scholarly journals Pelatihan Melalui Web Seminar Dampak UU HPP Terhadap Pelaku UMKM Di Era Pandemi

Pengmasku ◽  
2021 ◽  
Vol 1 (1) ◽  
pp. 22-28
Author(s):  
Ferry Irawan
Keyword(s):  
Economic Growth ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Direct Interaction ◽  
Service Activities ◽  
The Law ◽  
Medium Enterprises

The Law on Harmonization of Tax Regulations (UU HPP) has been effective since October 29, 2021. One of the objectives of the HPP Law is to increase the economic growth, including Micro, Small and Medium Enterprises (MSMEs). Community Service Activities through this web seminar (webinar) aim to provide an understanding of the HPP Law in relation with MSMEs. There are several procedures carried out in the implementation of this web seminar. First, the presentation of the speaker. Second, it was followed by a discussion either through the chat box or direct interaction. Based on the responses from the webinar participants, it can be seen that this activity adds to the understanding of the participants regarding the HPP Law and its relationship with MSMEs.   Undang-Undang Harmonisasi Peraturan Perpajakan (UU HPP) telah diberlakukan sejak 29 Oktober 2021. Salah satu tujuan UU HPP adalah meningkatkan pertumbuhan ekonomi termasuk di dalamnya Usaha Mikro, Kecil dan Menengah (UMKM). Kegiatan Pengabdian kepada Masyarakat melalui web seminar (webinar) ini bertujuan untuk memberikan pemahaman atas UU HPP dalam kaitannya sebagai pendorong UMKM. Terdapat beberapa prosedur yang dilakukan dalam dalam pelaksanaan web seminar ini. Pertama, pemaparan dari narasumber. Kedua, dilanjutkan dengan diskusi baik melalui chat box maupun berinteraksi secara langsung. Berdasarkan respon dari peserta webinar, dapat diketahui bahwa kegiatan ini menambah pemahaman para peserta terkait UU HPP dan hubungannya dengan UMKM.  

Pengembangan UMKM Dupa Melalui Strategi Marketing Berbasis Kemitraan

PATRIA ◽  
2019 ◽  
Vol 1 (2) ◽  
pp. 125
Author(s):  
Endi Sarwoko ◽  
Iva Nurdiana Nurfarida ◽  
Ninik Indawati ◽  
Moh. Ahsan
Keyword(s):  
Marketing Strategy ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Product Diversification ◽  
Service Activities ◽  
Business Income ◽  
Product Marketing ◽  
Medium Enterprises ◽  
Marketing Cooperation

Abstrak — Kegiatan pengabdian pada masyarakat dilaksanakan di Desa Petungsewu Kecamatan Wagir Kabupaten Malang sebagai Desa Mitra, dengan fokus pada pemberdayaan usaha mikro kecil dan menengah (UMKM) dupa. Masalah yang dihadapi pengrajin dupa di desa Mitra adalah masih menghasilkan dupa mentah, kesulitan pemasaran sehingga pendapatan usaha masih rendah. Tujuan program adalah untuk meningkatkan pendapatan masyarakat pengrajin dupa melalui diversifikasi produk yaitu menghasilkan produk dupa wangi kemasan, dan penerapan strategi pemasaran produk dengan pola kemitraan. Metode yang diterapkan adalah pelatihan dan pendampingan produksi dupa wangi kemasan, penciptaan merek dagang, dan merintis kemitraan dengan pelaku usaha dupa yang sudah berhasil. Pelatihan dan pendampingan dilaksanakan sebagai bagian dari pengembangan hasil produksi atau diversifikasi produk, sehingga tidak hanya memproduksi dupa setengah jadi, tetapi mampu menghasilkan produk jadi dikemas dan siap dijual. Pola kemitraan yang dilakukan dengan cara perdagangan umum dalam bentuk kerjasama pemasaran, produk dari pengrajin dupa dari desa mitra disetorkan kepada pelaku usaha mitra untuk dijual. Hasil kegiatan pengrajin dupa sudah mampu menghasilkan dupa wangi kemasan dengan merk Gunung Katu sebagai produk unggulan, produk dupa wangi Gunung Katu mulai dikenal pasar, dan memperoleh nilai tambah usaha berupa peningkatan pendapatan.Abstract — Community service activities are carried out in Petungsewu Village, Wagir District, Malang Regency as Mitra Village, with a focus on empowering incense micro, small and medium enterprises (MSMEs). The problem faced by incense craftsmen in Mitra village is that it still produces raw incense, marketing difficulties so that business income is still low. The aim of the program is to increase the income of the community of incense craftsmen through product diversification, namely producing fragrant incense packaging products, and implementing a product marketing strategy with a partnership pattern. The method applied is training and mentoring the production of fragrant incense packaging, creating trademarks, and initiating partnerships with successful incense businesses. Training and assistance are carried out as part of the development of production or product diversification, so that not only producing semi-finished incense, but able to produce finished products that are packaged and ready for sale. The partnership pattern is carried out by means of general trading in the form of marketing cooperation, products from incense craftsmen from partner villages are deposited to partner business actors for sale. The results of the incense craftsman activity has been able to produce incense fragrance packaging with the Gunung Katu brand as a superior product, Gunung

Keefektifan Peran Digital Marketing Melalui Media Sosial Dalam Proses Pemasaran Produk Galeri UMKM Ekawira, Kare Madiun

2021 ◽  
Vol 2 (1) ◽  
pp. 21-30
Author(s):  
Rizal Ula Ananta Fauzi ◽  
Dian Citaningtyas Ari Kadi ◽  
Galuh Kristyangga Setyo Ernanda ◽  
Permai Triwidya ◽  
Silvy Adhelia
Keyword(s):  
Social Media ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Sales Promotion ◽  
Digital Marketing ◽  
Service Activities ◽  
Medium Enterprises

Abstract This study aims to fulfill duties in community service activities in order to help the community in solving problems related to MSMEs (Micro, Small and Medium Enterprises). The place for community service activities is in the Ekawira UMKM Gallery which provides various regional souvenirs from Kare Village, Kare District, Madiun Regency, East Java. Ekawira UMKM Gallery is chaired by Mrs. Hesti Purwanti. One of the products produced at the Ekawira UMKM Gallery is typical curry pia. This product is neatly packaged and already has a brand, but the marketing is only sold in the area around the Kare area, not yet out of town or through existing social media. This is a problem faced by these MSMEs. Therefore, the purpose of holding this community service is to help the Ekawira UMKM Gallery in marketing its products, by providing several sales/promotion media solutions to make it easier in terms of marketing. The marketing solution provided is by doing digital marketing, how to promote it through social media such as Instagram, creating a page on Facebook and creating a product website for the Ekawira UMKM Gallery which aims to make this product known by many people and more consumers who buy it.Abstrak: Penelitian ini bertujuan untuk memenuhi tugas dalam kegiatan pengabdian kepada masyarakat agar bisa membantu masyarakat dalam memecahkan masalah-masalah yang berkaitan dengan UMKM (Usaha Mikro, Kecil dan Menengah). Tempat kegiatan pengabdian masyarakat ini berada di Galeri UMKM Ekawira yang menyediakan aneka oleh-oleh daerah khas Desa Kare, Kecamatan Kare, Kabupaten Madiun, Jawa Timur. Galeri UMKM Ekawira diketuai oleh ibu Hesti Purwanti. Salah satu produk yang di hasilkan di Galeri UMKM Ekawira adalah pia khas Kare. Produk ini sudah di kemas dengan rapi dan sudah memiliki merek, namun  pemasarannya hanya dijual di daerah sekitar daerah Kare saja, belum sampai keluar kota maupun melalui media sosial yang ada. Hal ini menjadi masalah yang dihadapi oleh UMKM tersebut. Karena itu, tujuan diadakan pengabdian masyarakat ini untuk membantu Galeri UMKM Ekawira dalam memasarkan produknya, dengan memberikan beberapa solusi media penjualan/promosi untuk mempermudah dalam hal pemasaran. Solusi pemasaran yang diberikan yaitu,dengan melakukan digital marketing caranya mempromosikan melalui media sosial seperti instagram, pembuatan laman pada facebook dan pembuatan laman web produk Galeri UMKM Ekawira yang bertujuan agar produk ini di ketahui oleh banyak orang  dan lebih banyak lagi konsumen yang membelinya.

scholarly journals Pelatihan Desain dan Kemasan Produk Sebagai Upaya Meningkatkan Omset UMKM di Kota Batam

2021 ◽  
Vol 2 (2) ◽  
pp. 121-130
Author(s):  
Debby Arisandi ◽  
Ahmad Fitriansyah
Keyword(s):  
Gross Domestic Product ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Added Value ◽  
Domestic Product ◽  
Function Type ◽  
Product Packaging ◽  
Service Activities ◽  
Medium Enterprises

The Micro, Small, and Medium Enterprises (MSMEs) sector contributed 60.34% to the gross domestic product (GDP) and assisted the absorption of labor by 97.22%. The problem is, there are still many MSMEs that are not aware or do not understand that good and attractive product packaging will bring added value to the products it offers. As a result, some products that actually have high selling value/quality do not sell in the market. This activity aims to increase the understanding of MSME players of the importance of packaging so that the products offered an increase in added value and can differentiate packaging based on function, type, and material. The implementation of community service activities was carried out on 18-19 July 2017 in the Gurindam Building Hall of the Batam City Education Office. The activity was carried out in collaboration with the Dinas Koperasi dan Usaha Mikro Kota Batam, which was attended by 128 MSMEs. The results of the activity were in the form of new packaging for participant products that were more attractive, informative, and modern. Abstrak Sektor Usaha Mikro, Kecil dan Menengah (UMKM) memberikan kontribusi terhadap produk domestik bruto (PDB) sebesar 60.34% dan membantu penyerapan tenaga kerja sebesar 97.22%. Permasalahannya, masih banyak UMKM tidak sadar atau kurang memahami bahwa kemasan produk yang baik dan menarik akan mendatangkan nilai lebih pada produk yang ditawarkannya. Akibatnya sejumlah produk yang sebenarnya memiliki nilai jual tinggi/bermutu menjadi tidak laku dipasaran. Kegiatan ini bertujuan untuk dapat meningkatkan pemahaman pelaku UMKM terhadap pentingnya kemasan agar produk yang ditawarkan meningkat nilai tambahnya dan dapat membedakan kemasan berdasarkan fungsi, jenis dan bahannya. Pelaksanaan kegiatan pengabdian kepada masyarakat dilaksanakan pada 18-19 Juli 2017 di Aula Gedung Gurindam kantor Dinas Pendidikan Kota Batam.  Kegiatan dilaksanakan melalui kerjasama dengan Dinas Koperasi dan Usaha Mikro Kota Batam yang diikuti oleh 128 UMKM. Hasil kegiatan berupa kemasan baru bagi produk-produk peserta yang lebih menarik, informatif dan modern. Kata Kunci: umkm; pelatihan; kemasan

scholarly journals Penyuluhan Teknik Pembukuan Sederhana Dan Aspek Permodalan PKBL Bagi UKM Cluster Tepung Tapioka, Kabupaten Bogor

2019 ◽  
Vol 1 (1) ◽  
pp. 28-32
Author(s):  
Iha Haryani H ◽  
Ahmad Djamil
Keyword(s):  
Economic Growth ◽  
Community Development ◽  
Community Service ◽  
Small And Medium Enterprises ◽  
Development Program ◽  
Business Service ◽  
Equitable Distribution ◽  
Tapioca Flour ◽  
Medium Enterprises ◽  
Distribution Of Income

Micro, small and medium enterprises (MSMEs) are one of the cornerstones of the Indonesian economy. UMKM has been recognized as very strategic and important not only for economic growth, but also for equitable distribution of income because of its very important role. Indonesia pays special attention to the development of MSMEs by facilitating and providing access to productive resources. Community Service conducted by the Faculty of Economic and Business Service Team is to conduct counseling for the Bogor Regency tapioca flour cluster SMEs, namely regarding simple bookkeeping techniques and capital aspects of the Partnership and Community Development program in collaboration with BNI bank.

PELATIHAN ENTREPRENEURSHIP MOTIVATION DALAM MEMBANGUN MENTAL ENTREPRENEURSHIP BAGI UMKM DI MASA PANDEMI COVID 19

DEVOSI ◽  
2021 ◽  
Vol 2 (2) ◽  
pp. 12-16
Author(s):  
Nurul Huda ◽  
Sri Chusri Haryanti ◽  
Nova Rini ◽  
Rosmelani -
Keyword(s):  
Community Service ◽  
Negative Impact ◽  
Small And Medium Enterprises ◽  
Business Group ◽  
Small And Medium Enterprise ◽  
Service Activities ◽  
Service Activity ◽  
Medium Enterprise ◽  
Medium Enterprises ◽  
University Community

Micro, Small and Medium Enterprises in Indonesia are experiencing a negative impact from the COVID-19 pandemic. Thus, Micro, Small, and Medium Enterprises actors need an increase in entrepreneurship motivation to survive during the COVID-19 pandemic. The YARSI University Community Service Team and partners from Micro, Small and Medium Enterprises who are members of the YARSI University with the Warung Sejahtera Business Group conducted training on entrepreneurship motivation. The activity results show that there are still Micro, Small and Medium Enterprises actors who do not know about the COVID-19 pandemic and entrepreneurship motivation. After participating in the training, most MSME actors are interested in running a Micro, Small and Medium Enterprise business during the COVID-19 pandemic by innovating. The innovation that Micro, Small and Medium Enterprises will carry out is the most widely chosen by sharing info to the WA group. This community service activity concludes that there is an increase in Micro, Small and Medium Enterprises' entrepreneurship motivation to stay afloat during the covid 19 pandemic. Future community service activities can be in the form of training on the operationalization of the WhatsApp application in increasing sales of Micro, Small and Medium Enterprises.

scholarly journals Workshop and Mentoring of Product Preservation and Marketing For Food and Beverage SMEs in Gresik Regency

2019 ◽  
Vol 2 (1) ◽  
pp. 20
Author(s):  
Nyoman Sri Widari ◽  
Badriyah Badriyah ◽  
Dedy Kunhadi Kunhadi
Keyword(s):  
Economic Growth ◽  
Product Quality ◽  
Community Service ◽  
Market Access ◽  
Small And Medium Enterprises ◽  
Online Marketing ◽  
Food And Beverage ◽  
Medium Enterprises ◽  
Natural Preservatives ◽  
Product Durability

Small and Medium Enterprises (SMEs) have an important role in the economy of a country, including in Indonesia. Although SMEs have contributed to economic growth, in their development there have been various problems. The problem faced by SMEs in Gresik Regency is that they do not understand the use of preservatives food and beverage that are safe for health and limited market access. In solving the problems faced by these SMEs, the community service team transferred knowledge and technology through workshops and mentoring. Workshop material includes methods of processing and preserving food, types of natural preservatives, and ways to promote, market, and sell products through online marketing media (e-commerce). While mentoring was carried out after the workshop was completed. With the completion of community service activities, it is expected that SMEs can increase product durability and product quality by using natural preservatives that are safe for health, and SMEs are able to run and manage e-commerce applications that have been developed.

scholarly journals Kepastian Hukum Usaha Mikro Kecil dan Menengah Dalam Pola Kemitraan Sebagai Penerima Waralaba

2020 ◽  
Vol 9 (3) ◽  
pp. 547
Author(s):  
I Made Bagus Suardana ◽  
I Wayan Wiryawan
Keyword(s):  
Economic Growth ◽  
Research Method ◽  
Government Regulation ◽  
Central Government ◽  
Small And Medium Enterprises ◽  
Legal Certainty ◽  
Legal Research ◽  
The Law ◽  
Medium Enterprises ◽  
Regional Governments

The legal certainty for micro, small and medium enterprises in a partnership scheme is as a franchisee. Economic growth is so fast and advanced that many regulations by the central government and regional governments issue policies that cannot be implemented and result in no guarantee of legal certainty for the community. The purpose of this paper is to review the regulation of the minister of trade regarding franchising in 2019 related to legal certainty for micro, small and medium enterprises in the framework of a franchise business. The method used in this paper is a normative legal research method by analyzing the provisions of statutory regulations. The results of this study explain that based on the principle of lex superior derogate legi inferiori, the law with a higher position removes the laws that are under it, namely in the MSME partnership pattern in the franchise business, it should still use the rules in Government Regulation No. 17 of 2013 concerning the Implementation of Law Number 20 of 2008 concerning Micro, Small and Medium Enterprises. Kepastian hukum usaha mikro, kecil dan menengah dalam pola kemitraan adalah sebagai penerima waralaba. Pertumbuhan ekonomi yang demikian cepat dan maju, menyebabkan banyak regulasi oleh pemerintah pusat maupun pemerintah daerah menerbitkan kebijakan–kebijakan yang belum dapat dilaksanakan dan berakibat tidak adanya jaminan kepastian hukum yang berkeadilan bagi masyarakat. Tujuan dari penulisan ini, untuk mengkaji peraturan menteri perdagangan tentang waralaba tahun 2019 terkait kepastian hukum bagi usaha mikro, kecil dan menengah dalam rangka bisnis waralaba. Metode yang digunakan dalam tulisan ini metode penelitian hukum normatif dengan menganalisa dari ketentuan peraturan perundang–undangan. Hasil penelitian ini menjelaskan bahwa  berdasarkan asas lex superior derogate legi inferiori mengakibatkan hukum yang kedudukannya lebih tinggi menghapus hukum yang ada di bawahnya yaitu dalam pola kemitraan UMKM dalam bisnis waralaba sudah seharusnya tetap menggunakan aturan dalam Peraturan Pemerintah No. 17 Tahun 2013 Tentang Pelaksanaan Undang-Undang Nomor 20 Tahun 2008 Tentang Usaha Mikro, Kecil dan Menengah.

scholarly journals PELATIHAN MANAJEMEN KEUANGAN BAGI PELAKU UKM DI TENGAH PANDEMIK COVID-19

2020 ◽  
Vol 4 (1) ◽  
pp. 391
Author(s):  
Baiq Reinelda Tri Yunarni ◽  
Nurul Hidayati Indra Ningsih ◽  
Dedy Iswanto
Keyword(s):  
Venture Capital ◽  
Community Service ◽  
Financial Management ◽  
Small And Medium Enterprises ◽  
Service Program ◽  
Financial Reports ◽  
Limited Ability ◽  
Service Activities ◽  
Personal Needs ◽  
Medium Enterprises

ABSTRAK                                                               Terbatasnya kemampuan kebanyakan pelaku UKM  dalam mengatur keuangan usahanya, menyebabkan terbengkalainya keuangan usaha mereka, hal inilah kemudian menyebabkan banyak pelaku UKM yang gagal untuk bisa tetap eksis dan berkembang. Berdasarkan hasil wawancara dengan para peserta sebelum kegiatan program pengabdian kepada masyarakat (PPKM), mereka tidak pernah melakukan pencatatan keuangan usaha mereka. Mereka hanya mencatat jumlah hutang pelanggan saja, tidak mencatat jumlah uang masuk maupun uang keluar, dan mereka tidak memisahkan uang pribadi dengan uang usaha. Inilah yang menjadi pemicu kegagalan kebanyakan para pelaku UKM sering terlibat masalah modal usaha, karena modal usaha sering digunakan juga untuk keperluan pribadi. Pengabdian Kepada Masyarakat ini bertujuan untuk memberikan pengetahuan kepada para peserta pentingnya membuat laoran keuangan atau pencatatan keuangan usaha. Pelaksanaan kegiatan pengabdian kepada masyarakat sudah berjalan dengan baik dan lancar. Hasil dari pelaksanaan kegiatan tersebut semua tahapan pelaksanaan kegiatan berjalan sesuai dengan yang direncanakan. Kata kunci: manajemen keuangan; usaha kecil dan menengah (UKM); covid-19. ABSTRACTThe limited ability of most SMEs to manage their business finances, has led to the neglect of their business finances, and this has led to many SMEs who have failed to continue to exist and develop. Based on the results of our interviews with the participants before the activities of the community service program (PPKM), they never did financial records of their friends. They only record the amount of customer debt, do not record the amount of money in and out, and they do not separate personal money from business money. This is what triggers the failure of most SMEs are often involved in business capital problems. Because venture capital is often used also for personal needs. Community Service aims to provide knowledge to the participants the importance of making financial reports or recording financial business. The implementation of community service activities has been going well and smoothly. The results of the implementation of these activities all stages of the implementation of activities run as planned. Keywords: financial management; small and medium enterprises (SMES); covid-19.

scholarly journals PERAN UKM DALAM MENSTABILKAN HARGA MASKER SEBAGAI BENTUK PENCEGAHAN PENYEBARAN COVID-19 DI BANDA ACEH

2020 ◽  
Vol 1 (1) ◽  
pp. 31
Author(s):  
Rahmat Arfan ◽  
Hamdani Hamdani ◽  
Desy Puspita ◽  
Indra Akbar ◽  
Geta Ambartiasari ◽  
...  
Keyword(s):  
Community Service ◽  
Small And Medium Enterprises ◽  
Direct Application ◽  
Market Mechanisms ◽  
Service Activities ◽  
Medium Enterprises ◽  
Banda Aceh

Community Service Activities (PkM) aim to help ease the burden on people affected by Covid-19 in Banda Aceh. This activity has resulted in a caring attitude towards people who need masks at affordable prices. Meanwhile, the price of masks has been influenced by market mechanisms. By empowering micro, small and medium enterprises (SMEs) to produce masks made of cloth, the availability of masks in the market has reduced scarcity so that prices are stable. The method of implementing this activity is direct application in the field.

Pengaturan Waralaba Di Indonesia: Perspektif Hukum Bisnis

Liquidity ◽  
2018 ◽  
Vol 1 (2) ◽  
pp. 159-166
Author(s):  
Muchtar Riva’i
Keyword(s):  
Government Regulation ◽  
Small And Medium Enterprises ◽  
Economic Community ◽  
The Law ◽  
The Government ◽  
Medium Enterprises ◽  
Article 5 ◽  
Laws And Regulations

The law arrangement of franchise law was first explicitly regulated by the Government Regulation No. 16 of 1997 which is then updated by Government Regulation No. 42 of 2007 to be created in an agreement that at least contains clauses as stipulated by Article 5 of the Government Regulation. However, franchise arrangements also associated with a variety of other laws and regulations applicable in Indonesia. This article is going to state that the importance of partnerships with small and medium enterprises as an effort to encourage the involvement of the wider economic community.

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