scholarly journals THEORETICAL FUNDAMENTALS OF MARKETING MANAGEMENT OF THE ENTERPRISE

2021 ◽  
Vol 49 (2) ◽  
pp. 41-48
Author(s):  
Horiachko K ◽  
Keyword(s):  
Research Methods ◽  
Management System ◽  
Marketing Management ◽  
Theoretical Research ◽  
Enterprise Management ◽  
Analysis And Synthesis ◽  
The Subject ◽  
Methodological Principles ◽  
Theoretical Foundations ◽  
Organization Research

The main results of theoretical research of modern interpretation of the essence of the term «marketing» are presented in article. The object of the study is the theoretical and methodological principles of enterprise management on the basis of marketing. The subject of research – is the study of the theoretical foundations of modern interpretation of marketing in the enterprise. The purpose of the study is to determine the essence of the concept of «marketing» and its place in the management system of the organization. Research methods – method of analysis and synthesis, deduction and induction, generalization and systematization, abstraction.

scholarly journals METHODOLOGICAL PRINCIPLES OF RESEARCH OF THE BUDGET FINANCING SYSTEM

2020 ◽  
Vol 288 (6) ◽  
pp. 210-215
Author(s):  
І. Tytarchuk ◽  
Keyword(s):  
Economic Transformation ◽  
Economic Research ◽  
Financing System ◽  
Logical Scheme ◽  
Analysis And Synthesis ◽  
Article Analysis ◽  
The Subject ◽  
Methodological Principles ◽  
The Relationship ◽  
Theoretical Foundations

The subject of the study is the methodological principles of the study of the budget financing system in the conditions of economic transformation. The purpose of the article is to form a methodological toolkit of the budget financing system, which includes principles, forms, approaches to the analysis of this concept. The following methods are used in the article: analysis and synthesis, generalization – in the study of literature sources on the research topic; abstractions, inductions, deductions, ascent from the abstract to the concrete – in the disclosure of the methodological bases of budget financing systems taking into account the laws of dialectics, application of systemic and functional approaches. In the course of research the forms of budgetary financing and their features are defined, the structural-logical scheme of methodological maintenance of system of budgetary financing is constructed. The article reveals the methodological essence of the formation of budget expenditures as the basis of the budget financing system, which consists in applying tools to the formation of budget expenditures on the principles of scientificity, validity, transparency, economy, traceability. It is determined that the problems significantly affect and adjust the state of the budget system, so when forming budget expenditures it is necessary to take into account these problems and implement measures to maximize their leveling with further adjustment of expenditures. The relationship between the philosophical categories of the spheres of life and the sphere of the essence of budget expenditures in the process of formulating the theoretical foundations of budget financing is clearly traced. The study allowed to form a new methodological tradition in modern financial theory, which consists in the formation of not only practical but also philosophical approaches, abandonment of the search for a single concept of budget financing and unambiguous methods of its construction, the use of advanced methods of economic research etc.

scholarly journals The Theoretical and Conceptual Basis for Managing the Marketing Activities of a Network of Restaurant Business Enterprises

2021 ◽  
Vol 8 (523) ◽  
pp. 203-210
Author(s):  
O. V. Kosar ◽  
Keyword(s):  
Economic Activity ◽  
Management System ◽  
Marketing Management ◽  
Conceptual Basis ◽  
Marketing Activity ◽  
Business Network ◽  
Marketing Activities ◽  
The Subject ◽  
Methodological Principles ◽  
Key Aspects

The article is aimed at forming and substantiating the theoretical and conceptual basis for managing the marketing activities of a network of enterprises according to the proposed elements with the possibility of determining parametric characterizations and their implementation in the practical activities of enterprises, including restaurant business establishments. As a result of thorough research of works of domestic and foreign scholars on the theoretical and methodological principles of formation and development of management of marketing activity, the subject, object and main tasks for the network of enterprises are determined. The defined tasks are proposed to be divided into three blocks, for each of them are distinguished key aspects that the network of enterprises should take into account when managing marketing activities. The theoretical and conceptual basis for managing the marketing activities of a network of enterprises, including restaurant business establishments, is developed, which will strengthen the fundamental foundations of marketing as a science and increase the adaptability of the implementation of management of marketing activities of enterprises to the current conditions of their functioning in the market. As a result of the formed theoretical and conceptual basis, the parameters of marketing management for a network of enterprises that can be implemented in the activities of enterprises of most spheres and types of economic activity, including restaurant business establishments, are determined. Further scientific researches will be concerned with the formation of structured methodological principles for improving the efficiency of the management system of marketing activities of the restaurant business network.

About the Classification of Housing Legal Relationship to Regulatory and Protective

2021 ◽  
pp. 39-45
Author(s):  
A.V. Mil’kov ◽  
◽  
S. I. Mukhametova ◽  
Keyword(s):  
Research Methods ◽  
The Past ◽  
Legal Relationship ◽  
Legal Nature ◽  
Analysis And Synthesis ◽  
Logical Method ◽  
The Subject ◽  
Goals And Objectives ◽  
Detailed Presentation

Statement of the problem. The question of the classification of housing legal relations into regulatory and protective ones is not debatable. But not because there is a consensus on this issue in the doctrine, but because until now it has not become the subject of special research. In some works, one can find a brief mention of the division of housing legal relations into regulatory and protective, but it is difficult to find a detailed presentation of the author’s position on this issue. Against the background of the active development of the classification of civil legal relations into regulatory and protective inattention to this issue in the science of housing law looks like a serious omission over the past decades. Goals and objectives of the study. The article discusses the main provisions justifying the classification under consideration, examines the attitude towards it in the literature of a housing legal nature. Research methods: the article uses a logical method, and above all such techniques as analysis and synthesis, functional and comparative legal methods. Results, brief conclusions: ignoring the classification in question leads to contradictions in the doctrine of housing legal relations, to the ingraining of unreliable ideas about the ratio of the categories included in this doctrine. It seems important to carry out further research of housing legal relations on the basis of a consistent classification of housing legal relations into regulatory housing legal relations and protective housing legal relations.

scholarly journals On Security Education in Poland. The Essence and Content of the Subject of Education

2020 ◽  
Vol 5 (2) ◽  
pp. 22-27
Author(s):  
Ilona URYCH
Keyword(s):  
Adult Education ◽  
Research Methods ◽  
Social Groups ◽  
School Education ◽  
Theoretical Research ◽  
Educational Content ◽  
Security Education ◽  
The Subject ◽  
Cognitive Perspectives

The purpose of this article is to highlight the essence and content of teaching this subject, which was introduced in Polish schools on 1 September 2009. To achieve this goal, the importance of education and, specifically, security education is discussed. The essence of security education is then presented, and it replacing the currently implemented defense adaptation is explained. Subsequently, the educational content of security education was discussed. The aim of the study was based on theoretical research methods such as analysis, synthesis, comparison, and inference.The conclusion encourages further reflection on this subject because education is an important area for ensuring security; hence, education in security from pre-school education to adult education can be found in Polish education. The tendency toward change testifies to broader cognitive perspectives, especially in the area of personnel and structural security of individuals and social groups. It also testifies to the understanding of the essence and importance of education itself.

scholarly journals THE METHOD PROBLEM IN THE CONTEXT OF PSYCHOLOGICAL KNOWLEDGE INTEGRATION

2020 ◽  
Vol 116 (5) ◽  
pp. 100-109
Author(s):  
Vladislav A. Medintsev ◽  
Keyword(s):  
Research Methods ◽  
Knowledge Integration ◽  
Theoretical Research ◽  
Universal Method ◽  
Systematic Analysis ◽  
Psychological Science ◽  
Method Integration ◽  
Integration Problem ◽  
Psychological Knowledge ◽  
Theoretical Foundations

In psychological science, the «method problem» remains one of the most fundamental and relevant, and a new content shade of this problem is associated with the activation of discussion on the psychological knowledge integration. In this context, the problem acquires an updated content as a problem of a universal method in psychology. There is a reason to believe that the «method problem» is transformed into the «universal method problem» and then into the «universal method integration problem». The efforts to solve these problems are often depreciated due to the ignorance of experimenting and practicing psychologists by methodological knowledge. The possible way to build a universal method for theoretical research in psychology is to use for this purpose a procedural interpretation of theorizing based on set-theoretic process description method. In the article components of theoretical research are considered as the purpose, object, subject, hypothesis of the research, as well as the considered empiricism, theoretical foundations, method of theorizing and research tasks. Two methodological «poles» of theoretical research are identified – the «normative» method and modern research methods, and a variant of analyzing their structures is proposed. To create a universal method suitable for psychological knowledge integration is associated with obstacles, which can be overcome by their systematic analysis. The article outlines a variant of this analysis, in which the causes and sources of these obstacles are differentiated based on the system of concepts used for describing processes. The sources of integration obstacles include components of prototype modi, and the causes are properties of modi functions in the recording of processes as maps of sets. The examples describe the integration obstacles at the two levels of interactions.

The development of the Israeli national missile defense concept

2020 ◽  
Vol 701 (2) ◽  
pp. 75-88
Author(s):  
Joanna Zych
Keyword(s):  
Research Methods ◽  
Long Range ◽  
Theoretical Research ◽  
Missile Defense ◽  
Current Form ◽  
Defense Systems ◽  
Tier System ◽  
The World ◽  
The Subject

Over the last three decades, the Israeli missile defense concept has evolved significantly along with the emerging threats. As a result of long-term strategy, implemented in the 1990s, contemporary missile defense of Israel has been developed into a complex, multi-tier system aimed to match the country’s unique security needs. The purpose of this study is to determine the main directions of the development of the Israeli missile defense concept that have led to its current form. The study identifies key elements of the multi-layered missile defense architecture as well as their role in overall defense strategy of Israel. With the use of theoretical research methods, the period of 1991-2020 was examined in order to trace the development of new missile defense systems and the evolution of Israeli posture on the subject in relation to changing international situation. The author concludes that comprehensive anti-missile shield, consisting of Arrow-3, Arrow-2, David’s Sling and Iron Dome systems, provides Israel with solid defense against short, medium and long range missile threats and presents potential to be developed into one of the most advanced missile defense systems in the world.

scholarly journals MARKETING MANAGEMENT OF BUSINESS PROCESSES OF WHOLESALE TRADE ENTERPRISES

2021 ◽  
Author(s):  
Mariia Bahorka ◽  
Nataliy Yurchenko
Keyword(s):  
Management System ◽  
Business Processes ◽  
Storage Conditions ◽  
Marketing Management ◽  
Enterprise Management ◽  
Marketing Concept ◽  
Wholesale Trade ◽  
Sound System ◽  
Management Concept ◽  
Enterprise Management System

It is established that the transformation of the economy on the way to market relations forces to move to the creation of a new marketing management system of wholesale trade, which today is a lever to stimulate domestic production, in conditions of economic instability and changing customer tastes, intensification of competitors, price fluctuations, demand, business activity in the market. We have identified the need to find modern approaches to managing the business processes of wholesale enterprises, which requires the formation of a holistic, scientifically sound system of organization and an effective enterprise management system. Such a system should be a marketing management concept that would be aimed at meeting the needs and demands of the market, would adequately respond to changes in the internal and external environment, would increase the profitability of sales activities. The marketing concept of management differs from production and marketing flexibility, elasticity, efficiency and sensitivity to market changes, greater adaptability to various innovations. The marketing concept of wholesale trade management is directly correlated with business processes and is related to operations to study consumer demand, the needs of suppliers and buyers, the provision of wholesale services and the development of rational ways of moving goods. Commercial, logistics, production and financial business operations are modeled and implemented through a marketing management system, combining the needs of suppliers, customers and providing in their unity more rational ways to promote goods than in the case of their separate organization. Marketing management should combine and harmonize the main business processes of the wholesale company, the result of which is: for the manufacturer the best conditions of purchase; guarantee and prospects of sales channels; placing products on the market; transportation conditions; storage conditions, motivation of employees. Management decisions are presented, the adoption of which will help to combine and harmonize the main business processes of wholesale trade enterprises and ensure their more rapid adaptation to the market environment.

scholarly journals ENTERPRISE AS AN OBJECT OF MANAGEMENT: CURRENT PROBLEMS, EVOLUTION OF A HARMONIOUS APPROACH, HARMONY OF INTERESTS

2020 ◽  
pp. 19-25
Author(s):  
M. P. Kalinichenko
Keyword(s):  
Economic Theory ◽  
Management System ◽  
Enterprise Management ◽  
Economic Interests ◽  
Economic Relations ◽  
Historical Method ◽  
Common Interests ◽  
Universal Values ◽  
The Subject ◽  
Enterprise Management System

A synthetic understanding of the essence of the enterprise as an object of management has been formed based on the historical method and determinism between the evolution of the paradigms of economic theory and the evolution of the theory of the company. It has been proved that the subject of the theory of the company should be based on economic interests. The nature, boundaries and development factors of the company should be analysed and explained on the basis of the manifestation and interaction of interests and, as a consequence, emerging economic relations. The evolution of a harmonious approach to management the essence of which is the formation of an integrated enterprise management system, consolidated by common interests, universal values, integration of strategies, functions and processes, – has been presented.

scholarly journals METHODS IN CRIMINALISTICS

2020 ◽  
Vol 19 (1) ◽  
pp. 21-21
Author(s):  
V. Zhuravel
Keyword(s):  
Research Methods ◽  
Scientific Research ◽  
Theoretical Research ◽  
Scientific Methods ◽  
General Scientific ◽  
Empirical Research Methods ◽  
The Subject ◽  
Court Expert ◽  
Different Levels

The genesis and current condition of scientific approaches to defining methods in criminalistics are considered. It is noted that, despite the significant importance for the formation of the methodology of criminalistics science, no separate doctrine of its methods has been created yet. Conversely, scientists offer different definitions and classification constructions of methods of this science. There is not always a justifiable division of criminalistics methods into research methods and methods of practical activity. It is emphasized that the introduction of a single, unified, consistent classification of methods in criminalistics science is a prerequisite for the further effective scientific research in this area of knowledge and the solution of praxeological tasks in the activity of judicial investigative bodies, expert institutions, operational units. Finding out established approaches to the classification of methods in science of criminalistics will contribute to the final formation of the modern scientific criminalistics paradigm. In view of the results of the analysis of scientific approaches, it is proposed to divide the methods in forensics into two varieties, using the following terms: 1) methods of criminalistics that means methods of studying the subject of research of this field of knowledge, carrying out scientific research; 2) criminalistics methods, that is, the optimal methods of action of authorized subjects that are the result of the conducted research and recommended for practical use. Methods of criminalistics should be grouped into the following levels: philosophical, general scientific (methods of empirical research, methods of theoretical research, general logical methods), separate scientific (special) (borrowed, transformed, especially criminalistics). In turn, forensic methods can be divided into: methods of collecting, recording and investigating evidence; methods of using forensic and special techniques; methods of conducting individual investigative (search) actions; methods of designing and testing investigators, court, expert versions and construction of forecasting models, etc. The above points out that in the forensic scientific knowledge there is a complex, dynamic, subordinated system of numerous methods of different levels, spheres of action, directions, which are realized taking into account specific conditions and subject of research. At the same time, this system is open and constantly updated with new methods as a result of their development and renewing.

Photographer/Researcher: Notes from the Field of Faith

2011 ◽  
Vol 13 (1) ◽  
Author(s):  
Liz Hingley
Keyword(s):  
Research Methods ◽  
Comparative Research ◽  
Knowledge Exchange ◽  
Faith Communities ◽  
Theoretical Research ◽  
Complex Process ◽  
Close Proximity ◽  
Phenomenological Methodology ◽  
The Subject ◽  
The City

This paper focuses on the unique methodology employed in the photographic project ‘“Under Gods”: Stories from Soho Road’. It looks at the photographer as a researcher who sees and draws upon the evolving relationship between themselves, their subjects and the urban environment - in this case the city of Birmingham, UK. This leads to a discussion of the process of fieldwork recently undertaken in Paris, which uses a written phenomenological methodology in contrast to image- and sequence-based commentary mobilized in the Birmingham research. Drawing on everyday ‘field’ experience, this paper describes the logistics of visual and theoretical research design in complex urban settings, elaborating in particular upon the process of engaging intimately with individuals and communities on the sensitive and ambiguous subjects of faith and religion. The comparative research analyses the environments and experiences of diasporic urban faith communities living within close proximity in small geographical areas in Paris and Birmingham. This paper considers the notions of knowledge and knowledge exchange in terms of both fieldwork experiences and their resulting outputs. In so doing, it demonstrates that while more expressive research methods may encounter obstacles of subjective bias they also have the potential to offer audiences and researchers deeper insights into both the subject matter and the complex process of engaged visual and sensory research. This suggests the need to rethink certain categories of anthropological knowledge in light of understandings that may be accessible through more embodied research methods and expressive data.

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