Communication as a retarding business-university cooperation factor

2021 ◽  
Vol 12 (1) ◽  
pp. 94-94
Author(s):  
Sylwia Sieracka ◽  
Marek Wirkus
Keyword(s):  
New Technologies ◽  
Point Of View ◽  
University Employees ◽  
Communication Problems ◽  
Marketing Orientation ◽  
University Cooperation ◽  
Business Needs ◽  
Main Barrier ◽  
New Generation ◽  
Passive Attitude

The goal of the article is to show the possibilities of development (improvements) of the business-university cooperation on from the point of view of enterprises. Authors are looking for a balance enabling agile cooperation between the entities (business needs vs university capabilities). In this article the conditions of the cooperation from the point of view of an enterprise were analyzed. Entrepreneurs point to the passive attitude of the universities regarding cooperation, the lack of openness to the business needs or inquiries and low communication. On the other hand, scientists point out the problem of not getting any offers from entrepreneurs [Trzmielak, Grzegorczyk 2014]. The pandemic caused by the virus SARS-CoV2 has shown the weaknesses of enterprises in many sectors. The most common difficulties are communication problems with stakeholders. Businesses are working very quickly on finding new solutions which will facilitate communication and improve the flow of documentation3 . Works using new technologies have significantly accelerated. The ongoing COVID-19 pandemic has definitely inspired the new generation of crisis communication [Sellnow, Seeger, 2021]. The crisis has forced the creation of new schemes which will be facilitate effective action. The chances of universities cooperating with businesses decreases with the available number of new solutions in the time of the communication crisis. Polish universities definitely miss the marketing orientation. According to businessmen the main barrier is the lack of offers and insufficient information flow. From the business point of view what is interesting is the experience of university employees in assessing the digitalisation of enterprises (Industry 4.0)4 . There is a chance for a development of such cooperation. Time and economic results become important business factors.

scholarly journals Sustainable Electric Personal Mobility: The Design of a Wireless Charging Infrastructure for Urban Tourism

2021 ◽  
Vol 13 (3) ◽  
pp. 1270
Author(s):  
Sung Il Kwag ◽  
Uhjin Hur ◽  
Young Dae Ko
Keyword(s):  
Public Transportation ◽  
New Technologies ◽  
Point Of View ◽  
Urban Tourism ◽  
Electric Mobility ◽  
Wireless Charging ◽  
Efficient Design ◽  
Personal Mobility ◽  
Charging Infrastructure ◽  
Mobility System

Though new technologies have been applied in all industries, electric mobility technology using eco-friendly energy is drawing a great deal of attention. This research focuses on a personal electric mobility system for urban tourism. Some tourism sites such as Gyeongju, Korea, have broad spaces for tourists to walk around, but the public transportation system has been insufficiently developed due to economic reasons. Therefore, personal mobility technology such as electric scooters can be regarded as efficient alternatives. For the operation of electric scooters, a charging infrastructure is necessary. Generally, scooters can be charged via wires, but this research suggests an advanced electric personal mobility system based on wireless electric charging technology that can accommodate user convenience. A mathematical model-based optimization was adopted to derive an efficient design for a wireless charging infrastructure while minimizing total investment costs. By considering the type of tourists and their tour features, optimal locations and lengths of the static and dynamic wireless charging infrastructure are derived. By referring to this research, urban tourism can handle transportation issues from a sustainable point of view. Moreover, urban tourism will have a better chance of attracting tourists by conserving heritage sites and by facilitating outdoor activities with electric personal mobility.

New Promising Generation of Twin-Gondola LNG Carriers Optimized with the Aid of CFD Calculations

2005 ◽  
Author(s):  
Henk V. Valkhof ◽  
Eduardo Minguito ◽  
Klaas Kooiker
Keyword(s):  
Viscous Flow ◽  
Far East ◽  
Point Of View ◽  
Maximum Efficiency ◽  
Hull Form ◽  
Overall Design ◽  
Computational Fluid Dynamics Cfd ◽  
New Generation ◽  
Hydrodynamic Optimization ◽  
Adequate Design

As natural gas is becoming an important energy source, a large fleet is needed to transport it in liquefied form across the oceans in specially designed LNG carriers from mainly the Middle East towards the Far East. During the overall design process of such a vessel the shape of the hull form and its propulsors play an important role from a hydrodynamic point of view. This paper describes the design of a twin-gondola LNG carrier for Navantia. The twingondola aft body has proven to be an adequate design concept, but due to the complexity of the flow around the aft body the design should be carried out with great care. Computational Fluid Dynamics (CFD) tools are extremely valuable in the hydrodynamic optimization process of the hull. In this design both potential flow codes and viscous flow codes have been used to obtain the optimum hull form. With the results of the PARNASSOS viscous flow calculations it was possible to make decisions with regard to the horizontal angle and the inclination of the gondolas, and the slope of the buttocks in the area between the gondolas. Special attention has been paid to avoid flow separation around the aft body. The gondolas have been oriented in such a way that maximum efficiency is achieved. The performance of the resulting design has been verified by model tests in MARIN’s Deep Water Towing Tank. Given the very promising results of this new generation of LNG carriers, achieving besides the excellent propulsive properties also a higher payload target, the yard became more competitive and is expecting quite some orders for this particular ship type.

Future directions for the discovery of antibiotics from actinomycete bacteria

2017 ◽  
Vol 1 (1) ◽  
pp. 1-12 ◽  
Author(s):  
Rebecca Devine ◽  
Matthew I. Hutchings ◽  
Neil A. Holmes
Keyword(s):  
New Technologies ◽  
Gene Clusters ◽  
Biosynthetic Gene Clusters ◽  
Future Directions ◽  
Streptomyces Species ◽  
Genus Streptomyces ◽  
New Antibiotics ◽  
The Uk ◽  
Almost All ◽  
New Generation

Antimicrobial resistance (AMR) is a growing societal problem, and without new anti-infective drugs, the UK government-commissioned O'Neil report has predicted that infectious disease will claim the lives of an additional 10 million people a year worldwide by 2050. Almost all the antibiotics currently in clinical use are derived from the secondary metabolites of a group of filamentous soil bacteria called actinomycetes, most notably in the genus Streptomyces. Unfortunately, the discovery of these strains and their natural products (NPs) peaked in the 1950s and was then largely abandoned, partly due to the repeated rediscovery of known strains and compounds. Attention turned instead to rational target-based drug design, but this was largely unsuccessful and few new antibiotics have made it to clinic in the last 60 years. In the early 2000s, however, genome sequencing of the first Streptomyces species reinvigorated interest in NP discovery because it revealed the presence of numerous cryptic NP biosynthetic gene clusters that are not expressed in the laboratory. Here, we describe how the use of new technologies, including improved culture-dependent and -independent techniques, combined with searching underexplored environments, promises to identify a new generation of NP antibiotics from actinomycete bacteria.

Determinants of SMEs business success – emerging market perspective

2019 ◽  
Vol 27 (2) ◽  
pp. 322-336 ◽  
Author(s):  
Robert Kozielski
Keyword(s):  
Learning Organization ◽  
New Technologies ◽  
Emerging Market ◽  
Business Success ◽  
Market Knowledge ◽  
Content Type ◽  
Marketing Orientation ◽  
Company Sector ◽  
The Relationship ◽  
Market Success

Purpose The purpose of this paper is to evaluate the role of selected determinants in building business success (comparative analysis between SME sector and large companies). Design/methodology/approach Research conducted among companies operating on the Polish market in 2015. 149 companies from the SME sector and 33 companies from the large companies' sector were submitted to the final analysis. PAPI and CAWI methods were used to collect data. Findings The performed research was an attempt to assess the ability of small and medium companies to compete in hectic times. The research was limited in scope. They however proved that rejecting the partial hypothesis was not possible, and as a result, it was also impossible to reject the main hypothesis according to which organizations, using market success determinants (MK – market knowledge, MO – marketing orientation, LO – learning organization) to a greater extent achieve better market performance (BS – business success). Research limitations/implications It should be noted that the research methodology had its limitations and imperfections. The research was carried out in the PAPI and CAWI market research forms. Standardization of the research method and research process certainly has its advantages. On the other hand, however, it does limit the in-depth observation. Linking the results of the SME sector survey to the large company sector remains inconclusive. Probably, because of the small size of the sample, the analyzed relationships were statistically insignificant. This applied primarily to the relationship between independent variables (MK – market knowledge, MO – marketing orientation, LO – learning organization) and the dependent variable (BS – business success). Practical implications Research has shown that the market success of small- and medium-sized companies depends on not only the ability to learn the market faster than competitors but also marketing orientation and market knowledge. It thus can be said that it is the ability to apply the knowledge and not its scale that is crucial for success. This conclusion seems to take on a completely different meaning in the era of new technologies, especially the phenomenon referred to as big data. Originality/value The analysis of the nature of market knowledge, marketing orientation and learning organization has shown how closely these concepts are related, how much they complement each other and facilitate the occurrence of synergy effects. There is a gap in the analysis of the relationship between these variables (market knowledge, marketing orientation, learning organization) and business success, especially in terms of the SME sector on the emerging markets. This paper attempt to reduce this gap.

scholarly journals IMPACT OF SOCIAL MEDIA ON SALES FUNNELS IN B2C AND B2B SEGMENTS IN THE REPUBLIC OF NORTH MACEDONIA

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Martin Kiselicki ◽  
Saso Josimovski ◽  
Lidija Pulevska Ivanovska ◽  
Mijalce Santa
Keyword(s):  
Social Media ◽  
New Technologies ◽  
Secondary Data ◽  
Primary Data ◽  
World Population ◽  
Social Media Platforms ◽  
The Republic ◽  
New Generation ◽  
Sales Funnel ◽  
Media Data

The research focuses on introducing social media platforms as either a complementary or main channel in the company sales funnel. Internet technologies and Web 2.0 continue to provide innovations in digital marketing, with the latest iteration being lead generation services through social media. Data shows that almost half of the world population is active on social media, with the new Generation Alpha being projected to be entirely online dependent and proficient in the use of new technologies. The paper provides an overview of the digitalization of sales funnels, as well as the benefits that social media platforms can offer if implemented correctly. Secondary data provides the basis for transforming sales funnels with social media, where previous research provides limited data on the effectiveness of these types of efforts. Primary data demonstrates that introducing social media platforms can provide improvements of up to 3 to 4 times in analyzed case studies, as well as the shorter time when deciding about purchase in use case scenarios. Social media advertising can also be utilized to shorten the sales funnel process and serve as a unified point of entrance and exit in the first few stages.

scholarly journals JOURNEY THROUGH “FIELDS” OF AGEING - FROM “WORLD OF ELDERS” TO “WORLDS OF SENIORS”

2016 ◽  
Vol 1 (2) ◽  
pp. 123
Author(s):  
Orazio Licciardello ◽  
Manuel Mauceri ◽  
Graziella Di Marco ◽  
Maria Giuseppina Cardella
Keyword(s):  
Quality Of Life ◽  
University Students ◽  
Self Efficacy ◽  
New Technologies ◽  
Social Representations ◽  
The Elderly ◽  
Point Of View ◽  
Active Ageing ◽  
Digital Skills

Abstract.We conducted some researches in order to explore “fields” or dimensions of elderly people’s Quality of Life (QoL), both as self-perception and hetero-perception. A set of researches were conducted in Italy and Spain, involving seniors and university students. The aim was to explore the seniors’ QoL from both their and the students’ point of view. Results showed elderly people perceived their own life better than the “other” attributed to them; they were quite good at managing Positive and Negative Emotions. Spanish university students represented more positively the elderly people’s QoL than Italian colleagues. A Positive Affect as well as an empathic attitude towards seniors affected a better representation about elderly people’s QoL. Another set of studies was focused on the elderly people’s QoL and New Technologies (NTs) as these may offer opportunities both to maintain an independent lifestyle and to being involved in relevant activities. Most participants had nor any digital skills neither prejudices on the NTs; the perceived QoL was quite positive; Self-Efficacy believes were really high. The QoL was affected only by Self-Efficacy. A workshop was held, involving a small group of both disabled and healthy seniors; it was focused on the NTs, as tools to promote an active citizenship. After Training our seniors improved their Digital Skills and their own Quality of Life. In the end, a study was conducted in order to verify how both empathy (Empatic Concern; Perspective Taking), Theory on Mind (RMET) and contact worked well to improve QoL levels attributed to elders by a group of university students. On an applicative plan, empathy and TOM should represent the backdrop in supervised experiences of contact between students and elders. Further research will be conduct on this path.Key-Words: Active ageing; Quality of Life; Social Representations; Contact; Empathy.

scholarly journals Business ideas in start-ups

2020 ◽  
Vol 83 ◽  
pp. 01063
Author(s):  
Štefan Slávik
Keyword(s):  
Information And Communication Technologies ◽  
New Technologies ◽  
Legal Protection ◽  
Communication Technologies ◽  
Point Of View ◽  
The Internet ◽  
Development Cycle ◽  
Start Up ◽  
Information And Communication ◽  
Start Ups

Start-up is a modern entrepreneurship form designed to realize original business ideas, mostly based on new technologies and the Internet. It evolves in the development cycle, which is determined by the business idea development cycle and the financing cycle. The purpose of the paper is to describe and analyse the business idea. The business idea is characterized by its content, circumstances of its origin, degree of originality and evidence of this originality. Start-ups are dominated by business ideas based on the application of information and communication technologies, the business idea is most often created by combining professional and business experience, but its originality is from the international point of view only average and the level of legal protection is quite rare.

scholarly journals Evolving Scenario In Indian Blood Transfusion Industry: Need for a Study on Re Look at Customer Perceptions and Marketing Strategies

2020 ◽  
Vol 11 (3) ◽  
pp. 3752-3760
Author(s):  
Rejeesh G R ◽  
Ramanakumar K P V ◽  
Manojkrishnan C G
Keyword(s):  
Blood Transfusion ◽  
New Technologies ◽  
Secondary Data ◽  
Marketing Strategies ◽  
Point Of View ◽  
Blood Collection ◽  
Customer Perceptions ◽  
Customer Perspective ◽  
Promotional Strategies ◽  
Buying Behaviour

The purpose of the study is to assess the rapid strides that Blood Transfusion in India is going through currently. The resultant impact on the Industry catering to this sector, and the need for a re-look at the Marketing Strategies under the resulting customer perceptions. The study proposes to reassess these new market influencing factors from a customer perspective, their reach on the buying behaviour from the present, the potential impact on the industry stakeholders to their current marketing & promotional strategies and propose an alternate marketing strategy (if required ) for the new market order. The object of this study was the data on blood collection and related industry post-2012 to date. The blood collection figures and the relevant industry, secondary data were assessed as were the various mergers and acquisitions that happened during the period and the new entrants into the market. The recent amendments in the Drugs & Cosmetics Act of 1940 which govern the Blood Transfusion in India were looked at as well. The resulting assessment is that there is a paradigm shift in the blood transfusion industry in India. There needs to be a reassessment as to the requirements of the benefits from a patient point of view, from a blood centre (customer point of view) and a realtime re-look at the current ways and methods to take the new technologies to the customer most efficiently and affordably.

scholarly journals FORECASTING OF BLOCKCHAIN TECHNOLOGY DEVELOPMENT IN ECONOMY: ACCOUNTING POINT OF VIEW

2019 ◽  
pp. 37-44
Author(s):  
L. Shkulipa
Keyword(s):  
Big Data ◽  
New Technologies ◽  
Technology Development ◽  
Local Economy ◽  
Point Of View ◽  
Negative Effects ◽  
Blockchain Technology ◽  
Hype Cycle ◽  
Predictive Assessment ◽  
Further Development

In the article the importance of blockchain technology in the economy and predicting its development from the accounting point of view was investigated. The methods used in the study are based on the analysis of literature related to disclosure issues and a description of existing blockchain claims on the world stage. On the basis of this, a predictive assessment of the considered results for the further development of blockchain technology in the economy, its impact on accounting and the profession of accountant was made. The findings include the positive and negative effects of blockchain technology on the medical and banking sectors, information technology, the financial sector, and accounting. The blockchain in the hype cycle was considered as a phenomenon that all new technologies undergo before stable existing or disappearing. Based on the consideration of the most famous blockchain projects with the combination of Big Data, the estimation of the development technologies of Blockchain and Big Data in finance was discussed. This study suggests to consider blockchain technology as (1) a new way of sending and processing invoices, documents, contracts, and payments, reducing errors, costs and transaction time; (2) a path to financial equality through affordability; (3) investments in the local economy so that developing countries can grow significantly; (4) updating the currency market and the international monetary and financial transaction system; (5) a major breakthrough in the economy together with the Big Data technology.

scholarly journals Capabilities of the Unmanned Aerial Vehicles in Logistic Support

10.37105/sd.5 ◽  
2018 ◽  
Vol 4 ◽  
pp. 22-26
Author(s):  
Michalska Anna ◽  
Karpińska Katarzyna
Keyword(s):  
Unmanned Aerial Vehicles ◽  
New Technologies ◽  
Point Of View ◽  
Delivery Methods ◽  
Military Equipment ◽  
Aerial Vehicles ◽  
Logistic Support ◽  
The Military

The main focus of this paper is the capabilities of Unmanned Aerial Vehicles as a military logistic support in conflicts areas. The conducted research addresses the problems of traditional military delivery methods. Next, the problem of using UAVs only for civilian purposes is considered. The paper begins with short elucidation of logistic support and further provides the classification of logistic materials and discusses five categories of military equipment from the logistics point of view. Next, the paper discusses the characteristics of the parameters and properties of the chosen existing UAVs that are used for the delivery of materials. Consequently, a comparison of the UAVs is carried out, and new technologies for logistic transport are presented. This paper is concluded with the claim that it is necessary to modernize the process of logistic support in the military.

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