scholarly journals Developing a Customer Model for Targeted Marketing using Association Graph Mining

Data mining is the procedure to find out significant information from large database by applying several mining techniques. Finding out products that are purchased together is a major issue in basket market analysis. So, developing a customer model is important for targeted marketing. The traditional dataset is taken into account because the origin of information which is available from the history of sales repository. While applying the basic techniques on transactional data analysis, it fails when the process has a greater number of transactional information. Also, it is difficult to identify suitable correlation between one product to another. In this paper Market Basket Analysis is extended towards into network level and it recommends a product network consideration it clearly states that the correlation involving products bought together by customer. This research work focuses on product to product network analysis in market basket network. The direct and indirect approach is applied in associated product network from history of retailer data. The major intention of this research work is to find the group of essential products purchase by the customer together. So, it will bring out consumer profile, product blue print, guidance from associated products and provide effective result from large number of customer wholesale outline

2020 ◽  
Vol 2020 (12-1) ◽  
pp. 150-167
Author(s):  
Alexey Grishchenko

The article tells about the life path and research work of the Don agricultural historian P.G. Chernopitsky. The stages of scientific creativity are determined, the main scientific works in the context of the era are considered, its position on the debatable problems of the Don and North Caucasus history, in particular, on the essence and stages of decossackization is determined. The contribution of P. G. Chernopitsky to the study of the socio -economic history of the Soviet pre -collective farm village, collectivization, the famine of 1932-1933 in the North Caucasus, the history of the Don Cossacks in the Soviet period is demonstrated. Relations with colleagues at Rostov State University are highlighted.


2021 ◽  
Vol 02 (09) ◽  
pp. 8-14
Author(s):  
Aziza Komilovna Akhmedova ◽  

The article analyzes the results of the research on the representation of the aesthetic ideal through the image of the ideal hero in two national literatures. For research purposes, attention was paid to highlighting the category of the ideal hero as an expression of the author's aesthetic views. In Sinclair Lewis’s “Arrowsmith” and Pirimkul Kodirov's “The Three Roots”, the protagonists artistically reflect the authors' views on truth, virtue, and beauty. In these novels, professional ethics is described as a high noble value. The scientific novelty of the research work includes the following: in the evolution of western and eastern poetic thought, in the context of the novel genre, the skill, common and distinctive aspects of the creation of an ideal hero were revealed by synthesis of effective methods in world science with literary criteria in the history of eastern and western literary studies, in the example of Sinclair Lewis and Pirimkul Kodirov.


Istoriya ◽  
2021 ◽  
Vol 12 (6 (104)) ◽  
pp. 0
Author(s):  
Ekaterina Kirillova

Source study is the foundation of the research work of professional historians. It became the subject of the All-Russian Scientific Conference “Source Studies in Contemporary Medieval Studies”, which was held from 28 to 29 June 2021 at the Institute of World History at the Russian Academy of Sciences. The conference, conceived as a platform for regular communication of specialists in the history of the Middle Ages, allowed the participants and numerous listeners to get acquainted with the latest research on the source study of the history of Russia, Europe, the East and America. It included reports summarizing the experience of research and outlining the prospects for further work on key problems of source study of the history of the Middle Ages.


2021 ◽  
Vol 1 (1) ◽  
pp. 146-152
Author(s):  
Almaz Ulvi Bi̇nnatova ◽  

The research work named “From the history of scientific-theoretical research of Alisher Navoi’s heritage (on the pages of Azerbaijani literature and literary criticism)” was grouped in several directions. In the systematic research within the sections named - 1. “The influence of Alisher Navoiy’s creativity on Azerbaijani literature”, 2. “The influence of Azerbaijani literature on the creativity of Alisher Navoiy”, 3. “Studying of Alisher Navoiy’s legacy in Azerbaijani literary studies


Author(s):  
N.M. Kurbatov

The concept of critical information infrastructure is analyzed. The history of its formation and consolidation in the legal space of Russian legislation is considered. The article studies the experience of foreign countries in the field of ensuring information security in general and protecting critical infrastructure in particular. The relevance of the chosen topic is due to the course taken by the Russian Federation for the development of the information society in the country, as well as the need to protect significant information systems and resources of state authorities. The author of the article reveals the terms included in the definition of critical information infrastructure, enshrined in the legislation of the Russian Federation. In conclusion, the main problems of the considered regulatory legal acts are highlighted, recommendations are given on the further development of the information security system of critical infrastructure.


Author(s):  
Saif Ur Rehman ◽  
Kexing Liu ◽  
Tariq Ali ◽  
Asif Nawaz ◽  
Simon James Fong

AbstractGraph mining is a well-established research field, and lately it has drawn in considerable research communities. It allows to process, analyze, and discover significant knowledge from graph data. In graph mining, one of the most challenging tasks is frequent subgraph mining (FSM). FSM consists of applying the data mining algorithms to extract interesting, unexpected, and useful graph patterns from the graphs. FSM has been applied to many domains, such as graphical data management and knowledge discovery, social network analysis, bioinformatics, and security. In this context, a large number of techniques have been suggested to deal with the graph data. These techniques can be classed into two primary categories: (i) a priori-based FSM approaches and (ii) pattern growth-based FSM approaches. In both of these categories, an extensive research work is available. However, FSM approaches are facing some challenges, including enormous numbers of frequent subgraph patterns (FSPs); no suitable mechanism for applying ranking at the appropriate level during the discovery process of the FSPs; extraction of repetitive and duplicate FSPs; user involvement in supplying the support threshold value; large number of subgraph candidate generation. Thus, the aim of this research is to make do with the challenges of enormous FSPs, avoid duplicate discovery of FSPs, and use the ranking for such patterns. Therefore, to address these challenges a new FSM framework A RAnked Frequent pattern-growth Framework (A-RAFF) is suggested. Consequently, A-RAFF provides an efficacious answer to these challenges through the initiation of a new ranking measure called FSP-Rank. The proposed ranking measure FSP-Rank effectively reduced the duplicate and enormous frequent patterns. The effectiveness of the techniques proposed in this study is validated by extensive experimental analysis using different benchmark and synthetic graph datasets. Our experiments have consistently demonstrated the promising empirical results, thus confirming the superiority and practical feasibility of the proposed FSM framework.


Author(s):  
Jazmin Isabel Choez Morán ◽  
Ronny Jair Baque Salazar ◽  
Alexandra Denisse Torres Yampis ◽  
María Belén Guerra Gómez

This research work is conceived as the analysis of the nursing care process in a user with a diagnosis of Acinetobacter baumannii, for the methodology used is descriptive, with a non-experimental qualitative approach, since a study is carried out on the records of the nursing care applied to a polytraumatized patient with a history of a car accident, admitted to the Intensive Care Unit from the operating room, and later diagnosed with infection by Acinetobacter Baumannii, for which a care plan based on NANDA taxonomies was developed, NOC and NIC emphasizing the hemodynamic and respiratory improvement, which allowed the patient to achieve a positive evolution, managing to discharge her to general hospitalization without ventilator support.


The article dwells on reaearch and academic activity of D. I. Kachenovskiy at Kharkiv University. His contribution is shown to the study of international relations history at Middle Ages. It is emphasized that we are quite right to call D. I. Kachenovskiy one of most prominent Ukrainian experts in this field, despite his certain idealization of feudal society. Main teaching subjects of D. I. Kachenovskiy were international law and state law of European powers. The basic research work by D. I. Kachenovskiy became his doctoral thesis «On Privateers and Prize Proceedings Relative to Neutral Merchandise» (1855) which became widely known both in Russian Empire and Europe. D. I. Kachenovskiy admitted the appropriateness of privateering, characterized its essence and shared the opinion of well-known French scholar J.-M. Pardessus that charter by Aragon king Alfonso III of 1288 had been the first legislative act relating to privateering. The first period in European privateering history when “naval war was almost indistinguishable from piracy” lasted, by the scholar’s opinion, up to the end of XVI century. His «Course in International Law» was published in 1863, though unfinished, and embraced the antiquity as well as Middle Ages. The concept of international law development in the Middle Ages as proposed by D. I. Kachenovskiy included several basic elements. Those are: admission of the tremendous contribution of Christian Church, Roman Popes and German Emperors in elaboration of this law, influence of public order and national character of German tribes, as well as statement of general détente of mores and international tension in the Middle Ages under the effect of above-cited factors. The scholar emphasized positive influence of knighthood on customs of war and international relations. Medieval international law, history of privateering and trade, social-political and cultural life of Florence and effect of internal factors on its development were the main lines in research of the scientist. Works by D. I. Kachenovskiy exerted the substantial impact not only on students, but on his colleagues as well, and his scientific treatments mostly sustained time exam.


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