scholarly journals Analisis Strategi Marketing dan Daya Saing Organisasi di Balai Diklat Tambang Bawah Tanah

2021 ◽  
Vol 4 (1) ◽  
pp. 7-16
Author(s):  
Hendris Agung Prasojo ◽  
Desrizal Desrizal
Keyword(s):  
Underground Mining ◽  
Good Strategy ◽  
Organizational Strategies ◽  
Current Position ◽  
Input Process ◽  
Internal Factor ◽  
Factor Matrix ◽  
Swot Matrix ◽  
Training Services

The Organization of Underground Mining Training Center (BDTBT) which operates in the field of training services requires a strategy to maintain its survival. Competition between organizations is also getting tougher in this era. This condition requires an organization to have a good strategy. BDTBT which focuses on underground mining, makes this organization limited in its market share. The purpose of this study is to determine the current position of BDTBT and obtain organizational strategies that can be implemented properly in BDTBT. In an effort to get a good strategy, it takes a method that is able to beapplied properly in this organization. Data collection was carried out through a questionnaire. Data processing is done through the input process through the SWOT matrix, then evaluation of the internal factor matrix and external factors. With Ifas and Efas scores, the determination of strategies that must be carried out by BDTBT can be done. ABSTRAKOrganisasi Balai Diklat Tambang Bawah Tanah (BDTBT) yang bergerak di bidang jasa training membutuhkan strategi untuk mempertahankan keberlangsungan hidupnya. Persaingan antar organisasi juga semakin ketat di era sekarang ini. Kondisi ini mengharuskan sebuah organisasi memiliki strategi yang baik. BDTBT yang fokus pada tambang bawah tanah, membuat organisasi ini terbatas pangsa pasarnya. Tujuan penelitian ini adalah untuk mengetahui posisi BDTBT saat ini dan mendapatkan strategiorganisasi yang dapat diimplementasikan dengan baik di BDTBT. Dalam upaya mendapatkan strategi yang baik, dibutuhkan metode yang mampu diterapkan secara baik diorganisasi ini. Pengumpulan data dilakukan melalui kuesioner. Pengolahan data dilakukan melalui proses input melalui matrik SWOT, kemudian evaluasi matrik internal faktor dan ekternal faktor. Dengan score Ifas dan Efas maka penentuan strategi yang harus dilakukan oleh BDTBT dapat dilakukan.

scholarly journals SMEs Development Strategy of Footwear Business

2019 ◽  
Vol 15 (2) ◽  
pp. 128-140
Author(s):  
Syufriadi Ibrahim ◽  
Dodik Ridho Nurrochmat ◽  
Agus Maulana
Keyword(s):  
Development Strategy ◽  
Business Case ◽  
External Evaluation ◽  
Internal Factor ◽  
Factor Matrix ◽  
Alternative Strategies ◽  
Swot Matrix ◽  
Strategy Planning ◽  
Internal And External Factors ◽  
Descriptive Method

The main objective of this research is to analyze the strategy of developing the footwear business. Case studies were carried out at CV Hikmah Shoes Bogor. The initial analysis was carried out by identifying the business of the ongoing CV Hikmah Shoe model and analyzing the external and internal scope to identify problems that occurred in the company. The descriptive method used to identify CV Hikmah Shoes Bogor using, Internal Factor Matrix (IFE) and External Evaluation Factor (EFE) used to analyze internal and external factors at CV Hikmah Shoesr. SWOT matrix selected to determine the strategy to be implemented and Quantitative Strategy Planning Matrix (QSPM) is used as a process to determine strategic priorities for the company. The results of the SWOT Matrix in this study produced six alternative strategies that were chosen as development strategies at CV Hikmah Shoes, Bogor. results The best strategy taken in developing the footwear business is to maximize promotion and marketing using social media or e-commerce and to continue with the improvement business.  

Application of UAV-based orthomosaics for determination of horizontal displacement caused by underground mining

2021 ◽  
Vol 174 ◽  
pp. 282-303
Author(s):  
Edyta Puniach ◽  
Wojciech Gruszczyński ◽  
Paweł Ćwiąkała ◽  
Wojciech Matwij
Keyword(s):  
Underground Mining ◽  
Horizontal Displacement

Mangrove Tourism Development Strategy for the Prosperous Village on Baai Island, Bengkulu City

2021 ◽  
Vol 2 (3) ◽  
Author(s):  
Anggie Aditya Heriyanto ◽  
Sri Handayani ◽  
Mimi Kurnia Nengsih
Keyword(s):  
Development Strategy ◽  
Swot Analysis ◽  
External Factor ◽  
External Factors ◽  
Mangrove Forests ◽  
Analysis Method ◽  
Internal Factor ◽  
Internal Factors ◽  
Swot Matrix ◽  
Questionnaire Method

The aim of being able to see what development strategies are suitable for mangrove tourism in Kampung Sejahtera on Baai Island, Bengkulu City. The research objective was to see the strategy for developing mangrove tourism in Kampung Sejahtera on Baai Island, Bengkulu City with a SWOT analysis. The data collection used was a questionnaire method with a list of questions to the respondents. The analysis method used is a SWOT analysis to see internal factors and external factors, which will then be entered into the SWOT matrix. The research results obtained from the analysis of internal factors and external factors. The result of the internal factor is a strength (strength) of 2.75 while the weakness (weakness) is 1.46, so the value of the internal factor is 2.75-1.46 = 1.29 while from the external factor the opportunity (opportunity) is 2 , 52 and for the threat (threat) is 1.58, the value of the external factor is 2.52-1.58 = 0.94. Based on the analysis diagram, the SWOT strategy is in the Cell (quadrant) I position. This shows that the SO strategy in the SWOT matrix is an aggressive strategy. This strategy explains that Kampung Sejahtera mangrove tourism can take advantage of the surrounding environment. The environment around mangrove tourism is still natural so that it is very likely for the community to add stages such as trading, opening food stalls, and lodging businesses around the mangrove tourism of Kampung Sejahtera on Baai Island, Bengkulu City, and Utilizing mangrove forests so as not to abrasion around mangrove tourism Kampung Sejahtera on Baai Island, Bengkulu City, which makes the tourist area safe and tourists who visit are comfortable and not worried about abrasion

scholarly journals Analysis of grouper business development in Gerokgak District, Buleleng Regency, Bali Province

2019 ◽  
Vol 2 (2) ◽  
pp. 46
Author(s):  
David Hermawan ◽  
Ganjar Adhywirawan Sutarjo ◽  
Abdul Aziz
Keyword(s):  
Swot Analysis ◽  
Economic Value ◽  
Business Owners ◽  
Business Development ◽  
Swot Matrix ◽  
Human Effort ◽  
Cultivation Strategy ◽  
The Government ◽  
Aquaculture Production

Fisheries development is a human effort in increasing the utilization of all fishery's biological resources which include the fishery capture, aquaculture, and processing sectors. Grouper is a commodity that has high economic value, but the amount of aquaculture production is still low, one of which is in Gerokgak district.This research was conductedfrom February to March 2018, in Gerokgak District, Buleleng Regency,Bali Province. Dataobtainedthrough interviews, observations, documentation, and questionnaires directly with respondents, namely the Department of Maritime Affairs and Fisheries of Buleleng Regency, business owners, managers, and grouper farmers. The analysis used in this study was toobtaina grouper cultivation strategy using a SWOT analysis. From the results of the calculation of the analysis and determination of the SWOT matrix,thewgovernment must increase grouper aquaculture results by increasing the number of hatchery and enlargement businesses. The government is more responsive to the problems faced by farmers.

scholarly journals Strategi Pengembangan Pemasaran Batu Andesit (Studi Kasus pada PT Duta Keluarga Imfaco, Bogor Jawa Barat)

2019 ◽  
Vol 13 (2) ◽  
pp. 127
Author(s):  
Tubagus Imron ◽  
Rizal Syarief Sjaiful Nazli ◽  
Sapta Raharja
Keyword(s):  
Sampling Method ◽  
External Factor ◽  
Matrix Analysis ◽  
Market Development ◽  
Market Penetration ◽  
Market Demand ◽  
Alternative Strategies ◽  
Swot Matrix ◽  
Internal And External Factors

<p>Andesite stone mining activities in Bogor area is now growing, one of the andesite stone processing business is PT Duta Keluarga Imfaco located in Bogor Regency, West Java. The economically valuable andesit stone is expected to be the mainstay of the income of the surrounding community, characterized by the increasing market demand and the growing interest of the community towards andesite stone. The purpose of this study are (1) to identify internal and external factors of PT Imfaco Family Ambassador; (2) Developing appropriate market development strategies; and (3) Develop alternative strategies of andesite stone marketing development. The study used descriptive and analytic methods that are case studies. Determination of respondents with purposive sampling method, with consideration that mastered the problems to be asked. Data analysis with IFE and EFE matrix to identify internal and external factor of company, then mapping with IE matrix, to see company position. Preparation of strategy with SWOT matrix, yield several alternative strategies that can be implemented. The final stage with the QSP matrix, to determine the priority of the most appropriate strategy to be implemented. Based on the results of IFE and EFE matrix analysis, indicates the company is in a stable position in responding to external situations. The result of analysis with IE matrix, company is in quadrant V, that is growth and stability, where strategy that can be done is market penetration and business development. Results of analysis with SWOT matrix obtained alternative strategies that can be implemented and with the QSP matrix obtained the most appropriate strategy to be implemented in order to develop the company's marketing strategy is to expand the marketing network.</p>

scholarly journals Evaluasi Program Pembinaan Senam Artistik Sekolah Dasar Di Kabupaten Pemalang

2020 ◽  
Vol 5 (2) ◽  
pp. 98-103
Author(s):  
Idah Tresnowati ◽  
Gilang Nuari Panggraita
Keyword(s):  
Elementary Schools ◽  
Descriptive Analysis ◽  
Development Program ◽  
First Grade ◽  
Input Process ◽  
Cipp Model ◽  
Central Java ◽  
Analysis Technique ◽  
Teacher Trainer

The determination of this research is to support the artistic gymnastics coaching program in Pemalang district of Central java. The approach used in the assessment of this program is the CIPP Model of Daniel Stufflebeam in terms of context, input, process, and product. There are three elementary schools that thrived in representing the name of Pemalang Regency to become champions in the artistic gymnastics competition in Central Java, the schools are from SDN Padek 01, SDN Pamutih 02 and MI Muhammadiyah. The collecting data used observation technique, interviews and documentation in the form of archives as supporting data. While the informant sources were the Principal, sport teacher/trainer, students as the gymnasts and parents of students. The analysis technique used is descriptive analysis. The results of the study show that: At the input stage, the athlete recruitment as a trainee was done voluntarily in accordance with the interests and talents sought since he/she entered first grade, for the determined criteria are applied well, inadequate facilities, insufficient and simple infrastructure. Keywords: Evaluation, Artistic Gymnastics Development Program, Elementary School AbstrakTujuan Penelitian ini untuk mengevaluasi program pembinaan senam artistik di kabupaten pemalang.  Metode penelitian yang digunakan yaitu deskriptif kualitatif. Pendekatan yang digunakan dalam penelitian evaluasi program ini  adalah CIPP Model (Daniel Stufflebeam’s) ditinjau dari tahap  context, input, proces, dan product. Ada tiga sekolah dasar  yang berhasil membawa nama kabupaten pemalang untuk menjadi juara dalam kompetisi senam artistik  tingkat Jawa Tengah, yaitu dari SDN Padek 01, SDN Pamutih 02 dan MI Muhammadiyah. Pengumpulan data menggunakan teknik  Pengamatan(observasi), wawancara (interview) dan dokumentasi berupa arsip sebagai data pendukung. Sedangkan informan yang digunakan adalah Kepala Sekolah, Guru Penjasorkes/pelatih, siswa sebagai pesenam serta orang tua siswa. penelitian menunjukan bahwa: Pada tahap input  perekrutan atlet sebagai peserta pelatihan secara suka rela sesuai dengan minat dan bakat dicari sejak dia masuk kelas satu,untuk kriteria yang ditetapkan dilaksanakan dengan baik,fasilitas yang kurang memadai,sarana prasarana kurang memadai dan sederhana. Kata kunci: Evaluasi, Program Pembinaan Senam Artistik, sekolah Dasar

scholarly journals Strategi Marketing Pada CV. Kembar Jaya Kreatif Dengan Memanfaatkan Analisis Swot Serta QSPM

2021 ◽  
Vol 4 (2) ◽  
pp. 128-138
Author(s):  
Tradiga Nur Aziz ◽  
Muhamad Rizal ◽  
Ria Arifianti ◽  
Asmaul Husna
Keyword(s):  
Swot Analysis ◽  
Internal Factor ◽  
Alternative Strategies ◽  
New Strategy ◽  
Swot Matrix ◽  
Marketing Activities ◽  
Factor Evaluation ◽  
Secondary Information ◽  
Analytical Tools ◽  
Evaluation Matrix

CV. Kembar Jaya Kreatif is an industry engaged in garment or convection. The results of the CV. Kembar Jaya Kreatif from September 2017 to April 2019 can be seen if there are some months of income that do not meet the income target that has been set. Therefore CV. Kembar Jaya Kreatif is obliged to devise a new strategy in order to increase income in order to achieve the targets that have been set. SWOT analysis is used to obtain alternative strategies, where strategic alternatives are obtained from internal and external aspects of the industry. Information and research data consist of primary and secondary information, the analytical tools used in this research are the IFE (Internal Factor Evaluation) matrix, the EFE (External Factor Evaluation) matrix, the IE (Internal-External) matrix, the SWOT matrix (Strengths, Weakness). , Opportunities, and Threats), as well as QSPM (Quantitative Strategic Planning Matrix). The SWOT matrix creates 5 strategic alternatives that can be implemented by the industry. Based on the QSPM results from 5 alternatives, one of the prioritized alternative strategies is to use existing technology to carry out marketing activities and sell products online such as through social media and e-commerce with a TAS score of 6, 303.

scholarly journals Unit Produksi dan Jasa sebagai Edupreneurship

2019 ◽  
Vol 4 (7) ◽  
pp. 944
Author(s):  
Desy Anggreani ◽  
Sudarmiatin Sudarmiatin ◽  
Suharto Suharto
Keyword(s):  
Social Media ◽  
Factor Analysis ◽  
External Factor ◽  
External Factors ◽  
Internal Factor ◽  
Service Unit ◽  
Use Of Technology ◽  
Swot Matrix ◽  
Internal And External Factors ◽  
Marketing Implementation

<p class="Abstrak"><strong>Abstract:</strong> This study focuses on identifying internal and external factors from Crystal Guava Production and Service Unit of SMK 2 Batu. Therefore, strategies for the development of Production Units as edupreneurship can be obtained, namely vehicles for practicing work and entrepreneurship for students by doing creative and innovative efforts, the use of technology at the time of the guava crystal production process and its marketing implementation. Based on the internal factor analysis of the UPJ in SMK 2 Batu at 1.19 and the external factor analysis of 1.15 which is then analyzed using the SWOT matrix at the coordinate point (1.19:1.15) which means the quadrant I (SO) namely having to develop their internal power be`1cause the opportunity to develop UPJ in SMK N 2 batu is widely opened. The SO strategy that has been developed based on the SWOT matrix is (1) making Guidelines for production activities of Production Units that propose Curriculum, (2) product development and the use of the latest technology in organic crystal cultivation, (3) expanding market share with promotional media on social media, (4) increasing student involvement in cultivation and marketing (sales services, promotion in social media), (5) increasing collaboration with industrial parties to transfer knowledge and technology of crystal guava cultivation and maintain continuity of guava products.</p><strong>Abstrak:</strong> Penelitian ini berfokus untuk mengindentifikasi faktor internal dan faktor eksternal dari Unit Produksi dan Jasa Jambu Kristal SMKN 2 Batu sehingga diperoleh strategi-strategi pengembangan Unit Produksi sebagai <em>Edupreneurship</em> yaitu wahana berlatih bekerja dan berwirausaha bagi siswa dengan melakukan yang usaha kreatif dan inovatif, dan penggunaan teknologi pada saat budidadaya Jambu Kristal serta pemasarannya. Berdasarkan analisis faktor internal dari Unit Produksi dan Jasa SMKN 2 Batu sebesar 1,19 dan analisis faktor eksternal sebesar 1,15 yang selanjutnya dianalisis susuai matriks SWOT berada pada titik koordinat (1,19: 1,15) yang berarti pada kuadran I (SO) yaitu harus mengembangkan kekutan internalnya karena peluang untuk mengembangkan Unit Produksi dan Jasa SMKN 2 Batu sebagai <em>Edupreneurship </em>terbuka lebar. Adapun strategi SO yang dikembangkan. Adapun strategi SO yang telah dikembangkan berdasarkan matriks SWOT ialah (1) pembuatan Pedoman kegiatan produksi Unit Produksi yang mengaju Kurikulum, (2) melakukan pengembangan produk dan penggunaan teknologi terbaru pada budidaya jambu kristal (organic), (3) memperluas pangsa pasar dengan media promosi di media sosial, (4) peningkatan keterlibatan siswa dalam budidaya dan pemasaran (layanan penjualan, promosi di media soasial), (5) Meningkatkan kerjasama dengan pihak DU/DI yang sejenis untuk transfer ilmu dan teknologi budidaya jambu kristal dan menjaga kontinuitas produk jambu.

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