scholarly journals Preferensi (Komunikasi Pemasaran dan E-Service Quality) Mahasiswa Manajemen Universitas Pamulang Terhadap Pemilihan Situs Belanja Online

2020 ◽  
Vol 3 (2) ◽  
pp. 304-318
Author(s):  
Achmad Nur Sholeh ◽  
Arief Budiyanto
Keyword(s):  
Service Quality ◽  
Site Selection ◽  
Random Sampling ◽  
Quantitative Methods ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Marketing Communication ◽  
Test Results ◽  
Online Purchase ◽  
Selection Decisions

The objectives of this study are : (1) To determine the effect of Marketing Communication on Online Purchase Site Selection Decisions, (2) To determine the effect of E-Service Quality on Online Purchase Site Selection Decisions and (3) To determine the effect of Marketing Communication and E -Service Quality on the Decision to Choose Online Purchase Sites collectively. Quantitative methods are used in this research. Data is taken from the results of a questionnaire sent via google form as well as observation and documentation. The number of respondents who were sampled was as many as 100 respondents with simple random sampling technique as a sampling technique. Data analysis assisted by SPSS 25.0 software. T (partial) and F (simultant) test results are proven to show a significant relationship between Marketing Communication, E-Service Quality and Student Decisions in Choosing E-Commerce. Abstrak Tujuan dari penelitian ini adalah : (1) Untuk mengetahui pengaruh Komunikasi Pemasaran terhadap Keputusan Pemilihan Situs Belanja Online, (2) Untuk mengetahui pengaruh E-Service Quality terhadap Keputusan Pemilihan Situs Situs Belanja Online dan (3) Untuk Untuk mengetahui pengaruh Komunikasi Pemasaran dan E-Service Quality terhadap Keputusan Pemilihan Situs Situs Belanja Online secara bersama - sama. Metode kuantitatif digunakan dalam penelitian ini. Data diambil dari hasil kuesioner yang dikirimkan melalui google form dan juga observasi serta dokumentasi. Jumlah responden yang dijadikan sampel adalah sebanyak 100 responden dengan tehnik simple random sampling sebagai tehnik pengambilan sampel. Analisis data bantuan piranti lunak SPSS 25.0. Hasil uji T (parsial) dan F (simultan) terbukti menunjukkan adanya hubungan yang signifikan antara Komunikasi Pemasaran, E-Kualitas Layanan terhadap Keputusan Mahasiswa dalam Pemilihan Situs Belanja Online. Kata Kunci : Keputusan Pemilihan Konsumen, E-Kualitas Layanan, Komunikasi Pemasaran, Situs Jual Beli Online

scholarly journals The effect of e-service quality, consumer trust and social media marketing on intention to use online transportation services

2021 ◽  
pp. 471-478 ◽  
Author(s):  
Zakiyah Zahara ◽  
Elimawaty Rombe ◽  
Ngatimun Ngatimun ◽  
Judi Suharsono
Keyword(s):  
Social Media ◽  
Service Quality ◽  
Random Sampling ◽  
Quantitative Methods ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Social Media Marketing ◽  
Consumer Trust ◽  
Intention To Use ◽  
Transportation Services

The aim of this study is to analyze the effect of e-service quality, consumer trust and social media marketing on intention to use online transportation services. The method used in this research is quantitative methods, data collection is executed by distributing questionnaires to consumers of Online Transportation Services. The population of this study is the Jabodetabek Online Transportation Services consumers whose numbers have not been identified with certainty. The questionnaire was distributed electronically using a simple random sampling technique. The results of the questionnaire returned were 180 respondents. Based on the results of data analysis, it is concluded that E-Service Quality has a significant effect on Intention to Use Online Transportation Services. Consumer Trust has no effect on Intention to Use Online Transportation Services. Social Media Marketing has a significant effect on Intention to Use Online Transportation Services.

PENGARUH KEPEMIMPINAN DAN MOTVASI KERJA TERHADAP KUALITAS PELAYANAN PUBLIK (STUDI KASUS PADA KANTOR KEMENTERIAN AGAMA SUNGAI PENUH )

2020 ◽  
Author(s):  
Pahrizal
Keyword(s):  
Data Analysis ◽  
Service Quality ◽  
Public Service ◽  
Random Sampling ◽  
Secondary Data ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Primary Data ◽  
Analysis Techniques ◽  
Intervening Variables

The research is proposed to test the influence of Leadership and Motivation Work on Public Service Quality. The population in this study was the Kantor Kementerian Agama Sungai Penuh who had received the last 1 year service at the Kantor Kementerian Agama Sungai Penuh, amounting to 260 people. Furthermore, by using the Slovin formula, a sample size of 158 people was chosen with a sampling technique based on Simple Random Sampling. This study uses primary data and secondary data. Data analysis techniques used are path analysis and hypothesis testing using t test with data analysis using SPSS version 20. The results of the study based on showing that partially the Leadership and motivation work have a positive and significant effect on Public Service Quality. The results also show that motivation work variables act as intervening variables between Leadership and Public Service Quality.

scholarly journals FAKTOR-FAKTOR YANG MEMPENGARUHI KEPATUHAN PELAPORAN WAJIB PAJAK ORANG PRIBADI

2021 ◽  
Vol 5 (2) ◽  
Author(s):  
Neni Marlina Br Purba ◽  
Dian Efriyenty
Keyword(s):  
Random Sampling ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Test Results ◽  
Analysis Techniques ◽  
Independent Variables ◽  
The Government ◽  
Tax Payments ◽  
Tax Reporting

Tax reporting is the responsibility of taxpayers after making tax payments. The mismatch between the number of registered taxpayers and the number of taxpayers who report taxes is a separate problem for the government in managing the tax results received. Where the number who report taxes is very small compared to the number of registered taxpayers. Based on these problems, the purpose of this study is to determine the factors that influence individual taxpayer reporting compliance. The population used by all individual taxpayers who are registered at KPP Pratama Batam Selatan. While the sample was taken through simple random sampling technique with the Slovin formula so that the sample used was 100 respondents. Data analysis techniques are data instrument test, classical assumptions, descriptive analysis and hypothesis testing with the help of SPSS. The results obtained, partially the application of e-filling and tax sanctions has a significant effect on tax reporting compliance while tax awareness and understanding have no significant effect. The f test results show that all the independent variables simultaneously have a significant effect on the dependent variable.

scholarly journals HUBUNGAN ANTARA TEHNIK MENYUSUI DAN PERAWATAN PAYUDARA DENGAN PUTING SUSU PADA IBU NIFAS PRIMIPARA

2019 ◽  
Vol 10 (2) ◽  
pp. 17-22
Author(s):  
Novi Anggraeni
Keyword(s):  
Random Sampling ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Statistical Test ◽  
P Value ◽  
Correlation Technique ◽  
Test Results ◽  
Breast Care ◽  
The Relationship ◽  
Feeding Techniques

Nipple blisters can be caused by trauma to the nipple during breastfeeding, but it can also cause cracks and the formation of a gap - a gap. The incidence of sore nipples caused by several factors including improper feeding techniques and lack of breast care. This study aims to investigate the relationship between breastfeeding and breast care techniques with incidence of sore nipples. This research was conducted in June 2017 and BPS BPS Meiyuni Siti Hotijah Bangkalan. This research uses a checklist approach Sectional Cros. Subjects studied were maternal postpartum primipara 1-40 day total of 36 people. The sampling technique used was simple random sampling. Statistic test used lambda. The results showed breastfeeding technique in the category of pretty 16 respondents (44.4%) and treatment of breast category fairly 18 respondents (50%), while the incidence of sore nipples in the category were 18 respondents (50%). Statistical test results showed the value of breastfeeding technique p Value (0.019) <α (0.05) means that there is a correlation technique of breastfeeding on the incidence of sore nipples, while for the treatment of breast statistical result p value Value (0.047) <α (0.05 ) means that there is a relationship to the incidence rate of breast care sore nipples. This research is expected to provide knowledge to prevent the incidence of sore nipples in a mannerappropriate feeding techniques and treatment of breast good.

Pengaruh Promosi dan Kualitas Layanan terhadap Minat Masyarakat Membayar Zakat

2020 ◽  
Vol 3 (2) ◽  
pp. 126-135
Author(s):  
Erdani Murdani Nur
Keyword(s):  
Data Analysis ◽  
Data Collection ◽  
Service Quality ◽  
Significant Influence ◽  
Random Sampling ◽  
Field Research ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Analysis Technique ◽  
Collection Methods

Zakat is one of the pillars of Islam that every capable Muslim must do. One of the institutions that manage zakat funds is the National Zakat Agency (BAZNAS). This study aims to partially and simultaneously examine the effect of promotion and service quality on people's interest in paying zakat through BAZNAS, Indragiri Hilir Regency. This type of research is field research. The data used in this study were primary and secondary. 87 Respondents in this study were Muzakki in BAZNAS Indragiri Hilir Regency. The sampling technique used was simple random sampling. The data collection methods were questionnaires, interviews, and documentation. The data analysis technique partially used the t-test and simultaneously used the Anova test. The results showed that either partially or simultaneously, promotion and service quality had a significant influence on people's interest in paying zakat in BAZNAS, Indragiri Hilir Regency.

scholarly journals Hospital Brand Image, Service Quality, and Patient Satisfaction in Pandemic Situation

2021 ◽  
Vol 10 (2) ◽  
pp. 119-127
Author(s):  
Tjokorda Gde Raka Sukawati
Keyword(s):  
Patient Satisfaction ◽  
Service Quality ◽  
Brand Image ◽  
Hypothesis Test ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Service Users ◽  
Quality Service ◽  
Test Results

The aim of this research was to analyze the effect of hospital brand image, service quality, and patient satisfaction on hospital service users in Denpasar, Bali. This study was conducted during the current pandemic. This study aimed at testing the important mediation role of service quality in relation to hospital brand image on patient satisfaction. This study took the research samples of 81 respondents who used medical services at hospitals in Denpasar. The simple random sampling technique was used to collect the data. The hypothesis test results show that hospital brand image positively, significantly influences patient satisfaction. Hospital brand image positively, significantly influences service quality. Service quality positively, significantly influences patient satisfaction.

scholarly journals FAKTOR - FAKTOR YANG MEMENGARUHI KEPUTUSAN MASYARAKAT MENJADI ANGGOTA KOPERASI SYARIAH 212 (Studi Kasus di Banda Aceh dan Aceh Besar)

2019 ◽  
Vol 5 (2) ◽  
pp. 163-182
Author(s):  
Jalaluddin Jalaluddin ◽  
Reza Audia
Keyword(s):  
Random Sampling ◽  
Quantitative Methods ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Probability Sampling ◽  
Simultaneous Test ◽  
Promotion Activity ◽  
Regression Test

This study aims to partially and simultaneously analyze the influence of factors of promotion activities and religiosity factors on the community's decision to become a member of Sharia Cooperative 212. The research uses quantitative methods. The sampling technique is Probability Sampling with Simple Random Sampling technique. The number of respondents in this study was 41 respondents. Data collection using a questionnaire and then processed using SPSS 20. Data analysis techniques using the validity test, reliability test, classic assumption test, multiple linear regression test, partial test (t test), simultaneous test (f test), and the coefficient of determination test (R2). The results of this study indicate that partially and simultaneously factors of promotional activities and factors of religiosity have positive and significant effects. The results of the coefficient of determination test (R2) showed that the influence of the promotion activity and religiosity factors on the community's decision to become a member of the 212 Syariah Cooperative was 52.6% while the remaining 47.4% was influenced by factors outside the model.Keywords: promotion activity factors, religiosity, decision to become a member.  Abstrak Penelitian ini bertujuan untuk menganalisis secara parsial dan simultan pengaruh dari faktor aktivitas promosi dan faktor religiusitas terhadap keputusan masyarakat menjadi anggota Koperasi Syariah 212. Penelitian menggunakan metode kuantitatif. Teknik pengambilan sampel yaitu Probability Sampling dengan teknik Simple Random Sampling. Jumlah responden pada penelitian ini adalah 41 responden. Pengumpulan data menggunakan kuesioner dan kemudian diolah dengan menggunakan bantuan SPSS 20. Teknik analisis data menggunakan uji validitas, uji reliabilitas, uji asumsi klasik, uji regresi linear berganda, uji parsial (uji t), uji simultan (uji f), dan uji koefesisen determinasi (R2).  Hasil penelitian ini menunjukkan bahwa secara parsial dan simultan faktor aktivitas promosi dan faktor religiusitas berpengaruh positif dan signifikan. Hasil uji koefesien determinasi (R2) menunjukkan bahwa pengaruh faktor aktivitas promosi dan religiusitas terhadap keputusan masyarakat menjadi anggota Koperasi Syariah 212 adalah sebesar 52,6% sedangkan sisanya 47,4% dipengaruhi oleh faktor di luar model.

scholarly journals Efek Strategi Komunikasi Pemasaran Personal Selling PT Agricon Pada Petani Padi di Kabupaten Karawang

2015 ◽  
Vol 10 (1) ◽  
Author(s):  
Nindya Ayu Wradsari ◽  
Anna Fatchiya
Keyword(s):  
Random Sampling ◽  
Quantitative Methods ◽  
Communication Skill ◽  
Personal Selling ◽  
Simple Random Sampling ◽  
Field Trip ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Marketing Communication ◽  
The Village

<p>The objective of this research was to determine the personal selling of marketing communication strategy which was conducted by PT Agricon and to examine the factors related to the effects of it. This research applies simple random sampling which was conducted by using quantitative methods and supported by qualitative approach. The result showed that there were several activities which were implemented by the formulators of personal selling in the Village Rawagempol, such as demo plots, farmers meeting, field trip, and one day promo. Factors that are correlates positively to the tendency of farmer to buy the products are formulator communication skill in attracting farmer attention, the ability to explain the advantages of the product, the ability to use props well, farmer communication skill in being critical to formulator, and the ability of farmer to deliver attention and listen to the formulator. On farmer characteristics side, there were no factors that correlate to the tendency of farmers to buy the products.</p><p>Keywords: effect communication, marketing communication, personal selling</p>

scholarly journals ANALISIS KEPUASAN PELANGGAN TERHADAP KUALITAS PELAYANAN DI PT RAMAJAYA COPIER

2019 ◽  
Vol 3 (1) ◽  
pp. 119-131
Author(s):  
Sudrajad JS ◽  
Nur Rahma Andayani
Keyword(s):  
Performance Analysis ◽  
Customer Satisfaction ◽  
Service Quality ◽  
Random Sampling ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Service Satisfaction ◽  
Customer Expectations ◽  
Satisfaction Analysis

Research on customer satisfaction analysis on service quality at PT Ramajaya Copier is to analyze and determine the extent of customer satisfaction with the services provided by PT Ramajaya Copier. This research was conducted to 93 PT Ramajaya Copier customers in Batam City using the Simple Random Sampling technique. Using the method of analysis of important performance analysis (IPA) of this study resulted in 4 (four) indicators of service satisfaction statements included in quadrant I, namely improving performance to be improved to meet customer expectations. The four indicators of the statement are: employees are polite and friendly to customers (2.61), customer convenience when coming to PT Ramajaya (2.69), the company serves regardless of customer background (2.61), the company tolerates delays payment to customers (2.61).

scholarly journals PENGARUH FAKTOR INTERNAL DAN EKSTERNAL TERHADAP PENYELESAIAN SKRIPSI MAHASISWA PENDIDIKAN BIOLOGI UNIVERSITAS NEGERI SEMARANG

2021 ◽  
Vol 12 (1) ◽  
pp. 8
Author(s):  
Retno Wulandari ◽  
Saiful Ridlo ◽  
Wiwi Isnaeni
Keyword(s):  
Random Sampling ◽  
Quantitative Methods ◽  
Significant Contribution ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Linear Regression Method ◽  
Simple Linear Regression ◽  
Research Strategies ◽  
Internal And External Factors ◽  
Academic Year

Abstrak. Banyak mahasiswa memiliki kendala dalam penyelesaian studi tepat waktu. Salah satu penyebabnya adalah proses penyelesaian skripsi. Berdasarkan data  Jurusan Biologi FMIPA UNNES, rata-rata mahasiswa dari 2012 sampai 2014 yang lulus tepat waktu hanya 20,55 persen. Tujuan dari penelitian ini adalah untuk menganalisis pengaruh fakot internal dan eksternal terhadap penyelesaian skripsi dan menganalisis variabel yang berkontribusi dominan terhadap proses penyelesaian skripsi. Desain penelitian yang digunakan quantitative methods dengan strategi penelitian expost facto. Responden terdiri dari mahasiswa Biologi angkatan 2012, 2013, dan 2014. Pengambilan sampel menggunakan teknik simple random sampling. Data diambil dengan menggunakan instrumen kuesioner dan dianalisis menggunakan metode simple random sampling menggunakan aplikasi SPSS. Hasil penelitian menunjukkan bahwa baik faktor internal maupun faktor eksternal  berpengaruh positif terhadap proses penyelesaian skripsi. Hasil nilai r2 pada analisis regresi diketahui bahwa variabel yang paling berkontribusi terhadap penyelesaian skripsi adalah motivasi lulus tepat waktu (18,9 persen).Abstract. Most of students have some problems to completing their studies on time. Based on the data in Biology Departement of FMIPA UNNES, the average of students from 2012 to 2014 who graduated on time only 20.55 persen. The purpose of this study is to analyze the influence of internal and external factors on the thesis completion and analyze the dominant variables. The research design is quantitative methods with expost facto research strategies. The sample of respondents consisted of student of the Biology Departement of academic year 2012, 2013, and 2014. The sampling technique using simple random sampling technique. The data was taken using a questionnaire instrument and analyzed using simple linear regression method by SPSS. The result showed that the internal and external factor have a significant influence values of the thesis completion. This study showed that motivation to graduate on time had the most significant contribution on thesis completion (18,9 percent).

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