Promotion on the pages of book science periodicals in Galicia of the 1920-1930s

2019 ◽  
pp. 19-40
Author(s):  
Iryna Zhevazhenko
Keyword(s):  
Twentieth Century ◽  
Book Publishing ◽  
Educational Institutions ◽  
Ukrainian Society ◽  
Book Exhibition

The article examines the theoretical principles of promotion as a component of publishing marketing. Much attention is focused on analyzing the concepts of PR, promotion, propaganda and branding as effective methods of promotion in book publishing. The term «publishing promotion» is proposed in the course of the research, as it covers the whole range of promotional activities aimed at promoting both the subjects and the objects of book publishing. The article shows the main channels of promotion and its place and role in the distribution of the Ukrainian books on the pages of book science periodicals in Galician of the 1920–1930s. Quotations illustrate the basic means of publishing promotion of the period under review (reviews, bibliographic reviews, announcements of book exhibitions and fairs, etc.). The focus is on the activities of the scientific and cultural educational institutions of the time («Prosvita» Society, NTSh in Lviv, «Ukrainian Society of Bibliophiles in Lviv», etc.), who played a key role in the development of publishing promotion in the 20–30’s of the twentieth century. Keywords: publishing marketing, promotion, book exhibition, review.

Educational Book and Book Publishing of Moscow Student Community at the Beginning of XX century: Libraries, Publishers, Book Trade

2015 ◽  
pp. 110-116
Author(s):  
A. V. Zaitseva
Keyword(s):  
Twentieth Century ◽  
Publishing House ◽  
Book Publishing ◽  
Book Trade ◽  
Library Service ◽  
Technical School ◽  
Student Community ◽  
Publishing Houses ◽  
Trading Activities ◽  
The Moment

The article focuses on the libraries and the publishing and book trading organizations established by Moscow students in the early twentieth century. These organizations were founded to make the textbooks more available, cheaper and less deficient than they were at the moment. As the resource of the textbooks, libraries of compatriots’ associations were widespread. At the Moscow University students publishing commissions (parts of benefit societies) printed lecture notes and examination programs. Library, publishing, and trading activities were tightly bound in these societies. In the Moscow Technical School and the Moscow Women High Courses the libraries and publishing houses functioned independently of each other and of economical organizations of students. The students Library of textbooks at the Moscow Agricultural Institute was really unique, as it combined library service with book publishing for a while. Book trade was usually managed by publishers. Besides students organizations within educational institutes, there functioned a cooperative bookstore and a publishing house at the same time, common for all Moscow students. A dream, that never came true, was a Students House and united library collections of textbooks in it. In spite of many complications, the cooperation was successful, and due to it, access to the textbooks was facilitated for many students.

1968. The “Prague Spring”: Fifty Years Later. Historical Essays

2021 ◽  
Keyword(s):  
Twentieth Century ◽  
Eastern Europe ◽  
Market Economy ◽  
Central And Eastern Europe ◽  
Educational Institutions ◽  
General Reader ◽  
The Past ◽  
Relevant Today ◽  
Prague Spring ◽  
The Military

This book is devoted to a symbolic event that defined the life and values of several generations. Half a century ago, Czech communists tried to give a new impetus to their country’s system of government by combining socialist values with a rational market economy and the mechanisms of a developed democracy. This effort failed, and the state was occupied by the military. This book is the result of joint efforts by Russian, Czech, and Romanian historians, archivists, and cultural and literary scholars, who—exploring new documents and materials—have reinterpreted these events and their lessons from a present-day perspective. Objectively, the “Prague Spring” is from a bygone era, but it is still a milestone, and many of the problems encountered during the Prague Spring are still relevant today. The authors hope that they have contributed to the historiography of the now-distant events of 1968 and that their contributions will help in analysing the experiences of the past in order to be prepared for the events of the future. This book is aimed at specialists in the history and culture of Central and Eastern Europe, students of higher educational institutions, and the general reader interested in twentieth-century history.

scholarly journals Métodos, debates e projetos: as atuações do Instituto Histórico e Geográfico Brasileiro na educação (1900-1930) / Methods, debates and projects: the activities of the Brazilian Historical and Geographical Institute in education (1900-1930)

2018 ◽  
Vol 2 (5) ◽  
pp. 27
Author(s):  
Thaís De Melo
Keyword(s):  
Twentieth Century ◽  
History Of Education ◽  
Educational Institutions ◽  
Construction Of Knowledge ◽  
Political Conflicts ◽  
Early Twentieth Century ◽  
History Of ◽  
Educational Field ◽  
Education In Brazil

Este artigo apresenta alguns resultados da trajetória de pesquisa sobre a presença do Instituto Histórico e Geográfico Brasileiro (IHGB) na Educação . Dentre os aspectos abordados estão as contribuições do instituto para a construção de conhecimentos sobre a História da Educação no Brasil; as relações dos sócios do instituto com instituições de ensino e órgãos administrativos da educação; e os projetos de criação de cursos da Academia de Altos Estudos.  Nesse sentido, propomos considerar o IHGB como um lugar de poder atuante nos conflitos políticos relativos ao campo educacional e como instância produtora de políticas e projetos educacionais no início do século XX. Como fontes para essas questões foram utilizadas publicações e atas da Revista do IHGB, bem como documentos de arquivos de instituições relacionadas e periódicos existentes durante o recorte.* * *This article presents some results of the research trajectory on the teaching of the Brazilian Historical and Geographical Institute (IHGB) in education. Among the addressed projects are the Institute's contributions to the construction of knowledge about the history of education in Brazil; the relations of the members of the Institute with educational institutions and administrative organs of education and the projects of creation of courses and the Academy of High Studies. In this sense, we propose to consider the IHGB as a place of power that is active in political conflicts related to the educational field, and as a producer of policies and educational projects in the early twentieth century. As sources for these issues, publications and minutes of the IHGB Review were used as well as archives of related and periodical institutions existing during the period. 

scholarly journals The importance of time management in the leading activity of educational institutions

2021 ◽  
Author(s):  
Aurelia Cojocaru ◽  
Keyword(s):  
Twentieth Century ◽  
Time Management ◽  
Developed Countries ◽  
Educational Institutions ◽  
Scientific Management ◽  
Insurance Company ◽  
Economic Resource ◽  
Organization Management ◽  
Professional Managers ◽  
The Republic

Among the revolutions that took place in the twentieth century, one of the most important was the managerial revolution. It was during this period that management became a separate field, developing intensely even today. Currently, in all developed countries, more attention is paid to the training of professional managers, because "the task of the leader is to be more and more efficient". The need to professionalize managerial activity in the field of education was realized in the West in the 60s and 70s of the twentieth century [1]. In the Republic of Moldova, this problem began to be addressed only in the 90s. Almost a hundred years ago, the author who founded the scientific management, Frederick Taylor, postulated the principle "Strict record of time and standardization of work" making a huge step towards increasing efficiency in the organization. Management means efficient and effective management of an activity. From this perspective, the manager cannot ensure the efficiency for the institution for which he is responsible if he does not know how to manage the resources efficiently. In addition, time is a precious, pretentious and irreversible economic resource: time is the rarest resource being irreplaceable but at the same time "unlimited", it is expensive, but it cannot be bought, stored, multiplied, and its loss cannot be assured either. By the largest insurance company in the world, so it cannot be "compensated", a source that can increase efficiency and profit, so that its good management is an essential skill [2].

scholarly journals МИТРОПОЛИТ АНДРЕЙ ШЕПТИЦЬКИЙ В КОНТЕКСТІ МУЗИЧНОЇ КУЛЬТУРИ УКРАЇНСЬКОЇ ДІАСПОРИ (до 155-річчя від дня народження)

2020 ◽  
Author(s):  
Admink Admink
Keyword(s):  
Twentieth Century ◽  
Catholic Church ◽  
Educational Institutions ◽  
Education Abroad ◽  
Musical Culture ◽  
Choral Works ◽  
The World ◽  
Musical Creativity ◽  
Church In The World

Досліджується роль митрополита Андрея Шептицького у розвитку музичної культури української діаспори ХХ століття. Акцентована увага на таких аспектах діяльності Митрополита: розбудова української греко-католицької церкви у світі, його візити у різні країни, розвиток системи духовних навчальних закладів, підтримка світських навчальних закладів, встановлення стипендій для музикантів, які здобували освіту за кордоном, участь у процесах розвитку церковного співу. Виокремлюються святкування на честь Митрополита та вшанування його пам’яті за участю музикантів у різних країнах світу. Питання втілення художнього образу митрополита Андрея Шептицького в музичній творчості композиторів діаспори розглянуто на прикладі аналізу хорових творах одного із його стипендіатів – А. Гнатишина з Австрії.Ключові слова: музична культура, українська діаспора, українська греко -католицька церква, художній образ, митрополит Андрей Шептицький. The author studied role of Metropolitan Archbishop Andrei Sheptytskyi in the development of musical culture of the Ukrainian Diaspora during the twentieth century Emphasis is made on the following aspects of the Metropolitan Archbishop’s activity: development of the Ukrainian Greek Catholic Church in the world, his visits to different countries, development of the system of spiritual educational institutions, support of religious educational institutions, establishment of scholarships for musicians who have received education abroad, participation in processes of church singing development. The article highlights the celebration in honor of the Metropolitan Archbishop and honoring his memory with the participation of musicians from around the world. The author reveals embodiment of the image of Metropolitan Archbishop Andrei Sheptytskyi in the musical creativity of the Diaspora composers at the example of the choral works of one of his fellows, Andrei Hnatyshyn from Austria.Key words: musical culture, Ukrainian diaspora, Ukrainian Greek Catholic Church, image, Metropolitan Archbishop Andrei Sheptytskyi.

Argentina, philosophy in

2018 ◽  
Author(s):  
Juan Carlos Torchia Estrada
Keyword(s):  
Nineteenth Century ◽  
Twentieth Century ◽  
Educational Institutions ◽  
The Political ◽  
Husserlian Phenomenology ◽  
Spanish Colonies ◽  
Academic Philosophy ◽  
Spanish Universities ◽  
High Level ◽  
Liberation Philosophy

Philosophy has been present throughout Argentine cultural life since the beginning of Spanish colonization. Despite institutional ups and downs, the teaching of philosophy was a practically constant component of higher and even secondary education. The principal currents that shaped that teaching for more than three centuries were Scholasticism, French ideology, eclectic spiritualism, positivism and in the twentieth century, all of the contemporary manifestations, such as, Husserlian phenomenology, existentialism, analytical philosophy and structuralism. A permanent characteristic, nevertheless, has been that the political vicissitudes of the country affected educational institutions. In the nineteenth century, during the period of national independence and organization, public figures used philosophical ideas to analyse the problems of society and to make the political and institutional contributions that a country in formation required. Juan Bautista Alberdi and Domingo Sarmiento are, in this respect, two representative examples. In the twentieth century, the figure of the professional philosopher, one who is interested in philosophical research for itself, emerged and expanded. However, thought that reflected direct interest in the problems of the community and in the ethical demands of praxis did not disappear during this era. This can be seen in such thinkers as José Ingenieros and Alejandro Korn and more recently in what has been called liberation philosophy. Academic philosophy has made considerable progress. In the second half of the twentieth century, it has attained a high level of professional quality. In some cases, even original contributions have been made which go beyond assimilation or commentary about external philosophical influences. In Argentina, as in the rest of Latin America, philosophy began as a pure transplant brought by those who conquered the continent. Upon creating centres of higher education (either as part of the religious orders or with the character of universities), the philosophical teaching being practised in the Spanish universities of Salamanca and Alcalá was reproduced in the Spanish colonies. Argentine philosophy shares the same general characteristics and historical periods with the philosophies developed in other Latin American countries. In general terms, philosophy can be divided into three periods: the colonial period, the nineteenth century, or national period and the twentieth century.

Monasticism in the Oriental Orthodox Churches

2020 ◽  
pp. 167-184
Author(s):  
Samuel Rubenson
Keyword(s):  
Twentieth Century ◽  
South India ◽  
Political Support ◽  
Educational Institutions ◽  
Horn Of Africa ◽  
Medieval Period ◽  
Language And Literature ◽  
Syrian Orthodox ◽  
Charismatic Authority

The Christian monastic tradition has its origins in the Middle East. It has been and remains a constitutive institution in the Oriental Orthodox Churches, which are the Armenian, Coptic, Ethiopian, and Syrian Orthodox Churches. In Armenia, Egypt, Ethiopia, and the Syriac-speaking Christian traditions, the monasteries have been the most important educational institutions in which language and literature have been transmitted. A strong emphasis on charismatic authority in Oriental monasticism, as well as a lack of political support for the hierarchy in the Coptic and Syrian traditions, has strengthened the role of the monasteries. The monasteries had a major importance for the spread of Christianity in central Asia, south India, and the Horn of Africa in the medieval period. A remarkable revival of Coptic monasticism beginning in the mid-twentieth century is of importance for all the churches.

A Worthwhile Effort? History of Organized Youth Sport in the United States

2013 ◽  
Vol 2 (1) ◽  
pp. 65-75 ◽  
Author(s):  
David K. Wiggins
Keyword(s):  
United States ◽  
Twentieth Century ◽  
Youth Sports ◽  
Primary Source ◽  
Youth Sport ◽  
The United States ◽  
Source Material ◽  
Educational Institutions ◽  
Sports Programs ◽  
History Of

This essay examines the evolution of highly organized youth sports in the United States. Through an examination of both secondary and primary source material, an analysis is made of children's participation in sport from the turn of the twentieth century to the present day. Particular attention is paid to the types of sports programs established for children as well as the various discussions involving the supposed benefits and negative aspects of youth sports. Included is information on Progressive Reformers, youth sport programs outside of educational institutions, and guidelines, reports, assessments, and scholarly evaluation of children and their involvement in sport.

scholarly journals Historical and pedagogical experience of the formation of the educational system of the Primorsky special school

2020 ◽  
Vol 9 (27) ◽  
pp. 276-283
Author(s):  
Konstantin Teodorovich Tikhiy ◽  
Tatiana Nikolaevna Shurukhina ◽  
Alexander Nikitovich Belov ◽  
Vladimir Nikolaevich Tarasenko ◽  
Aleksandr Leonidovich Anisimov
Keyword(s):  
Twentieth Century ◽  
Educational System ◽  
Juvenile Delinquents ◽  
Educational Institutions ◽  
Special School ◽  
Special Schools ◽  
New Methods ◽  
Pedagogical Analysis ◽  
The Relationship ◽  
Rehabilitation Tasks

The article presents the results of historical and pedagogical analysis of the educational system of the Primorsky special school. The purpose of this work is to analyze the experience of the formation and development of the adaptation system of juvenile delinquents in a special school. In the late 1960s and the first half of the 1970s, this experience was completely new in the educational system, since there were no such types of educational institutions in Soviet practice, so there was a need to find new methods to achieve educational, educational and rehabilitation tasks in work with difficult teens. This article analyzes the emerging techniques and methods of educational and social and adaptation activities of adolescents in a special school in the 70s of the twentieth century. Results. The experience of the formation of the educational system of the Primorsky special school is described, the mechanisms of the successful functioning of special schools are shown, the specifics of the relationship between teachers, educators and pupils are highlighted.

scholarly journals Book publishing in Ukraine in the second half of the 20th century and artistic illustration in the works of V. Poltavets

2021 ◽  
Author(s):  
Oksana Poltavets-Guida
Keyword(s):  
Twentieth Century ◽  
Comparative Analysis ◽  
20Th Century ◽  
Book Publishing ◽  
Historical Research ◽  
Graphic Art ◽  
Book Printing ◽  
Time Periods ◽  
High Level ◽  
Historical Periods

The purpose of the article is to consider the graphic works of V. Poltavets-illustrator in the context of the development of book printing in Ukraine in the second half of the twentieth century, conduct a comparative analysis of the development of this industry in different eras, and identify their relationship. The methodology of the article is based on the chronological method of historical research, the biographical method, the method of observing the artist’s practical activities in different time periods, the method of analyzing works of art. The scientific novelty consists in the chronological systematization and comparative analysis of typography and graphic art in different historical periods, the study of the continuity of traditions and innovation in art, their interrelation, and a sequential examination of the creative heritage of the famous artist. Conclusion. The analysis shows a high level of development of publishing in Ukraine, the presence of art school and talented illustrators, indicates insufficient scientific coverage of this topic.

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