scholarly journals MARKETING POLITIK PEMENANGAN JOKOWI-JK PADA PEMILIHAN PRESIDEN TAHUN 2014

2017 ◽  
Vol 1 (1) ◽  
Author(s):  
Linayati Lestari ◽  
Alpikri Alpikri
Keyword(s):  
Market Segmentation ◽  
Presidential Election ◽  
Presidential Elections ◽  
Winning Strategy ◽  
Vice President ◽  
Political Marketing ◽  
Selling Price ◽  
The People ◽  
The Republic ◽  
The City

Election of President and Vice President of the Republic of Indonesia Year 2014 (2014 presidential election) was held on July 9, 2014 to elect the President and Vice President of Indonesia for the period 2014-2019. Efforts towards the award process, the politicians do the propaganda and agitation against the people (voters) in order that the candidate from the party that wins diusungnya at a general election. This is where the strategy is needed as a vehicle for political dynamic development and as a means to the goal in question.The problems of research that is how political marketing Joko Widodo-Jusuf Kalla on winning the presidential election of 2014 in the city of Batam. The purpose of this study was to determine political marketing Joko Widodo - Jusuf Kalla on winning the presidential elections in 2014 in the city of Batam. The benefits of this research is theoretically and practically.The method used in this research is using the qualitative approach with descriptive approach. Data collection techniques used in this study is observation, interview and dokumnetasi.The results of the study describes the Winning Strategy Joko Widodo-Jusuf Kalla On Presidential Elections of 2014 in the city of Batam (Case Study Sagulung Subdistrict, District Batam City and District Bengkong). Victory Joko Widodo-Jusuf Kalla in the 2014 presidential election in Batam will be seen from the process of political marketing that product offered, promotion is done, the selling price, a prioritized and market segmentation. From the research that has been done can be concluded that the victory of Joko Widodo-Jusuf Kalla at the presidential election in 2014 in the city of Batam, influenced by products that offer is to build elektabilitas candidate in the eyes of society, promotion done is to convey the benefits of its products to the public in the form of banners, billboards , tabloids and pamphlets. Selling prices here focuses on the psychological price to image nationally be a price to pay. Place priority aims to establish communication with the voters as the campaign must touch all levels of society. Market segmentation is done is to investigate complaints of people who are not uniform. To get the victory Joko Widodo-Jusuf Kalla, the more accurate the 2014 presidential election should be held for further research in terms of other strategies. Keywords: election, marketing, strategy, politic, presidential election Pemilihan Umum Presiden dan Wakil Presiden Republik Indonesia Tahun 2014 (Pilpres 2014) dilaksanakan pada tanggal 9 Juli 2014 untuk memilih Presiden dan Wakil Presiden Indonesia untuk periode 2014-2019. Upaya menuju proses pemenangan, para politisi melakukan propaganda dan agitasi terhadap masyarakat (pemilih) agar calon dari partai yang diusungnya menang pada saat pemilihan umum. Di sinilah strategi dibutuhkan sebagai wahana perkembangan dinamika politik dan sebagai alat menuju cita-cita yang dimaksud.Rumusan masalah dari penelitian yaitu bagaimana marketing politik Joko Widodo-Jusuf Kalla pada pemenangan pemilihan Presiden Tahun 2014 di Kota Batam. Tujuan dari penelitian ini adalah  untuk mengetahui marketing politik  Joko Widodo-Jusuf Kalla pada pemenangan pemilihan presiden tahun 2014 di Kota Batam. Manfaat dari penelitian ini yaitu secara teoritis dan secara praktis.Metode yang digunakan dalam penelitian ini adalah menggunkan pendekatan kualitatif dengan pendekatan deskriptif. Teknik pengumpulan data yang digunakan dalam penelitian ini adalah observasi, wawancara dan dokumnetasi.Kemenangan Joko Widodo-Jusuf Kalla pada Pilpres 2014 di Kota Batam akan dilihat dari proses marketing politik yaitu produk yang ditawarkan, promosi yang dilakukan, harga jual, tempat yang diprioritaskan dan segmentasi pasar. Dari penelitian yang telah dilakukan dapat disimpulkan bahwa kemenangan Joko Widodo-Jusuf Kalla pada  pilpres 2014 di Kota Batam, di pengaruhi oleh produk yang tawarkan adalah untuk membangun elektabilitas calon dimata masyarakat, Promosi yang dilakukan adalah untuk menyampaikan keunggulan produknya kepada masyarakat  baik berupa spanduk, baliho, tabloid dan pamplet. Harga Jual disini menitik beratkan pada harga secara psikologis hingga citra secara nasional menjadi harga yang harus dibayar. Tempat yang diprioritaskan bertujuan untuk membangun komunikasi dengan pemilih karena kampanye harus menyentuh semua lapisan masyarakat.  Segmentasi pasar  dilakukan adalah untuk mengetahui keluhan-keluhan masyarakat yang tidak seragam. Untuk mendapatkan proses kemenangan Joko Widodo-Jusuf Kalla yang lebih akurat pada pilpres 2014 perlu diadakan penelitian lebih lanjut yang ditinjau dari strategi lainnya. Kata Kunci : Pemilihan Umum, Marketing, Strategi, Politik, Pemilihan Presiden 

scholarly journals Direct Election of President and Vice President In Pancasila Perspective

2019 ◽  
Vol 7 (3) ◽  
pp. 417-430
Author(s):  
Sonny Taufan ◽  
Risang Pujiyanto
Keyword(s):  
Qualitative Analysis ◽  
Presidential Election ◽  
Research Method ◽  
Secondary Data ◽  
Vice President ◽  
Literature Study ◽  
Direct Election ◽  
The People ◽  
The Republic

AbstractAfter the amendment to the 1945 Constitution of the Republic of Indonesia, the Election of President and Vice President was not conducted by the People's Consultative Assembly but voted directly by the people. Amendment to the provision for the election of President and Vice President have invited debate, partly because they are deemed incompatible with Pancasila. This study examines the appropriateness of the presidential and vice-presidential election based on Pancasila. The research method uses normative juridical, using secondary data obtained through literature study and qualitative analysis. The result and discussion of this research are that the implementation of the election of President and Vice President based is in accordance with Pancasila, especially with the fourth principle.Keywords: Democracy, Direct Election, and Pancasila AbstrakSetelah amandemen Undang-Undang Dasar Negara Republik Indonesia Tahun 1945, Pemilihan Presiden dan Wakil Presiden tidak dilakukan oleh Majelis Permusyawaratan Rakyat tetapi dilaksanakan langsung oleh rakyat. Amandemen terhadap ketentuan untuk pemilihan Presiden dan Wakil Presiden telah mengundang perdebatan, sebagian karena mereka dianggap tidak sesuai dengan Pancasila. Studi ini mengkaji kelayakan ketentuan pemilihan presiden dan wakil presiden berdasarkan Pancasila. Metode penelitian menggunakan metode yuridis normatif, menggunakan data sekunder yang diperoleh melalui studi literatur dan dianalisis secara kualitatif. Hasil dan pembahasan penelitian ini adalah bahwa pelaksanaan pemilihan Presiden dan Wakil Presiden berdasarkan Pancasila sudah sesuai dengan Pancasila, terutama dengan prinsip keempatKata Kunci: Demokrasi, Pemilihan Langsung, Presiden dan Wakil Presiden, Pancasila. АннотацияПосле внесения поправки в Конституцию Республики Индонезия 1945 года выборы президента и вице-президента не проводились Народной Консультативной Ассамблеей, а проводились непосредственно всенародными выборами в Индонезии. Поправки к положениям о выборах президента и вице-президента вызвали дебаты, отчасти потому, что они считаются несовместимыми с Панчасилой. В этом исследовании рассматривается соответствие принятия положений о президентских и вице-президентских выборах на основе Панчасилы. Метод исследования – нормативно-юридический, используя вторичные данные, полученные в результате изучения литературы и проанализируемые качественным методом. Результаты и обсуждение этого исследования заключаются в том, что осуществление выборов президента и вице-президента на основе Панчасилы соответствует Панчасиле, особенно четвёртому принципу.Ключевые слова: Демократия, Прямые Выборы, Президент и Вице-Президент, Панчасила.

scholarly journals PEMILIHAN UMUM SERENTAK DAPAT MEMPERKUAT SISTEM PRESIDENSIAL

Solusi ◽  
2018 ◽  
Vol 16 (3) ◽  
pp. 227-240
Author(s):  
Barhamudin Barhamudin
Keyword(s):  
Presidential Election ◽  
Secondary Data ◽  
Vice President ◽  
Constitutional Court ◽  
Legislative Elections ◽  
Presidential Candidates ◽  
The People ◽  
General Elections ◽  
The Republic ◽  
Presidential Systems

The purpose of this research is to find out whether general elections simultaneously have an influence on strengthening presidential systems. To find out the implications of simultaneous elections on elections in Indonesia. The research method in this study uses a normative juridical approach used to study or analyze secondary data in the form of legal materials, especially primary legal materials and secondary legal materials. Primary legal material is the 1945 Constitution of the Republic of Indonesia, Law Number 7 of 2017 concerning General Elections, Decision of the Constitutional Court Number 14 / PUU-XI / 2013 etc. Secondary legal materials are those that provide explanations and interpretations of sources of primary legal materials such as law books, legal journals, and others. Tertiary legal materials are legal materials that provide guidance or explanation of primary and secondary legal materials such as legal dictionaries, encyclopedias, and related documents. The results of the study were argued that the holding of elections simultaneously with the plurality system itself actually tended to produce few presidential candidates. When presidential elections the supporters of candidates in this system tend to ignore candidates who are not competitive (non-viable) so they can focus on the top two candidates. This encouraged a coalition process between parties from the start because there was only one election round. The party that should submit its own candidate but the candidate is less competitive tends to drop the candidate and endorse one of the two most competitive candidates. The plurality system, if implemented separately from the legislative elections, the parties in the legislative elections do not need to think about the influence of the presidential election. This plurality mechanism affects parties when carried out simultaneously with legislative elections. The parties tend to nominate one of the two most competitive candidates, and lead to gathering support for the legislative parties in the two candidates. When one of the candidates wins the presidential election, then support for the president in the legislature tends to be the majority or close to the majority. The combination of the presidential plurality election system carried out simultaneously with legislative elections is the most likely to help strengthen multi-party presidential systems. Thus the simultaneous implementation of elections will strengthen the presidential system in which the President and Vice-President are elected to gain strong legitimacy from the people, in order to realize the effectiveness of government and also the support base of the DPR.

Our Bungling Electoral System

1917 ◽  
Vol 11 (4) ◽  
pp. 685-710
Author(s):  
Joseph Cady Allen
Keyword(s):  
House Of Representatives ◽  
Presidential Election ◽  
Majority Vote ◽  
State Legislatures ◽  
Electoral System ◽  
Vice President ◽  
Electoral College ◽  
Present System ◽  
The People

According to popular parlance, we elect a President and vice-president, on the Tuesday following the first Monday of November of each fourth year, by vote of the people. It is well known however that, technically speaking, we do not choose these officers on that day or at any time by popular suffrage. Instead of that, we choose in each state a committee that is called the electoral college; and these electors meet on the second Monday of January and elect the President and vice-president by ballot. The theory of the Constitution is that these electors are not to be pledged or obligated to vote for any particular person, but that they and not the people shall really make the choice.But, practically from the start, and contrary to the expectation of those who framed the Constitution, the choice of President and vice-president was seized by state legislatures and afterwards transferred to the people, through the device of appointing electors that were virtually pledged to designated candidates. So the electoral colleges have failed of their purpose and become a useless complication. And not only are they useless, but objectionable also and dangerous in many and serious ways.This paper will endeavor to show that our present system of presidential election is bad in every step of the process, viz. in a. the appointment of the electors, b. the membership and proceedings of the electoral colleges, c. the count of the vote in congress, d. the interval between the election and the time when the President takes office, and e. the election by the house of representatives in case the electors fail to give a majority vote to any candidate.

scholarly journals CALON PRESIDEN PERSEORANGAN SEBAGAI PERWUJUDAN ASPIRASI RAKYAT PADA PROSES DEMOKRATISASI DI INDONESIA

2017 ◽  
pp. 95-108
Author(s):  
Parlindungan Sitorus
Keyword(s):  
Political Party ◽  
Vice President ◽  
General Election ◽  
Fifth Amendment ◽  
The People ◽  
Individual Candidate ◽  
The Republic

AbstractPolitical discourse that is being discussed today is Provincial Assembly of the Republic ofIndonesia proposes the fifth amendment of Contitution 1945 that candidates of Presidentand Vice President can be from individual candidate; by offering amendment of paragraph6A article (2) Constitution 1945 to become “Candidate of President and Vice Presidentcome from the proposal of political party of general election participant or from individual”.This discourse actually based on idea to realize democratization in the practice ofpresidential election; that sovereignty is on the people’s hand and to provide the maximumspace for the people who has capability to lead this great nation; and basically all people isequal in front of Law and Governance. Provincial Assembly believes that that proposal iscompatible with democracy principle that related to recognition on people’s right to electand to be elected even without having any political party.Keywords: Individual candidate, People aspiration, Democratization, “Deparpolisasi”

scholarly journals Political Marketing dalam Pemilihan Gubernur Sumatera Selatan Tahun 2018 (Studi Kasus Tim Pemenangan Herman Deru-Mawardi Yahya di Kota Palembang)

2020 ◽  
Vol 1 (1) ◽  
pp. 14-23
Author(s):  
Anggi Septiyanti
Keyword(s):  
Direct Interaction ◽  
Political Marketing ◽  
The Political ◽  
City Community ◽  
Marketing Process ◽  
The People ◽  
Successful Team ◽  
The City ◽  
The Voice

The title of this research is "Political Marketing in Pilkada (Case Study: Victory of the Herman Deru-Mawardi Yahya Pair in the Election of the Governor of South Sumatra 2018 in the City of Palembang)". This study examines the phenomenon of political marketing as a strategy in a campaign. This paper elaborates and discusses how the political marketing process carried out by the successful team of the couple Herman Deru-Mawardi Yahya in Palembang City. The findings obtained from this study indicate that the political marketing process carried out by the success team of Herman Deru-Mawardi Yahya in Palembang City was very structured and managed to get the voice of the people of Palembang City. The political marketing process carried out by the success team of Herman Deru-Mawardi Yahya in the city of Palembang is first, showing the political products of this couple to the community such as spreading the vision and mission program of this couple to the entire Palembang City community. Secondly, to promote the people of Palembang City both through direct interaction and through print media, electronic media, and social media carried out directly by successful teams. Third, determine prices in the campaign, both in the campaign funding process and to build the price of the image of the couple. Fourth, the location of the campaign which was not only focused on one place but spread throughout the corner of the city of Palembang, because there was no major campaign in the city of Palembang.

scholarly journals Analisis Peran Komisi Pemilihan Umum (KPU) Kota Samarinda dalam Meningkatkan Komunikasi Partisipasi Politik Masyarakat dalam Pemilu 2019

2019 ◽  
Vol 23 (2) ◽  
pp. 127-140
Author(s):  
Muhammad Noor ◽  
Hairunnisa Hairunnisa ◽  
Ghufron Ghufron
Keyword(s):  
Political Participation ◽  
Sampling Technique ◽  
Vice President ◽  
Political Activities ◽  
Purposive Sampling ◽  
The Public ◽  
The People ◽  
The City ◽  
Election Commission ◽  
Selection Of

April 17, 2019 has passed with every story, the election is a democratic process to elect the President and Vice President 2019-2024, this election is held simultaneously with the legislative general election. In this 2019 election. Are the steps and actions of the Samarinda City Election Commission team carrying out education and outreach to the public about the urgency of awareness of choosing a trustworthy central and regional leader for the next 5 years. Either through conventional media or social media that is currently being used by young people in the city of Samarinda, because it is undeniable that the number of beginner voters has a not small quota. Besides that, it also discusses how the communication of the political participation of the people of Samarinda City in following and enlivening the 2019 Election. Political participation is to take part or take part in state political activities or activities. In determining the selection of informants can use purposive sampling technique. Purposive sampling technique is to determine the sample with certain considerations that can provide maximum data and subjects / objects according to the purpose. Samarinda City KPU can be said to be trustworthy and attractive, so it is expected that as a source / communicator it can recognize well and have knowledge of the communicants it faces in its socialization activities to increase political participation in the 2019 elections  Key Word : Role, Election Commission, Political Participation, Elections ABSTRAK Tanggal 17 April 2019 telah berlalu dengan setiap cerita, Pemilu merupakan sebuah proses demokrasi untuk memilih Presiden dan Wakil Presiden periode 2019-2024, pemilihan ini dilaksanakan serentak dengan pemilihan umum legislatif. Pada Pemilu tahun 2019 ini. Apakah langkah-langkah dan sepak terjang tim Komisi Pemilihan Umum Kota Samarinda telah melaksanakan edukasi dan sosialisasi kepada masyarakat tentang urgensi kesadaran memilih pemimpin pusat dan daerah yang amanah untuk 5 tahun ke depan. Baik melalui media konvensional ataupun media sosial yang marak saat ini dipergunakan oleh pemuda di kota Samarinda, karena tidak dipungkiri bahwa jumlah pemilih pemula memiliki kuota yang tidak sedikit. Selain itu membahas pula bagaimana komunikasi partisipasi politik masyarakat Kota Samarinda dalam mengikuti dan memeriahkan Pemilu 2019 ini.  Partisipasi politik adalah mengambil bagian atau mengambil peranan dalam aktivitas atau kegiatan politik negara. Dalam penentuan pemilihan informan dapat menggunakan teknik Purposive Sampling.Teknik purposive sampling adalah menentukan sampel dengan pertimbangan tertentu yang dapat memberikan data secara maksimal serta subjek/objek sesuai tujuan. KPU Kota Samarinda bisa dikatakan, dapat dipercaya dan memiliki daya tarik, maka diharapkan sebagai sumber/komunikator dapat mengenali dengan baik dan memiliki pengetahuan akan komunikan yang dihadapinya dalam kegiatan sosialisasi yang dilakukan untuk meningkatkan partisipasi politik pada Pemilu 2019. Kata Kunci : Peran, KPU, Partisipasi Politik, Pemilu  

Machiavelli’s Ambiguous Praise of Paganism

2020 ◽  
pp. 102-118
Author(s):  
Vickie B. Sullivan
Keyword(s):  
Human Experience ◽  
Critical Element ◽  
Private Benefits ◽  
Popular Support ◽  
Niccolò Machiavelli ◽  
The People ◽  
Roman People ◽  
The Republic ◽  
To Receive ◽  
The City

This chapter argues that Niccolò Machiavelli considers the Roman leaders' use of pagan religion to maintain popular support as pernicious. It enabled the leaders of the people to put this religion to a very different purpose. The successive innovations of aspiring tyrants strengthened such appeals and eventuated in the destruction of the republic. Christianity transcends the methods of Caesar and the Gracchi in a critical way. Christ's followers pique the passions of the people not merely with lands that many Romans have not seen, but with domains beyond human experience. This appeal to transcendence trumped all the benefits the city of Rome could offer. When the Roman people accepted the imported doctrine, they no longer needed to devote themselves to the earthly city to receive their rewards, and thus “civil life” was utterly transcended in Rome. Therefore, only when the critical element of a promise of divine provision was added to the familiar litany of private benefits did the line of ingenious aspiring tyrants, who wished to transcend civil life, achieve its goal.

Presidential Succession Effects in Voting

1994 ◽  
Vol 24 (4) ◽  
pp. 495-516 ◽  
Author(s):  
Franco Mattei ◽  
Herbert F. Weisberg
Keyword(s):  
Presidential Election ◽  
Reagan Administration ◽  
Presidential Elections ◽  
Party Identification ◽  
Vice President ◽  
General Election ◽  
Retrospective Voting ◽  
Indirect Impact ◽  
Presidential Succession ◽  
President Bush

Attitudes towards a departing administration can help shape attitudes towards candidates, especially when the incumbent vice-president is one of the candidates. This succession effect was apparent in the 1988 presidential election, when Vice-President Bush benefited from the enduring popularity of retiring President Reagan. This article develops a model in which succession effects, the net candidate score and party identification affect the general election vote. Analysis shows that this effect remains when controls are instituted for retrospective voting more generally. Attitudes towards Reagan also had an indirect impact by affecting the net Bush-Dukakis candidate score; altogether the estimated impact of the Reagan effect in 1988 was to turn the vice-president's predicted loss into his observed victory. Additionally, a succession effect was detected in the 1988 nominating campaign, with Bush's popularity over Dole benefiting from reactions to the Reagan administration. There is evidence of succession effects in other presidential elections, particularly a Johnson effect in 1968.

scholarly journals PENERAPAN KEDAULATAN RAKYAT DI DALAM PEMILIHAN UMUM DI INDONESIA BERDASARKAN UNDANG-UNDANG DASAR NEGARA REPUBLIK INDONESIA TAHUN 1945

2020 ◽  
Vol 6 (1) ◽  
pp. 51-71
Author(s):  
Ofis Rikardo
Keyword(s):  
Presidential Elections ◽  
Vice President ◽  
Popular Sovereignty ◽  
Constitutional Court ◽  
State Institutions ◽  
The People ◽  
Democratic System ◽  
The Government

ABSTRACTElections are a means of implementing the sovereignty of the people regulated in the 1945 Constitution. In the implementation of indirect democracy, a representative democratic system is inevitable, so that elections that uphold direct, public, free, secret, honest and fair spirit are a means of regenerating leadership politics to run the government both at central and regional levels. People as the owner of the highest sovereignty surrender their sovereignty to state institutions such as the President, DPR, DPD, and DPRD through elections. After the change in the 1945 Constitution there was a shift in the regulation of popular sovereignty such as the MPR is no longer the executor of popular sovereignty, the implementation of direct presidential elections by the people, until the emergence of the Constitutional Court that can try and decide the president and vice president to stop in his term of office. All of this is an effort to uphold the people's sovereignty and at the same time to maintain the people's sovereignty based on the 1945 Constitution. Keywords: People's Sovereignty, Elections, 1945 Constitution

scholarly journals Changing the manner of electing the President of the Republic of Kosovo

2021 ◽  
Vol 23 ◽  
pp. 354-364
Author(s):  
Driola Susuri ◽  
Kadri Kryeziu
Keyword(s):  
Political Parties ◽  
Presidential Elections ◽  
Fundamental Principle ◽  
Normal Functioning ◽  
Parliamentary System ◽  
The People ◽  
The Will ◽  
The Republic ◽  
The Government ◽  
And Control

The Constitution of the Republic of Kosovo in its basic provisions has constituted the principle of separation and control of the balance between state powers as a fundamental principle of democracy, by designating representative bodies belonging to state powers such as Parliament, Government, and Judiciary. In addition, the Constitution sanctions other state bodies that have a constitutional character and together create the form of governance in the Republic of Kosovo. Among them also the President functions as a constitutional body exercising the executive duty and having ceremonial competencies. The President in Kosovo is a neutral authority because he/she is a representative of the people’s unity. The authorities in Kosovo create a "check and balance" among themselves for the normal functioning of the state. Kosovo is considered a parliamentary Republic, not sanctioned by the constitution but implied based on the decision of the Parliament of the Republic of Kosovo.In addition to electing the Government, the Parliament also elects the President of the Republic, so in this study, we will address the function of the President, the exercise of his duties, his competencies, and his relationship with other state bodies. We will also analyze the system of governance and the principle of separation and balance of powers, with special emphasis on the constitutional position of the President in the Republic of Kosovo. Among other things, we will address in particular the complexity of the procedures for the election of the President of the Republic of Kosovo. Considering the ongoing problems that have accompanied the presidential elections in the Republic of Kosovo and that continue to be so, it is necessary to clarify whether “the constitutional reform initiative for the President of the Republic of Kosovo to be voted by the people is considered the most current and best way of overcoming the present parliamentary stalemate in the election of the candidate for the President of the Republic, as well as whether the implementation of this reform is conditioned by the will of the political parties and the people”. In general, from the stated scientific elaboration of the topic, we can conclude that the intention of this paper consists in determining the constitutional regulation of the institution of the President of the Republic of Kosovo applied in the parliamentary system, empirical elaboration of problems that accompanied the election of presidents in the Republic of Kosovo as well as the immediate need to change the manner of electing the President of the Republic of Kosovo.

Sign in / Sign up

Export Citation Format

Share Document