Expanding on “What Is the Social in Social Media?”: A Conversation with Geert Lovink

Author(s):  
Judy Malloy

In 1995, Geert Lovink started <nettime> with Pit Schultz. It expanded into many lists and languages and in the process demonstrated that English language and American-centric platforms do not have to be the lingua franca of the Internet. Lovink's contemporary work with the Institute of Network Cultures and its research networks, such as Unlike Us, has shaped a coalition that explores network architectures, the role of collective production, aesthetic tactics, and diverse, open information exchange. This introduction to the Epilogues focuses on his 2012 essay in e-flux -- “What Is the Social in Social Media?” -- asking three questions: Can you expand on what roles you envision for artists and writers in contemporary social media? How can we teach students to create in a difficult medium that so beautifully (and relentlessly) combines text, image, design, interactivity and collaboration? And how do you envision a social media of the future?

2013 ◽  
Vol 411-414 ◽  
pp. 317-321 ◽  
Author(s):  
Meng Xi Song ◽  
Yao Xu ◽  
Bin Zhang ◽  
San Xing Cao

With the development of the Internet and information technology, social media has brought great energy to human life. However, most of the social media is restricted to man-to-man information exchange, and there is barely entity-oriented social media. This paper focused on the integration of social media microblog and the Internet of thing (IOT) technology. An intelligent content processing system for social media was presented, aiming at meeting more convenient communication between people and smart things.


2020 ◽  
Vol 4 (2) ◽  
Author(s):  
Anastasia Elemonie

Social media is important nowadays. With the development of technology today, most people want their needs to be fulfilled in an instant. Speed is the key in most cases. In this era all media gets digitized, the Internet also becomes the mode of carriage for all other media, meaning a lot of information is available on the internet. In today’s competitive business environment, under pressure from the digital revolution, the corporate brand with its identity, image, and reputation becomes the center of gravity for valuable and durable relationships between the firm and all interested parties. The researcher has chosen qualitative data for designing this research. Focus of this research it is aimed to understand the social media that has been used by Cathay Pacific Airways to shape its corporate image in the eyes of public. The analysis shows that the active promotion activities through social media has a big influence in the formation of the expected company image. The use of social media as one of the strategies that Cathay Pacific uses as a means of communication can increase customer engagement. Keywords: Corporate Communication; Corporate Image; Social Media; Perception; Airlines.


2014 ◽  
Vol 15 (2) ◽  
pp. 63-73
Author(s):  
Łukasz Sułkowski ◽  
Michał Chmielecki

Abstract Current changes in technology and the role of the Internet open up new opportunities for companies both to communicate and to work. The fact that Social Media entered the business landscape, and in particular the recruitment landscape leads to a demand for knowledge about recruitment trends regarding social media. Contemporary social media and recruitment texts have been reviewed in order to identify what impact social media is having on the recruitment industry. It focuses on how companies and recruitment professionals are taking advantage of the social media landscape to recruit talented people. Relevant existing research has been reviewed and primary research conducted (both qualitative and quantitative). The authors have conducted 8 IDIs with recruiter from various industries. The latter consisted of 147 CAWIs with employees from various Polish organizations from several different industries. The article presents interesting results that can be especially useful for recruitment managers, specialists and company owners. It is recommended that in order to gain a fuller picture of the issues underlying the findings, quantitative research on a bigger scale should be undertaken.


Author(s):  
Yana Ye. Rupasova

The article deals with the possibility of the usage of the content of social media in teaching the students of bachelor degree programmes in a higher school. The degree of impact of digital technologies on educational process is being followed with the focus on the necessity of substitution of line pedagogic technologies for the active usage of interactive and multimedia means of teaching. The critical analyses of some researches’ visions over the effectiveness of the Internet-resources used in pedagogics is introduced in the context of their studying the information and communicative technologies on the stage of their emergence. The highest authors’ appreciation of the pedagogic value of the Internet resources is highlighted as a high-quality possibility to boost the effectiveness of teaching. The meaning of the notion «social media» is revealed which are both digital technologies and the Internet resources. The types of social media are represented. The timely higher school pedagogues’ interest towards social media is explained as forms of teaching the students of bachelor degree programmes aimed at forming the professional qualities – creativity and communicative skills. The analyses of the usage of social media in teaching is given both of Russian and overseas reseachers. The results of empirical observation of the effective usage of the social media content in the teaching process of the students of bachelor degree programmes are performed, held inside the Presidential Academy, Institute for Social Sciences (Moscow).


Author(s):  
Primavera Fisogni

In the hyperconnected world new questions rise about the evolution of global terrorism. This especially refers to the increasing role of the lone actors in terrorist assaults, a phenomenon particularly relevant within the frame of the Islamic State (2014-2017). The perpetrators update not only the global terrorism dynamics, especially ordinariness, but also the category of enemy, in the social media age, where the internet has cancelled any distinction between public and private space, giving rise to a blurring configuration that calls for the rethinking of the referential frame on which the global terrorism narratives are built.


2020 ◽  
Vol 35 (3) ◽  
pp. 213-229 ◽  
Author(s):  
Richard Rogers

Extreme, anti-establishment actors are being characterized increasingly as ‘dangerous individuals’ by the social media platforms that once aided in making them into ‘Internet celebrities’. These individuals (and sometimes groups) are being ‘deplatformed’ by the leading social media companies such as Facebook, Instagram, Twitter and YouTube for such offences as ‘organised hate’. Deplatforming has prompted debate about ‘liberal big tech’ silencing free speech and taking on the role of editors, but also about the questions of whether it is effective and for whom. The research reported here follows certain of these Internet celebrities to Telegram as well as to a larger alternative social media ecology. It enquires empirically into some of the arguments made concerning whether deplatforming ‘works’ and how the deplatformed use Telegram. It discusses the effects of deplatforming for extreme Internet celebrities, alternative and mainstream social media platforms and the Internet at large. It also touches upon how social media companies’ deplatforming is affecting critical social media research, both into the substance of extreme speech as well as its audiences on mainstream as well as alternative platforms.


2019 ◽  
Author(s):  
Diah Fitria Widhiningsih ◽  
Sunarru Samsi Hariadi

In conducting agribusiness, young farmers are connected with each other in a farmer group. Cooperation becomes the major requirement for maintaining their existence. Furthermore, in the digital era, many people use the internet to help their work and present it to the public through social media. Additionally, to develop their agribusiness, young farmers develop good relationships with extension workers who assist them and connect them to the government. Meanwhile, the government develops policies and supporting materials for young farmers such as fertilizer. Therefore, based on this phenomenon, this quantitative research is aimed at understanding young farmers’ cooperation behavior, especially in using social media in supporting their agribusiness and whether there is difference in cooperation between those utilizing social media and those who do not. It employed 39 young farmers in Kalasan and Prambanan Subdistrict who plant chili as horticulture commodities. It showed that young farmers’ cooperation was described in their activities on seedling, irrigation, crops maintaining, and marketing, but their cooperation practice was not high. On the other hand, they did not always use social media and Kolmogorov Smirnov’s analysis resulted that there was not any difference in cooperation practice due to the social media application. Moreover, not all of them were familiar with social media in the implementation of agribusiness. In this case, they need more assistance from extension workers so they should introduce social media as part of agribusiness to all of young farmers through agricultural extensions to connect young farme the worldwide.


2020 ◽  
Vol 118 ◽  
Author(s):  
Morgan Anderson ◽  
Gabriel Keehn

While the role of the internet and social media in influencing political organizing has gained the attention of scholars in recent years, less attention has been paid to the social influence of internet memes specifically. Internet memes, generally understood as an image overlaid with a word or series of words, have become a ubiquitous form of communication, especially for younger generations. A recent notable example is the emergence of the “OK Boomer” meme. Meant to express the political frustration of Millennials and younger generations with what they see as a fundamentally inequitable and hostile political landscape, the OK Boomer meme has become a shorthand way of signaling one’s understanding of the deepening structural inequalities that present unprecedented challenges for our nation’s youth. By outlining the sociopolitical and economic conditions that precipitated the OK Boomer meme, we argue that internet memes can be understood as consciousness building work that is a necessary precondition for political organizing. Lastly, we discuss the OK Boomer meme as a form of public pedagogy.


2017 ◽  
Vol 13 (2) ◽  
pp. 47-55
Author(s):  
Mahmoud Allan ◽  
Nafez Nimer Ali

Technology and internet is taking a huge chunk of our lives. Nowadays almost every activity we do can be done through the internet. Organizations are running their business through the means of technology and internet, many successful organization are running their business and managing their marketing plans through the social media website. The current research study seeks to examine the role of employing social media in marketing to reach the targeted audience within cloth manufacturing sector in Jordan. Through employing a questionnaire and distributing it on (444) consumers from different markets, malls and commercial complexes; the results of the study indicated that trust and content are the most influential factors which enable the organization to reach its target audience. However, the study recommends to carry out a research on how an organization can increase the equity of its brand through social media.


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