  
Author(s):  
M. Hasan Ma'ruf
Keyword(s):  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
T Test ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Test Results ◽  
Purchasing Decisions ◽  
Sales Promotions ◽  
F Test ◽  
Consumer Decisions

The purpose of this study was to analyze the effect of product variations, prices and sales promotions on consumer decisions in buying Mitsubishi cars in Surakarta both partially and partially. The data analysis techniques used are validity test, reliability test, classic assumption test, multiple linear regression analysis, t test, F test, coefficient of determination (R²). The results obtained: 1) The results of the t test obtained product variations have a positive and significant effect on purchasing decisions, the price has a positive and significant effect on purchasing decisions and promotion has a positive and significant effect on purchasing decisions, 2) F test results obtained Sig. amounting to 0,000 smaller than 0.05 or sig. = 0.000

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT NASABAH TERHADAP KPR PADA PT BNI CABANG TANJUNG REDEB

2020 ◽  
Vol 5 (2) ◽  
pp. 27-36
Author(s):  
Djupiansyah Ganie
Keyword(s):  
Significant Influence ◽  
Sampling Technique ◽  
Marketing Mix ◽  
T Test ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Price Promotion ◽  
Product Price ◽  
Location Factor ◽  
Physical Evidence

Customers 'interest in owning a house through a KPR, apart from the urge to fulfill their need for a comfortable and nice place to live, is also related to how the KPR is marketed so that it attracts customers' interest. Or in other words, how is the marketing mix strategy implemented to attract buyers to the mortgage offered. The marketing mix includes products, prices, promotions, locations, people, processes and physical evidence.The purpose of this study was to determine the influence of factors including: product, price, promotion, location, people, process and physical evidence on customer interest in KPR at PT BNI TanjungRedeb Branch. The research data comes from a questionnaire distributed to 86 respondents who are KPR BNI Griya customers, using probability sampling method with simple random sampling technique. The analytical tool used is the validity test, reliability test, multiple linear regression, coefficient of determination, t test and F test.The results of this study indicate that the results of the t test on each research variable concluded that partially accepting the hypothesis point 1 and rejecting some of the hypothesis point 1, because it is proven that the location factor has a significant influence, while the product, price, promotion, people, process and Physical evidence does not have a significant effect on customer interest in the KPR PT BNI TanjungRedeb Branch. The results of the F test on all the variables studied conclude that accepting the hypothesis point 2, because it is proven that the factors which include: product, price, promotion, location, people, process and physical evidence together have a significant influence on customer interest in KPR PT BNI TanjungRedeb Branch

scholarly journals The Influence of Embeddedness of Socio-Economic Status and Self-Control on Consumptive Behavior of Students (at MA Khazanah Kebajikan Ciputat)

2019 ◽  
Vol 3 (1) ◽  
pp. 103
Author(s):  
Kharisma Danang Yuangga ◽  
Neneng Susanti
Keyword(s):  
Hypothesis Testing ◽  
Significant Influence ◽  
Economic Status ◽  
Sampling Technique ◽  
Self Control ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Analysis Tool ◽  
Socio Economic Status ◽  
Consumptive Behavior

In Economic Sociology, social attachment is something that cannot be denied, especially in economic behavior. The purpose of this study was to determine the embandedness of socio-economic status and self-control of the consumptive behavior of students at the MA Khazanah Kebajikan Ciputat. The method used is descriptive method with an associative approach. The sampling technique used was proportional random sampling using the method of saturated sampling technique with a sample of 73 respondents. The analysis tool uses validity test, reliability test, classic assumption test, regression analysis, correlation coefficient analysis, coefficient of determination analysis and hypothesis testing. The results of this study are the embandedness of socio-economic status has a positive and significant effect on the consumptive behavior of students by 41.7%. Hypothesis testing is obtained tcount> ttable or (7.133> 1.994), so that H0 is rejected and H1 is accepted, meaning there is a positive and significant influence between the embandedness of socio-economic status on the consumptive behavior of students at MA Khazanah Kebajikan Ciputat Office. Self-control has a positive and significant effect on student consumptive behavior by 40.2%. Hypothesis testing is obtained tcount> ttable or (6.906> 1.994) so that H0 is rejected and H2 is accepted meaning that there is a positive and significant influence between self-control on the consumptive behavior of students on. A simultaneous test of the embandedness of socio-economic status and self-control has a positive and significant effect on the consumptive behavior of students with a contribution of 48.4%, while the remaining 53.2% is influenced by other factors. Hypothesis testing obtained the value of Fcount> Ftable or (39.814> 2.740), thus Ho is rejected and H3 is accepted. This means that there are positive and significant simultaneous influences between embandedness of socio-economic status and self-control on the consumptive behavior of students at the MA Khazanah Kebajikan Ciputat

scholarly journals Pengaruh Shift Kerja, Pengalaman Kerja Dan Lingkungan Kerja Terhadap Kinerja Karyawan Bagian Produksi PT. Alasindo Perdana Sakti

2021 ◽  
Author(s):  
Damayanti
Keyword(s):  
Work Environment ◽  
Work Experience ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Work Shift ◽  
Analytical Technique ◽  
Work Shifts

This study discusses human resource management regarding the effect of work shifts, work experience, and work environment, on the performance of employees in the production division of PT. Alasindo Perdana Sakti. This study uses a quantitative approach, the sampling technique is saturated sampling with a sample of 35 employees. The analytical technique used is validity test, reliability test, classical assumption test, multiple linear regression analysis, coefficient of determination test, t test, F test. The results of the study found that partially there is a positive and significant effect between work shifts on the performance of employees in the production division of PT. Alasindo Perdana Sakti, this can be seen from the significant value of t of 0.000 &lt;0.05. Work experience partially has a positive and significant impact on the performance of employees in the production division of PT. Alasindo Perdana Sakti, this can be seen from the significant value of t of 0.019 &lt;0.05. The work environment partially has a positive and significant effect on the performance of employees of the production division of PT. Alasindo Perdana Sakti, this can be seen from the significant value of t of 0.031 &lt; 0.05. Work shift work experience and work environment simultaneously have a positive and significant effect on the performance of employees in the production division of PT. Alasindo Perdana Sakti, this can be seen from the significant F value of 0.000 &lt;0.05.

scholarly journals Pengaruh Konflik dan Stres Kerja terhadap Kinerja Karyawan pada PT Sumber Alfaria Trijaya Tbk (Alfamart) Wilayah Tigaraksa

2021 ◽  
Vol 4 (1) ◽  
Author(s):  
Ahmad Maulana Irfanudin
Keyword(s):  
Job Stress ◽  
Significant Influence ◽  
Employee Performance ◽  
Sampling Technique ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Work Conflict ◽  
Saturated Sample ◽  
Analysis Determination

This research aims to determine the effect of Work Conflict and Job Stress on Employee Performance at PT. Sumber Alfaria Trijaya Tbk (Alfamart), Tigaraksa, either partially or simultaneously. The method used is descriptive quantitative method. The sampling technique used was saturated sample with a sample of 72 respondents. The data analysis used validity test, reliability test, classic assumption test, regression analysis, correlation coefficient analysis, determination coefficient analysis and hypothesis testing. The results of this study indicate that partially work conflict has no significant effect on employee performance with a regression value of -0.583X1. The value of tcount -7.513 <ttable 1.994, which means that there is no significant influence between work conflict on employee performance. Job stress partially has no significant effect on employee performance with a regression value of -0.526X2. The value of tcount -7,015 <ttable1.994, which means that there is no significant influence between job stress on employee performance. Simultaneously, work conflict and work stress have a significant effect on employee performance, this is evidenced by the value of Fcount 28.505> Ftable 2.740 with a significance value of 0.000 <0.05 and the value of R or the coefficient of determination of 45.2%.   Abstrak   Penelitian ini bertujuan untuk mengetahui pengaruh Konflik Kerja dan Stres Kerja terhadap Kinerja Karyawan pada PT. Sumber Alfaria Trijaya Tbk (Alfamart) Wilayah Tigaraksa baik secara parsial maupun secara simultan. Metode yang digunakan adalah metode deskriptif kuantitatif. Teknik sampling yang digunakan adalah sampel jenuh dengan sampel sebanyak 72 responden. Analisis data menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi, analisis koefisien korelasi, analisis koefisien determinasi dan uji hipotesis.Hasil penelitian ini menunjukkan bahwa secara parsial Konflik kerja tidak berpengaruh signifikan terhadap Kinerja Karyawan dengan nilai regresi -0,583X1. Nilai thitung -7,513 < ttabel 1,994 yang artinya tidak terdapat pengaruh signifikan antara konflik kerja terhadap kinerja karyawan. Stres kerja secara parsial tidak berpengaruh signifikan terhadap kinerja karyawan dengan nilai regresi -0,526X2. Nilai thitung-7,015 < ttabel 1,994yang artinya tidak terdapat pengaruh signifikan antara stres kerja terhadap kinerja karyawan. Secara simultan Konflik kerja dan Stres Kerja berpengaruh signifikan terhadap Kinerja Karyawan, hal ini dibuktikan oleh nilai Fhitung28,505 > Ftabel 2,740 dengan nilai signifikansi 0,000<0,05 dan nilai R atau Koefisien Determinasi sebesar 45,2%. Simpulan penelitian ini, secara parsial variabel stress kerja maupun konflik kerja tidak mempengaruhi kinerja, secara simultan atau bersama-sama stress dan konflik kerja berpengaruh signifikan terhadap kinerja karyawan. Kata Kunci:Stress, Konflik, Kinerja Karyawan  

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