scholarly journals The Use of Fear versus Hope in Health Advertisements: The Moderating Role of Individual Characteristics on Subsequent Health Decisions in Chile

Author(s):  
Pablo Farías

No studies have addressed the way the effectiveness of fear and hope advertisements differs across differently characterized individuals. The present study aims to find out in which situations related to different individual characteristics do fear and hope advertisements work as tools in generating healthy eating intention and physical activity intention. This study conducted an experiment using 283 adults from Chile. The results suggest that fear versus hope appeals in health advertisements have a more positive influence on healthy eating intention. The results suggest that the effect of fear advertisements on healthy eating intention is positively moderated by the frequency of fast food consumption and is negatively moderated by self-efficacy. The results suggest that fear versus hope appeals in health advertisements have no main effect on physical activity intention. However, the results suggest that the effect of fear advertisements on physical activity intention is positively moderated by perceived body weight and past healthy eating behavior and is negatively moderated by subjective norms. The results indicate that when making health advertising, homogenous messages are not persuasive for heterogeneous audiences. The present study results suggest that fear and hope advertisements should be delivered considering the individual characteristics identified in the present study.

2021 ◽  
pp. 104-109
Author(s):  
Chernysh O.O.

The urgency of the researched problem is connected with the growing role of mass media in modern conditions leads to change of values and transformation of identity of the person. The active growth of the role of the media, their influence on the formation and development of personality leads to the concept of “media socialization” and immutation in the media. The aim of the study is to outline the possibilities of the process of media socialization in the context of immutation in the media. The methods of our research are: analysis of pedagogical, psychological, literature, synthesis, comparison, generalization. The article analyzes the views of domestic and foreign scientists on the problem of immutation in the media and the transformation of the information space. In the context of the mass nature of the immutation of society, the concept of “media socialization” becomes relevant, which is the basis for reducing the negative impact of the media on the individual.The author identifies the lack of a thorough study of the concept of “media socialization” in modern scientific thought. Thus, media socialization is associated with the transformation of traditional means of socialization, and is to assimilate and reproduce the social experience of mankind with the help of new media.The article analyzes the essence of the concepts “media space”, “mass media” and “immutation”. The influence of mass media on the formation and development of the modern personality is described in detail.The study concluded that it is necessary to form a media culture of the individual, to establish safe and effective interaction of young people with the modern media system, the formation of media awareness, media literacy and media competence in accordance with age and individual characteristics for successful media socialization. The role of state bodies in solving the problem of media socialization of the individual was also determined. It is determined that the process of formation of media culture in youth should take place at the level of traditional institutions of socialization of the individual.The author sees the prospect of further research in a detailed analysis and study of the potential of educational institutions as an institution and a means of counteracting the mass nature of the immutation of society.Key words: immutation, media socialization, mass media, media space, information.


2015 ◽  
Vol 8 (12) ◽  
pp. 94 ◽  
Author(s):  
Ahmed Abdulrahman Al-Haramlah ◽  
Fawziah Al-Bakr ◽  
Haniah Merza

<p class="apa">This study aimed to detect the common diseases among Saudi women and their relationship with the level of physical activity and some variables. This study was applied to 1233 Saudi woman in different regions of the Kingdom, and adopted to explore the common diseases: obesity, hypertension, diabetes, cholesterol and asthma.</p><p class="apa">The study results showed the existence of a statistically significant relationship between the common diseases among Saudi women and the variables of educational level, the nature of the profession, the social status, the justification of the practice of physical activity, the rate of participation in physical activity per week, the practice of physical activity in relation to asthma and the number of children with regard to obesity.</p><p class="apa">The study provided a number of recommendations including: the need to strengthen the role of culture in promoting physical activity by women, through health education via the health centers in the Kingdom.</p>


2020 ◽  
Vol 4 (4) ◽  
pp. 178-183
Author(s):  
M. Scavone ◽  
C. Gizzi ◽  
E. Albi

AbstractEndometriosis is a common condition that affects reproductive-aged women and is characterized by the presence of endo-metrial tissue outside the uterine cavity with nodules and lesions. The study aimed to analyze lifestyles of women affected by endometriosis in relation with their symptoms. In this observational study, 735 Italian women have been interviewed online through a questionnaire structured in two parts. The first part was mainly anamnestic, focused on gathering information about the age, the stage of disease, comorbidities, involved organs, symptomatology, chirurgical treatment, induced menopause. The second part focused on the individual characteristics and lifestyle of the patients such as the body mass index, physical activity, quality of sleep, and the diet. The results showed how a healthy diet and a regular physical activity reduce drastically the symptoms of the patients.


2021 ◽  
pp. 67-72
Author(s):  
V. A. Parfenov ◽  
I. A. Lamkova

Introduction. Kinesitherapy (KT) – one of the leading areas of patient care with chronic nonspecific (musculoskeletal pain) low back pain. For chronic lumbar pain, a standard KT is commonly used, that includes group sessions with a medical specialist. Often not taking into account the individual characteristics of patients, their attitude to KT, does not use a backpain education program in combination with KT (extended KT). Physical activity and hypodynamia are compared in patients with chronic nonspecificlow back pain in standard KT and extended KT.Aim of study is to assess the effectiveness of the standard and extended KT in the enhancement of physical activity.Materials and methods. 71 patients were observed (17 men and 54 women, average age 55.09 ± 13 years) with chronic nonspecific low back pain. Patients received non-steroidal anti-inflammatory drugs (NSAIDs) as painkillers. 34 patients received a standard KT, 37 patients – an extended KT. Patients were asked to complete the Numeric Pain Rating Scale (NPRS), the Oswestry Low Back Pain Disability Questionnaire, and the International Physical Activity Questionnaire (IPAQ) at baseline, after 7 days and 90 days.Results and discussion. In the extended KT group, physical activity increased from 11 (7–16) points to 16 (13–19) points after 7 days (p = 0.001) and up to 23 (15–26) points after 3 months (p = 0.0002). There has been a statistically significant decrease in the proportion of patients with hypodynamy (p = 0.0015). There is no statistically significant increase in physical activity in the standard therapy group. The use of NSAIDs in non-specific low back pain is discussed, the effectiveness of the use of dexketoprofen (Dexalgin) during lumbar pain is noted.Conclusion. In the case of nonspecific low back pain, the extended KTimprovesphysical activity and reduce hypodynamy.


2018 ◽  
Vol 2 (2) ◽  
pp. 11
Author(s):  
Anggraeni Rizky Mayangsari ◽  
Widayani Wahyuningtyas ◽  
Ikha Deviyanti Puspita

<p>This study aims to determine the relation between physical activity, sleep duration, breakfast habits and fast food consumption habits at school-age chidren. This is a quantitative study using cross sectional design. The study was conducted in SDS Kartika VIII-5 Jakarta, as many as 102 fourth and fifth grade students were involved. The sampling technique used for this study was stratified sampling technique. The data collection instrument used questionnaire and interview. The data obtained were then analyzed by Chi-Square statistical test. The results showed that 63,7% of children were overweight. Bivariate result using Chi-Square statistical test showed that a significant relationship between physical activity (p = 0,003), sleep duration (p = 0,046), fast food habits (p = 0,035). There was a significant relation between physical activity, sleep duration, and fast food consumption habits with the prevalence of overweight.</p>


SURG Journal ◽  
1969 ◽  
Vol 2 (2) ◽  
pp. 40-48 ◽  
Author(s):  
Mary-Ellen Wales

It is evident that convenience plays a prominent role in the food choices of today’s consumers. A trend having begun throughout the Western world, consumer demand for convenience foods is now on the rise around the globe. The growing presence of drive-thru windows, microwave dinners, take-out meals, home delivery for groceries and internet shopping, all demonstrate the importance of convenience in determining food choices. Costa et al. have argued that convenience itself determines where, when, why, what, how, and even with whom we eat. Several studies have examined the role that convenience plays in determining food choices, in particular, studies looking at the role of convenience in relation to full meal preparation and/ or consumption.The two areas of investigation will be 1) the dimensions of convenience as a part of the meal preparation and consumption processe, and 2) the individual characteristics of consumers and how they value these dimensions.


2020 ◽  
Vol 20 (1) ◽  
Author(s):  
Kailey Snyder ◽  
Aja Kneip Pelster ◽  
Danae Dinkel

2019 ◽  
Vol 11 (7) ◽  
pp. 2074
Author(s):  
Hyunjeong Kang ◽  
Mihee Kim

In organizations, the role of ambidexterity is becoming critical these days. Flexibility that enables creativity and innovation in work is also important for survival in a wildly competitive market and flexibility determines the economic sustainability of business enterprises. Drawing on the ambidexterity of exploration and exploitation, we believe that there is a fit between each of them and certain tasks, i.e., operational or dynamic works. Thus, the current study will investigate the individual levels of exploratory and exploitative work capability. Most importantly, the complementary relationship between exploration and exploitation and its differential influence on work performance will be specifically evaluated. The current study results show that if the complementary fit of exploration and exploitation is appropriate for the tasks at hand, performance will increase.


Articult ◽  
2021 ◽  
pp. 56-67
Author(s):  
Olga S. Davydova ◽  

The article is a conceptual exploration of the life and creative path of Mikhail Aleksandrovich Vrubel (1856-1910) in the context of the individual characteristics of his personality. The relevance of this study is determined by the need to find new conceptual angles in the field of understanding the idealistic component of M.A. Vrubel's work, i.e. in the field of his iconographic poetics. The visual myth-making of the artist, who drew on authentic spiritual prototypes, defined the leading role of Vrubel not only in Russian Symbolism and Modernism, but also in Modernism as a whole. The linking of the biographical aspect with M.A. Vrubel's poetic thinking, examined through the prism of “pure art”, i.e. in the context of the idea of the legitimacy of the independent existence of the self-contained reality of the work, can give entirely new accents of understanding the deep origins and potential meanings of the artist's work at the present stage of development of art history.


2021 ◽  
Vol 7 (3) ◽  
Author(s):  
Arezoo Bajelan ◽  
Mehdi Ghaebi ◽  
Maryam Javadi ◽  
Ameneh Barikani ◽  
Akram Beheshti ◽  
...  

Background: Acne vulgaris is a multifactorial skin disease affecting many of the world’s population throughout their lives and can cause severe emotional distress and psychological disorders such as poor self-image, depression, and anxiety. Several underlying risk factors are known for acne development, and many, including inappropriate lifestyle, are yet to be studied. Objectives: In this study, we aimed to determine the role of lifestyle factors including dietary habits, physical activity, and bathing frequency in the incidence of acne vulgaris. Methods: The study population included 425 subjects, of whom 171 were acne patients (the case group), and 254 were non-acne patients (the control group). All participants filled out a questionnaire addressing their demographic information and some lifestyle habits. The data were analyzed by SPSS. Results: Fast food consumption was significantly higher in the case than in the control group (P = 0.008). Dairy intake and bathing frequency were significantly higher among non-acne patients than those with acne (P < 0.001 and P = 0.001, respectively). Vegetable consumption, water intake, and the number of episodes and minutes of physical activity per week were not significantly different between the two groups (P = 0.1, P = 0.4, P = 0.9, and P = 0.8, respectively). The mean weight of participants was significantly higher in the case than in the control group (P = 0.001). Conclusions: There was no significant difference in most of the studied factors between the two groups. Therefore, further studies are needed to assess the role of other underlying conditions such as genetic factors and hormonal changes in the development of acne vulgaris.


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