PENGARUH PROMOSI, LOKASI, DAN PELAYANAN TERHADAP KEPUASAN PELANGGAN JASA SERVIS MOTOR (Studi Pada Servis Motor Ahass Jati Indah Karanggeneng Lamongan)

This study aims to determine the effect of promotion, location and service partially on customer satisfaction in the beautiful teak Ahass. To find out the effect of promotion, location and service simultaneously on customer satisfaction in the beautiful teak Ahass. The sampling technique uses a non-probability sampling technique that is accidental sampling and the number of respondents is 100 people. The method used is quantitative descriptive. The results of multiple linear regression analysis obtained by the equation Y = 3.428 + 0.270 X1 + 0.112 X2 + 0.393 X3. The results of the partial analysis using the t test obtained t count promotion variable X1 is (4.632) with a significant level of 5% t table 1.984. Location X2 (1.995) with a significant level of 5% t table 1.984, service X3 (6.295) with a significant level of 5% t table 1.984 has a positive and significant effect on customer satisfaction. The calculation results from the F test obtained the calculated F value of 45,942 while the F table of 2.70. The results of the value of R square + 0.577 means that promotion, location, and service affect customer satisfaction by 57.7% while the remaining 42.3% is influenced by variables outside of promotion, location and service. Promotion variables (X1), location (X2), and service (X3), partially affect customer satisfaction (Y). Promotion variables (X1), location (X2), and service (X3), simultaneously affect customer satisfaction. Among the promotion variables (X1), location (X2), and service (X3) the most dominant influence was the service variable (X3), with a coefficient value of 0.393.

PENGARUH BAURAN PEMASARAN DALAM BISNIS INDUSTRI BATIK TERHADAP KEPUASAN DAN LOYALITAS KONSUMEN PADA PT. BANGSAWAN INDONESIA TEKSTIL GRESIK

This study aims to knowing the influence of marketing mix in Bali convection business on cunsomer satisfaction and loyalty in PT. Bangsawan Indonesia Tekstil. This study is explanatory research. Population is all all employees CSR of PT. Petro Kimia Gresik who ordered work uniforms in outlet PT. Bangsawan Tekstil Indonesia. The sampling method for this study was doing with accidental sampling technique and it got 125 respondents. Data analysis method is Structural Equation Modelling (SEM). The results of research are marketing mix which included product, price, place, and promotion have affected significantly towards customer's satisfaction. It indicated that selling product same as customer's needs and wants, the giving price is reached by consumers, location of buying product is strategic, and promotion same as consumer's hope. Marketing mix which included product, price, place, and promotion have not affected significantly towards customer's loyalty. It indicated that the selling product, the giving price, strategic location, and completed promotion could not change consumer to become loyalty at PT. Bangsawan Tekstil Indonesia. Customer's satisfaction have affected significantly towards customer's loyalty. It indicated that loyal customer is always feels satisfy with anything they received.

KEMUDAHAN DAN KEMANFAATAN PENGARUHNYA TERHADAP KEPUTUSAN PENGGUNAAN SISTEM PEMBAYARAN E-MONEY OVO, GO-PAY, DAN DANA

The results of this study use quantitative research. Data were collected using a questionnaire of 90 respondents and the population in this study were management students at the University of Tribhuwana Tunggadewi Malang with the research sample used was purposive sampling. Data were analyzed using multiple linear regression analysis with the result that the effect of convenience partially had a significant effect on the electronic money payment system with a value of t arithmetic> t table and a significant value <0.05. The effect of partial benefit has a significant influence on the electronic money payment system with a value of t arithmetic> T table and a significant value <0.05. While simultaneously the effect of convenience, and expediency has a significant effect on the electronic money payment system by producing a significant probability value <0.05, simultaneously the ease and benefit variable has a significant effect on the electronic money payment system with case studies of ovo, go-pay users and funds to management students at the Malang Tribhuwana Tunggadewi University.

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PEMBELIAN RUMAH DI KOTA MADIUN

This study aims to analyze what factors influence the purchase of houses in the city of Madiun . The sample in this study amounted to 119 residents of the city of Madiun. The sampling technique in this study was conducted by insidential sampling method. The independent variables in this study are location, social environment, price, and community income while the dependent variable in this study is the purchase decision.The analysis in this study uses multiple linear regression which is done by testing classical assumptions first. The results showed that the price and environment had a positive and significant effect on the decision to buy a house in the city of Madiun, while the salary variable and location had a negative and insignificant effect on the purchase of a house in the city of Madiun.

ANALISIS PERHITUNGAN HARGA POKOK PRODUKSI DENGAN METODE FULL COSTING DAN VARIABLE COSTING SEBAGAI DASAR PENETAPAN HARGA JUAL PRODUK

The calculation of the cost of production is very important for manufacturing companies considering that one of the benefits of the cost of production is to determine the selling price of the product. There are two methods in determining the cost of production, namely the full costing method and the variable costing method. The purpose of this study is to find out how to calculate the cost of production using the full costing method and variable costing to determine the selling price on CV Starnine. The method in this research is quantitative descriptive method. The research data collection technique is by observation, interview and documentation. The results showed that there were weaknesses in the calculation of the company's cost of production. Based on the comparison between the full costing method and the variable costing method of the company's cost of production, the cost of production according to the full costing method has a nominal value that is higher than the variable costing method. This is because in the calculation of the cost of production the full costing method takes into account all costs incurred by the company while producing both variable and fixed products.

ANALISIS FINANCIAL DISTRESS DENGAN MENGGUNAKAN BANKRUPTCY PREDICTION MODELS PADA EMITEN ROKOK PERIODE 2014-2018

ABSTRACT Financial Distress is a condition of financial difficulties where if this happens to the company foa along period of time, the company is in the initial stages before bankruptcy. Bankruptcy is a state of being or a situation in which company failed to or not able to meet obligations because firm experienced lack of. If the company goes bankrupt there will be many parties who are harmed. Therefore it is necessary to conduct financial distress analysis for early warning. The research aims to determine the financial health of the cigarette sub-sector companies by analyzing financial distress using three bankruptcy prediction models with Altman Z-Score, Springate, Grover and to determine which of these three models has the highest level of accuracy. The data used in this research is the company’s financial statements published on the Indonesia Stock Exchange website. The population in this research is the cigarette sub-sector companies listed on the Indonesia Stock Exchange in the 2014-2018 period. Based on the result of research shows that in the calculation Altman and Springate models, PT. Bentoel International Investama in the category of the company experiencing symptoms of bankruptcy. While in the Grover model calculation, all companies fall into category healthy companies. Of the three models that have the highest level of accuracy are Altman and Springate models by one hundred percent. This shows that Altman and Springate models have the correct prediction of the company correctly.

KOMPENSASI DAN MOTIVASI KERJA PENGARUHNYA TERHADAP KINERJA KARYAWAN MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING

This study empirically tested the effect of compensation and work motivation on employee performance directly or indirectly mediated by job satisfaction as intervening variables. This research uses a quantitative approach. Data is primary data collected using questionnaires. The data is analyzed using a path analysis model using the Smart-PLS program. The results of the study showed that partial compensation has a significant and positive influence on job satisfaction Work motivation has a significant positive influence on job satisfaction Compensation has no influence on employee performance. Work motivation has no effect on employee performance. Job satisfaction has a significant and positive influence on employee performance. Compensation has an insorant and positive effect on employee performance through job satisfaction. Work motivation has a significant and positive effect on employee performance that is mediated by job satisfaction.

MONETARY POLICY AND TELECOMMUNICATION OUTPUT IN NIGERIA

Different policies impact on the growth of the telecommunication sector in Nigeria. One of these policies which influence the expansion or contraction of the telecommunication output is monetary policy. To this end, this research examined the effect of monetary policy on telecommunication output in Nigeria. For the purpose of analysis, time series secondary data were sourced from Central Bank of Nigeria (CBN) statistical bulletin covering the periods1986 to 2018. Autoregressive Distributed Lag (ARDL) technique was employed after examining the stationarity of the data series using Augmented Dickey-Fuller technique. The bound co-integration test revealed that there is long run equilibrium between the monetary policy variables employed and telecommunication output. The ARDL result revealed that money supply had significant and positive effect on telecommunication output in the short and long run; liquidity ratio produced an insignificant and negative relationship with telecommunication output in the short run and insignificant positive effect in the long run; exchange rate had insignificant negative effect in the short run and a significant positive effect on telecommunication output in the long run; consumer price index had significant negative influence on telecommunication outputboth in the short run and long run. The study concluded that monetary policy stimulates telecommunication output in Nigeria. Thus, it was recommended that the monetary authority should pursue an expansionary monetary policy to sustain the positive influence of money supply on telecommunication output in Nigeria while rolling out policy to reduce the liquidity ratio of banks in the short run but increase it in the long run so that the long term favourable effect of liquidity ratio can be felt on telecommunication output.

BUDAYA KERJA ISLAMI DI BRI SYARI’AH DAN PENGARUHNYA TERHADAP KINERJA KARYAWAN

The purpose of this study is to see the influence of the Islamic Work Culture "PASTI OKE" on the employee performance of BRI Syari'ah Banyuwangi branch offices, using a quantitative descriptive approach. With the census determination method a sample of 28 employees. The technique of collecting data uses observation techniques, interview techniques, questionnaire techniques or documentation questionnaire techniques. Meanwhile, the instrument used in this study was a questionnaire or a questionnaire. The test instrument used was the validity and reliability test, the data transformation used the excel program. By using data analysis through multiple regression (multiole regression), the results of the study show that the Islamic Work Culture "PASTI OKE" has a positive effect on employee performance.

IMPLEMENTASI TEKNOLOGI INFORMASI UNTUK PERAMALAN DINAMIKA BISNIS (STUDI PADA BISNIS VALAS)

This study aims to determine the implementation of information technology in foreign exchange. By using quantitative and qualitative research methods as well as associative. research that comes from the presence of data and utilizes existing theories as an explanation. With the development of technology, every company tries to always provide the best service to its customers in the business field. In the business sector, technology plays an important role, especially in banking. It cannot be separated from one that we may rarely hear but which plays an important role in the business world, namely the existence of foreign exchange. Foreign currency or commonly referred to as foreign exchange is the currency that is used as a legal tender in the country. Foreign currency will have a value if that foreign currency can be exchanged for another foreign currency without restrictions. Foreign exchange transactions can occur in the foreign exchange market.