Today's society has close links with the media. An important function of the media that will never ende by time is the function of the media setting agenda. Agenda Setting Theory is a theory that states the ability of mass media to transfer elements of awareness and information elements into the public agenda by directing people's awareness and attention to issues that are considered important by the media. Lately, there have been many global problems that have come to the attention of the public at large about waste, pollution, climate change, global warming, and so on. In this case, the researcher seeks to identify media opportunities in an effort to raise environmental issues that have an impact on strengthening environmental awareness and awareness of adolescents in the former residency of Banyumas. This study uses a qualitative design, with a pragmatic approach. This approach does not have a certain theoretical orientation, but rather an attempt to answer a concrete problem in human life (Patton, 2002). This approach becomes relevant, especially to produce a model of utilizing social media for resource development, in this case human resources, namely youth and natural resources, namely the tourism potential of Serayu. Data mining was carried out through in-depth interviews (in-depth interviews), observation and focus group discussions (FGD). Observations made were by trying to dig up data from existing media reports both online and offline. While in-depth interviews and FGDs were chosen to explore the practice of using social media in citizen journalism, by selecting informants purposively, namely adolescents who are active in using both online and conventional media. The long-term goal of this research is expected to be the first step to making a comprehensive study to find out the complete conditions of environmental awareness and awareness among adolescents in the Ex Residence of Banyumas District. Furthermore, the results of this study can be used as input for the media in order to build awareness and concern for the environment for the audience, especially teenagers. From the results of research conducted showed that most teenagers in the ex-Banyumas Residency have environmental awareness that comes from the media they use. The media used here is social media in accordance with the platforms commonly used by teenagers today. However, the condition of this awareness immediately disappears when social media aggressively raises other problems which are considered warmer in the media to be published. It can be concluded that the environmental issues scheduled by social media have the potential to foster environmental awareness and awareness among adolescents.