scholarly journals PENGARUH KUALITAS PELAYANAN (ASPEK FISIK, KEANDALAN, INTERAKSI PRIBADI, PEMECAHAN MASALAH, DAN KEBIJAKAN) TERHADAP KEPUASAN KONSUMEN MIROTA KAMPUS DI YOGYAKARTA

2014 ◽  
Vol 4 (1) ◽  
pp. 41
Author(s):  
Wisnu Suryono ◽  
Hendro Setyono
Keyword(s):  
Problem Solving ◽  
Customer Satisfaction ◽  
Statistical Data ◽  
T Test ◽  
Test Reliability ◽  
Dominant Factor ◽  
A Value ◽  
Personal Interaction ◽  
Quality Dimension ◽  
Interaction Problem

This study aims to determine whether that service quality dimension in the physical aspects, reliability, personal interaction, problem solving and policy affects customer satisfaction supermarket Mirota Campus in Yogyakarta and analyze the most dominant factor in influencing customer satisfaction Supermarket Mirota Campus. The population in this study are consumers/customers supermarket Mirota Campus. Samples taken as many as 300 respondents by using incidental sampling and purposive sampling. Based on the analysis of statistical data, indicators in this study are valid and are reliable variables. The sequence individually from each of the most influential variables is the variable with the problem-solving test value t for 5.608, the personal interaction with the t test value of 4.826, followed by policy variables with a value of 3.845 t test and physical aspects variables with the value of the t test for 2.595, whereas the lowest variable that is variable with a value of t-test reliability sebesar 1.886.

scholarly journals PENGARUH KUALITAS PELAYANAN, HARGA DAN LOKASI TERHADAP KEPUASAN KONSUMEN (Studi Kasus Pada Konsumen Paras Snack Di Kabupaten Boyolali Tahun 2019)

2020 ◽  
Vol 8 (2) ◽  
pp. 41-48
Author(s):  
Isnaini Sholikah ◽  
Unna Ria Safitri ◽  
A. Fidhdiarr Ariestanto T N K
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Quantitative Methods ◽  
T Test ◽  
Test Reliability ◽  
Validity And Reliability ◽  
F Test ◽  
Independent Variables ◽  
Normality Test ◽  
A Value

The research objective is to determine the effect of price, location, and service quality variables on customer satisfaction. 100 respondents who were used as samples were involved in filling out the questionnaire, taken from Paras Snack consumers. Collecting data using questionnaires with the Accidential Sampling Method, and analysis using quantitative methods. The validity and reliability tests were used in the data instrument testing, and the normality test, multicollinearity test, heteroscedasticity test, autocorrelation test were used to analyze the data, the t test and F test and the determination test (R2) were used to test the hypothesis. Validity test, reliability test and classical assumption test whose data have been met are then processed to produce a regression equation: Y = 4,475 + 0.126 X1 + 0.348 X2 + 0.374. Partially service quality variables do not affect customer satisfaction variables, while variables that affect customer satisfaction partially are price and location variables as indicated by hypothesis testing using the t-test. Then the results of the F test are shown simultaneously the influence of the three independent variables on the dependent variable. It is stated from the results of the determination test (R2) that the value of the Adjusted R Square is 0.811, which means that the dependent variable of customer satisfaction with a value of 81.1% can be explained by the three independent variables, namely the variable price, location and service quality and the remaining 18.9% value is explained by the variable outside of research.  

scholarly journals Pengaruh Kualitas Produk, Harga, Kualitas Pelayanan, Dan Store Atmosphere Terhadap Kepuasan Pelanggan

2021 ◽  
Vol 13 (2) ◽  
pp. 88-101
Author(s):  
Devina Martina Lieyanto ◽  
Bruno Hami Pahar
Keyword(s):  
Quality Of Service ◽  
Customer Satisfaction ◽  
Quantitative Research ◽  
T Test ◽  
Test Reliability ◽  
Product Price ◽  
Normality Test ◽  
Store Environment ◽  
Quality Of Products

The development of culinary business in Indonesia, particularly in Surabaya, is growing and developing increasingly. Gatherinc Bistro & Bakery is one of the bistros in Surabaya and is located on Jalan Taman Puspa Raya A2 No. 11, Sambikerep, Surabaya. The aim of this study is to determine the effect of quality of product, price, quality of service, and store atmosphere on customer satisfaction at Gatherinc Bistro & Bakery Surabaya. The method used in this study is quantitative research by giving a questionnaire statement to 100 participants who are customers of Gatherinc Bistro & Bakery Surabaya. This research was tested using the Validity Test, Reliability Test, Classical Assumption Test (Normality Test, Multicollinearity Test, Heteroscedasticity Test), F Test, Multiple Linear Regression Test, Determinant Coefficient, and t test. In the t test, the research results showed that the variable quality of the product (X1) 1.648 < 1.985 with a significant level of 0.103 > 0.050, which means that quality of product has no significant effect on customer satisfaction at Gatherinc Bistro & Bakery Surabaya, variable price (X2) 0.176 < 1.985 with a significant level of 0.861 > 0.050, which means that price does not have a significant effect on customer satisfaction at Gatherinc Bistro & Bakery Surabaya, quality of service (X3) 3.755 > 1.985 with a significant level of 0.000 < 0.050, which means that quality of service has a significant effect on customer satisfaction at Gatherinc Bistro & Bakery Surabaya, and the store atmosphere (X4) 2.280 > 1.985 with a significant level of 0.025 < 0.050, which means that store atmosphere has a significant effect on customer satisfaction at Gatherinc Bistro & Bakery Surabaya. The conclusion of this study is that the product and price quality variables do not have a major impact on customer satisfaction because the quality of products and prices given by Gatherinc Bistro & Bakery Surabaya are not much different from other cafe or bistro in Surabaya, whereas the service quality and store environment variables at Gatherinc Bistro & Bakery Surabaya have an impact on customer satisfaction.

scholarly journals The Effect of Service Quality, Price Perception, and Brand Image on Feeling Value, and Customer Satisfaction at Dian Husada Mojokerto Hospital

2021 ◽  
Vol 8 (1) ◽  
pp. 71-80
Author(s):  
Indarwati ◽  
Ida Bagus Cempena ◽  
Ida Bagus Udayana Putra
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Brand Image ◽  
Linear Regression Analysis ◽  
Perceived Value ◽  
T Test ◽  
Test Reliability ◽  
F Test ◽  
Perceived Service Quality ◽  
Price Perception

This study aims to determine the effect of service quality, perceived brand image price and perceived value on consumer satisfaction at Dian Husada Hospital, Mojokerto. The hypothesis in this study is that there is a partial effect of service quality on price perceptions on perceived value and service quality. And there is a significant effect of perceived service quality, price, brand image and perceived value simultaneously affect customer satisfaction at Dian Husada Hospital in Mojokerto. The population used in this study were 100 consumers at Dian Husada Hospital Mojokerto. The data analysis technique used is validity test, reliability test, classical assumption test, descriptive analysis, multiple linear regression analysis, multiple determination analysis, correlation coefficient analysis. The hypothesis test used is the F test and t test. Based on the t test results of Path Sub-Structure 1, service quality, price perception and brand image has a partial effect on perceived value. Based on the results of the t test Sub-Structure 2, the perceived service quality of price and value has a partial effect on service quality and brand image has no partial effect on customer satisfaction; Based on the results of the study of the F-Test Sub-Structure 1, the Sig. <0.05 is 0.000 <0.005, so the variables of Service Quality, Price Perception, and Brand Image have a significant influence on the Perceived Value. And based on the results of the study of the F-Test Sub-Structure Path 2, the value of Sig. <0.05 is 0.000 <0.005, so that the variables of Service Quality, Price Perception, Brand Image.

scholarly journals Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan PT. Langit Membiru Wisata Bogor

PARAMETER ◽  
2021 ◽  
Vol 6 (1) ◽  
pp. 38-49
Author(s):  
Rini Ardista
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
T Test ◽  
Primary Data ◽  
Test Results ◽  
A Value ◽  
Primary Data Source ◽  
Data Source

This research aims to determine and analyze the effect of service quality on customer satisfaction of PT. Langit Membiru Wisata Bogor, to find out how big the influence and relationship between service quality and customer satisfaction. The sample used was 100 respondents taken through t-test or interviews, observations, and questionnaires at PT. Langit Membiru Wisata Bogor and the primary data source processed with SPSS 25. The t-test results show the effect of service quality on customer satisfaction, this is evidenced by the variable (X) service quality and variable (Y) customer satisfaction has a value less than 0.05, namely (0.00 <0.05), this is proven with the value in the t test obtained t count 91.624> t table 5.293, so it can be concluded that the hypothesis can be accepted. Abstrak Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh kualitas pelayanan terhadap kepuasan pelanggan PT. Langit Membiru Wisata Bogor, untuk mengetahui seberapa besar pengaruh dan hubungan antara kualitas pelayanan dengan kepuasan pelanggan. Sampel yang digunakan adalah 100 responden yang diambil melalui uji-t atau wawancara, observasi, dan angket pada PT. Langit Membiru Wisata Bogor dan sumber data primer diolah dengan SPSS 25. Hasil uji t menunjukkan adanya pengaruh kualitas pelayanan terhadap kepuasan pelanggan, hal ini dibuktikan dengan variabel (X) kualitas pelayanan dan variabel (Y) kepuasan pelanggan memiliki nilai lebih kecil dari 0,05 yaitu (0,00 < 0,05) hal ini terbukti dengan nilai pada uji t diperoleh t hitung 91,624 > ttabel 5,293, sehingga dapat disimpulkan bahwa hipotesis dapat diterima.

Pengaruh Kualitas Layanan Dan Harga Terhadap Kepuasan Pelanggan Pada Rental Mobil Baraya Purwakarta

2021 ◽  
Vol 2 (1) ◽  
pp. 27-35
Author(s):  
Dinda Amalia
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Research Data ◽  
T Test ◽  
Test Reliability ◽  
Test Results ◽  
Analysis Method ◽  
Simultaneous Test ◽  
Car Rental ◽  
Research Findings

This study aims to determine the effect of service quality and price on customer satisfaction of Baraya Purwakarta car rental. Sources of data in this study were obtained from questionnaires (primary) which were distributed to respondents. The population of this research is the car rental customer Baraya Purwakarta. The sample in this study amounted to 70 people. The research data analysis method used was validity test, reliability test, classical assumption test, multiple linear regression, and hypothesis testing, namely the f test and t test. The research findings show that the variable of service quality and price affects the customer satisfaction variable which has an R Square value of 0.502 or 50.2% and the remaining 49.8% is influenced by other variables. From the simultaneous test results, service quality and price have an effect on customer satisfaction as evidenced by the results of the Fcount value greater than Ftable of 34.576 and sig 0,000. From the results of the t test, service quality has a partial effect on customer satisfaction with a tcount of 3,965 and price has an effect on customer satisfaction with a tcount of 5,177.

scholarly journals ANALISIS FAKTOR PENDORONG DAN PENARIK WISATAWAN MILLENNIAL BERKUNJUNG KE KUTA SELATAN

Jurnal IPTA ◽  
2020 ◽  
Vol 8 (1) ◽  
pp. 104
Author(s):  
I Putu Saiban Sugiartawan ◽  
LGLK. Dewi ◽  
NGAS. Dewi
Keyword(s):  
Data Analysis ◽  
Test Reliability ◽  
Dominant Factor ◽  
Total Percentage ◽  
A Value ◽  
Five Factors ◽  
Quantitative Data Analysis ◽  
Viral Factor ◽  
The Moment ◽  
Push And Pull

Millennial tourists are the most potential tourists at the moment because of their number in the world. Kuta Selatan is one of the well-known and attractive districts for millennials visiting Bali. Therefore the purpose of this study is to determine the push and pull factors of millennial tourists visiting South Kuta and what factors are dominantly encouraging and attracting tourists to visit South Kuta. This research uses descriptive quantitative data analysis which is processed using SPSS 18.0 for windows application. The sample was determined purposively by 200 millennial tourists visiting South Kuta. Data collection techniques were carried out by means of observation, questionnaires, interviews, literature studies, and documentation. Data analysis techniques are the validity test, reliability test, and factor analysis. The results showed that there were four push factors ecourage millennial tourists to visit South Kuta, namely: trying a new lifestyle, breaking away from boredom, friends or family and increasing self-esteem and five factors attracting millennial tourists visiting South Kuta, namely: factors the symptoms of Kuta Selatan, culture and tradition, price, variety of nightlife and clean, cool air. Based on the analysis it is known that the factor of trying a new lifestyle becomes the dominant factor that ecourage millennial tourists to visit South Kuta with an eigenvalue of 4.370 and a variance percentage of 29.133% while the viral factor of South Kuta becomes the dominant factor that attracts millennial tourists visiting South Kuta with a value eigenvalue of 6.788 and the total percentage of variance of 29.512%.

scholarly journals Kontribusi Kualitas Layanan Ritel di Toko Basmalah Kasiyan Kecamatan Puger dan Pengaruhnya Terhadap Keputusan Pembelian Konsumen

2021 ◽  
Vol 17 (2) ◽  
pp. 373-398
Author(s):  
Tri Palupi Robustin
Keyword(s):  
Multivariate Analysis ◽  
Regression Analysis ◽  
Problem Solving ◽  
Linear Regression ◽  
Linear Regression Analysis ◽  
Sampling Technique ◽  
Multiple Linear Regression Analysis ◽  
Purchasing Decisions ◽  
Personal Interaction ◽  
Interaction Problem

This study aims to determine the partial effect of physical aspects, reliability, personal interaction, problem solving, policies on purchasing decisions at Kasiyan Basmalah Store and to determine the simultaneous effect of physical aspects, reliability, personal interaction, problem solving, policies on purchasing decisions at Kasiyan Basmalah Store. The population of this study are consumers who buy at the Basmallah Kasiyan Shop, Puger District. The sampling technique used was non-probability sampling, namely Accidental sampling. The analysis used in this study is a multivariate analysis, namely multiple linear regression analysis. The results prove that the physical aspects, reliability, personal interaction, and problem solving have a significant effect on product purchasing decisions and there is no policy influence on purchasing decisions at Kasiyan Basmalah Store.Keywords: purchasing decisions, physical aspects, reliability, personal interaction

scholarly journals PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP KEPUASAN PELANGGAN PADA CV. CAHAYA BONANZA ABADI LAMONGAN

2020 ◽  
Vol 19 (1) ◽  
pp. 33-43
Author(s):  
Mohamad Rizal Nur Irawan
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Significant Influence ◽  
T Test ◽  
Test Reliability ◽  
Coefficient Of Determination ◽  
Test Results ◽  
F Test ◽  
Independent Variables ◽  
Independent Variable

Customer satisfaction will be formed if it can meet the customer's basic expectations. Many factors influence customer satisfaction, including service quality and price. The problem that the answer to this research is looking for is the effect of partial, simultaneous and dominant independent variables (service quality and price) on customer satisfaction. Data analysis methods used are validity test, reliability test, classic assumption, multiple regression analysis, multiple correlation test, coefficient of determination, F test, t test. The results of multiple linear regression obtained an equation, (Y = 2.936 + 0.098 X1 + 0.246 X2). The t-test results obtained by t count variable service quality 5.434 price 3.704 greater than t table 1.660 between independent variables partially has a significant influence on customer satisfaction. The results obtained from the F test are: F count (75,966)> F table (3,09) means that variables simultaneously have a significant effect on customer satisfaction. From the regression calculation and t count value can be drawn that the most dominant influence on customer satisfaction is price. From the results of the analysis concluded that the independent variable (service quality and price) has a significant influence on customer satisfaction Cv. Cahaya Bonanza Abadi Lamongan.

scholarly journals Enhancing customer satisfaction in terms of service quality in supermarket - The case study of Big C supermaket in HCMC

2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Trinh Thuy Anh ◽  
Phan Minh Tai
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Satisfaction Level ◽  
Personal Interaction ◽  
Quality Scale ◽  
Retail Service ◽  
Determining Factors ◽  
Retail Service Quality ◽  
Interaction Problem

This paper aimed at determining factors effecting customer satisfaction in terms of service quality as well as evaluating satisfaction level of shoppers in Big C Supermarket. A survey of 158 shoppers in various Big C supermarkets in HCMC has evaluated retail service quality according to Retail Service Quality Scale (RSQS) which composes of 5 dimensions namely physical aspects, reliability, personal interaction, problem solving and policy. The findings show that there are three factors mainly effecting on customer satisfaction in Big C, those factors are Reliability, Problem Resolving and Policy. Based on the result of survey, practicle solutions recommended to Big C for improvement of service quality in order to close gaps that could lead to increasing customer satisfaction.

scholarly journals Kepemimpinan Direktur Berpengaruh pada Peningkatan Kreatifitas Tenaga Pendidik

2021 ◽  
Vol 4 (1) ◽  
pp. 109-118
Author(s):  
Fereddy Siagian ◽  
Listyaningsih Listyaningsih ◽  
Susilawati Susilawati
Keyword(s):  
Linear Regression ◽  
Quantitative Methods ◽  
Hypothesis Test ◽  
Sampling Technique ◽  
T Test ◽  
Test Reliability ◽  
Simple Linear Regression ◽  
Test Analysis ◽  
A Value ◽  
Positive Effect

This study aims to determine whether the director's leadership has a positive effect on increasing the creativity of educators at the Cirebon Maritime Academy. The research method used in this research is quantitative methods to process the data obtained from the research location, which is data in the form of numbers or quantitative data that is raised. The sample used amounted to 266 respondents consisting of all employees who work within the AMC Cirebon and also students who are studying at AMC Cirebon taken with a non-probability sampling technique, namely the method of purposive sampling, because in determining the sample in this study certain criteria are considered. The analysis used in this research is validity test, reliability test, simple linear regression, hypothesis test with partial regression test (t test). Analysis using simple linear regression results Y = 17.057 + 0.463X can be seen that the regression equation shows an influence which is positive from the leadership variable to increase the creativity of educators. The results of the t test have a probability value of sig = 0.000 which is smaller than a probability value of 0.05 or a value of 0.05 0.000 (then Ho is rejected and Ha is accepted, meaning that the regression coefficient is significant. The conclusion is that the leadership of the director (X) has a significant effect on increasing creativity of educators (Y). Keywords: Director's Leadership, Improving the Creativity of Educators.

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