scholarly journals PREFERENSI KONSUMEN TERHADAP MINYAK KELAPA MURNI (VIRGIN COCONUT OIL/VCO) DI KABUPATEN KONAWE (Consumers Preferences toward Virgin Coconut Oil in Konawe Regency)

2019 ◽  
Vol 3 (1) ◽  
Author(s):  
Yudha Ramadhan Bahari ◽  
Bahari Bahari ◽  
R. Marsuki Iswandi

The emergence of many healthy oil products in market has caused consumers to have different preference in choosing a product that suits their needs. Consumer’s decision in choosing a product is highly determined by attributes attached to the product. The purpose of this study was to analyze consumers’ attitude in buying VCO oil, to determine stages involved in a decision made by consumers when buying VCO oil, and analyze VCO oil attributes that are mostly considered by consumers. Methods of data analysis were chi square analysis, fishbein analysis, and descriptive analysis. Results of the study showed that the consumers’ attitude towards VCO oil was positive and they agreed with the product. The consumers also had positive preference to VCO oil. Stages involved in the consumers’ decision-making were identifying their needs by searching for the advantages, directly seeking for information to sellers, alternative buying decision that was influenced by peers and relatives, post purchase evaluation. The attributes of VCO oil that received most consideration from consumers were consecutively the followings: health benefits 77.50percent, distinctive aroma of coconut oil 75 percent, water clarity 73.75 percent, quality and packaging 72.50 percent, and price and availability 71.25 percent.Keywords: VCO; preference; attitude; product attributes

2014 ◽  
Vol 1 (2) ◽  
pp. 85
Author(s):  
Jennifa Jennifa ◽  
Atik Ba'diah ◽  
Eni Purwaningsih

Background : Diaper rash is a dermatitis eclusively localized in the diaper area, commonly attack children less than 2 years of age, usually conservatively cured by the parents so that only 7-35% babies suffer from diaper rash. Virgin Coconut Oil (VCO) that are beneficial to health, has been widely sought after to resolve health problems, also acts against bacteria and microbe. The Content of Medium Chain Triglycerides (MCT) in VCO hydrolyzed faster, and more quickly absorbed in the body tissue. Aim :The aim of this research is to determine the effect of Virgin Coconut Oil on prevention diaper rash. Methods : This research is pre-experimental with posttest only design.  Conducted from May to June 2014. The research was done in Puskesmas Depok II Sleman area, with 14 respondents according to the determined criteria. Respondents were instructed to apply VCO in the diaper area once every morning after bath  for 30 days. Data analysis used univariable analysis, bivariable analysis with Chi-Square test. Result :The results of the data obtained in this study was 78.6% of respondents regularly use VCO, but not experiencing diaper rash and there are 21.4% of respondents do not regularly use VCO and 14.3% had diaper rash. The results showed there was significant effect of VCO on prevention diaper rash with a significance p value = 0,003(p<0,05). Conclusion : Therefore it can be concluded that applying of VCO has a significant effective on prevention diaper rash. The use of VCO one time in the morning after a shower made ​​for ≥21 days was more effective against the prevention of diaper rash compared with the use of VCO <21 days.


Author(s):  
NI MADE SRI KESARI DHARMA PADMI ◽  
RATNA KOMALA DEWI ◽  
I.G.A.A. LIES ANGGRENI

The Analysis of Consumers’ Behavior Against The Decision on PurchasingFruits in Moena Fresh This research aimed to (1) analyze the process of decision making in purchasing freshfruits in Moena Fresh, (2) analyze the factors which influence the consumers indeciding to purchase fruits in Moena Fresh. The data analysis method that wereused were descriptive analysis to find out the process of decision making inpurchasing the fruits and factor analysis to analyze the factors which influenced theconsumers in deciding to purchase the fruits in Moena Fresh.The results showed some of the steps that consumer passing through beforepurchasing, those were the recognition of needs, search of information, evaluation ofalternatives, purchase, and post-purchase. Factors that influenced the consumers indeciding the purchasing of fresh fruits in Moena Fresh include external factor andinternal factor. External factor that is environment factor that involves variable offreshness of the fruits, fruit hygiene, packaging, price of fruits, cleanliness of therack, service of the store employees, store temperature, and the aroma of the store.Internal factor that is psychological factor that involves variable of the types of thefruits; and also individual differences factor consists of the income of the consumers.Suggestions that can be given that Moena Fresh pay attention to the availality of fruiton order to avoid a product void and consider other factors such as, advertising andsituation of consumer psychology.


2019 ◽  
Vol 12 (1) ◽  
pp. 42-51
Author(s):  
Dwi Indah Sulistiani ◽  
Ujang Maman ◽  
Junaidi J

Objective of this research; 1) determine the perception of ranchers against the properties and behavior of the leadership of the companion in the Society of Al-Awwaliyah 2) analyze the relationship between productivity breeder with productivity of livestock in the Society of Al-Awwaliyah 3) identify the relationship perceptions of ranchers against the leadership companion with productivity of livestock in the Society of Al-Awwaliyah , The data used in this study are primary and secondary data. Primary data were obtained from questionnaires which stem from ranchers while secondary data sourced from literature in the form of books and articles. Data processing was performed using Chi-square analysis using SPSS software version 21. One of the factors relating to the productivity of ranchers is the perception of ranchers against the leadership of their companion. Leadership companion views of the nature and behavior of which is owned by a companion. Productivity ranchers indirectly related to the productivity of the cattle business. Characteristics breeder visits of age, years of education, experience ranchers, and businesses in addition to ranchers. The results of data analysis showed that there is a significant relationship between business other than ranchers with ranchers productivity. The relationship between the perception of the nature of the companion breeder with productivity ranchers produce Pearson Chi-Square value is 9.751 and Asymp. Sig. (2-sided) of 0.002. This is due to interest ranchers against leadership qualities possessed by a companion who produce prolific ranchers. Ranchers consider that a companion of his leadership qualities are ideal as a companion.


2021 ◽  
Vol 8 (9) ◽  
Author(s):  
Arzu Önel ◽  
Şule Fırat Durdukoca

<p>The aim of this study is to examine whether reading habits have any effects on the academic achievement of the biology course of high school students in Turkey. In the research, the relational screening model was preferred from the quantitative research models and the phenomenological approach was preferred from the qualitative research models, so the mixed method was used. The study group consists of 266 students studying in the final year of various high schools and who took biology courses before in the province of Kars in Turkey. Data were collected by the questionnaire form prepared by the researchers. In the questionnaire, the participants were asked 12 questions in total; 4 questions to determine the variables of the type of school, education fields, gender, school report marks, 5 close-ended questions to be thought to be able to determine their reading habits, 2 open-ended questions and 1 metaphor question. Frequency and percentage values were calculated for descriptive analysis of the answers given to the questionnaire items. Chi-square analysis was used to examine the relationship between demographic characteristics and the reading habits of the students, and the content analysis technique was used to analyze metaphors. </p><p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0882/a.php" alt="Hit counter" /></p>


2020 ◽  
Vol 34 (1) ◽  
Author(s):  
Dewi Susilongtyas ◽  
Tuty Handayani ◽  
Nurul Sri Rahatiningtyas ◽  
Sigit Candra Winata Kusuma ◽  
Della Ayu Lestari

The presence of women migrants in urban industrial workers proved that women's movement exists. This migration process not only indicates that women are actively involved in economic activity, but also influences the decision-making on important activities within the family and society. This study aims to determine the relationship between mobility patterns and its contribution to economic and decision-making in the family through the survey as research methods. The data were analysed by descriptive analysis, statistics approach, and correlation maps. For the independence test in the bivariate table, we used the chi square method, and to display the distribution of two variables simultaneously, a cross-tabulation was used. After that, to assess whether there is a relationship between the two variables, the table of independence was used. Our study shows that decision-making became an indicator of strengthening the role of women with a pattern of circular migration, which has a relationship on economic contribution. However, the behavior of women who perform the spatial migration in strengthening roles in families is not always relevant with the strengthening role of the economy. A strong role is only demonstrated by industrial migrant workers working on a circular migration pattern.


2016 ◽  
Vol 2 (2) ◽  
pp. 134
Author(s):  
Raniasari Bimanti Esthi ◽  
Anggraini Sukmawati

<p>PT Trubus Mitra Swadaya is a company engaged in the agribusiness industry that sells a wide range of agricultural goods. The development of the agribusiness industry, particularly agricultural stores are now increasing to fiercer competition. The objectives of this research were (1) Identify the level of knowledge management at PT Trubus Mitra Swadaya, (2) Identify the level of the activities associated with knowledge management at PT Trubus Mitra Swadaya, and (3) Analyzing the perceptions of employees regarding the application of knowledge management at PT Trubus Mitra Swadaya. The data that used in this research were primary data and secondary data. Collecting the respondences was done by quota sampling technique, database examine was done by descriptive analysis, average value calculation analysis, and chi-square analysis.<br />The result of average value calculation analysis showed level implementation of knowledge management was excellent (67,01%), represented from strongly agree answered 20,75% and agree answered 46,26%. Moreover, employees said bad, represented from less agree answered 19,97% and disagree 13,02%. In this research, found at least two components which employees feel valued and still yet to be repaired, that was 1) knowledge and 2) work time. The result average value calculation showed level of activity associated with knowledge management was less good (42,78%), represented five to ten times answered 22,78% and more than ten times 20%. Moreover, employees answered never 30% and less than five times 20%. The result chi-square showed employees’ perception about knowledge management based on employee characteristics where the majority of employees agreeing with the implementation of knowledge management.</p>


2021 ◽  
Vol 12 (1S) ◽  
pp. 14-20
Author(s):  
Nurul Nabilah Ramli ◽  
Nalini Arumugam

The growth of the herbal industry in Malaysia has sparked the economy and it is identified as one of the new incomes to the country. This industry is expected to bring more job opportunities to the citizen in Malaysia. Demand for herbal products also has been increasing for the past few years. This study aims to contribute the general understanding of customer awareness and attitude in purchasing herbal products and show the relationship between demographic profile and customer awareness and attitude in purchasing herbal products. This study was conducted in Kuala Terengganu and the online Google form was used as study instrument for data collection. There were around 150 respondents that answered the questionnaire. The questionnaire was divided into 2 sections. The first section which is section A, discusses the socio-demographic profile of the respondents. The second part which is section B were in Likert-scale design to obtain the customers’ awareness and attitude in purchasing herbal products. Data that were collected in this study were analysed using a statistical tool which is Statistical Package for Social Science (SPSS). The Descriptive analysis was used to provide simple summaries of the respondents while the Cross-tab with Chi-Square analysis was chosen to be used to test the statistical independence of the variables. From this study, the variable Age is the only demographic factor that shows a significant relationship towards the customers’ awareness and attitude in purchasing herbal products. Other demographic factors such as Gender, Education, Occupation, and Income shows independent and no relationship towards the customers’ awareness and attitude in purchasing herbal products. This study could be beneficial to researchers and marketers in understanding customer buying behaviour.


2021 ◽  
Vol 9 (3) ◽  
pp. 500
Author(s):  
Destia Rahmasanti ◽  
Yaktiworo Indriani ◽  
Wuryaningsih Dwi Sayekti

This research aims to determine the consumers’ characteristics, the stages of decision making, and consumers satisfaction on buying ABMJ grilled chicken through Gojek e-commerce in Bandar Lampung.  The location was determined purposively, in which samples were 65 people.  The data were analyzed using descriptive analysis method, Customer Satisfaction Index (CSI), and Importance Performance Analysis (IPA).  The research showed that the consumers who bought ABMJ through Gofood were mainly single women around 19-24 years old, had bachelor degree, and had monthly income around IDR2,600,000.00-IDR3,500,000.00.  The consumer's decision making process was conducted through the introduction of needs, information search, alternative evaluation, purchase decision, and post-purchase evaluation.  Ease of purchase encouraged consumers to make transaction through Gofood and consumed ABMJ grilled chicken for their meals.  Consumers acquired the resources and information by their friends who had consumed ABMJ grilled chicken.  Price and advertisement in Gofood feature was highly considered by consumers.  The consumers made purchases depending on the circumstances, so there was no planning before and more than three purchases made in the last three months. Consumers were satisfied and would still buy even if the price of the ABMJ grilled chicken increases.  The value of CSI was 79.22 percent; it showed that the customers had been completely satisfied.  Based on the IPA analysis, customers valued that information clarity, photographic clarity, delivery time, and the safety of maintaining confidentiality of consumer’s identity should be improved.Key words: CSI, IPA, purchasing decision, satisfaction


2015 ◽  
Vol 10 (2) ◽  
pp. 175
Author(s):  
Rintar Agus Simatupang ◽  
Marlis Ida

The objectives of this research were to test difference of decision making on brand loyal group andnon brand loyal group, association between demographical factor and brand loyal group and nonbrand loyal group, and difference in postpurchase satisfaction on brand loyal group with high priceand non brand loyal group with low price. Data analysis technique used were discriminant analysis,Chi-Square, and t-test. Result of the research indicated that there is no difference in shoppingorientation and buying criteria on brand loyal group and non brand loyal group for Jeans and shirtsproducts. Age and income variables had no association with brand loyal group and non brand loyalgroup for Jeans and shirt products. In addition, there was no difference in post-purchase satisfactionbrand loyal group with high price and non brand loyal group with low price for Jeans product, butthere was association for shirt product.Keywords: Brand Loyalty, Shopping Orientation, Buying Criteria, Age, Income, andPost-Purchase Satisfaction


2017 ◽  
Vol 9 (6) ◽  
pp. 716-720 ◽  
Author(s):  
Michael S. Beeson ◽  
Stanley J. Hamstra ◽  
Melissa A. Barton ◽  
Kenji Yamazaki ◽  
Francis L. Counselman ◽  
...  

ABSTRACT Background  In 2013, milestone ratings became a reporting requirement for emergency medicine (EM) residency programs. Programs rate each resident in the fall and spring on 23 milestone subcompetencies. Objective  This study examined the incidence of straight line scoring (SLS) for EM Milestone ratings, defined as a resident being assessed the same score across the milestone subcompetencies. Methods  This descriptive analysis measured the frequencies of SLS for all Accreditation Council for Graduate Medical Education (ACGME)–accredited EM programs during the 2015–2016 academic year. Outcomes were the frequency of SLS in the fall and spring milestone assessments, changes in the number of SLS reports, and reporting trends. Chi-square analysis compared nominal variables. Results  There were 6257 residents in the fall and 6588 in the spring. Milestone scores were reported for 6173 EM residents in the fall (99% of 6257) and spring (94% of 6588). In the fall, 93% (5753 residents) did not receive SLS ratings and 420 (7%) did, with no significant difference compared with the spring (5776 [94%] versus 397 [6%]). Subgroup analysis showed higher SLS results for residents' first ratings (183 of 2136 versus 237 of 4220, P &lt; .0001) and for their final ratings (200 of 2019 versus 197 of 4354, P &lt; .0001). Twenty percent of programs submitted 10% or more SLS ratings, and a small percentage submitted more than 50% of ratings as SLS. Conclusions  Most programs did not submit SLS ratings. Because of the statistical improbability of SLS, any SLS ratings reduce the validity assertions of the milestone assessments.


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