scholarly journals Pengaruh Kualitas Produk Terhadap Minat Beli Konsumen Pada Home Industri Pia Deisy Desa Kapitu Kecamatan Amurang Barat

2019 ◽  
Vol 8 (2) ◽  
pp. 83
Author(s):  
Nikita Karundeng ◽  
Johnny A. F. Kalangi ◽  
Olivia F. C. Walangitan
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Product Quality ◽  
Quantitative Research ◽  
Linear Regression Analysis ◽  
Test Validity ◽  
Improve Product Quality ◽  
Simple Linear Regression ◽  
Analysis Techniques

This study aims to determine whether Product Quality has an effect on Consumer Buying Interest. Speaking with quality and buying interest is certainly very tied to marketing. The essence of marketing according to Daryanto (2011) "marketing is a social and managerial process where individuals and groups get their needs and desires by creating, offering, and exchanging something of value with each other". This type of research is quantitative research with data analysis techniques using a skla likert research instrument, test validity, reliability, simple linear regression analysis and hypothesis testing. Based on the results of the study the influence of product quality is a variable that does not affect consumer buying interest. Then it can be concluded that product quality does not significantly influence consumer buying interest. If the quality of the product is good, there will be buying interest and consumers will feel satisfied. In this case, Pia Deisy's business must further improve product quality so that it will be more attractive and will have a good impact on Pia Deisy's home business.

scholarly journals PENGARUH OPERASI MONETER TERHADAP INFLASI DI INDONESIA

2020 ◽  
Vol 5 (1) ◽  
pp. 142
Author(s):  
Nurul Jannah
Keyword(s):  
Monetary Policy ◽  
Regression Analysis ◽  
Research Design ◽  
Quantitative Research ◽  
Linear Regression Analysis ◽  
Statistical Test ◽  
Simple Linear Regression ◽  
Analysis Techniques ◽  
Independent Variable ◽  
The Government

This study aims to determine whether there is a significant influence between monetary operations on inflation in Indonesia. This research was also conducted to find out how monetary policy in Indonesia resolves the inflationary problems that occur. The independent variable in this study is monetary operations. Monetary operations in this study include conventional and sharia monetary operations. The dependent variable in this study is inflation. The research design used is quantitative research design using simple linear regression analysis techniques supported by the classical assumption test and statistical test with the help of SPSS v22 program. The sample of this study was monetary operations and Inflation from January 2017 to Mei 2020. The result of this research showed that the data are normally distributed, and free from multicollinearity. Then this research also shows that monetary operations have significant effect on inflation. Based on the research that has been carried out, it is known that this research is very important to be carried out as a reference for the government in solving the problem of inflation in Indonesia, considering that monetary operations are policies issued by the government in minimizing inflation.

scholarly journals Pengaruh Kompetensi Pegawai terhadap Kualitas Pelayanan Administrasi Terpadu Kecamatan (Paten) di Kecamatan Kuranji Kota Padang

2018 ◽  
Vol 1 (2) ◽  
pp. 98
Author(s):  
Najmi Rahmadhani
Keyword(s):  
Quality Of Service ◽  
Regression Analysis ◽  
Data Analysis ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Quality Of Services ◽  
Simple Linear Regression ◽  
The Public ◽  
Total Influence

This study was motivated by various problems of dissatisfaction felt by the society to the less qualified service from employees in the public sector. This study aims to determine whether the competence of employees influence the quality of services in the District Integrated Administration Services (PATEN) in Kuranji Subdistrict, Padang City. This is a quantitative study. The population in this study consisted of 96,098 people with the sample of 398 respondents. The sampling technique used in this study was proportional sampling technique. The data of this study were analyzed with simple linear regression analysis. The result of data analysis showed that the competence of employees had a positive and significant influence on the quality of PATENT service in Kuranji Subdistrict, Padang City with total influence of 53.7%. This showed that the higher the competence of the employees would be the higher the quality of service PATENT in the Kuranji Subdistrict.

scholarly journals The Influence of Targeting Strategies on Purchasing Decisions at Maros Homemade Eating Stalls

2020 ◽  
Vol 1 (3) ◽  
pp. 20-25
Author(s):  
Hermawaty Remba Kasim ◽  
Hasriani Hasriani ◽  
Mahyus Mahyus
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Quantitative Research ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Exact Science ◽  
Purchasing Decisions ◽  
Analysis Techniques ◽  
The Right ◽  
Targeting Strategy

The research aims to find out influence of targeting strategies on purchasing decisions at Maros Homemade food stalls in Maros Regency. This type of research is descriptive-quantitative research with data analysis techniques using exact science using observation, questionnaires, and documentation with data analysis techniques using multiple linear regression analysis. The results showed that: Partially targeting has a significant effect on purchasing decisions, with t count = 6.954> t table = 2.009 and a significance value of 0.000. This targeting strategy can be done by increasing the right marketing strategy and selecting targets in accordance with the target at the food stalls so that consumers are interested in making purchasing decisions.

THE EFFECT OF WELFARE BENEFITS TOWARD EMPLOYEE PERFORMANCE AT PT. BANK PANIN, TBK IN MAKASSAR CITY

2020 ◽  
Vol 7 (11) ◽  
pp. 445-451
Author(s):  
. Nurlina
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Linear Regression ◽  
Quantitative Research ◽  
Employee Performance ◽  
Linear Regression Analysis ◽  
Simple Linear Regression ◽  
Welfare Benefits ◽  
Analysis Technique ◽  
Collection Methods

This study aims to determine the effect of welfare benefits toward employee performance at PT. Bank Panin, Tbk in Makassar City. This research is a quantitative research. The population in this study were all employees at PT Bank Panin, Tbk in Makassar City, of 228 people. Then the sample is the author takes 20 percent of the population, of 46 people. Data collection methods are carried out by observation, documentation, and questionnaires. The data analysis technique used is a simple linear regression analysis for hypothesis testing. The results showed that providing welfare benefits to employees had a positive and significant effect on employee performance at PT. Bank Panin, Tbk in Makassar City.

scholarly journals Impression of Student Knowledge on Decisions Become a Customer of Islamic Banks

2020 ◽  
Vol 1 (2) ◽  
pp. 145-152
Author(s):  
Arniati Arniati ◽  
◽  
Muryani Arsal ◽  
Akhmad Akhmad ◽  
Asdar Asdar ◽  
...  
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Linear Regression Analysis ◽  
Descriptive Study ◽  
Islamic Banks ◽  
Simple Linear Regression ◽  
Student Knowledge ◽  
Analysis Techniques ◽  
Economics Faculty ◽  
Quantitative Descriptive

The purpose of the study is to determine the impression / influence of students' knowledge on the decision to become a customer of Islamic banks. This study uses a quantitative descriptive study with pourposiive samples of 50 VII semester students of the Department of Development Economics, Faculty of Economics and Business, Muhammadiyah University, Makassar. Data collection techniques are observation and questionnaires while data analysis techniques are using simple linear regression analysis. The results showed that students' knowledge had a positive and significant effect on the decision to become a customer of a Sharia Bank.

scholarly journals PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP PROSES KEPUTUSAN PEMBELIAN KONSUMEN PRODUK AIR MINERAL AQUA

Epigram ◽  
2017 ◽  
Vol 14 (1) ◽  
Author(s):  
Rafiqa Muriska Pandia ◽  
Kadunci Kadunci ◽  
Diana D. C. Hutagalung
Keyword(s):  
Regression Analysis ◽  
Product Quality ◽  
Decision Process ◽  
Mineral Water ◽  
Regression Coefficient ◽  
Linear Regression Analysis ◽  
Test Validity ◽  
Purchase Decisions ◽  
Purchasing Decisions

AbstractThis research aims to find out how the influence between product quality and prices of consumer purchasing decisions. Data collection using the questionnaire given to the respondents to obtain primary data and secondary data to obtain an libraries. While the method of data analysis using inferensial statistical analysis, test validity and reliability, test, test the significance of classical assumptions, analysis of the coefficient of determination and multiple regression analysis. Results of the study showed that the quality of the product and the price has a strong influence on the buying decision process. The quality of the product and the price effect of 55.6% of purchase decisions and the remaining 44.4% are influenced by other factors such as advertising, brand image factor and others.Multiple linear regression analysis results obtained persamaanY = 20.216 0, 121X1 0, 610X2. Of the equation there are constants of 20.216 meaning if the quality of the product and the price is worth 0 then the consumer's decision to purchase the AQUA mineral water of 20.216.The regression coefficient values on the variable quality of products poositif of 0.121 meaning if product quality improved 1 value, then the purchasing decisions of consumers against products of instant noodles rose by 0.121. The regression coefficient values on the variable price of poositif 0.610 meaning if prices increased the value of 1, then the purchasing decisions of consumers against products of mineral water AQUA rose by 0.610. If the quality of the product and the price value of the coefficient of increase one means the amount of the purchase decision process increases to 20.947.The test results on the test t significance obtained product quality variable value indicates the value thitung = 1.412 < ttabel = 1.662-value significance of 0.162 > 0.10. This means 1 Hypothesis is not accepted. The value for a variable price showed the value of thitung = ttabel > 7.413 = 1.662-value significance of 0.0000 < 0.10. This means the hypothesis 2 received. The calculation result statistics showed the value of Fhitung = Ftabel > 55.474 = 2.37 significance and value of 0.000 < 0.10. This means the hypothesis 3 received.Key words: Product Quality, Price, Purchase Decisions ProcessAbstrakPenelitian ini bertujuan untuk mengetahui seberapa pengaruh antara kualitas produk dan harga terhadap proses keputusan pembelian konsumen. Pengumpulan data menggunakan kuesioner yang diberikan kepada responden untuk memperoleh data primer dan studi kepustakaan untuk memperolah data sekunder. Sedangkan metode analisis data menggunakan analisis statistik inferensial, uji validitas dan reliabilitas, uji asumsi klasik, uji signifikansi, analisis koefisien determinasi dan analisis regresi berganda. Hasil penelitian menunjukan bahwa kualitas produk dan harga memiliki pengaruh yang kuat terhadap proses keputusan pembelian. Kualitas produk dan harga memiliki pengaruh sebesar 55,6% terhadap proses keputusan pembelian dan sisanya 44,4% dipengaruhi oleh faktor lain seperti faktor iklan, citra merek dan lain-lainnya.Hasil analisis regresi linier berganda diperoleh persamaan Y = 20,216 + 0,121X1 + 0,610X2. Dari persamaan tersebut terdapat nilai konstanta sebesar 20,216 artinya apabila kualitas produk dan harga bernilai 0 maka keputusan konsumen untuk membeli produk air mineral AQUA sebesar 20,216. Nilai koefisien regresi pada variabel kualitas produk poositif sebesar 0,121 artinya jika kualitas produk ditingkatkan 1 nilai, maka keputusan pembelian konsumen terhadap produk Indomie naik sebesar 0,121. Nilai koefisien regresi pada variabel harga poositif sebesar 0,610 artinya jika harga ditingkatkan 1 nilai, maka keputusan pembelian konsumen terhadap produk air mineral AQUA naik sebesar 0,610.Jika kualitas produk dan harga nilai koefisiennya meningkat satu artinya jumlah proses keputusan pembelian meningkat menjadi 20,947.Hasil pengujian pada uji signifikansi t diperoleh nilai variabel kualitas produk menunjukan nilai thitung= 1,412 < ttabel = 1,662 dengan nilai signifikansi sebesar 0,162 > 0,10. Dengan nilai signifikansi dibawah 0,10 tersebut menunjukan bahwa kualitas produk memiliki tidak mempengaruhi terhadap proses keputusan pembelian. Hal ini berarti Hipotesis 1 tidak diterima. Nilai untuk variabel harga menunjukan nilai thitung= 7,413 > ttabel = 1,662 dengan nilai signifikansi sebesar 0,0000< 0,10. Hal ini berarti hipotesis 2 diterima. Hasil perhitungan statistik menunjukan nilai Fhitung = 55,474> Ftabel = 2,37 dan nilai signifikansi sebesar 0,000 < 0,10. Hal ini berarti hipotesis 3 diterima.Kata kunci: Kualitas Produk, Harga, Proses Keputusan Pembelian

scholarly journals THE EFFECT OF PRICE, PRODUCT QUALITY, AND ELECTRONIC WORD OF MOUTH (EWOM) ON THE INTENTION TO BUY SUNRIZQ BATIK IN MALAKA MALAYSIA

2019 ◽  
Vol 1 (2) ◽  
pp. 203-210
Author(s):  
Abd Rofiq ◽  
Joko Suyono
Keyword(s):  
Regression Analysis ◽  
Linear Regression ◽  
Multiple Linear Regression ◽  
Product Quality ◽  
Quantitative Research ◽  
Word Of Mouth ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Electronic Word Of Mouth ◽  
Analysis Techniques

Buying interest is the desire that arises from consumers to a product as a result of the consumer's observation of a product. Therefore the purpose of this study is to analyze the extent of the influence of Price, Product Quality, Electronic Word Of Mouth (EWOM) on consumer buying interest. Batik Sunrizq Malacca Malaysia. This research is quantitative research with a sample of 240 respondents. Furthermore, the data were analyzed using multiple linear regression analysis techniques and classical assumption tests. The results of this study indicate that the three hypotheses proposed have a significant and supportive effect

scholarly journals PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PADA SWALAYAN INDOMARET KEBUPATEN SINTANG

2021 ◽  
Vol 6 (1) ◽  
pp. 54-63
Author(s):  
Avelius Dominggus Sore ◽  
Irma Tripurwanti ◽  
Anna Marganingsih
Keyword(s):  
Regression Analysis ◽  
Customer Satisfaction ◽  
Quantitative Research ◽  
Sampling Method ◽  
Linear Regression Analysis ◽  
Processing Method ◽  
Simple Linear Regression ◽  
Test Calculation ◽  
Data Processing Method

This study aims to determine the effect of service quality on customer satisfaction. This research is a quantitative research. The data processing method used in this research was simple linear regression analysis. The population used in this study were all customers who buy  at the Indomaret Supermarkets, Sintang District. The number of samples in this study were 92 respondents, the sampling method used was simple incidental. Data collection techniques used questionnaires and documentation. The results showed that the quality of service had an effect on customer satisfaction at the Indomaret Supermarkets, Sintang District, based on the t test calculation, the tcount was 2.093 > ttable 1.986, thus it could be concluded that Ha was accepted, with a Sig value. 0.000 <0.05. The coefficient of service determination gives a change in customer satisfaction by 54.6% and 45.4% influenced by other variables, namely product quality, emotional, and price. 

scholarly journals PENGARUH TUNJANGAN KINERJA TERHADAP KINERJA PEGAWAI PADA DINAS PERTANIAN KABUPATEN MINAHASA

2018 ◽  
Vol 14 (1) ◽  
pp. 11
Author(s):  
Jecqueline Fritzie Najoan ◽  
Lyndon R. J. Pangemanan ◽  
Ellen G. Tangkere
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Test Reliability ◽  
Primary Data ◽  
Reliability Test ◽  
Simple Linear Regression ◽  
Analysis Techniques ◽  
Test Result

This study aims to determine the effect of performance allowances on the performance of staff in Minahasa District Agricultural Office. This study was conducted from May to August 2017 from preparation to the writing of research reports. Data used in this research are primary data andsecondary data. Primary data is collected by distributing questionnaires directly to employees for selfcompletion. The population in this study was all employees in Minahasa District Agriculture Office which amounted to 184 employees. Slovin formula is used to determine the number of samples so as to obtain the number of samples of 64 respondents. Data analysis techniques used are validity test, reliability test and simple linear regression analysis, for hypothesis testing using t-test with SPSS version 20 program. The research results showed that the test result t probabilility value of 0.000 < 0.05, which means H0 rejected and H1 accepted. Therefure, the performance allowances significantly influence the performance of employees in the Minahasa District Agricultural Office.*jnkd*

scholarly journals The Effect of Word of Mouth (WOM) on Purchasing Decision of Region Exclusive Fabric of West Nusa Tenggara Province (Case Study on Sasambo Fabric in Bima City)

2018 ◽  
Vol 4 (2) ◽  
pp. 115
Author(s):  
Sri Ernawati ◽  
Muhajirin Muhajirin ◽  
Ismunandar Ismunandar
Keyword(s):  
Regression Analysis ◽  
Data Analysis ◽  
Word Of Mouth ◽  
Linear Regression Analysis ◽  
Simple Linear Regression ◽  
Purchasing Decision ◽  
The People ◽  
The Individual

Word of mouth (WOM) become an important part in marketing studies considering that communication in Word of mouth (WOM) is able to influence the consumer. Word of mouth (WOM) is capable of spreading rapidly when the individual who is spreading it also has a wide network. This study aims to (1) to find out and analyze the positive and significant effect of Word of Mouth (WOM) on purchasing decision of region-exclusive fabric of West Nusa Tenggara Province (case study on Sasambo fabric in Bima City), (2) to give an input of thought to sasambo fabric manufacturer in Bima Town to implement the marketing strategy that does not rely on high cost but what is required is loyal consumer, so that the quality of sasambo fabric is must be upgraded and has more variety in motif. The research is conducted in Bima town for 2 months from Mei to June 2018. The population of this research is all of the people in Bima who bought and used Sasambo cloth with a number of samples are 96 people and technique of sampling is purposive sampling. The technique of Data analysis used is a simple linear regression analysis by using the equation, i.e: Y = a +bx. The result variable statistic test of WOM achievement point in the amount of 17.541 with table point in the amount of 1,985 (17.541 ˃1,985), then, so Word of Mouth (WOM) has a positive and significant effect on purchasing decision of region-exclusive fabric of West Nusa Tenggara province (Case Study on Sasambo Fabric in Bima City).

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